
Demand Generation and Marketing Executive - Job Description
Position Summary:
The Demand Generation and Marketing Executive will be responsible for developing and executing comprehensive, integrated B2B demand generation campaigns including email marketing, direct mail, webinar, and lead nurture tactics that deliver a consistent pipeline of high-quality qualified sales leads. The ideal candidate will have experience leading B2B demand generation campaigns and proven results in successfully planning, executing, building programs and reports in HubSpot, WordPress, google ads, LinkedIn sales navigator and analyzing results.
This position is based out of our Pune office, and there may be ample opportunity to travel within India as and when required.
About Us: Aikon is a small B2B SaaS company that is looking to accelerate its growth and increase usage of its iEngage.ai platform. Our platform enables Small and Large enterprises to build enterprise intelligence from conversations and interactions that already flow through its various communication channels. We use cutting edge Artificial Intelligence, Machine Learning and other Machine intelligence tools to augment human capabilities within the enterprise.
Key Responsibilities:
- Lead Management:
- Manage, nurture and convert inbound leads into qualified sales opportunities.
- Identify strong potential prospects using initiative and creativity, to generate outbound lead opportunities
- Assess and analyze a prospects current process and requirements;
- Provide engaging and articulate information about Aikon Labs’ value proposition to potential customers.
- Maintain well organized, up-to-date and accurate sales information and activity reports in Hubspot CRM system.
- Sales Management:
- Learn to manage complex enterprise sales throughout the sales cycle;
- Efficient management of the sales pipeline using our processes;
- Confidently participate in the preparation of proposals and the presentation of professional product demonstrations, via webinars or face to face meetings;
- Represent Aikon at corporate events or sales meetings independently or with colleagues;
- Meet personal targets and work towards Aikon Labs’ growth objectives, sales goals, and profitability;
- Communication:
- Demonstrate the ability to interact professionally with potential customers via phone, email, telephone conferencing, webinars and face to face, to discover their business needs and develop a positive business relationship;
- Provide accurate and timely information as required to project managers, the delivery team and senior management;
- Proficient in the use of social media tools like LinkedIn, Twitter, SEO optimization, Google Analytics, Wordpress (basic), etc
- Product Knowledge:
- Develop a strong knowledge of Aikon Labs’ products and services in order to facilitate the sales process;
- Understand and articulate how the benefits of Aikon’s products and services can meet customer’s needs in various business verticals;
Required Experience
- 2 - 5 years’ proven experience in prospecting and lead generation some experience in sales management;
- Experience of B-to-B sales, preferably in enterprise software solutions or in the cloud space or IT sector and has the ability to develop a good understanding of customer and market dynamics and requirements;
- Proficient in managing the sales pipeline using CRM systems, preferably Salesforce CRM;
- Experience of working collaboratively in a combined sales & marketing team.
- Can evidence a track record of increasing sales revenue by hitting or exceeding personal targets.
Required Skills:
- Has highly developed all-round interpersonal skills.
- Excellent communication, presentation, networking and negotiation skills.
- Customer service oriented with a positive, well-motivated attitude.
- Conscientious, hard-working and driven to improve sales and activity performance beyond targets.
- Competent IT skills with a working knowledge of Microsoft Office, GSuite programs and social networking tools. Experience of Hubspot, Canva, InVideo would be an added advantage, but not essential.
- Work closely within a small sales & marketing team and develop cooperative working relationships with all company colleagues;
- Good organisational and time management skills with the flexibility to reprioritise as necessary.
- Must be highly proficient in all aspects of English language, especially speaking, listening and writing skills.
- Must be passionate about the AI solutions for enterprises and B2B SaaS industry.
Competitive salary offered (dependent on skills and experience); and opportunity to earn generous rates of target based incentives;

About Aikon Labs Private Limited
About
Aikon Labs is a product startup that is solving enterprise problems with AI. Our platform iEngage has evolved from being focused on fostering innovation in a global community to becoming a central reusable repository of information, insights, and intelligence, derived from interactions that happen inside and outside of enterprises.
iEngage is a passive API enabled platform that blends seamlessly into the Enterprise technology stack to make interactions more meaningful. Interactions between employees, or employees and customers or any other stakeholder tend to be sliced and stored in siloed systems of record. The interaction context is usually lost or quickly turns into dark data that is stored in an archive. iEngage addresses that challenge.
iEngage utilizes cutting edge Machine Intelligence (your own models or iengage's open-source AI stack) to extract info, insight and intelligence from interactions that flow through systems of engagement (chat, email, phone calls etc) and make this available in the form of an API accessible enterprise knowledge graph that can power smarter, resilient automation. Provide answers, suggestions, and context when required, where it is required.
If you are excited about working on emerging technology, applying AI and ML to real world problems, we can offer you a challenging role. Take a look at our job postings and let us know if any of them interest you.
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We are a collective of focused, energetic, talented, and hardworking professionals who believe in getting things done at the highest level. Our team aims to innovate, be authentic and grow in everything that we do.
The ideal candidate should be familiar with the complete software design life cycle. In addition, they should have experience in designing, coding, testing and consistently managing applications. They should be comfortable coding in multiple languages and be able to test codes to maintain high-quality coding.
Job details:
Job Location: Actosoft, Gajera Rd, beside Avalon Business Hub, Katargam, Surat, Gujarat 395004
Experience: 0 to 1years of experience
Salary: 10,000 to 20,000 (per month)
Job Type: Full-time – Work from Office
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9:00 am to 6:00 pm (Monday to Friday)
Alternate Saturdays Off.
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Website:
Industry
- Computer Software
Employment Type
Full-time
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• Devise creative and engaging social media strategies following the design thinking process.
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Mandatory Technical Skills: ReactJS, ES6, Context API, GraphQL, Redux, Payment Gateway
Not Mandatory skills: Redux saga, Gatsby, Git Pipeline, Deployment on Cloud AWS/Azure/Google
Back-end:
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- Design and implement key components of our technical infrastructure, including services supporting payments, lottery results, user management, and game mechanics
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Job Title: Project Associate - Mixed Signal Design Profile
Industry: Wireless communication, 5G
Organization: 5G TestBed-IIT Hyderabad- Hyderabad
Job Description
Work Profile:
· Work on development of custom Analog circuit boards for applications related to RF, interfaces etc.
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· Strong lab and silicon validation skills
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· Strong communication skills, both written and verbal
About us:
For more details please visit: http://5g.iith.ac.in/
IIT Hyderabad in collaboration with top Indian institutes including IITM, CEWiT, IITD, IITK, IISC and SAMEER is building the largest 5G testbed of the country, with the support of Department of Telecommunications (DoT) Govt. of India. This project will create a 5G prototype and testing platform that will be developed under the guidance of IIT-H faculty.
The project will deliver an end-to-end 5G testbed comprising 5G BS and UE nodes that support enhanced mobile broadband (eMBB), Ultra low latency communication (URLLC), and massive MTC including NB IoT services. The operating frequently includes both sub 6 GHz and mmwave frequencies. The system will exceed IMT 2020 5G performance requirements including Low Mobility Large Cell (i.e.., LMLC) targets introduced by India at ITU.
The 'Indigenous 5G Testbed' project is a long-term effort with a team of 100+ researchers/engineers based out of IIT-H campus.




