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Brand Manager
Brand Manager
SnapFind's logo

Brand Manager

Agency job
via VElate
7 - 11 yrs
₹10L - ₹12L / yr
Mumbai
Skills
Brand Management
Marketing Strategy
B2B Marketing

Description


Industry- Beverages


Required Skills:team handling, Willingness to Travel, Defining the pricing strategy, Delivery of brand P&L Performance targets, Define brand positioning


Responsibilities for Brand Manager


With our Consumer at the heart, your key focus will be to:

 

  • Build deep understanding of target consumer groups, across key geographies in India
  • Own the Brand Purpose and define positioning for the brand. Drive communication development in line with Brand purpose and positioning.
  • Identify the key market intelligence that will drive strategic business decisions
  • Partner with Sales teams in achieving brand plans, and channel execution plans.
  • Participate in defining the pricing strategy in close partnership with the commercial team.
  • Secure sign-off from Regional Commercial Managers on the proposed Volume Budget and then own delivery of the plan, inspiring distributors, and commercial teams to execute the plan with excellence
  • Be accountable for delivery of brand P&L performance targets. Closely monitor brand KPI's: Revenue / Profitability / Market Share & Equity
  • Ensure measurement and evaluation & a learning plan to identify, codify and rollout successful brand growth drivers
  • Oversee design and execution of selected brand assets
  • Digitally savvy with social media expertise to lead digitalization of activities.
  • Oversees development of all consumer-facing brand assets and activities during Annual Planning process and secure alignment with Regional Commercial Managers on all planned brand communication
  • Develop Brand Playbooks and Templates for market use.
  • Ensure all brand assets developed adhere to brand guidelines.


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Shubham Vishwakarma

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I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About SnapFind

Founded :
2008
Type :
Products & Services
Size
Stage :
Bootstrapped

About

N/A

Company social profiles

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