Cutshort logo
Pay-Per-Use Electric Mobility Platform logo
Brand PR Manager
Pay-Per-Use Electric Mobility Platform
Brand PR Manager
Pay-Per-Use Electric Mobility Platform's logo

Brand PR Manager

at Pay-Per-Use Electric Mobility Platform

Agency job
via Unnati
5 - 9 yrs
₹6L - ₹12L / yr
Delhi, Gurugram, Noida
Skills
Public Relations
Brand Management
Branding

Our client works as a battery swapping network so that instead of purchasing, it allows electric auto rickshaw drivers to swap batteries and pay for it as they use it. Their focus is on advantages like earning a non-stop battery for 150 KM, no waiting to charge till 100 KM and pay-as-you-go option till 50 KM.


Our client works as an App that focuses on providing comfort to people in terms of ride sharing, ride hailing and cashless payments. Their prominent features include digital payments, trained drivers, doorstep pickup, daily affordable pricing etc.


Headquartered in Delhi, our client was co-founded by three veteran entrepreneurs who are BITS Pilani alumni.

 

As a Brand PR Manager, you will be responsible for enhancing the company’s brand awareness and corporate image.


What you will do:

  • Developing and executing effective PR plans through translating brand and key messages into media concepts and compelling stories
  • Leveraging a variety of media channels to maximize the company’s brand exposure through interviews, editorials, etc.
  • Building strong and positive relationships with media, influencers, and other related parties
  • Developing and editing news releases, speeches, articles, and other editorial collateral
  • Managing an external PR agency
  • Analyzing and reporting on the results of PR campaigns & initiatives
  • Checking and managing content produced for website and social media channels
  • Developing and implementing PR policies and procedures
  • Determining KPIs for PR department
  • Deploying successful marketing campaigns and owning their implementation from ideation to execution
  • Positioning and messaging the company to win based on an in-depth understanding of the market and the competition
  • Working cross-functionally with Product, Marketing & Customer Experience teams
  • Experimenting with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
  • Coordinating and managing graphic designers and content team to target the market
  • Producing valuable and engaging content for our website and blog that attracts and converts our target groups
  • Building strategic relationships and partnering with key industry players, agencies and vendors
  • Preparing and monitoring the marketing budget on a quarterly and annual basis and allocating funds wisely
  • Overseeing and approving marketing material, from website banners to hard copy brochures and case studies
  • Measuring and reporting on the performance of marketing campaigns, gaining insight and assessing against goals

 

Desired Candidate Profile

What you need to have:

  • Demonstrable experience in marketing together with the potential and attitude required to learn
  • A passion for issues around Sustainability, Energy Transition, Climate Action, Distributed & Renewable Energy
  • Startup experience desired
  • Ability to work in a fast-paced environment
  • Willingness to roll up your sleeves and execute
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Numerically literacy, comfort working with numbers
  • Ability to make sense of metrics and processing figures with spreadsheets
  • Up-to-date knowledge of the latest trends and best practices in online marketing and measurement

 

Read more
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos

Similar jobs

Indian MNC consumer goods into health, wellness, beauty
Indian MNC consumer goods into health, wellness, beauty
Agency job
via Qrata by Blessy Fernandes
Mumbai
3 - 5 yrs
₹15L - ₹18L / yr
Branding
Brand Management

Key Deliverables of the Role

  • Define and execute innovation pipeline for the brand – knowing the stage Gate process
  • Conceptualizing & launching new products – have past successes in conceptualizing a brand from scratch / repositioning etc.
  • Responsible for driving and delivering business results on the brand
  • Identify opportunities for the brand to grow which involves forecasting consumer insights and any opportunities and/or threats emerging from the competitive or technology landscape.
  • Custodian of data for the portfolio; Analyse & Publish analytics for relevant categories/brand to aid critical brand decision making
  • Work with activation and creative agencies on aspects like artwork, adaptations, in-store activations etc.

Knowledge, Skills & Competencies

  • Category Management
  • Understanding of Marketing Communication Development and Assessment
  • Strong Analytical Skills
  • Knowledge of Business & Financial Analysis

·        Consumer centricity

·        Excellent Communication Skills

Read more
Operating content distribution tech platforms
Operating content distribution tech platforms
Agency job
via Jobdost by Sathish Kumar
Noida
5 - 9 yrs
₹15L - ₹25L / yr
Media Buying
Above The Line Marketing (ATL)
Branding
Marketing Strategy
Brand Management
+2 more
We are looking for a Brand Marketing Manager, who will be a key member of the Marketing team focused on driving growth, via offline campaigns - TV campaigns, outdoor activities, and more.

The candidate must have at least 2 years of experience in managing ATL activities for renowned brands with thorough knowledge of all performance metrics. And would be required to craft and execute all the branding campaigns for our Apps.

The ideal candidate should have a strong analytical/business mindset, highly-focussed, self-motivated, and have prior experience in end-to-end managing brand campaigns. The candidate should be highly effective in cross-functional teams - working in collaboration with the agency, design team, business managers, and other stakeholders. We’re looking for someone with a “can-do” attitude who wants to work in a startup environment and always finds a way to make things work.

What is Must - ATL campaigns/ Offline Campaigns experience(especially Television) & media buying/planning experience
Joining: IMMEDIATELY

Responsibilities will include:

  • Define the brand’s marketing strategy, deliver against app brand objectives
  • Drive the development and execution of integrated marketing campaigns at national/regional levels
  • Develop, manage, and analyzes branding campaigns across marketing channels - offline and online
  • Coordinate with agency and internal design team to execute the campaign
  • Analyze campaigns and provide strategic recommendations

 

Attributes we value:

  • Strong analytical foundation with meticulous attention to detail
  • Strong verbal and written communication skills
  • Strong intellectual curiosity
  • Extremely organized and detail-oriented
  • Proficiency in Excel

 

Requirements:

  • Graduation/Post-Graduation from a tier-1 institute
  • Demonstrative experience in executing brand campaigns
  • Work-ex: 4 - 8 years
Read more
Amura Health
at Amura Health
3 candid answers
1 video
Sagar  Krishna
Posted by Sagar Krishna
Chennai
3 - 5 yrs
₹10L - ₹20L / yr
Branding
Brand Management
Marketing Strategy
Content Strategy
Project Management

As a Brand marketing professional, you will be in charge of working out marketing strategies that help in positioning and promoting our brands, products, and services. You will be interacting with the growth, creative, social, website, SEO, sales, content, copywriting and user experience teams.


Responsibilities

• Collaborate in shaping and executing the brand's vision, ensuring a deep comprehension of its evolving trajectory over time.


• Contribute to the leadership in refining the brand's positioning, ensuring its readiness for future competition by managing a strategy aimed at enhancing brand vitality and its commitments to customers.


• Oversee brand strategy, planning, and its overall management.


• Cultivate innovation by spearheading the development of a robust pipeline of New Product Development (NPD), in alignment with the brand strategy and category insights.


• Take charge of our Visual and Verbal identity, aligning it with our positioning and maintaining consistent application across all customer touchpoints. Continuously evolve it to sustain brand momentum and align with an unwavering customer-centric approach.


• Identify and capitalize on trends and insights to optimize expenditures and performance.


• Engage in brainstorming sessions to generate novel and imaginative strategies for growth.


• Assess emerging technologies and offer visionary perspectives on their adoption when suitable.


• Ensure a unified brand message resonates across all platforms consistently.


Requirements


• BS/MS degree in marketing or a related field

• Proven working experience in Branding digital marketing

• Proven work experience in the Creative field

• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

• Great problem-solving skills, because working for a fast-growing startup is filled with

challenges

• Great execution skills

• Ability to identify long-term trends in data

• Great communication skills

• Experience working with a content management system

• Strong project management skills

Read more
One of India’s leading Consumer Products Group,
One of India’s leading Consumer Products Group,
Agency job
via Qrata by Prajakta Kulkarni
Mumbai
3 - 8 yrs
₹15L - ₹35L / yr
Brand Management
Brand Manager
Purpose of the Role
This role holder is responsible for end to end management of
the brand including profitability and growth

Qualification & Experience
 Post-Graduation in Management (from a Premier institute)
 Experience of 4 to 5 years in Digital Marketing
 FMCG experience is preferable

Key Deliverables of the Role
 Responsible for Launching & Brand building of the assigned brand
 Responsible for growth and profitability of the Brand
 Develop social media and influencer strategy for the brands
 Consumer Insighting for brand strategy
 Create and execute a holistic content strategy for Digital First Brands
 Lead communication development on the brand
 Create Brand equity and loyalty among target consumers using innovative methods
Read more
A Financial services startup
A Financial services startup
Agency job
via Qrata by Prajakta Kulkarni
Pune
5 - 13 yrs
₹25L - ₹70L / yr
Brand Management
Brand Manager
Brand Strategy
Branding
Marketing
- Define the brand value proposition and brand strategy

- Own the measurement of the brand and associated KPIs

- Primary owner to identify consumer insights and reasons for brand preference for OneCard/OneScore and category linked insights

- Refine the external voice and expand public presence of the brand

- Drive brand consistency across written text, voice/verbal communication, visual communication and content

- Define tonality, style guides, brand guidelines, brand vision and value proposition for short as well as long term

- Managing the budget for advertising and promotional items

- Driving NPS, CSAT and other surveys and deriving insights from these surveys

- Conduct competitive consumer insight linked primary and secondary research
Read more
Platform to discover and shop from independent brands and re
Platform to discover and shop from independent brands and re
Agency job
via Qrata by Prajakta Kulkarni
Mumbai, Delhi
4 - 9 yrs
₹6L - ₹13L / yr
Brand Management
Content Writing

Job Responsibilities:

● Conceptualizing, executing & managing branded campaigns across LBB formats on web, app & social media based on client briefs

ensuring high repeat rate

Should have worked on branded content / content marketing

● Ensuring a mix of client objectives & LBB tonality

● Social Media Marketing & execution for sales collaborations

● Client servicing: Being the SPOC for a partner brand, daily liaison, end to end life cycle management of the brand campaigns from

brief to deliverables

● Creating pitches, briefs, presentations, campaign plans, innovations & partners to maximize conversion

● Mapping daily progress of branded content & reporting the success of a campaign post closure

● Keeping up with client deadlines & incorporating feedback/changes

Read more
Maxpo Exhibitions
at Maxpo Exhibitions
1 recruiter
Aanchal Gupta
Posted by Aanchal Gupta
Bengaluru (Bangalore)
3 - 5 yrs
₹4L - ₹6L / yr
Marketing Strategy
Public Relations
Communication Skills
Email Marketing
Event marketing
+1 more
Collaborates with sales or marketing representatives to fully understand product and communication needs.
Gathers the materials necessary to understand the project and competition in the area such as literature or previous marketing campaigns; analyzes these materials to determine the most effective communications technique.
Based on assessment, drafts and proposes communications campaigns, which may include social and online media, print media, direct mail, and other multimedia.
Presents design ideas and recommendations to marketing manager, committee, or sales team.
Creates and coordinates multimedia packages.
Composes draft speeches for senior management and assists with finalizing speeches.
Schedules and develops filming scripts and production.
Evaluates success of campaigns when completed.
Attends trade shows and community fairs and staffs the company booth.
Performs other duties as assigned
Read more
Disruptive Fintech Startup
Disruptive Fintech Startup
Agency job
via Unnati by Sarika Tamhane
Bengaluru (Bangalore)
2 - 4 yrs
₹10L - ₹12L / yr
Marketing
Branding
Brand Management
Lead Generation
Brand metrics
+1 more
If you are interested in joining a purpose-driven community that is dedicated to creating ambitious and inclusive workplaces, then be a part of a high growth startup with a world-class team, building a revolutionary product!
 
Our client is a vertical fintech play focused on solving industry-specific financing gaps in the food sector through the application of data. The platform provides skin-in-the-game growth capital to much-loved F&B brands. Founded in 2019, they are VC funded and based out of Singapore and India-Bangalore.
 
Founders are the alumnus of IIT-D, IIM-B and Wharton. They have 12+ years of experience as Venture capital and corporate entrepreneurship at DFJ, Vertex, InMobi and VP at Snyder UAE, investment banking at Unitus Capital - leading the financial services practice, and institutional equities at Kotak. They have a team of high-quality professionals coming together for this mission to disrupt the convention.
 
As a Manager - Growth, you will generate new brand leads, identify and contact founders and build a solid top of the funnel for the company's RBF.
 
What you will do:
  • Strategizing top of the funnel expansion and identifying key channels for sourcing brands
  • Explaining RBF and company products to the brands
  • Acting as a liaison between the brands and the internal teams to complete the investments
  • Improving brands experience
  • Ideating on tech-product improvements to automate the funding application process for brands
  • Implementing initiatives to improve TAT for brands
  • Owning all the metrics that improve the client brand's experience with the company

 


What you need to have:
  • MBA / PGDM
  • 2-4 years of experience in roles that required liaising with consumer brands (previous experience at marketplaces, consumer-focused accelerators/ funds, partnerships backgrounds, or experience of investing/ financing consumer brands)
  • Understanding of financials as they pertain to early-stage startups and related terminologies
  • Excellent verbal and written English skills
  • Experience in investing or advising or selling to D2C brands/ ecosystem
Read more
Ecommerce Growth Agency | GGN
Ecommerce Growth Agency | GGN
Agency job
via Unnati by Seemi Ejaz
NCR (Delhi | Gurgaon | Noida)
1 - 5 yrs
₹3L - ₹8L / yr
Customer Success
Account Management
Brand Management
Branding

Are you looking to work in the ecommerce space? Read on to know more.

 

Our client is a 360-degree boutique firm that provides single-point branding and eCommerce growth consulting to its clients. They have best-in-class professionals with a combined experience of over 40 years in Retail, Textiles, FMCG, Fashion, Consumer Durables and more. They create online brands for their clients through strategies like marketplace management, marketing, social media channels, and analytics that help planning and forecasting.

 

Currently, they are helping businesses from Fashion, Lifestyle and Personal technology to create a unique space in leading marketplaces like Amazon, Flipkart, Myntra, TataCliq etc. With over Rs.100 crores revenue generated through their 10000+ listings, the team is led by passionate entrepreneurs with a mission to simplify the digital market and e-commerce presence for all businesses.

 

As a Client Success Manager, you will be responsible for managing clients’ account end to end, including developing channel strategy, defining targeting, managing creative, setting up campaigns, measuring performance, and deriving insights.

 

What you will do:

  • Taking complete ownership for a portfolio of accounts
  • Understanding the client and their business from a holistic perspective
  • Strategizing and creating a robust plan of action/ roadmap for clients
  • Guiding a team of 2-3 people to work on client’s listings, reviews, account health and day to-day operations
  • Tracking and driving the progress of various projects to ensure timely delivery
  • Being responsible for all regular (and ad hoc) reporting and analysis
  • Onboarding clients on multiple marketplaces by liaising with category managers at respective marketplaces
  • Co-ordinating with various Marketplaces for solving queries and issues regarding the accounts
  • Reviewing every account in the portfolio in complete detail to understand the current level of performance
  • Being accountable for hitting goals and driving sustainable growth
  • Preparing and presenting plans and results to the clients

 

 

What you need to have:

  • Minimum bachelors' degree in any field
  • Strong analytical skills including Microsoft Excel
  • Proactive, Team Player, requires good co-ordination and networking capabilities
  • Good written communication skills and typing speed in English
  • Self-motivated with passion for e-commerce
  • Outstanding client handling & communication skills both written & verbal
Read more
Lowest brokerage fee in Stock market Industry. (AB1)
Lowest brokerage fee in Stock market Industry. (AB1)
Agency job
via Multi Recruit by Chandrala P
Bengaluru (Bangalore)
2 - 4 yrs
₹5L - ₹7L / yr
Branding
Merchandising
AB Linkedin page
Write- Up
Tech Talk
+3 more
  • Identify and sign up with influencers in the digital platforms to increase brand reach through content
  • content planning, strategy to improve brand engagement in the social media
  • tie-up with brands ( co-branding) for amplifying brand reach and building ROI ( generate leads)
  • work closely with the PR agency to monitor and enhance the brand engagement in the print/ digital platforms through paid and organic methods
  • Handling AB LinkedIn page to run engaging write up, videos, tech talk, industry snippets to develop and build a business audience in LinkedIn
  • Outstanding project management skills
  • Strong analytical ability – analyze data, develop insight
  •  
  •  
Read more
Why apply to jobs via Cutshort
people_solving_puzzle
Personalized job matches
Stop wasting time. Get matched with jobs that meet your skills, aspirations and preferences.
people_verifying_people
Verified hiring teams
See actual hiring teams, find common social connections or connect with them directly. No 3rd party agencies here.
ai_chip
Move faster with AI
We use AI to get you faster responses, recommendations and unmatched user experience.
21,01,133
Matches delivered
37,12,187
Network size
15,000
Companies hiring
Did not find a job you were looking for?
icon
Search for relevant jobs from 10000+ companies such as Google, Amazon & Uber actively hiring on Cutshort.
companies logo
companies logo
companies logo
companies logo
companies logo
Get to hear about interesting companies hiring right now
Company logo
Company logo
Company logo
Company logo
Company logo
Linkedin iconFollow Cutshort
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos