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Sr. Paid Marketing Analyst
Full-time | On-site | 3+ years | Pune, Maharashtra
Or apply via: https://www.gomogroup.com/en/career/
WHY CHOOSE GO MO?
We are an award-winning international digital pull-marketing firm and one of Europe’s fastest growing digital marketing agencies. You will receive:
- Extensive Growth Opportunities
- International Exposure
- Training Programs
- Mentorship
OUR OFFERINGS
- Pull Marketing (SEO)
- Google Ads
- Web Development
- UI / UX Design
- Demand Generation
Our client portfolio includes 100+ leading European companies
OUR OFFICES: WeWork Raheja Woods, Kalyani Nagar
_________________________________________________________
SCOPE OF WORK:
Research and Analysis:
- Stay ahead of platform updates and trends; integrate innovations into strategy
- Drive keyword strategy and restructure accounts to unlock scalable growth
- Lead cross-channel campaign optimization using platforms like Google Ads, Bing Ads, and GA4 to improve ROI
- Analyze and interpret conversion and attribution data to deriveactionable strategic insights
- Ability to create strategies and budget forecasts
Communication:
- Coordinate with team Sweden on project performance, timelines and results to design growth-driven strategies
- Partner with internal teams to address performance challenges
- Deliver projects on time, meeting weekly and monthly deadlines
Strategy & Execution:
- Lead paid media initiatives to drive conversions and revenue using omnichannel strategies, capitalizing on AI for optimization
- Optimize campaigns on platforms like Google Ads, Bing Ads, and LinkedIn Ads
- Take ownership of campaigns end-to-end to ensure KPIs and Goals are met
- Continuously refine team processes and automate repetitive tasks to drive efficiency and scalability
Reporting
- Create performance reports using Google Slides/other dashboards, and review them with clients
- Present key strategies and insights to Client Success Managers and clients
- Consider key performance metrics such as CPC, CTR, CPA, & ROAS for creating and conveying detailed inferences in monthly, quarterly & yearly reports
__________________________________________________________________________________
MANDATORY REQUIREMENTS
- Minimum 2 experience hands on experience with Google Ads
- Strong domain expertise in paid media, including strategy, execution, and analytics
- Skilled in leveraging AI tools (e.g., ChatGPT, Gemini, Claude) to enhance campaign efficiency and decision-making
- Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking
- Excellent written and verbal communication skills in English
- Bachelor's degree in any field; a Master’s degree is a plus
HANDS ON EXPERIENCE
- Google Ads, LinkedIn Ads, Bing/Microsoft Ads
- Google Tag Manager (GTM), GA4, Looker Studio
- Strong understanding of performance marketing principles, bidding
- strategies, and attribution models
- Proven track record in driving successful PPC and paid search campaigns
- Experience in dealing directly with clients
- Effective communication and reporting skills
- Good experience in managing medium to large-sized budgets
- Strong analytical skills and should be good with numbers
- Should have a data driven approach to work
PREFERRED ATTRIBUTES
- Experience in LinkedIn Ads
- Proven track record in driving successful Performance Campaigns utilizing AI tools like ChatGPT
- Certifications in digital marketing tools like GA4, Google Ads, Meta Ads, etc
- Residing in/ willing to relocate to Pune
- Experience with delivery management or people management
Job Types: Full-time, Permanent
Benefits:
- Health insurance
- Leave encashment
- Provident Fund
Experience:
- Google Ads: 2 years (Required)
Location:
- Kalyani Nagar, Pune, Maharashtra (Preferred)
Work Location: In person

Company Description
Founded in 2017, NLET Solutions Private Limited is a technology-driven organization committed to innovating and automating business processes. Specializing in School & College ERP, CRM solutions, and business automation software, NLET empowers educational institutions, enterprises, and MSMEs by enhancing productivity and streamlining operations with AI-driven solutions. With a customer base of over 1,000 businesses and organizations, NLET has significantly reduced manual workload and enhanced operational efficiency. Based in Jaipur, NLET also provides digital growth solutions, including website development, digital marketing, and lead generation through automation.
Role Description
This is a full-time, on-site role located in Jaipur for a Business Development Manager. The selected candidate will identify and generate business opportunities, build and maintain relationships with prospective clients, and drive revenue growth. Day-to-day responsibilities include conducting market research, developing and executing sales strategies, managing client communications, and collaborating with internal teams to meet customer needs and achieve targets. The role requires strong analytical, interpersonal, and negotiation skills to successfully drive client acquisition and retention.
Qualifications
· Proficient in Sales, Business Development, Client Relationship Management
· Skilled in Market Research, Lead Generation, and Prospect Analysis
· Experience in Proposal Development, Presentation, and Negotiation
· Strong understanding of CRM tools and Software Solutions, particularly SaaS
· Proactive mindset with the ability to develop strategic goals and meet targets
· Excellent collaboration, interpersonal, and team management skills
· Bachelor's or Master's degree in Business Administration, Marketing, or a related field
· Previous experience in the technology or SaaS industry is highly desirable
Required
· Graduate / MBA preferred
· 3+ years B2B sales
· Team management
· CRM proficiency
· Good English communication
· Negotiation & closing
· Target-driven mindset
Preferred
· IT / ERP / SaaS sales
· EdTech or enterprise sales
· Schools & colleges domain
· Lead gen automation
· Startup experience
Location: Hybrid (Bangalore)
Travel: Quarterly travel to Seattle(US)
Education: B.Tech from premium institutes only
Note: Only immediate joiners required/ 0 to 15 Days — no other applications accepted.
Role Summary
We are seeking top-tier Lead Engineers who can design, build, and deliver large-scale distributed systems with high performance, reliability, and operational excellence. The ideal candidate will be a hands-on engineer with expert system design ability, deep understanding of distributed architectures, and strong communication and leadership skills.
The Lead Engineer must be able to convert complex and ambiguous requirements into a fully engineered architecture and implementation plan covering components, data flows, infrastructure, observability, and operations.
Key Responsibilities
1. End-to-End System Architecture
- Architect scalable, reliable, and secure systems from initial concept through production rollout.
- Define system boundaries, components, service responsibilities, and integration points.
- Produce high-level (HLD) and low-level design (LLD) documents.
- Ensure designs meet performance, reliability, security, and cost objectives.
- Make informed design trade-offs with solid technical reasoning.
2. Component & Communication Design
- Break complex systems into independently deployable services.
- Define APIs, communication contracts, data models, and event schemas.
- Apply modern architecture patterns such as microservices, event-driven design, DDD, CQRS, and hexagonal architecture.
- Ensure component clarity, maintainability, and extensibility.
3. Communication Protocol & Middleware
- Design both sync and async communication layers: REST, RPC, gRPC, message queues, event streams (Kafka/Kinesis/Pulsar).
- Define retry/timeout strategies, circuit breakers, rate limiting, and versioning strategies.
- Handle backpressure, partitioning, delivery semantics (at-least/at-most/exactly once).
4. Data Architecture & Storage Strategy
- Architect data models and storage strategies for SQL and NoSQL databases, distributed caches, blob stores, and search indexes.
- Define sharding/partitioning, replication, consistency, indexing, backup/restore, and schema evolution strategies.
- Design real-time and batch data processing pipelines.
5. Operational Readiness
- Define observability (metrics, logs, traces) requirements.
- Collaborate with DevOps to ensure deployment, monitoring, alerts, and incident management readiness.
- Provide production support as a senior technical owner.
6. Leadership & Influence
- Lead technical discussions, design reviews, and cross-team collaboration.
- Mentor engineers and help elevate team practices.
- Influence technology direction and architectural standards.
Required Qualifications
- 10+ years of professional software engineering experience with strong backend and distributed systems background.
- Proven track record of leading large-scale architecture and delivery of production systems.
- Expert in system design with the ability to simplify ambiguity and craft robust solutions.
- Strong programming experience in one or more languages (Java, Go, Python, C++).
- Deep understanding of distributed systems, message streaming, queues, RPC/REST, and event-driven architecture.
- Experience with cloud platforms (AWS/Azure/GCP) and container technologies (Kubernetes/Docker).
- Strong communication, documentation, and leadership skills.
Preferred Skills
- Experience with large-scale messaging/streaming (Kafka/Pulsar), caching, and NoSQL.
- Experience designing for high availability, fault tolerance, and performance at scale.
- Mentoring and leading global engineering teams.
- Familiarity with observability tooling (Grafana, Prometheus, Jaeger).
Good understanding and experience of HTML / CSS / JavaScript.
Hands-on experience with ES6 / ES7 / ES8 features.
Thorough understanding of the Request Lifecycle (including Event Queue, Event Loop,
Worker Threads, etc).
Familiarity with security principles including SSL protocols, data encryption, XSS, CSRF.
Expertise in Web Services / REST APIs will be beneficial.
Proficiency in Linux and deployment on Linux are valuable.
Knowledge about ORM like Sequelize and ODM like Mongoose and the ability to handle
DB transactions is a necessity.
Experience with Angular JS / React JS will be an added advantage.
Expertise with RDBMS like MySQL / PostgreSQL will be a plus.
Knowledge of AWS services like S3, EC2 will be helpful.
Understanding of Agile and CI/CD will be of value.
Job Description:
We are seeking a skilled Mainframe Tester with hands-on experience in CICS to join our QA team. The ideal candidate will be responsible for designing, executing, and maintaining test cases for mainframe applications, ensuring the quality and reliability of business-critical systems.
Key Responsibilities:
- Develop and execute test plans for mainframe applications using COBOL, JCL, DB2, and CICS.
- Perform functional, regression, and integration testing on CICS transactions.
- Identify, document, and track defects using standard testing tools.
- Collaborate with developers, business analysts, and other stakeholders to resolve issues.
Requirements & Skills:
Experience: Minimum 1 year of experience in real estate sales or telesales, preferably with a CP (Channel Partner) company.
Sales Success: Ability to meet or exceed sales quotas.
Lead Conversion: Strong skills in generating leads and converting them into clients.
Communication: Proficiency in English and excellent interpersonal skills.
Resilience: Ability to handle rejection and stay motivated.
Negotiation: Strong negotiation skills to close deals and resolve client issues.
- Develop and maintain server-side logic using Node.js, JavaScript, and Python.
- Collaborate with front-end developers, designers, and product managers to create scalable and responsive web applications.
- Design and implement APIs and web services to facilitate seamless integration with other systems.
- Optimize applications for maximum speed, scalability, and reliability.
- Identify and troubleshoot performance bottlenecks and implement effective solutions.
- Ensure the security and data protection of the backend systems.
- Write efficient and reusable code, following industry best practices and coding standards.
- Conduct code reviews and provide constructive feedback to improve code quality.
- Stay up-to-date with the latest industry trends and technologies to drive continuous improvement.
- Participate in the entire software development lifecycle, from requirements gathering to deployment and maintenance.
Interested Candidate kindly contact me








