Brand Manager at SnapFind · Mumbai · 7 - 11 years · ₹10L - ₹12L / yr · Bootstrapped · Posted 4 May 2025
Description
Industry- Beverages
Required Skills:team handling, Willingness to Travel, Defining the pricing strategy, Delivery of brand P&L Performance targets, Define brand positioning
Responsibilities for Brand Manager
With our Consumer at the heart, your key focus will be to:
- Build deep understanding of target consumer groups, across key geographies in India
- Own the Brand Purpose and define positioning for the brand. Drive communication development in line with Brand purpose and positioning.
- Identify the key market intelligence that will drive strategic business decisions
- Partner with Sales teams in achieving brand plans, and channel execution plans.
- Participate in defining the pricing strategy in close partnership with the commercial team.
- Secure sign-off from Regional Commercial Managers on the proposed Volume Budget and then own delivery of the plan, inspiring distributors, and commercial teams to execute the plan with excellence
- Be accountable for delivery of brand P&L performance targets. Closely monitor brand KPI's: Revenue / Profitability / Market Share & Equity
- Ensure measurement and evaluation & a learning plan to identify, codify and rollout successful brand growth drivers
- Oversee design and execution of selected brand assets
- Digitally savvy with social media expertise to lead digitalization of activities.
- Oversees development of all consumer-facing brand assets and activities during Annual Planning process and secure alignment with Regional Commercial Managers on all planned brand communication
- Develop Brand Playbooks and Templates for market use.
- Ensure all brand assets developed adhere to brand guidelines.

About SnapFind
About
Company social profiles
Similar jobs (10)
Location: Jaipur, Rajasthan
Work Mode: Work From Office
Experience: 2–4 Years
Qualification: MBA
Department: Marketing Communications – Branding
About the Role
We are looking for a hands-on Brand Marketing professional who can strengthen brand visibility through impactful campaigns, influencer collaborations, retail branding, and offline marketing activities.
If you enjoy turning marketing plans into on-ground brand experiences and measurable results, this opportunity is for you.
Key Responsibilities
- Branding & Campaigns: Plan and execute branding initiatives across retail chains, plants, offices, and marketing campaigns.
- Influencer Marketing: Build and manage an influencer pipeline for brand awareness and product promotion.
- BTL & Offline Marketing: Execute on-ground activations and BTL campaigns to generate qualified leads.
- Retail Branding: Conduct branding asset audits and monitor visibility across retail locations.
- Events & Exhibitions: Plan and coordinate branding activities for events, exhibitions, and trade shows.
- Marketing Operations: Manage vendors, coordinate execution, monitor budgets, and maintain marketing MIS reports.
- Performance Tracking: Prepare monthly visibility reports and evaluate campaign performance, lead generation, and event ROI.
Key Skills Required
- Brand marketing and campaign execution
- Influencer outreach and coordination
- BTL activities and offline marketing
- Retail branding and visibility management
- Marketing operations and vendor management
- Budget monitoring and control
- MIS reporting and performance analysis
- Strong communication and coordination skills
What We're Looking For
- 2–4 years of relevant experience in brand marketing or marketing operations.
- MBA qualification.
- Practical experience in branding, influencer marketing, BTL activations, and offline campaigns.
- Ability to coordinate multiple marketing activities and deliver measurable outcomes.
Lead – Strategic communications and PR lead
Location: Madhapur, Hyderabad
Employment Type: Full-Time
Experience: 4-8 Years
Reporting To: Founder / CEO
About the Role
We are looking for a Brand & Digital Communications Lead to manage the company's brand identity, social media presence, public relations, and corporate communications. The role involves working directly with the Founder/CEO to develop communication strategies, create engaging content, and strengthen brand visibility.
Key Responsibilities
Brand Strategy: Develop and execute brand communication strategies to improve brand awareness and market positioning.
Social Media Management: Manage LinkedIn and other social media platforms, including content planning, publishing, and engagement.
Founder Communications: Create LinkedIn posts, articles, speeches, and thought-leadership content for the Founder/CEO.
Public Relations: Build media relationships, manage press releases, coordinate interviews, and handle PR activities.
Content & Storytelling: Create compelling content, customer success stories, case studies, blogs, and company announcements.
Market Research: Monitor industry trends, competitor activities, and brand communication opportunities.
Cross-functional Collaboration: Work with internal teams to gather business updates and coordinate marketing initiatives.
Brand Consistency: Maintain consistent messaging across channels while ensuring confidentiality of sensitive information.
Requirements
5-8 years of experience in brand communications, digital communications, PR, content strategy, or related fields.
Strong written and verbal communication skills.
Proven experience in social media management, particularly LinkedIn.
Excellent storytelling, content creation, and editorial skills.
Experience working with founders, CEOs, or senior leadership.
Understanding of PR, media relations, and corporate communications.
Ability to independently manage communication strategies and execute campaigns.
Experience in startups or high-growth companies is preferred.
Strong organizational skills, attention to detail, and discretion.
Job Title: Senior Executive – Brand Marketing
Reports to:
Department: Marcom – Branding
Location: Jaipur (Work From Office).
Job Purpose:
To plan and execute end‑to‑end brand marketing initiatives for Genus Innovation Limited,
ensuring enhanced brand visibility, effective influencer collaborations, strong retail
branding presence, and impactful BTL-led lead generation.
Roles and Responsibilities:
- Plan and execute branding activities across GIL retail chains, marketing campaigns, plants,
and offices.
- Conduct retail branding asset audits and prepare monthly visibility performance reports.
- Build and manage an influencer pipeline for brand and product promotion.
- Execute BTL activations and drive qualified lead generation.
- Plan and manage branding for events, exhibitions, and trade shows.
- Prepare MIS reports and ensure budget adherence.
Key Performance Indicators (KPIs):
- Brand visibility & recall
- Influencer marketing performance
- Retail execution excellence
- BTL lead generation
- Event & exhibition ROI
- Campaign effectiveness
- Reporting & governance
Qualifications:
- Experience: 2–4 years
- Education: MBA
- Seniority Level: Mid‑Senior Level
Skills Required:
- Marketing operations
- Budget & vendor management
- MIS & reporting
- Influencer outreach
- BTL execution
- Communication & coordination skills.
We seek a highly motivated Marketing Manager to join our dynamic team at Hiraya Digital. The ideal candidate will have a strong background in design and marketing, with the ability to create and manage engaging social media content. They should possess excellent communication skills, be fluent in English, and be available during US time zones.
Responsibilities:
● Develop and execute a comprehensive marketing strategy aligned with client needs and goals.
● Lead the marketing team in creating innovative campaigns to engage clients' target audiences.
● Closely involved in cross-checking, approving, and overseeing social media postings.
● Oversee the creation of high-quality content such as social media graphics, content calendars, emailers, and websites.
● Collaborate with cross-functional teams to address clients' challenges in real time.
● Work closely with graphic designers and video editors to produce compelling visual content.
● Implement digital marketing strategies to enhance brand visibility and drive website traffic
.● Stay updated and Manage paid advertising campaigns, including Google Ads, Facebook Ads, and other platforms.
● Analyze campaign performance metrics and recommend optimizations.
● Stayupdated with digital marketing trends and best practices.
● Provide strategic solutions and act as a thought leader within the team.
● Effectively communicate ideas and strategies to clients.
● Thrive in a fast-paced work environment. Requirements
: ● Minimum3years of working experience as a Marketing Manager.
● Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
● Proven experience in project management.
● Proven experience in digital marketing or marketing coordination roles, with a solid understanding of social media platforms.
● Excellent written and verbal communication skills, with the ability to craft engaging content.
● Strong organizational and time-management skills, capable of handling multiple tasks and deadlines.
● Ability to work independently and collaboratively in a fast-paced, remote work environment.
● Availability to collaborate during US time zones as needed. Expertise in Software:
● Expertise in Meta suite (Instagram, Facebook, Whatsapp).
● Expertise in Design tools such as Photoshop and Illustrator.
Job Title: Marketing & Brand Strategy Manager
Location: Arjan Garh, Delhi
Job type: Full time, Onsite
About us: At Timble Glance, our motto, ‘More Data, More Opportunities’, epitomizes our unwavering commitment to equipping forward-thinking enterprises in their battle against fraud. We take pride in building cutting-edge AI solutions to help financial institutions mitigate risk and generate comprehensive data. This data leads to insightful solutions, ensuring effective fraud prevention and risk mitigation.
Key Responsibilities:-
· Brand Building & Proposition Design: Craft compelling brand narratives and unique value propositions that differentiate Timble and DetoXyFi in competitive markets.
· B2B SaaS Growth: Scale our SaaS platform through targeted lead generation, funnel optimization, and data-driven marketing strategies.
· Customer Lifecycle Management: Map and optimize the end-to-end user journey to improve acquisition, retention, and lifetime value (LTV).
· Omni-channel Marketing: Design and execute integrated campaigns across digital (SEO/SEM, Social, Email) and offline touchpoints.
· Media Planning & Buying: Strategize and manage media budgets, ensuring optimal ROI through effective channel selection and negotiation.
Stakeholder Management: Act as the primary bridge between Product, Sales, and Leadership teams to align marketing efforts with business goals.
Required Skills & Expertise
- Platform Mastery: Hands-on experience with CRM tools (e.g., HubSpot, Salesforce) and marketing automation.
- Strategic Depth: Proven track record in Media Planning and Brand Architecture.
- Analytical Rigor: Ability to translate raw data into actionable growth insights.
- Communication: Elite storytelling and presentation skills for high-level stakeholder reporting.
Qualifications
· Experience in Marketing/Brand Management, specifically within the B2B SaaS ecosystem.
· MBA in Marketing or a related field is highly preferred.
Lead – Brand & Digital Communication
Location: Madhapur, Hyderabad
Employment Type: Full-Time
Experience: 4-8 Years
Reporting To: Founder / CEO
About the Role
We are looking for a Brand & Digital Communications Lead to manage the company's brand identity, social media presence, public relations, and corporate communications. The role involves working directly with the Founder/CEO to develop communication strategies, create engaging content, and strengthen brand visibility.
Key Responsibilities
Brand Strategy: Develop and execute brand communication strategies to improve brand awareness and market positioning.
Social Media Management: Manage LinkedIn and other social media platforms, including content planning, publishing, and engagement.
Founder Communications: Create LinkedIn posts, articles, speeches, and thought-leadership content for the Founder/CEO.
Public Relations: Build media relationships, manage press releases, coordinate interviews, and handle PR activities.
Content & Storytelling: Create compelling content, customer success stories, case studies, blogs, and company announcements.
Market Research: Monitor industry trends, competitor activities, and brand communication opportunities.
Cross-functional Collaboration: Work with internal teams to gather business updates and coordinate marketing initiatives.
Brand Consistency: Maintain consistent messaging across channels while ensuring confidentiality of sensitive information.
Requirements
4-8 years of experience in brand communications, digital communications, PR, content strategy, or related fields.
Strong written and verbal communication skills.
Proven experience in social media management, particularly LinkedIn.
Excellent storytelling, content creation, and editorial skills.
Experience working with founders, CEOs, or senior leadership.
Understanding of PR, media relations, and corporate communications.
Ability to independently manage communication strategies and execute campaigns.
Experience in startups or high-growth companies is preferred.
Strong organizational skills, attention to detail, and discretion.
We seek a highly motivated Marketing Manager to join our dynamic team at Hiraya Digital. The ideal candidate will have a strong background in design and marketing, with the ability to create and manage engaging social media content. They should possess excellent communication skills, be fluent in English, and be available during US time zones.
Responsibilities:
● Develop and execute a comprehensive marketing strategy aligned with client needs and goals.
● Lead the marketing team in creating innovative campaigns to engage clients' target audiences.
● Closely involved in cross-checking, approving, and overseeing social media postings.
● Oversee the creation of high-quality content such as social media graphics, content calendars, emailers, and websites.
● Collaborate with cross-functional teams to address clients' challenges in real time.
● Work closely with graphic designers and video editors to produce compelling visual content.
● Implement digital marketing strategies to enhance brand visibility and drive website traffic
.● Stay updated and Manage paid advertising campaigns, including Google Ads, Facebook Ads, and other platforms.
● Analyze campaign performance metrics and recommend optimizations.
● Stayupdated with digital marketing trends and best practices.
● Provide strategic solutions and act as a thought leader within the team.
● Effectively communicate ideas and strategies to clients.
● Thrive in a fast-paced work environment. Requirements
: ● Minimum3years of working experience as a Marketing Manager.
● Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
● Proven experience in project management.
● Proven experience in digital marketing or marketing coordination roles, with a solid understanding of social media platforms.
● Excellent written and verbal communication skills, with the ability to craft engaging content.
● Strong organizational and time-management skills, capable of handling multiple tasks and deadlines.
● Ability to work independently and collaboratively in a fast-paced, remote work environment.
● Availability to collaborate during US time zones as needed. Expertise in Software:
● Expertise in Meta suite (Instagram, Facebook, Whatsapp).
● Expertise in Design tools such as Photoshop and Illustrator.
About Starbond
Starbond is a growing direct-to-consumer brand focused on delivering high-quality products and an excellent customer experience. We are looking for a hands-on Marketing Manager who can turn data, customer insights, and strong execution into profitable growth.
About the Role
The Marketing Manager will own Starbond’s direct-to-consumer growth engine across paid acquisition, retention, lifecycle marketing, content, SEO, answer engine optimization (AEO), social media, conversion optimization, and agency performance. This role requires a strong command of unit economics—including customer lifetime value (LTV), customer acquisition cost (CAC), CAC payback period, gross margin, and contribution margin—and the ability to convert these metrics into sound growth decisions.
You will directly manage marketing agencies across Meta, Google, email, and AEO while leading the internal Marketing team, setting clear performance standards, and giving the CEO timely visibility into results, risks, and recommended actions.
Key Responsibilities
DTC Growth and Customer Acquisition
- Develop and lead the DTC acquisition strategy across Meta Ads, Google Ads, Shopify, email, SEO, social media, Amazon alignment, and other relevant channels.
- Manage marketing for profitable growth—not revenue or ROAS alone—by incorporating product margin, contribution margin, retention, and customer quality into decisions.
- Establish acceptable CAC thresholds by product, customer segment, campaign, and channel, and recommend when to scale, restructure, reduce, or discontinue investment.
- Align advertising, creative, landing pages, offers, product positioning, inventory availability, and operational readiness.
LTV, Retention, and Lifecycle Marketing
- Maintain a clear and consistent LTV methodology using customer revenue, purchase frequency, retention, gross margin or contribution margin, and cohort data.
- Analyze LTV and retention by acquisition source, product, cohort, and customer segment, and use the findings to improve channel and offer decisions.
- Lead strategies that improve repeat purchase rate, purchase frequency, average order value, cross-sell, replenishment, retention, and win-back performance.
- Oversee email and lifecycle marketing quality, segmentation, deliverability, revenue contribution, and customer communication accuracy.
Paid Advertising and Conversion
- Oversee paid media strategy, budget pacing, campaign structure, audience strategy, creative testing, attribution, and landing-page performance.
- Establish clear testing, scaling, optimization, and stop-loss rules, and require decisions to be supported by sufficient data and financial context.
- Review performance at the channel, campaign, audience, creative, product, and cohort levels.
- Partner with the Web Developer on Shopify priorities, site performance, conversion rate optimization, tracking, and quality assurance.
Agency and Vendor Management
- Directly manage marketing agencies across Meta, Google, email, and AEO, including scopes of work, deliverables, timelines, communication standards, SLAs, KPIs, reporting, ownership, and escalation procedures.
- Use agency scorecards and recurring performance reviews to track KPI attainment, SLA compliance, output quality, timeliness, efficiency, and business results.
- Require root-cause analysis and time-bound corrective action plans for missed targets, SLA breaches, quality issues, reporting gaps, or inefficient spend.
- Independently validate agency recommendations and recommend contract expansion, renegotiation, reduction, replacement, or termination when appropriate.
- Ensure Starbond retains access to and ownership of advertising accounts, data, dashboards, creative files, documentation, and intellectual property.
Content, Creative, and Brand
- Maintain an active content and creative pipeline supported by clear briefs, owners, deadlines, QA standards, and success metrics.
- Ensure reliable content-production support is available when external resources are required.
- Create a structured process for testing creative concepts, hooks, formats, messages, offers, and calls to action.
- Protect product positioning and perceived value by avoiding excessive reliance on discounting and ensuring marketing claims are accurate and supportable.
- Ensure approved assets are properly named, organized, and stored in company-owned systems.
Team Leadership, Process, and Reporting
- Lead the internal Marketing team by setting clear responsibilities, deadlines, quality standards, KPIs, communication expectations, and individual performance targets.
- Conduct regular coaching, one-on-ones, performance reviews, and accountability conversations; identify skill gaps and coordinate development or corrective action with HR.
- Make timely recommendations regarding training, role clarity, workload changes, reassignment, or other performance actions when standards are not met.
- Create and maintain marketing processes, approval flows, reporting definitions, campaign documentation, and quality-control systems.
- Maintain a weekly marketing scorecard that distinguishes leading and lagging indicators and explains what changed, why it changed, and what action is required.
- Proactively escalate material risks and present concise, financially grounded recommendations to the CEO.
What Success Looks Like
- Marketing data, forecasts, campaign reports, creative briefs, and recommendations are accurate, validated, and financially grounded.
- Campaigns, agency deliverables, reports, corrective actions, and launches are completed on time, with blockers escalated early.CAC, LTV, LTV:CAC, MER, ROAS, contribution margin, retention, and cohort performance are consistently defined and used to guide decisions.
- Marketing investment produces profitable customer growth, stronger retention, faster learning, higher-quality execution, and stronger brand protection.
- The Marketing team and external agencies operate with clear ownership, measurable standards, and consistent accountability.
What We’re Looking For
- Proven experience leading DTC or e-commerce marketing across paid acquisition, retention, lifecycle marketing, content, and conversion optimization.
- Strong working knowledge of CAC, LTV, LTV:CAC, MER, ROAS, contribution margin, retention, cohort analysis, and marketing attribution.
- Experience managing Meta Ads, Google Ads, email marketing, SEO, AEO, Shopify, and agency partners.
- Demonstrated ability to manage budgets and make channel decisions based on profitability and customer quality.
- Experience leading and developing marketing team members, setting KPIs, and managing performance.
- Strong analytical judgment with the ability to challenge assumptions, validate agency recommendations, and translate data into clear actions.
- Excellent written and verbal communication, with a proactive and concise reporting style.
- Highly organized, accountable, and comfortable working in a remote, fast-moving environment.
Develop and execute marketing strategies aligned with business objectives.
Plan and manage digital marketing campaigns across multiple channels.
Manage SEO, SEM, social media, email marketing, and content marketing activities.
Develop strategies to increase website traffic, leads, and conversions.
Manage social media presence across LinkedIn, Instagram, Facebook, and other relevant platforms.
Coordinate the creation of marketing content, advertisements, landing pages, and promotional materials.
Conduct market and competitor research to identify trends and opportunities.
Plan and execute lead-generation campaigns.
Monitor campaign performance and optimize marketing activities based on data.
Track key metrics including website traffic, leads, conversion rates, engagement, CAC, and ROI.
Collaborate with sales, product, design, and other teams.
Manage marketing budgets and ensure effective allocation of resources.
Build and maintain brand consistency across marketing channels.
Prepare regular marketing performance reports for management.
Job description:
Marketing Specialist – CredXHire & CredXInfra
Companies: CredXHire and CredXInfra
Type: Full-time
Work mode: On-site
Location: Hyderabad
Experience: 3–5 years
Reports to: Founder
About us
You'll market two brands under one founder: a fast-growing HR tech startup and an established real estate company.
CredXHire is India's verification-first hiring platform. It connects verified job seekers with verified employers, helping companies hire genuine talent faster while protecting job seekers from fake job postings and fraudulent recruiters.
CredXInfra (formerly Karthikeya Developers) is an end-to-end real estate company with almost 25 years in the market. We handle the development, marketing, and sales of our projects in-house.
About the role
We're looking for a marketing specialist to own marketing for both CredXHire and CredXInfra, working directly with the founder.
You'll run social media, content, SEO and AEO, PR, and brand for both companies and support our two communities. You'll also lead a small team of a multimedia designer and two interns. The founder runs paid ads; you'll monitor them daily, report on results, and make sure your content and landing pages support every campaign.
This role suits someone who has handled multiple brands at an agency and wants real ownership in a growing company.
What you'll do
Strategy and planning
Build and run monthly marketing plans for both brands, with clear targets agreed with the founder.
Plan weekly priorities across CredXHire and CredXInfra based on what each business needs most.
Social media and content
Own the content calendar and social media for both brands on LinkedIn, Instagram, YouTube, Facebook, and X.
Plan and write content: posts, reel scripts, blogs, newsletters, emails, and WhatsApp messages.
Grow followers, engagement, and inbound inquiries for both brands.
SEO and AEO
Improve search rankings and website traffic through keyword research, on-page SEO, and regular blog content.
Make both brands visible in AI answers (ChatGPT, Gemini, Google AI Overviews) through FAQ content, structured data, and trusted mentions.
Manage Google Business Profile and online reviews, especially for CredXInfra.
Brand and PR
Keep each brand's voice, visuals, and messaging consistent across every channel.
Handle press releases, media outreach, and the founder's personal brand on LinkedIn.
Ads support and reporting
Monitor paid ads daily (Meta, Google, LinkedIn) and flag issues or opportunities to the founder.
Write ad copy and brief creatives for campaigns.
Prepare weekly and monthly reports on leads, sign-ups, cost per lead, reach, and engagement.
Communities
Support the CredXHire and CredXInfra communities with content, events, and member engagement.
Team leadership
Lead the multimedia designer and two marketing interns: assign work, review quality, and keep deadlines.
Manage freelancers for video, 3D renders, PR, or technical SEO when needed.
Use AI tools to speed up content and research, with every output reviewed before it goes live.
What we're looking for
3–5 years of experience in digital marketing.
Marketing experience in real estate or HR tech, recruitment, or job portals.
Experience leading a small team (designers, executives, or interns), assigning work, and reviewing quality.
Hands-on experience with social media, content marketing, and SEO, with results you can show in numbers.
Working knowledge of Meta, Google, and LinkedIn ads: you can read dashboards, track performance, and spot problems.
Comfort with analytics and reporting tools such as Google Analytics, Search Console, and platform dashboards.
Strong writing skills in English and the ability to adapt tone between a startup brand and a real estate brand.
Ability to manage several brands and deadlines at once without dropping quality.
Nice to have
Digital marketing agency experience handling multiple clients at once (strongly preferred).
Experience with AEO or getting brands mentioned in AI search results.
Experience running email and WhatsApp marketing (WhatsApp Business API, automated flows).
Experience building or editing landing pages in WordPress, Webflow, or Framer.
Experience growing a community, newsletter, or founder's LinkedIn presence.
Ability to write content in Telugu or Hindi.
Why join us?
Own marketing for two brands end to end, with direct access to the founder and fast decisions.
Build CredXHire's brand from the ground up while growing an established real estate business.
Lead your own team and grow into a marketing manager role as the team expands.
Work on a product that solves a real problem: fake jobs and fraudulent recruiters.
See the direct impact of your work on leads, sign-ups, and sales.
How to apply
Include links to two or three campaigns or brands you've worked on, with the results you achieved (for example, growth in leads, traffic, or followers).
Shortlisted candidates will go through a short assignment (one campaign idea each for CredXHire and CredXInfra) and a final interview with the founder.














