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Must have experience and knowledge of Digital Marketing Should have executed all the functions of digital marketing good communication skills good content & design visualizing skill should have ability to lead a team
We are looking for multiple Demand Generation Associate (Pune location) who can help us generate leads via Internet research, make telephonic calls, and maintain the data using a CRM. Your prime responsbilities will include, but not limited to: • Responsible for generating leads, cold-calling, and opening new business accounts. • Establishing and maintaining appropriate pipeline. • Maintaining company database of leads in the CRM. • Working with targets and being competitive to meet it aggressively. REQUIRED SKILLS • Ability to build a list of prospect contacts and building multiple strategies to approach them. • Knowledge of sales and marketing processes is a plus. • Good understanding of SaaS jargon and business sales cycle. • A focus on continuous improvement and learning about our prospects.• Good analytical skills and data-driven thinking. • Top-notch written and verbal communication skills. If you are comfortable working in a startup environment with a rapid action plan and a variety of interesting work then you are welcome. Just wanted to ensure that we save some time if that's not the work environment you are looking for. But if you are willing to try a startup environment, then roll up your sleeves to get your hands dirty.
Responsibilities: Online Promotion using social media. Build a community around our online assets. Use SEO to increase the reach of our online collateral including our website. Set-up a CRM systems to track prospects and growing online networks. Identify potential strategic partners. Enhance our online Brand. YouTube Channel creation and marketing of exclusive content. Devising strategies to drive online traffic to the company website. Build engagement best practices by introducing interesting content/write-ups in accordance with the brand values and objectives. Essential skills: Strong writing skills - should generate continuous content for our blogs, websites, and other online content, marketing collateral including brochures & PPTs. Strong online network with the ability to nurture an online community. Should be able to independently use page-layout and image-editing programs. An excellent understanding of Conversion Rate Optimization (CRO) for websites and landing pages. Experience of conceptualizing and working on online communication tools like websites, microsites, internal portals, share points, web analytics tools and reporting metrics, networking tools like discussion boards, blogs etc. Familiar with Social Media marketing using Twitter, YouTube, Facebook, LinkedIn, Blogs. Google Adwords/Analytics certification will be an added advantage. Education & Experience: MBA (preferably from a premier School) - Having said that, please note that degrees don’t matter, your passion and intelligence does! 3-8 years of experience in Mass Communication, Creative disciplines & Advertising Excellent people management skills Experience in managing and grooming fresh talent The position will be based at Pune, US experience preferred.
Major Roles and Responsibilities: Develop strategies and tactics to get the word out about our company and drive qualified traffic to our website and generate leads Deploy successful marketing campaigns and own their implementation from ideation to execution Experiment with a variety of organic and paid acquisition channels like content creation, content curation, email writing and marketing, event management, social media, lead generation campaigns, copywriting, performance analysis Produce valuable and engaging content for our website and blog that attracts and converts our target groups Create marketing collaterals including posters, brochures, case studies, PPT Measure and report on the performance of marketing campaigns, gain insight and assess against goals Social Media management, marketing and optimization expertise Job Requirements: Strong knowledge of how Search Engine works and understanding of SEO Hands on experience in creating and curating content for website, blogs and marketing collateral development Strong research and reporting skills coupled with an eye for detail Demonstrable experience in marketing together with the potential and attitude required to learn comfortable working with numbers, making sense of metrics and processing figures with spreadsheets Up-to-date with the latest trends and best practices in online marketing and measurement An MBA or Masters in Marketing from a premier institutes Experience required- 3 to 4 years
