"A brand needs someone who can connect every aspect of their marketing strategy to digital, and add value with new ideas and marketing methods. Market research and a background in digital marketing trends are key in creating a decent digital marketing strategy. It takes innovative and progressive thinking, to combine several teams’ efforts to create a strategy that helps brands grow in the direction they choose.\nA Kreativ account executive/ Manager must be a trendsetter, capable of adapting in a fast paced environment and confident enough to make and execute ideas. \n\nRoles and Responsibilities:\nAn account executive/Manager must, but is not restricted to,\n• Develop unique strategies and build upon current client strategies within the digital arena to meet/exceed objectives \n• Develop strong, trusting relationships between clients and agency partners, providing leadership and support during strategy, ideation, and execution \n• Manage client expectations, bringing issues/concerns to clients' attention before they become problems, offering potential solutions, and advising of potential delivery delays \n• Manage work and professional development of assigned project manager(s), and work with them to ensure the team is aligned to client requirements \n• Proactively keep abreast of assigned clients' marketing and media plans, and provide technological solutions including rich media, site optimization, promotional ideas, mobile, social networks, viral, etc. \n• Manage research studies that yield rich insights into consumer online behavior and key motivational/attitudinal behavior \n• Develop a total understanding of online target audience and mindset modes, write communications briefs, ensuring that creative and media are effectively integrated\n• Write and transmit conference reports to clients and agency teams, review statements and estimates of work prior to client review"
"SENIORWORLD.COM\nhttp://www.seniorworld.com\n\"People don't grow old. When they stop growing, they become old.\" \n\nWhile growth, advancement and learning are terms typically associated with childhood and youth, old age has been traditionally defined by consolidation, passiveness and health management. However, data on India's population growth speaks a different story. India's fastest growing segment is neither children nor youth, but seniors - which is growing at double the growth rate of the Indian population. \n\nSeniors' lives are getting re-shaped like never before. We are all living longer. More and more Indians are living well into their 80's & 90's and today, there are more than 6 lakh Indians over the age of 100. Families are increasingly going nuclear and staying apart; technology and the internet are opening new worlds and helping people connect. \n\nVarious positive ageing researches are demonstrating how simple lifestyle habits such as regular exercise, having hobbies, staying in touch with friends and laughing easily, go a long way in promoting overall well-being. In addition, encouraging families, global exposure, and evolving aspirations are driving a change from a passive retired life to a more active and engaged lifestyle. More and more seniors are keen to explore new things, fulfill old passions, travel, contribute to society and stay active. \nWhile aspirations and attitudes are changing, there are challenges of availability of senior specific products and services. Seniors also face a sense of anxiety about whether they are equipped adequately - technologically, financially or psychologically - to make the most of the available opportunities. \n\nSeniorWorld was inspired by Seniors who wish to redefine the retired person stereotype and live their life to the fullest. Our vision is to enable India's Seniors to lead more active, engaged, independent and fulfilling lives. We plan to achieve this by providing content, products, services and engagement avenues that impact the lives of our seniors and their families positively. \n\nWe invite you to come, participate and help shape this journey. \n\nWelcome to SeniorWorld. Get more from life.\n\n\nSenior World is looking for a Head - Digital Marketing who will be a key member of the Growth team. The person will lead the strategy development and delivery of digital marketing campaigns across various channels. The person will be responsible for looking after end to end Digital marketing Strategy.\nResponsibilities :\n- Experiment driven approach - Design and drive campaigns defining hypothesis, executing, analyzing and systemizing them.\n\n- Focus on customer funnel driving acquisition, activation, retention and monetization.\n\n- Strong analytical capability to figure out problem statements and plug the leakage in user funnels.\n\n- Find new BTL customer acquisition channels optimized in accordance with the product CAC requirements.\n\n- Connect with customers sending right messages at right time via Push, SMS, Email and other media.\n\n- Manage the brand presence via social media and other outlets.\n\nCandidate's Profile :\n\n- Preferred to have worked in a startup and understands its challenges\n- Has been a part of brand building projects & campaigns \n- Expert in Digital marketing and Online Marketing \n- Excellent connect with vendors and suppliers which can be leveraged while building brands\n- Desire to create new products\n- Passionate about customer experience\n- Ability to understand consumer and create product accordingly\n- Highly interactive and outgoing person\n- Business Acumen to be high\n- Process Orientation and zero defect approach\n- Interpersonal skills should be very good and \n- Good Team player\n- Ready to learn new things and enjoys innovating \n- Excellent in written and verbal communication (English)"
"As a co-founder, the candidate will have to adjust on the salary part in the beginning as he/she will be partaking in Company's growth story,"
"Routofy Services Pvt. Ltd. started by Ex-Microsoft, IIT Delhi graduates on a mission to change travel search forever. It aims at changing travel search forever by bringing in the much needed technological disruption in an industry that has been stagnant for years, running on a conventional OTA model developed in nineties. The company is proudly backed by Kunal Bahl and Rohit Bansal, founders of Snapdeal.com. The company runs and owns travel portal Routofy.com which compares and combines flights, trains, buses and cabs to give its users end to end connectivity, all the way down to smallest towns and villages.\n\n\nJob Description:\n\n- Ideate and suggest brand-building campaign to achieve the defined marketing objectives \n- Actively execute brand development activities/ strategies, PR and Marketing Communication\n- Execute effective marketing campaigns for achieving brand awareness & business objectives\n- Strategize and drive consumer-centric initiatives across medias (Online, offline, social)\n- Constantly measures the effectiveness of consumer promotion or activation\n \n \nSkillsets Required:\n \n- Good content writing & editing skills\n- Proficiency in Microsoft Excel\n- Good communication skills\n- Ability to research & brainstorm marketing campaigns"