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Digital Marketer
Qualitas Global QA Labs's logo

Digital Marketer

Preeti Salvi's profile picture
Posted by Preeti Salvi
2 - 5 yrs
₹2L - ₹6L / yr
Remote, kharadi, Pune
Skills
Content Writing
Search Engine Optimization (SEO)
Google Adwords
Web Analytics
skill iconGoogle Analytics
Facebook Marketing
Social Media Marketing (SMM)
Blogging

Job Summary
Digital Marketing Executive will work with the Marketing team and be responsible for :
a)To Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
b)Design, build and maintain our social media presence
c)Collaborate with internal teams to create landing pages and optimize user experience
d)Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and c
Responsibilities and Duties

  • Reviewing and analyzing client sites for areas that can be improved and optimized
  • Preparing detailed strategy reports
  • Identifying powerful keywords to drive the most valuable traffic
  • Running PPC campaigns
  • Writing powerful calls-to-action to convert visitors
  • Email Marketing , Social Media Marketing, Content writing
  • Filling websites and other content with effective keywords
  • Writing effective SEO content for blogs, websites and social media accounts
  • Developing link building strategies>
  • Analysing keywords and SEO techniques used by competitors
  • Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines
  • Compiling and presenting SEO guidelines

    Qualifications and Skills
    Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
    Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
    Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
    Experience in setting up and optimizing Google Adwords campaigns
    Working knowledge of HTML, CSS, and JavaScript development and constraints
    Strong analytical skills and data-driven thinking
    Up-to-date with the latest trends and best practices in online marketing and measurement

    • Prior experience in content marketing, content growth and SEO
    • Working knowledge of search engine optimization practices
    • Outstanding ability to think creatively, strategically , and identify and resolve problems
    • Excellent verbal and written communication skill
    • Ability to work within a team and independently
    • Familiarization Google analytics
    • Experience with website optimization tools
    • Strong organizational, time management, and analytical skills
    • Should be independently able to create & handle all social media activities like Linkedin, FB, Twitter, Instgram etc.
    • Should be able to create content for posts, write blogs on our services & be able to write case studies & white papers.
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Qualitas Global QA Labs

Founded :
2014
Type :
Services
Size :
100-1000
Stage :
Profitable

About

Qualitas Global was founded in August 2014 by Neville Patel, a creative entrepreneur, strategic thinker & technology enthusiast. With offices across Europe, USA & India, Qualitas Global Services has major customers across the globe, specializing in Image Tracking, Data Annotation & Video Analytics for Machine Learning in verticals like Autonomous Vehicles, Agri-tech, Sports, Drones, Retail, Security & Surveillance, Medical Annotations etc. Our customers include Automobile software manufacturers for ADAS, Sports team owners & coaches for athletes performance analysis, Security Contractors both private & government agencies in facial recognition, license plate recognition, vehicles monitoring & traffic regulations to name a few. With offices in India, US, Holland & Germany and major customers across the globe, Qualitas Global specialises in providing premium Data, Image & Video Annotations; OCR, Content Moderation & Image Captioning Services across all industry verticals including Autonomous Vehicles, Sports, Tech, Security, Fashion, Health & Agri Tech. Qualitas Global also provides Mobile Game QA Services & helps culturalize games for the Indian market. Qualitas Global’s Pune office can host over 800 full time employees & is highly scalable to suit ever need including the ability to work on confidential projects with employees under strict NDAs on a need-to-know basis.
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