ROLES & RESPONSIBILITIES:
• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Designs, builds, and maintains our social media presence.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identifies trends and insights and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Plans, executes, and measures experiments and conversion tests.
• Collaborates with internal teams to create 360° digital campaigns and optimize user experience.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Identifies critical conversion points and drop off points and optimizes user funnels.
• Collaborates with agencies and other vendor partners as and when needed.
• Evaluates emerging technologies and trends of social media and other digital platforms.
• Provides thought leadership and perspective for adoption where appropriate.
Qualifications & Skills:
• Bachelor’s or master’s degree in marketing or a related field
• Proficient in marketing research and statistical analysis
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Proven working experience in digital marketing, particularly within the industry
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
• Working knowledge of ad serving tools
• Experience in setting up and optimizing PPC campaigns on all major search engines
• Managing processes
• Self-motivated yet customer focused
• Able to develop budgets
Shubham Vishwakarma
Full Stack Developer - Averlon
About CITTA - A Lexicon Group Enterprise
About
The Lexicon Group, under the leadership of Pankaj Sharma has journeyed from very humble beginnings, and has seen an upward growth year after year. The Lexicon Group had started from education but has now diversified to other sectors like FMCG, Ed-tech, Law Aggregator Platform, Media, Fitness etc. The latest addition to the kitty of The Lexicon Group has been a newspaper (Pune Mirror), which has been taken over from the Times of India Group.
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Team Leader job description
We are looking for an experienced, self-driven and motivated Team Leader to join our team! As our Team Leader, you will be responsible for supervising, overseeing, leading, managing, rewarding, and motivating.
Team Leader duties and responsibilities
- Set clear team goals and KPIs
- Delegate tasks and set sales target
- Oversee day-to-day teams' operation and performance
- Do regular performance evaluation
- Create a healthy and motivating work environment and atmosphere
- Communicate with teams about their performance
- Monitor team performance and report on metrics
- Motivate team members
- Discover training needs and provide coaching
- Listen to team members’ feedback and resolve any issues or conflicts
- Plan and organize team-building activities
Team Leader requirements
- 2 years of experience as a Team Leader or similar role
- In-depth knowledge of performance metrics
- Good PC skills, especially MS Excel
- Experience with organizing training programs
- Sense of ownership and pride in your performance and its impact on the company’s success
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Great interpersonal and communication skills
Note:
1) Preferably should have handled telesales team in banking sector( Loans,Credit card etc) but not mandate
2) At Least 1 year experience in the same field.
Mandatory (Experience 1): Must have minimum 4+ years of experience in any of role (Ex-Founder's Office / Ex-founder/ Ex-product manager/ Ex-Sales/ Ex-Customer success) profile
1 to 3 years of experience in Meta Ads campaign management.
2. Should have worked with good agencies
3. Must have Experience with B2C, D2C, fashion, FMCG, or aggregators (e.g., RedBus, AbhiBus)
4. Must have handled a minimum monthly ads budget of ₹5+ lakh.
5. Strong communication skills are important
6. Looking for immediate, 30days or max 45days notice period candidates or either they have buyout option.
RESPONSIBILITIES
- Promote the company’s products/services addressing or predicting clients objectives.
- Qualify leads from marketing campaigns as sales opportunities.
- Conduct research to identify new markets and customer needs.
- Develop a sustainable sales pipeline to meet and exceed forecasted targets .
- Keep records of sales, revenue, invoices etc.
- Meet Sales target allocated .
- Build long-term relationships with new and existing customers.
- Identify opportunities by researching on targeted companies and contacts.
REQUIREMENTS
- Minimum 3 years of experience in information technology sales.
- Should have an experience in handling enterprise projects.
- Must have prior experience in closing and managing projects .
- Ability to create engaging presentations.
- Communication and negotiation skills
- Proven track record of client growth and retention.
BENEFITS
- Five Days Working in a week
- Saturday & Sunday fixed off
- Ample scope for growth opportunities
Source and manage selters on website
Run marketing drives on platform,
Title: Business Analyst
Reporting to : Project Manager
Work Location: Coimbatore, TN
Summary:
As a Business Analyst, he/she will be working as a member of product development team who analyzes the business domain, documents its processes and systems, outlines business requirements, and matches a software business model with the software being built. You will be bridging the gap between stakeholders and the development team, interpreting business requirements into understandable development tasks to match a final software product with the expected business value.
Responsibilities:
1.Researching business problems and clarifying business ideas
2.Deciding on the expected business value
3.Drafting non-functional requirements
4.Preparing functional requirements
5.Formulating the main backlog
6.Handling Deliverables
7.Handling Elaboration phase
8.Involved in Story mapping, establishing acceptance criteria, prioritizing backlog items during solution design phase
9.In development phase, will be involved in setting up preparation activities, planning and tracking the development process and activities
10.Gathering and processing feedback from customer and users, formulating the next backlog during maintenance phase
11.Validating requirements and standardizing the software development process
Qualification:
1.Any UG or PG degree preferably a technical degree
2.Minimum 4 (four) years of relevant work experience as a Business Analyst in a software development environment
3.Should be an analytical thinker, strong decision-maker, problem-solver, documentation and visualization master
4.Should possess expert knowledge and experience in Project management tools, documentation tools and modeling tools
Java
Spring BootResponsibilities :
- Developer responsibilities include, but are not limited to the following:
- Experience as a Sun Certified Java Developer with proven hands-on Software Development experience. We use Java 8
- 4-10 years java development experience with JSE/JEE, Java-based Micro-services framework, and implementation, Spring framework, Hibernate framework, SQL, etc
- Hands-on experience on Spring boot & SPARK Microservices and OSGi specifications
- Strong knowledge of micro-service logging, monitoring, debugging, and testing
- Implementations experience of micro-service integration, packaging, building automation, and deployment
- At least two years experience in SOA & Microservices based process applications using BPM (Activiti/JBPM/Camunda)
- Object-Oriented Analysis and design using common design patterns.
- Insight of Java and JEE internals (Classloading, Memory Management, Transaction management, etc)
- Excellent knowledge of Relational Databases, SQL, and ORM technologies (JPA2, Hibernate)
- Experience in developing web applications using at least one popular web framework (JSF, Wicket, GWT, Spring MVC, Spring Boot)
Qualifications: BS/MS degree in Computer Science, Engineering or a related subject and a minimum of 8 years of professional work experience in a mid-d or large corporate Information Technology environment. Highly organized and detail-oriented, with the ability to keep multiple projects and client engagements active at once. Comfort with ambiguity and ability to navigate uncertainty.
Java
Amazon Web Services (AWS)- 9+ years development experience in JAVA (using OO Design and Analysis, Design Patterns, etc.)
- High experience in Java 8 Required.
- 4+ years’ experience building highly scalable, distributed and reliable Restful Web Services using Spring, Jersey, etc.
- Should have knowledge on Cloud applications preferably on AWS.
- Knowledge on building Front end applications using JavaScript, AngularJS, HTML5, CSS3.
- Experience with relational DBs like MySQL and NoSQL Database like MongoDB, Solr/Lucene will be a plus.
- Experience with Tomcat, Jax-RS, REST, JPA, IntelliJ, Groovy, Hibernateis must.
- Experience with build technologies like Gradle, Jenkins will be a plus.
- Experience with Test Driven Development using TestNG/Junit testing frameworks.
- Experience working with version control like GIT.
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Full Stack Developer - Averlon