Social Media Marketer

Introduction

We are actively Looking for a Fresher with a deep passion for Digital Marketing to join our emerging Digital Marketing team. This position entails the strategic planning, meticulous execution, and continuous optimization of our online marketing initiatives. We are in search of an individual driven by a true passion for the world of marketing and advertising.

Roles and Responsibilities

• Plan and execute digital marketing campaigns, email marketing campaigns, social media, and paid advertising campaigns.
• Conduct market research to identify trends and insights, and optimize strategies accordingly.
• Create and manage content for various digital platforms, ensuring it aligns with the brand's tone and messaging.
• Create, manage and Automate digital marketing campaigns on buffer/Hootsuite (or any other tools).
• Create and manage content calendar for Hiringhood brand accounts.
• Monitor and analyse the performance of campaigns, using data-driven insights to make continuous improvements.
• Collaborate with cross-functional teams to coordinate marketing efforts and ensure brand consistency.
• Social Media Marketing: Create and manage Groups/Pages and Content across various social media platforms, engage with the audience, increase the followers and grow our social media presence.
• SMM (Social Media Management): Monitor and analyze social media performance metrics, generate insights, and adjust strategies accordingly.
• Email Marketing: Assist in email marketing campaigns, including content creation and segmentation, to drive customer engagement and conversions.
• Analytics and Reporting: Generate regular reports on digital marketing performance, highlighting key metrics and areas for improvement.

Must Have Skills

• Knowledge of digital marketing principles, strategies, and tools.
• Familiarity with social media platforms and digital marketing trends.
• Knowledge of Building digital creatives in various formats like Banners, Videos, slideshows, Gifs, Animations, market flyers, promos & ads for posts using tools like Canva, Photoshop or any other tools.
• Excellent presentation, communication, visualization and articulation skills.
• Bachelor's degree in Marketing, Communications, technology or any related field.
• Fresher / Experienced with knowledge in Social Media Marketing / Digital Marketing.

Good to Have Skills

• Candidates with a portfolio of existing digital marketing projects will be preferred over candidates who do not have related experience.
• Candidates with related micro/nano courses and certifications in digital marketing will be given additional preference.
• A strong passion for digital marketing, a willingness to learn new tools and tech savviness.
• Ability to work with programmatic advertising and the ability to compare and contrast between campaigns across different platforms.
• Ability to automate marketing on instant messaging Apps/Channels like Whatsapp, telegram, Slack, etc,. using NoCode tools like WATI.

About Hiringhood

Hiringhood is a technology platform that offers marketplaces to employers, recruiters, jobseekers, and third parties to increase the acceleration, precision & scale of the recruitment process while decreasing the cost & time. Hiringhood aims to build a cosmos of these marketplaces across India and the world serving various industries & domains.

Hiringhood has built the world’s first and only premium bounty-hunting & crowdsourcing recruitment marketplace.

Location

Hiringhood, founded on 14th November 2020, is located in T-HUB 2.0, the largest incubation center and Innovation campus in Asia, a Hyderabad-based start-up ecosystem enabler. T-Hub facilitates collaborations between Startups, Angel Investors, Venture Capital Firms, Corporates, Governments, and Academia. 

Why Join Hiringhood?

• Be part of an award-winning startup that believes in the entrepreneurial acumen of every employee.
• Hiringhood offers access to a great startup environment at T-Hub you will get access to over 250+ startups, their founders, and their teams, the scope to learn is infinite.
• Hiringhood also offers great networking opportunities through T-Hub events.

JOB DETAILS

CTC - 10-15k Per Month (STIPEND)

EXP RANGE - 0-6 Months

Education - BBA/ Any Graduate

Notice Period - Immediately

Work Mode - WFO

Location - HYDERABAD

SEO,Digital Marketing,Display Advertising,SEM,Google Analytics,Google AdWords,Online Marketing,SMO,Webtrends,Digital Campaigns,Social Media,Social Media Manager,Facebook Marketing,facebook sales,Graphic Designing,Email Marketing

Job Description :

  Fluenct is English

  Proven track records

  Strategic digital acumen & ability to execute flawlessly

  Development & Maintenance of digital channels (website , email , social media ) including online content distribution & social listening

  Planning digital media campaigns , including web SEO / SEM , email , social media & display advertising

  Guard the brand guidelines, identity & usage in the social media space across various mediums

  Develop consumer marketing strategies to successfully establish our brand/s ; digital awareness , growth & loyalty

  Responsible for consumer insights for creating the best in class digital campaigns

  Execute all facets of digital marketing strategy from paid media to social engagement to launch activations

  Content marketing strategies must have experience in storytelling campaigns

  Drive organic acquisitions of consumers via SEO , SEM programs

  Drive digital audience understanding & profiling exercises

  Evaluate , develop , manage , test & implement Ecommerce initiatives

Skills & Competencies:

  Minimum 3 years experience in Digital Marketing.

  Analytical & Data oriented marketing focus to drive results

  Hands on digital expertise in SEO , SEM , Social & Organic Marketing programs

  Exposure & understanding of content business will be an advantage

Role: CLIENT SERVICING - PERFORMANCE MARKETING

Company Industry: Marketing and Advertising

Experience: 2-5  years

Education: Bachelor’s degree or equivalent

Salary Bracket:  - 8L

You will have to develop a thorough understanding of Unigage's clients and drive customer engagement. You will be responsible for streamlining processes for the entire client lifecycle from on-boarding to churn. 

RESPONSIBILITIES:

• Responsible for achievement of digital marketing objectives of our clients
• Oversee overall quality of work being delivered on the account
• Demonstrate subject matter understanding of digital marketing, engage in strategic discussions around Performance marketing, Search Engine Marketing, Social, SEO and other channels

• Experience in fronting client relationships directly

• Handling operations and client management
• Briefing the creative team, helping in the creation of a concept.
• Facilitating communication between Client Service Operations & other business units to ensure an effective operating environment.
• Strategizing and executing campaigns for clients.
• Working with senior management keeping them informed of new developments, service issues and new business opportunities.
• Managing paid social media campaigns 

REQUIREMENTS:

• Should be hands-on experience in paid search, display, retargeting, email marketing, social, Conversion Optimization, and other key relevant channels that provide traffic and conversions for clients and to share this with internal teams too.

• Understanding and experience of the key analytical and market intelligence tools like Google Analytics and other sources across multi-channels – including PPC and display platforms is a must.

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• Should have worked on social media calendar and interactions
• Should have advertising agency experience

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

1 to 3 years of experience in digital marketing - Highly conversant with Google Analytics and other similar tools - Basic programming ability(preferably R or Python)