digita

WHY JOIN QRATA

• Work with the best: Learn from leaders who have built Qrata from the ground up. Work with down-to-earth, highly experienced, and insanely ambitious colleagues.
• As the business grows, you grow: We want Qrata to be built from within. We look at you as a business leader with the potential to make an impact in the talent space for the Indian startup.
• Great Culture and Work life Balance: Wins are celebrated: We have clear and frequent processes in place for recognizing the achievements of their employees. Leadership and management style that encourages teamwork, frequent engagement, fun activities and transparent communication which is vital to creating a positive feeling in the workplace.

WHAT WE DO AND WHO WE ARE

• We started Qrata in 2016. We are a 40+ person team based out of Mumbai and Bangalore.
• We have our own platform and framework that includes pre vetting talent for accelerated hiring as well as building a composite talent profile including community references to create predictable hiring outcomes/structured learning for our talent community.
• We are building an ecosystem that connects untapped talent in India irrespective of location to realize their full potential through careers in the fastest growing start-ups around the globe from India.

WHAT WILL BE YOUR MISSION AT QRATA?

This staff member will join our diverse and passionate team, whose primary role is to ensure the digital traction needed to fuel our organization, build fierce momentum around our product through creative and effective branding, and build win-win partnerships with multiple aligned organizations. Within this team, the Content and Marketing Partner will primarily own the Communications and Digital Marketing work, while also collaborating actively on other team projects. We are looking for a passionate storyteller who can identify, curate, and amplify our impact, through stories and statistics, across various mediums.

WHAT ARE YOU GOING TO DO AT QRATA?

• Design approaches to establish and amplify Qrata’s brand presence on social channels
• Develop metrics to measure the Content and Marketing team’s reach and depth of impact
• Collaborate with design and writing teams to produce high quality content
• Provide engaging text, image and video content for social media accounts
• Be the voice between Qrata & the community, able to relay Qrata’s POV forward as well as collect actionable information from the community (+ social listening) for the organization
• Establish meaningful relationships across our communities; leverage selected influencers within the community or community leaders to trigger conversations
• Edit, proofread, and improve the content.
• Optimize content considering SEO and Google Analytics.
• Analyze web traffic metrics.
• Ensure a strong web presence on various channels.
• Generate ideas to increase customer engagement from 0 - 100. 
• Drive growth in our talent community via our product.
• Respond to comments and client queries in a timely manner

MUST HAVE’S

• Bachelor's degree in Media or Communications or Journalism or Humanities, or a related field.
• Project management skills and attention to detail
• Excellent communication and writing skills in English
• Proficiency in LinkedIn,Instagram, and other social media platforms.

GOOD TO HAVE’S

• 1-2 years of relevant experience in startups or Media Houses(Digital)
• Previous experience working in early stage start-ups.

LOCATION

402 Pharma Search House, -, BG Kher Rd, Vasi Naka, Siddharth Nagar, Worli, Mumbai, Maharashtra 400018

Key Responsibilities:

• Develop engagement strategies and content calendar for official online communities/groups on platforms like instagram, facebook, twitter & more
• Drive partnerships & collaboration with relevant online communities, superusers & social media influencers
• Work with product, creative, content & brand partnerships teams to develop member messaging for new campaigns, features, and product launches
• Create social engagement playbook/guidelines for community moderators
• Track & report trending topics and sentiment & feedback among the member community across all channels (social media, reviews, support, etc.) 

Qualifications:

• Graduate with at least 5 years experience in social media & community management
• Active and engaged participant in social media
• Strong verbal, written and presentation skills to communicate effectively
• Strong interpersonal skills and ability to build relationships with cross functional stakeholders
• Highly organized, detail-oriented and able to manage/execute multiple ongoing projects
• Ability to identify and track relevant community KPIs

About Us

Aura is developing a platform to help companies/communities mint, buy, trade and sell NFTs in the easiest manner possible. Developing a state-of-the-art storefront customised to the community and a user-friendly interface to unlock the digital growth of companies in the gaming space by leveraging the power of NFTs. We are assembling a high-performing team from the tech ecosystem to build this product and compete with the likes of OpenSea.

Requirements:

• Create compelling content, visuals, and messaging for campaigns.
• Lay the foundation for a consistent brand voice and tone, content strategy, and roadmap for regular content execution.
• Continually optimise strategy and content, pull analytic reports showing data on engagement, reach, conversion and deliverables, analyse strategy & content performance, communicate it to the key stakeholders and optimise based on the findings.
• Craft and maintain technical write-ups and educational content on platforms like medium (both long and short form) to help bridge any gaps in understanding.
• Develop editorial calendars and ensure deadlines are met
• Create and oversee the development of creative marketing campaigns that resonate with our target audience.
• Utilize your expertise in digital marketing to plan, optimize, and manage online advertising campaigns on platforms such as Google Ads, Facebook, Twitter, and others.
• Analyze campaign performance, gather insights, and make data-driven decisions to improve marketing effectiveness.
• Monitor industry trends, competitor activities, and consumer behaviour to identify new opportunities.
• Build and maintain relationships with external partners, agencies, and influencers.

Skills and Qualifications

• Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
• 4+ years of proven experience in a marketing role with a track record of successful campaigns and team management.
• Strong understanding of both content strategy, creative campaign development and digital distribution channels.
• Proficiency in using digital marketing tools, including Google Ads, Facebook Business Manager, and Twitter Ads.
• Excellent analytical and problem-solving skills, with the ability to interpret data and translate it into actionable insights.
• Creative thinker with the ability to identify and act on new opportunities.
• Strong project management and organizational abilities.
• Knowledge of industry trends and best practices in marketing.
• Ability to adapt to a fast-paced and dynamic work environment.

Benefits

• Work on the cutting edge of blockchain technology and the upcoming use-case of NFTs (Non-Fungible Token)
• Be a part of an early-stage start-up with funding from the founders of Polygon
• We have great benefits of work from anywhere policy with flexible working hours that allow us to focus on work-life balance. Additionally, we do provide frequent offsites and have an unlimited leave policy.

At CLIRNET, we want to empower Doctors with progressive tools and services to deliver quality patient care which is accessible, affordable and equitable. CLIRNET is already a leader in this space, with over 2 Lakh registered physicians regularly using the platform. CLIRNET is now building a product in the video streaming OTT space for knowledge delivery. This position will have a role in ideating, researching and giving shape to this video streaming OTT platform.

Objectives of this Role :

- Drive the product planning process across cross-functional teams of the company

- Analyze product requirements and develop appropriate programs to ensure they're successful achieved

- Develop, implement, and maintain product timelines across multiple departments

- Appraise new product ideas and strategize appropriate to-market plans

Daily and Monthly Responsibilities :

- Drive the execution of all product lifecycle processes for products, including product research, market research, competitive analysis, planning, positioning, roadmap development, requirements development, and product launch

- Translate product strategy into detailed requirements for prototype construction and final product development by engineering teams

- Manage the product development process from conception through design, build, release, analysis, and iteration

- Be a critical voice of the user within CLIRNET.

- Create product strategy documents that describe business cases, high-level use cases, technical requirements, revenue, and ROI

- Analyze market data to develop marketing strategies, and define product objectives for effective marketing communications plans

- Collaborate closely with engineering, production, marketing, and sales teams on the development, QA, and release of products and balance of resources to ensure success for the entire organization

Skills and Qualifications :

- 2-4 years of experience in product in a B2C consumer internet company with a background in technical product management or web engineering.

- Strong quantitative capabilities, and experience using analytics platforms to understand product usability.

- Familiarity with APIs, documentation, web system architecture

- An understanding of what makes for good user experience and beautiful design.

Our client is a leading provider of specialised marketing services that enables businesses across different sectors to grow effectively. This decade old venture founded by a woman entrepreneur offers innovative solutions by leveraging cutting edge technology based on the individual needs of the client. Their services include market research, in- store promotions, store launches, road shows, retail merchandising, events and exhibitions, among others.

Headquartered in Mumbai, the company has presence in Delhi, Bangalore and Chennai as well as dedicated local teams across other metros and small towns in India. This agency has worked with more than 100 companies and 800 brands and delivered top notch marketing strategies through integrated BTL and digital channels. Some of its clients include ITC, Zydus Wellness, PnG, Crompton, HUL, Tata and Nestle.

• Building long-term relationships with clients
• Making presentations
• Planning and monitoring content calendars
• Addressing client queries effectively and in a timely manner
• Investigating and determining clients wants and needs
• Planning and implementing digital strategies for clients
• Presenting and training on social media strategies to clients, addressing queries
• Coordinating requirements internally within team
• Analyzing the effectiveness of digital campaigns
• Monitoring insights and analytics
• Setting up a list of KPIs to track for each client
• Preparing and presenting reports on their progress
• Keeping abreast with new trends in digital technology

Desired Candidate Profile

• Minimum 3+ years of working experience as a Digital Account Manager or field related to Client Servicing/Project Management/Customer Service
• 2 years of experience with Social Media and Google Adwords campaigns
• Strong communication skills to communicate requirements and updates with clients and internally with the team, over the phone, email and in-person
• Sense of ownership and pride in your performance and its impact on company’s success
• Ability to think critically and problem-solving skills
• Attention to detail
• Good time-management skills    

Job Summary

We are looking for a qualified Community Manager to join our team our Team.

The candidate should posses a creative drive and be able to articulate and document ideas to the design and marketing teams internally and externally. Organize and plan campaign, create trending topics and brand columns. He/She should have experience in working with a variety of social media and digital platforms and design tools with a solid understanding of good marketing principles.

Job Role & Responsibilities:

• Set, plan and implement social media and communication campaigns and strategies
• Provide engaging text, image and video content for all social media and professional accounts.
• Maintaining community active, find the core users and improve the interaction.
• Find the user's requirement, plan online or offline activities, stimulating user participation and improve the community influence.
• responsible for the maintaince of the Whatsapp group
• Respond to users in a timely manner.
• Monitor, track and report on feedback and online reviews.
• Organize and manage events to boost brand awareness.
• Coordinate with Marketing, PR and Communications teams.
• Liaise with Development and Marketing departments.
• Build relationships with users, industry professionals.
• Stay up-to-date with current social media trends.
  
  

Required Qualifications and Skills

• Mimimum 2+ years of experience of the community operation
• Experience planning and leading community initiatives
• Ability to identify and track relevant community KPIs
• Excellent verbal communication skills
• Must have successful cases
• Excellent interpersonal and presentations skills
• Perfect integrated operation (content operation/user operation/community operation) capabilities are preferred.
• Hands on experience with social media management
• Attention to detail, critical-thinker and problem-solver
• Bachelor/ Master’s degree in Marketing or relevant field

Job Type: Full-time

Job Location: Pune.