Brand Manager
3 - 8 yrs
₹4L - ₹8L / yr
Navi Mumbai, Mumbai
Skills
Brand Management
Below The Line Marketing (BTL)
Above The Line Marketing (ATL)
Marketing
Branding
Promotions
Develop brands marketing budget / plan to achieve volume/share/equity objectives.
• Manage the brands wise spending within the approved P&L parameters.
• Manager the full execution of the brand launch with sales & local agencies.
• Develop/implement the necessary control parameters to measure launch success/failure.
• Manage MRTG technical expertise function.
• Conduct monthly/quarterly/annual reviews of the business performance on-going.
• Assign/manage BTL agencies to conduct in-market activation programs. • Leading the activation of products across all retailers. • Ensure that all brand activities are completed on time and in full and within agreed budget • Track sales and recommend support/ corrective action plans. • Monitor all brand elements - advertising, product, packaging, pricing, cost etc. • Regularly screen competitor portfolio and monitor market trends • Review all brand / market data (sales audit, competition, distribution, etc.) – to detect areas of weakness / strength and recommend corrective actions.
• Manage the brands wise spending within the approved P&L parameters.
• Manager the full execution of the brand launch with sales & local agencies.
• Develop/implement the necessary control parameters to measure launch success/failure.
• Manage MRTG technical expertise function.
• Conduct monthly/quarterly/annual reviews of the business performance on-going.
• Assign/manage BTL agencies to conduct in-market activation programs. • Leading the activation of products across all retailers. • Ensure that all brand activities are completed on time and in full and within agreed budget • Track sales and recommend support/ corrective action plans. • Monitor all brand elements - advertising, product, packaging, pricing, cost etc. • Regularly screen competitor portfolio and monitor market trends • Review all brand / market data (sales audit, competition, distribution, etc.) – to detect areas of weakness / strength and recommend corrective actions.
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Remote only
2 - 3 yrs
₹8L - ₹10L / yr
Brand Management
Branding
cryptocurrency
Ethereum
Truffle (Ethereum framework)
+4 more
Company
Crypto made easy 🚀
We are the bridge between your crypto world and everyday life; trade pairs, book flights and hotels, and purchase gift cards with your favourite currencies. All in one best-in-class digital experience. It's not rocket science.
🔗Apply link at the bottom of this post — don’t miss it!
Why Join?
By joining CryptoXpress, you'll be at the cutting edge of merging digital currency with real-world services and products. We offer a stimulating work environment where innovation and creativity are highly valued. This remote role provides the flexibility to work from any location, promoting a healthy work-life balance. We are dedicated to fostering growth and learning, offering ample opportunities for professional development in the rapidly expanding fields of AI, blockchain technology, cryptocurrency, digital marketing and e-commerce.
Role Description:
We’re looking for a detail-driven Brand Voice Assistant to support our content and marketing teams in creating a consistent and compelling voice across all communications. This full-time remote role will involve crafting microcopy, reviewing user-facing language, and ensuring consistency across web, app, and social media.
You will work closely with our Content Creation Manager, Crypto Travel Writer, and SEO Analyst to keep the CryptoXpress tone sharp, clear, and aligned with our mission — crypto made easy.
Key Responsibilities:
- Assist in developing and maintaining brand voice guidelines, tone rules, and editorial consistency across platforms.
- Refine copy across the website, app UI, emails, push notifications, and social media.
- Collaborate with product, design, and marketing teams to audit and improve user-facing microcopy (CTAs, banners, modals).
- Support naming conventions for new features, campaigns, and content assets.
- Review third-party and internal content to ensure alignment with brand tone.
- Write short-form messaging for user flows, onboarding tips, and in-app campaigns.
- Suggest improvements to current content with clarity, brevity, and emotional resonance in mind.
Qualifications:
- 2+ years of experience in writing, copyediting, UX writing, or branding.
- Exceptional attention to detail, grammar, and tone calibration.
- Familiarity with fintech or crypto language is a strong advantage.
- Experience with brand voice guides, tone matrices, or style guides.
- Ability to write for multiple channels and formats — app UI, social, long-form, etc.
- Strong collaboration skills and willingness to receive and incorporate feedback.
- Bonus: Experience in content QA or linguistic auditing.
How to Apply:
Interested candidates must complete the application form at
https://forms.gle/e4PErjVAnLFerk8W6
Join us and become a driving force behind CryptoXpress’s content strategy, helping to shape the conversation in the cryptocurrency space! 🚀
💡Pro Tip: Tips for Application Success
- Show your enthusiasm for crypto, travel, and digital innovation
- Mention any self-learning initiatives or personal crypto experiments
- Be honest about what you don’t know — we value growth mindsets
- Explore CryptoXpress before applying — take 2 minutes to download and try the app so you understand what we’re building
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Pune
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₹25L - ₹70L / yr
Brand Management
Brand Manager
Brand Strategy
Branding
Marketing
- Define the brand value proposition and brand strategy
- Own the measurement of the brand and associated KPIs
- Primary owner to identify consumer insights and reasons for brand preference for OneCard/OneScore and category linked insights
- Refine the external voice and expand public presence of the brand
- Drive brand consistency across written text, voice/verbal communication, visual communication and content
- Define tonality, style guides, brand guidelines, brand vision and value proposition for short as well as long term
- Managing the budget for advertising and promotional items
- Driving NPS, CSAT and other surveys and deriving insights from these surveys
- Conduct competitive consumer insight linked primary and secondary research
- Own the measurement of the brand and associated KPIs
- Primary owner to identify consumer insights and reasons for brand preference for OneCard/OneScore and category linked insights
- Refine the external voice and expand public presence of the brand
- Drive brand consistency across written text, voice/verbal communication, visual communication and content
- Define tonality, style guides, brand guidelines, brand vision and value proposition for short as well as long term
- Managing the budget for advertising and promotional items
- Driving NPS, CSAT and other surveys and deriving insights from these surveys
- Conduct competitive consumer insight linked primary and secondary research
Read more
Bengaluru (Bangalore)
3 - 8 yrs
₹10L - ₹20L / yr
Brand Management
Brand Manager
Social media manager
Social Media Marketing (SMM)
Google Analytics +1 more
"About the Role:
Brand Managers are responsible for planning, implementing, managing and monitoring company's Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales. We are looking for an experienced, passionate and creative Social Media Manager to join our team. As a Social Media Manager you will be responsible for developing and implementing our Social Media strategy in order to increase our
online presence and improve our marketing and sales efforts. You will be working closely with Marketing and Sales departments.
Responsibilities:
1. Performing research on current benchmark trends and audience preferences
2. Designing and implementing social media strategy to align with business goals
3. Setting specific objectives and reporting on ROI
4. Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
5. Monitor SEO and web traffic metrics
6. Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
7. Communicate with followers, respond to queries in a timely manner and monitor customer reviews
8. Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
9. Suggest and implement new features to develop brand awareness, like promotions and competitions
10. Stay up-to-date with current technologies and trends in social media, design tools and applications
11. Creating campaign plans for business and marketing priorities
Basic Qualifications:
- Proven work experience as a Brand Manager/Social media manager
- Hands on experience in content management
- Excellent copywriting skills
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels
- Familiarity with web design
- Excellent communication skills
- Analytical and multitasking skills
- BSc degree in Marketing or relevant field"
Brand Managers are responsible for planning, implementing, managing and monitoring company's Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales. We are looking for an experienced, passionate and creative Social Media Manager to join our team. As a Social Media Manager you will be responsible for developing and implementing our Social Media strategy in order to increase our
online presence and improve our marketing and sales efforts. You will be working closely with Marketing and Sales departments.
Responsibilities:
1. Performing research on current benchmark trends and audience preferences
2. Designing and implementing social media strategy to align with business goals
3. Setting specific objectives and reporting on ROI
4. Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
5. Monitor SEO and web traffic metrics
6. Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
7. Communicate with followers, respond to queries in a timely manner and monitor customer reviews
8. Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
9. Suggest and implement new features to develop brand awareness, like promotions and competitions
10. Stay up-to-date with current technologies and trends in social media, design tools and applications
11. Creating campaign plans for business and marketing priorities
Basic Qualifications:
- Proven work experience as a Brand Manager/Social media manager
- Hands on experience in content management
- Excellent copywriting skills
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels
- Familiarity with web design
- Excellent communication skills
- Analytical and multitasking skills
- BSc degree in Marketing or relevant field"
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Pune
5 - 20 yrs
₹1L - ₹8L / yr
Project Management
Marketing
Field service
Proposal writing
Budget management
Our client is a renowned social transformation organization that bridges government, corporates, non-profits as well as citizens to create a sustainable livelihood for underprivileged urban youth
About the role
As a member of the expansion team, you will be responsible for the pre-partnership
activities which include, research and assessment of new cities, connecting with potential stakeholders,
building a local staff and launching Lighthouses in new cities. You will be working very closely with
government authorities and donors in this position to craft an expansion strategy and also help build the
team.
Your role to supplement the Organizational goals:
● Approaching the government/municipal authorities of various cities in the western region for
communicating about the Lighthouse program.
● Prepare proposals and budgets and submit them to potential stakeholders.
● Follow up with authorities for approval of budget and proposals.
● Collaborate with authorities for the identification of physical space for the Lighthouse center in
accordance with the organization’s specifications.
● Ensuring the development of the physical space in time for the launch of the Lighthouse.
● Supporting the launch of the Lighthouse in the new cities and handing it over to the team.
● Building and maintaining a good relationship with the potential stakeholders
● Coordinate with donors for the release of funds at different stages of the project.
Requirements
● 5+ years of experience in program management or marketing preferably in the social sector.
● Commitment to doing social good.
● Excellent written and verbal communication and interpersonal skills.
● Excellent at writing proposals and budgets
● Strong orientation to client servicing
● Comfortable traveling to different cities/states almost 2-3 days a week.
Benefits
Fixed Pay
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Hyderabad
5 - 20 yrs
Best in industry
Project Management
Marketing
Field operations
Proposal writing
Budget management
Job Description
Our client is a renowned social transformation organization that bridges government, corporates, non-profits as well as citizens to create a sustainable livelihood for underprivileged urban youth
About the role
As a member of the expansion team, you will be responsible for the pre-partnership
activities in the South region which include, research and assessment of new locations, connecting with
potential stakeholders, building a local team, and launching Lighthouses in new cities. You will be working
very closely with the government authorities of Odisha for the execution of the Lighthouses planned in
the state and any other coordination required with the authorities.
Your role to supplement the Organisational goals:
● Approaching the government/municipal authorities of various cities in the southern region for
communicating about the Lighthouse program.
● Prepare proposals and budgets and submit them to potential stakeholders.
● Follow up with authorities for approval of budget and proposals.
● Collaborate with authorities for identification of physical space for the Lighthouse centre in
accordance with organisation’s specifications.
● Ensuring the development of the physical space in time for the launch of the Lighthouse.
● Supporting the launch of the Lighthouse in the new cities and handing over to the team.
● Coordinating with the Govt officials in Odisha for the launch of Lighthouses in the state.
● Building and maintaining a good relationship with all stakeholders.
● Participate in any relevant meetings and conferences organised by the Government authorities.
● Lead on development and submission of progress reports and applications to relevant ministries,
including Agreements, MOUs, and other periodic reports.
● Work with authorities to secure all required authorizations and permissions to facilitate smooth
implementation of Lighthouse Communities programs.
● Coordinate with donors for release of funds at different stages of the project.
Requirements
● 5+ years of experience in program management or marketing preferably in the social sector.
● Commitment to doing social good.
● Excellent written and verbal communication and interpersonal skills.
● Excellent at writing proposals and budgets
● Strong orientation to client servicing
● Comfortable traveling to different cities/states almost 2-3 days a week.
Base Location
Hyderabad
Benefits
Fixed Pay.
Read more
Noida
5 - 9 yrs
₹15L - ₹25L / yr
Media Buying
Above The Line Marketing (ATL)
Branding
Marketing Strategy
Brand Management
+2 more
We are looking for a Brand Marketing Manager, who will be a key member of the Marketing team focused on driving growth, via offline campaigns - TV campaigns, outdoor activities, and more.
The candidate must have at least 2 years of experience in managing ATL activities for renowned brands with thorough knowledge of all performance metrics. And would be required to craft and execute all the branding campaigns for our Apps.
The ideal candidate should have a strong analytical/business mindset, highly-focussed, self-motivated, and have prior experience in end-to-end managing brand campaigns. The candidate should be highly effective in cross-functional teams - working in collaboration with the agency, design team, business managers, and other stakeholders. We’re looking for someone with a “can-do” attitude who wants to work in a startup environment and always finds a way to make things work.
What is Must - ATL campaigns/ Offline Campaigns experience(especially Television) & media buying/planning experience
Joining: IMMEDIATELY
The candidate must have at least 2 years of experience in managing ATL activities for renowned brands with thorough knowledge of all performance metrics. And would be required to craft and execute all the branding campaigns for our Apps.
The ideal candidate should have a strong analytical/business mindset, highly-focussed, self-motivated, and have prior experience in end-to-end managing brand campaigns. The candidate should be highly effective in cross-functional teams - working in collaboration with the agency, design team, business managers, and other stakeholders. We’re looking for someone with a “can-do” attitude who wants to work in a startup environment and always finds a way to make things work.
What is Must - ATL campaigns/ Offline Campaigns experience(especially Television) & media buying/planning experience
Joining: IMMEDIATELY
Responsibilities will include:
- Define the brand’s marketing strategy, deliver against app brand objectives
- Drive the development and execution of integrated marketing campaigns at national/regional levels
- Develop, manage, and analyzes branding campaigns across marketing channels - offline and online
- Coordinate with agency and internal design team to execute the campaign
- Analyze campaigns and provide strategic recommendations
Attributes we value:
- Strong analytical foundation with meticulous attention to detail
- Strong verbal and written communication skills
- Strong intellectual curiosity
- Extremely organized and detail-oriented
- Proficiency in Excel
Requirements:
- Graduation/Post-Graduation from a tier-1 institute
- Demonstrative experience in executing brand campaigns
- Work-ex: 4 - 8 years
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Bengaluru (Bangalore)
2 - 4 yrs
₹10L - ₹12L / yr
Marketing
Branding
Brand Management
Lead Generation
Brand metrics
+1 more
If you are interested in joining a purpose-driven community that is dedicated to creating ambitious and inclusive workplaces, then be a part of a high growth startup with a world-class team, building a revolutionary product!
Founders are the alumnus of IIT-D, IIM-B and Wharton. They have 12+ years of experience as Venture capital and corporate entrepreneurship at DFJ, Vertex, InMobi and VP at Snyder UAE, investment banking at Unitus Capital - leading the financial services practice, and institutional equities at Kotak. They have a team of high-quality professionals coming together for this mission to disrupt the convention.
As a Manager - Growth, you will generate new brand leads, identify and contact founders and build a solid top of the funnel for the company's RBF.
What you will do:
- Strategizing top of the funnel expansion and identifying key channels for sourcing brands
- Explaining RBF and company products to the brands
- Acting as a liaison between the brands and the internal teams to complete the investments
- Improving brands experience
- Ideating on tech-product improvements to automate the funding application process for brands
- Implementing initiatives to improve TAT for brands
- Owning all the metrics that improve the client brand's experience with the company
What you need to have:
- MBA / PGDM
- 2-4 years of experience in roles that required liaising with consumer brands (previous experience at marketplaces, consumer-focused accelerators/ funds, partnerships backgrounds, or experience of investing/ financing consumer brands)
- Understanding of financials as they pertain to early-stage startups and related terminologies
- Excellent verbal and written English skills
- Experience in investing or advising or selling to D2C brands/ ecosystem
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Bengaluru (Bangalore)
5 - 7 yrs
₹18L - ₹25L / yr
Marketing
Branding
Healthcare
Brand Management
Digital media
+2 more
Are you a high-performing, collaborative, results-oriented and technologically savvy person who is keen on Supply chain in the digital industry? Then this highly visible role is for you!
Our client is the Health-tech initiative of India's largest business house. Started in 2015, it empowers healthcare providers and consumers in India. All healthcare monitoring services are made available through an app that will help connect doctors, hospitals, pharmacies, laboratories and consumers, enabling preventive and predictive healthcare. It helps the care-givers to track the entire patient journey from the initial appointment and maintaining their records, generating lab test reports to providing virtual consultation and home-care solutions. It is expected that this futuristic guide will strengthen doctor-patient relationship and enhance the in-clinic experience.
Our client is the Health-tech initiative of India's largest business house. Started in 2015, it empowers healthcare providers and consumers in India. All healthcare monitoring services are made available through an app that will help connect doctors, hospitals, pharmacies, laboratories and consumers, enabling preventive and predictive healthcare. It helps the care-givers to track the entire patient journey from the initial appointment and maintaining their records, generating lab test reports to providing virtual consultation and home-care solutions. It is expected that this futuristic guide will strengthen doctor-patient relationship and enhance the in-clinic experience.
As a Deputy Manager-Brand Marketing, some of your key responsibilities will include conducting consumer and market research and designing a research-based brand strategy.
What you will do:
- Identifying how our brand is currently positioned in the market.
- Developing and executing marketing campaigns aimed at communicating our brand message.
- Communicating our brand personality internally and aligning different teams towards common goal.
- Leading marketing team members through campaigns.
- Measuring and reporting on success of marketing campaigns.
- Anticipating consumer trends and keeping brand up to date.
- Creating brand advocates and running referral campaigns.
- Driving consumer engagement and retention while managing LTV.
What you need to have:
- MBA from Tier-1 B-Schools
- Expertise in running ATL / BTL led marketing campaigns.
- Media planning and buying
- Good know how of the digital eco-system, managing geo-targeted or pan national campaigns as and when required.
- Creative development and agency management
- A go-getter with ownership and commitment
- Strong communication and interpersonal skills. Especially the ability to work cross-departments to achieve results.
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Remote, Chennai
3 - 5 yrs
₹2L - ₹5L / yr
Strategist
Branding
Brand Management
Market Research
Marketing Strategy
+17 more
We are looking for a skilled and solutions-oriented Brand Strategist with a strong analytical mind to craft compelling brand stories and strategies that deliver results. The Brand Strategist's responsibilities include conducting extensive research, analyzing findings, making recommendations, presenting to clients and briefing creatives. You should be a strategic thinker with a knack for uncovering consumer insights that inform strategy development.
The ideal candidate should be open-minded and passionate about creating holistic brand experiences. Ultimately, the outstanding Brand Strategist should have strong research skills, an analytical mindset and be an excellent storyteller.
Brand Strategist Responsibilities:
- Conducting extensive primary and secondary research.
- Staying up-to-date on consumer research and market trends.
- Analyzing research, data and trends.
- Creating competitive reviews and situational analyses.
- Identifying insights, challenges and opportunities.
- Developing brand architecture, positioning and strategy.
- Writing compelling brand stories.
- Meeting and presenting to clients.
- Briefing and collaborating with creative teams.
- Leading ideation and brainstorming sessions.
Brand Strategist Requirements:
- Degree in business, marketing, branding, communication or related field required.
- Previous experience as a brand strategist or similar role.
- Excellent communication skills, both verbal and written.
- Experience leading client meetings.
- Analytical and problem-solving mindset.
- Creative and compelling storyteller.
- Strong research skills.
- Strategic thinker.
- Excellent presentation skills.
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Malad
4 - 7 yrs
₹13L - ₹-16L / yr
Marketing & Communication
Digital Marketing
Content Writing
Public Relations
Marketing
+1 more
Responsibilities:
• Help develop and execute marketing strategies and campaigns with the common goal of increasing sales and profits.
• Handling marketing materials & campaigns - both online and offline
• Executing & managing Lead generation campaigns
• Manage brand delivery and consistency across all markets for all product lines
• Manage the Corporate Communications team including graphics designers and copy writers as well as external agencies to produce high quality publications and materials on time and within budget.
• Develop and maintain effective relationships with media.
• Organizing and managing events
• Writing, reviewing and publishing all marketing collateral
• Work collaboratively with a diverse staff team to create and manage cross-organizational, integrated marketing strategies
• Provide writing and editing support for all outbound member communication including all promotional materials, website content, a monthly newsletter
• Serve as internal liaison to the meetings department and other staff resources
• Review and edit existing promotional materials for marketing effectiveness, cross-selling implications and adherence to brand guidelines
Mandatory Skill Set:
• Digital Marketing
• Content Writing
• Public Relation
• Understanding of strategies
• Campaign
Interested candidates can kindly share your resume to [email protected]
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Shubham Vishwakarma
Full Stack Developer - AverlonI had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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