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Brand Strategist
Brand Strategist
Moshi Moshi's logo

Brand Strategist

Human Resource's profile picture
Posted by Human Resource
3 - 4 yrs
₹11L - ₹12L / yr
Bengaluru (Bangalore)
Skills
Branding
Brand Management

About Us: We are not just an AD agency or a creative agency, we are a Communication Company. Founded in 2014, Moshi Moshi is a young, creative, gutsy, and committed communication company that wants its clients to always Expect the EXTRA from it. Our primary clientele consists of Startups and corporations like Ola, Zoomcar, Mercedes Benz, ITC, Aditya Birla Group, TATA Group, MTV, IHCL, Jaquar, Sobha, Simple Energy, and Godrej amongst others. We have a huge team of creative folks, marketers, learners, developers, and coders who believe Moshi Moshi is an experience rather than a company.


Job Role: Brand Strategist - Brand Consultancy Team

Experience Level: 3+ Years

Location: Bangalore, Karnataka (On-site)


Job Overview: Are you a creative wordsmith with a passion for crafting engaging, informative, and long-form content? Our website team is seeking a talented Content Writer with 2-3 years of experience to join our dynamic and growing organization. In this role, you will be responsible for producing high-quality articles, blog posts, and web content that captivate our audience, drive organic traffic, and elevate our online presence.


Roles and Responsibilities:

● Define, plan, and execute brand research - primary and secondary.

● Plan & Conduct primary research by way of interviews, site visits, focus groups, etc.

● Plan & Conduct secondary research by way of brand audits and SWOT analyses to assess

strengths, weaknesses, opportunities, and threats.

● Develop brand positioning statements and value propositions that di


erentiate the company


in the marketplace.

● Collaborate with creative teams to develop compelling visual assets, marketing collateral,

and brand campaigns.

● Present brand strategies, recommendations, and campaigns

● Stay updated on industry trends, consumer preferences, and emerging technologies to

recommend innovative brand strategies and tactics.


Qualifications:

● Bachelor’s degree in Marketing, Communications, or a related field.

● Demonstrable experience as a Brand Strategist, Brand Manager, or similar role with a

minimum of 4-5 years in brand development and management.

● Experience in developing and launching successful brand campaigns.

● Strong analytical skills and ability to interpret data, consumer insights, and market research

findings.

● Creative thinker with a strategic mindset and a strong understanding of brand identity and

positioning.

● Excellent communication, presentation, and interpersonal skills, with the ability to influence

and collaborate e

ectively.


● Strong leadership and management skills.

● Ability to prioritise and manage multiple projects and deadlines in a fast-paced environment.

● Proficiency in branding tools and software, as well as Google Workspace and project

management tools.


Objectives of this role:

● Developing and implementing comprehensive brand strategies that align with the company’s

objectives and target audience preferences.

● Conducting branding focused market research and analysis to identify trends, competitive

insights, including conducting primary research to understand consumer behaviours that

inform brand positioning.

● Defining brand elements, including brand architecture, messaging, value proposition,

positioning, tagline, voice, and tone, to ensure consistency across all channels.

● Aiding design & content teams in properly understanding and implementing finalised

strategies

● Collaborating with cross-functional teams, including marketing, PR, and web to integrate

brand strategies into ongoing initiatives.

● Project ownership, coordination, and client management on key accounts.


Requesting you all to please attach your portfolios to the resume while applying, Profiles without portfolios will

not be reviewed.

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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Moshi Moshi

Founded :
2014
Type :
Services
Size :
100-1000
Stage :
Profitable

About

Founded in 2014 by two passionate individuals during their second year at Christ College, Bangalore, Moshi Moshi is a young, creative, and committed communication company that encourages clients to always "Expect the EXTRA." 


Our diverse team of over 160+ people includes Art directors, Cinematographers, Content and copy writers, marketers, developers, coders, and our beloved puppy, Momo. We offer a wide range of services, including strategy, brand design, communications, packaging, film and TVCs, PR, and more. At Moshi Moshi, we believe in creating experiences rather than just running a company.​


We are amongst the fastest growing agencies in the country with a very strong value system.

Below are the five of the nine principles we believe in strongly.

  1. Communicate Clearly.: Prioritize clear and open dialogue.
  2. Doing things morally right.: Uphold integrity in all endeavors.
  3. Dream it, do it.: Always Embrace optimism and a can-do attitude.
  4. Add logic to your life.: Ensure that rationality guides our actions.
  5. Be that fool.: Fearlessly challenge the impossible.


Come find yourself at Moshi Moshi.

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Tech stack

MERN Stack
skill iconReact.js
skill iconReact Native
skill iconNodeJS (Node.js)
skill iconMongoDB
Wordpress
Shopify

Candid answers by the company

What does the company do?
What is the location preference of jobs?
What are the services we offer overall?

Moshi Moshi is a full-service creative agency that blends strategy with innovation to craft powerful brand experiences. From branding, digital marketing, and web development to video production and PR, we help businesses create impactful stories that stand out. With a bold, quirky, and result-driven approach, we turn ideas into unforgettable brand moments. 🚀

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