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BUSINESS DEVELOPMENT ASSOCIATE
GormalOne LLP. Mumbai IN
GormalOne is a Agri tech enterprise with a vision to make farming highly profitable for the smallest farmer, thereby ensuring India's “Nutrition security”. Our mission is driven by use of advanced technology. Nitara, our Flagship product is an Artificial intelligence-led Dairy focused technology platform focused on data-driven dairying and fostering collaboration among Dairy stakeholders for informed decision making and improved outcomes through Digitization. We are looking for people, who are keen to use their skills to transform farmers lives. You will join a highly energised and competent team which working on advanced global technologies.
We are looking for a dynamic and experienced Business Development Executive (BDE) to join our team in the Agri/Dairy industry. The ideal candidate will have a strong background in dairy product procurement, milk procurement, or dairy equipment marketing, along with excellent communication and interpersonal skills. This role requires flexibility to travel and work in various locations as needed.
RESPONSIBILITIES :
- Interact with existing and potential customers to build and maintain strong relationships.
- Arrange and conduct farmers' meetings at milk collection points, promoting and publicizing our products.
- Organize meetings with key clients and diligently follow up on discussions and agreements.
- Work closely with field execution teams to ensure smooth implementation of marketing and procurement strategies.
Required Skills and Qualifications:
- Mandatory: Experience in a dairy company, with a focus on dairy product procurement, milk procurement, or dairy equipment marketing.
- Excellent communication and interpersonal skills.
- Flexibility to travel and work in different locations as required.
- Long-term commitment to the role and the company.
- Qualification: Graduate or Dairy diploma with a minimum of 3 years of relevant experience.
- Working knowledge of MS Office applications.
Desired Candidate Profile:
- Proven ability to interact and build relationships with farmers and clients.
- Strong organizational and planning skills.
- Ability to work independently and as part of a team.
- Commitment to delivering high-quality results and meeting deadlines.
- Passion for the Agri/Dairy industry and a keen understanding of its dynamics.
Additional Requirements:
- Flexibility to travel frequently.
- Strong problem-solving skills and the ability to adapt to changing circumstances.
PREFERRED REQUIREMENTS
- Degree in Agribusiness Administration, Marketing or relevant field.
- Effective presentation skills.
- Minimum 3 years of experience working in the agriculture/ Dairy/ AgriTech market.
- Prior Business development experience in agri tech products will be given an advantage.
Kindly note: Salary shall be commensurate with qualifications and experience
Visit us at - https://gormalone.com/ & https://www.nitara.co.in/
Job Description: We are seeking a dynamic and experienced Digital Marketing Trainer to join us. The Digital Marketing Trainer will be responsible for designing and delivering comprehensive training sessions on various aspects of digital marketing to our students.
Responsibilities:
- Design and develop digital marketing training programs, workshops, and materials based on industry best practices and emerging trends.
- Conduct engaging and informative training sessions on topics including but not limited to:
- Search Engine Optimization (SEO)
- Pay-per-click (PPC) advertising
- Social media marketing (SMM)
- Content marketing
- Email marketing
- Digital analytics and reporting
- Provide hands-on training and practical assignments to enhance participants' understanding and application of digital marketing strategies.
- Assess and evaluate participants' performance and progress throughout the training programs.
- Stay updated with the latest digital marketing trends, tools, and technologies, and incorporate them into training programs as appropriate.
- Mentor and support participants in applying digital marketing concepts to real-world projects and campaigns.
Requirements:
- Proven experience of at least 5 years as a Digital Marketing Trainer or similar role, with a strong background in digital marketing strategies and techniques.
- In-depth knowledge of SEO, PPC, social media platforms, email marketing tools, and digital analytics.
- Excellent presentation and communication skills, with the ability to explain complex digital marketing concepts effectively.
- Hands-on experience in managing digital marketing campaigns and projects across multiple platforms.
- Ability to inspire and motivate learners, fostering a collaborative and supportive learning environment.
- Bachelor’s degree in Marketing, Communications, or a related field. Additional certifications in digital marketing (e.g., Google Ads, Google Analytics) will be advantageous.
- Prior experience in curriculum development or instructional design is a plus.
Application Process: Interested candidates are encouraged to submit their resume.
- Create a Digital Marketing Strategy
- · Manage the company website by updating, writing, and editing product and market content, while maintaining a consistent and appealing appearance throughout the web pages and documents
- · Improve SEO organically and through selective Strategic Google AdWords campaigns; managed internally or with outside consultant
- · Manage company global online presence on all vendor sites, industry directories, Google Business listings, and establish systematic LinkedIn posting plan with Sales & Service Manager input
- · Mine and analyze data from the ERP system to identify and create targeted Prospect Lists to be furnished to the company’s Inside and Outside salespeople
- · Ability to research business opportunities and present ideas and findings to company management
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- Qualifications and skills
- · Bachelor’s Degree in Business with major in Marketing with relevant coursework in Website design/management and analytics
- · Creative thinking (visual & messaging); digital design skills are a significant plus
- · Experience with analytical and reporting tools, including Tableau, Google Analytics, and Data Studio.
- · Deep knowledge of digital marketing across social, display, and programmatic platforms.
- · Strong analytical and strategic thinking skills.
Requirements:
- Writing, editing and proofreading website content.
- Write Articles, Blogs, Social media, Forum and other SEO best practices.
- Develop content to support SEO strategies to drive traffic to the site and improve website Ranking.
- Understanding of Web publishing requirements.
- Experience in creating content for the web and growing a social audience.
- Editorial mindset with an ability to predict audience preferences.
- Expertise in social media platforms.
- Collaborate with multiple teams to develop compelling content plans.
- Ability to deliver high-quality documentation paying attention to details.
- Basic Knowledge of technical terminologies.
- Excellent communication skills in English both written and spoken.
Working at Bottom Funnel Technologies Pvt Ltd
Develop faster - with our commitment to the best professional development.
Perform better - as part of a high-performance, empowering culture.
Shape an industry - with a market leader that continues to drive innovation.
Make a difference -by helping improve oral health worldwide.
Position
Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.
The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.
The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.
Key Responsibilities
Develop and drive multi-channel digital marketing planning and strategy across the business
- Function as single point of contact for assigned markets to align their strategies to execution on digital channels
- Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
- Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
- Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
- Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
- Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
- Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.
The Ideal Candidate Will Have
Key Qualifications and Experience
- Bachelor’s degree in marketing, communication or related field
- At least 3 to 8 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
- Strong experience in driving B2B and/or B2C demand generation.
- Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
- Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
- Experience in supporting global markets a plus
- Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
- Previous experience with marketing planning tools, a plus.
Requirements
In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:
- Strong analytical skills and data-driven strategy development
- Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
- Results orientation
- Cross-industry subject expertise
- Curiosity and ability to learn
- Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
Excellent communication and organizational skills, KPI Management. - Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
- Excellent communication skills and presentable
Company Description
Bottom Funnel is a leading Mobile App & Web Solution Development Company in the USA, UK, UAE and India and serving its clients across the globe. Also having proficient and dedicated Android app developers, iOS App developers, designers and digital marketing experts with a reputation for getting things done. We are well-versed in a variety of operating systems, networks, and databases. We work with just about any technology that a small business would encounter. We use this expertise to help customers with small to mid-sized projects.
- Delivering PPC campaigns to the most relevant and effective networks, based on analysis, monitoring, review and active decision-making
- Fully assessing and understanding business objectives and translating those goals into a PPC strategy and action plan
- Monitoring and reporting on key performance indicators and presenting progress to stakeholders and senior management
- Undertaking smart buying decisions to ensure maximum effect for a given online budget spend
- Collaborating with other marketing colleagues to ensure joint strategic marketing objectives align with paid ad activity
- Working with IT and web development teams to ensure there is a technical capability to deliver, capture and ensure the success of key aspects – such as landing pages, tracking codes and integration of analytics
We are looking for a dynamic, energetic intern who is eager to learn about social media and digital marketing by assisting various departments.
You'll learn about
● Building and executing social media strategy through competitive and audience research
● Setting up and optimizing company pages within each social media platform
● Create editorial calendars and syndication schedules
● Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
What we need from you?
● Energetic attitude
● Ready to learn new things
● Knows the basics and algorithm of social media platforms
● Creative about copywriting and hashtags
● Open to share ideas and innovative
● Aware about latest social media marketing campaigns and moment marketing.
● Good communication skills
Stipends will be paid and if candidate is extra-ordinarory then he/she can be our full time employee.