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Influencer Marketing Executive
Influencer Marketing Executive

Influencer Marketing Executive at TalkCharge Technologies Pvt Ltd · Gurugram · 0 - 2 years · ₹2L - ₹2.5L / yr · Bootstrapped · Posted 18 May 2022

TalkCharge Technologies Pvt Ltd's logo

Influencer Marketing Executive

Divya Gupta's profile picture
Posted by Divya Gupta
0 - 2 yrs
₹2L - ₹2.5L / yr
Gurugram
Skills
Public Relations
Social Media Marketing (SMM)
Brand Management
Social networks
Social media strategy

Roles and Responsibilities:

 

- Understands the value of digital influence or a digital influencer themselves.
- Whether on YouTube, Instagram, Facebook or other platforms, s/he will create relationships with content creators and work with them from negotiation to posting.

- Test new ideas, manage own projects and budgets, always look for new ways to grow the number.

- Identify, on-board, train, track and manage brand influencers across social and digital media platforms.

 -Implement engaging influencer and brand ambassador campaigns using research, competitive analysis, brand standards and social/digital media best practices.

-Develop and execute influencer marketing strategies and creative campaigns

- Develop content ideas and write and curate content

- Keep abreast of emerging trends, technologies, and influencers

- Liaising with the marketing team to create and coordinate marketing strategies that work across different channels

 

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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About TalkCharge Technologies Pvt Ltd

Founded :
2015
Type :
Services
Size :
20-100
Stage :
Bootstrapped

About

We are an Extra Cashback Website/App facilitating users with Comprehensive listing of Coupons, Discounted Deals and Offers of 1000+ online stores! We are your shopping gateway, that provides customer cashback on top of all merchant discount, for which users just have to shop via TalkCharge. We also provides Mobile Recharges, Utility Bill Payments & E-Giftcards to its users. We are a family of 2.5 Million + Users.

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Nimuki is a premium Indian kidswear brand for children aged 3–7 years. We focus on stylish, comfortable, and high-quality clothing for modern families. We are launching in Kolkata and plan to expand across India.

At Nimuki, we are building a strong brand and community, not just selling products. We believe in doing things thoughtfully and maintaining high standards.


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In our early stage, growth will come mainly through social media, influencer collaborations, and building trust with parents—not through paid advertising.

We are looking for someone who can take ownership, bring ideas, and work independently. If you enjoy building something from scratch and taking initiative, this role is for you.


Key Responsibilities

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  • Follow the content calendar created with Radhika.
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  • Suggest new content ideas and trends that fit the brand.

2. Influencer & Creator Partnerships

  • Find and connect with mommy bloggers and parent creators, mainly in Kolkata.
  • Reach out, negotiate, and manage gifting and affiliate collaborations.
  • Explain Nimuki's brand story and guidelines to creators.
  • Track the performance of influencer campaigns.
  • Build long-term relationships with top-performing creators.

3. WhatsApp Community Management

  • Manage Nimuki's WhatsApp community for our founding families.
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Work with Sunjit to build relationships with:

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  • Share weekly updates on social media growth, influencer activities, WhatsApp community, and partnership progress.
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Before applying, please note:

  • This is not a paid advertising role. Running Google or Meta ads is not the focus.
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Must-Have Requirements

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  • Hands-on experience with influencer outreach and collaborations.
  • Comfortable managing WhatsApp communities and customer conversations.
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Preferred Skills

  • Existing connections with mommy bloggers or parent influencers in Kolkata.
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  • Ability to read Instagram Insights and use data to make decisions.
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We Would Love Someone Who

  • Shares updates without being reminded.
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  • Treats the brand with ownership and care.
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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