1. Research, Study, and Implement digital marketing strategies and create a roadmap for paid and unpaid marketing platforms to meet the objectives and goals of the start-up company.
2. Plan, develop and schedule organic and paid social media campaigns. Manage paid campaigns - AdWords, Facebook/Instagram, Email campaigns, etc.
3. Manage the company’s digital online platforms like Facebook, Instagram, and other relevant channels. Ensure content/specification/business changes are updated on all these platforms.
4. Online reputation and brand awareness management and making the relevant reports and comparison metrics.
5. Measure the performance of digital marketing efforts using various Web analytics tools (Google Analytics, Heap Analytics, etc.)
6. Be actively involved in SEO efforts (keyword, image optimization, etc.)
7. Monitor metrics for measuring product/brand awareness/lead generation through digital medium and monitor these metrics on a timely basis.
8. Creative content creator. Ability to create diverse content (website content, social media content updates, blogs, etc.) and develop a content planner, ensuring the effectiveness of the content.
9. Keep updated on new social media sites, web technologies, and digital marketing trends; implement these technologies in developing campaigns and update current campaigns to include further information.
10. Being a social listener and keeping track of public mentions, engaging with relevant content/people/organizations, responding to valid comments, and ensuring participation/involvement in mission-critical topics/discussions across social media.
11. Boost start-up’s growth on socials (Instagram/Facebook/LinkedIn) using different growth hacking strategies.
12. Top-notch problem-solving skills and pivotal to achieving better results.
13. Ability to work independently.
14. Good presentation and customer-facing skills.
15. Excellent organizational and time management skills.
16. Should be familiar with start-up culture and be comfortable working with an early- stage start-up.
About MoodBridge Wellness Private Limited
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We are looking for "Content Marketing Manager" for Reputed Client @ Chennai Permanent Role.
Experience: 4 - 6 Yrs
Must Have Skills: Good flair for Writing with marketing touch
Good To Have Skills: Social media skills, Digital marketing, SEO, Video Editing
Key Responsibilities:
• Candidate should have knowledge and hands-on experience in content writing skills to position software services to business users and leadership team
• Should be able to work with technical team members to understand the service, solution being provided and convert it into simple English that business leaders (non IT ) can understand
• Should be able to work with diverse set of people
• Should be able to understand the cultural nuances of US customers
• Partner with marketing, sales, alliances, and delivery teams to develop suitable collaterals to position our services
• Should be able to do US overlap hours (India time 2 pm – 10 PM )
Technical Experience Mandatory
• Good command over English
• Mandatory: Marketing flavor while writing the content
Professional Attributes:
• Should be able to work independently on the technical and creative writing
• Should be a good team player and work in collaboration with varied set of people in delivery, sales and partner teams
• Ability to align with US region
• Ability to coordinate and get work done through partners for social media / website related areas
Educational Qualification: Any Degree
Who we are:
F22 Labs was started in 2014 by Murtuza and Hari, two childhood friends who always dreamt of starting a business of their own. After working at leading startups initially in their careers, they decided to take the plunge. Over the last 8 years, we’ve been fortunate and blessed to have worked with 250+ entrepreneurs who have trusted us with their dream of building their startups
About Digital Marketing Division
We also have a digital marketing division that offers 360 degrees Digital Marketing Services specializing in helping businesses reach their target audience and achieve their marketing goals through various online channels.
We have the privilege of working with some of the most well-known and high-profile UK fashion brand customers who are at the forefront of the fashion industry, known for their unique designs, premium quality, and innovative approach to fashion.
Our team of experts has experience in a wide range of digital marketing services, including search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, email marketing, and content marketing.
Job Description:
We are seeking a highly motivated and detail-oriented individual to join our digital marketing team as a Google Ads Specialist. In this role, you will be responsible for the planning, execution, and optimization of Google Ads campaigns for our clients to improve ROI.
What will you work on?
As a Google Ads Specialist, you will be responsible for the following: Conducting keyword research and building out targeted campaigns
- Set up and manage Google Ads campaigns across multiple accounts, including keyword research and analysis, ad copywriting, and bid management
- Writing compelling ad copy and creating ad extensions
- Monitor and optimize campaigns daily to meet performance goals and ROI targets
- Analyze and report on campaign performance, providing recommendations for improvement
- Staying up-to-date on industry trends and best practices
- Collaborating with the rest of the digital marketing team to ensure campaigns align with overall marketing strategies
Do you fit in?
- 2+ years of experience in paid search marketing, with a focus on Google Ads
- Proficiency with Google Ads and Analytics
- Ability to create compelling dashboards.
- Strong analytical and problem-solving skills
- Excellent written and verbal communication skills
- Experience with A/B testing and conversion rate optimization is a plus
- Knowledge of HTML and CSS is a plus
What can you expect?
- Flexible work timings
- Medical Insurance- self and immediate family
- Intensive performance-linked incentives
- Optimized Learning Culture
- Approachable and helpful founders, a.k.a leaders to guide your career and much more…
Perks:
- State of the Art gadgets
- Complete Health coverage for you and your family
- Flexible work timings
- Remote friendly
Our Hiring process:
- A Profile Review: Resume, Portfolios, personal websites
- A Technical task that relates to the work you will be doing
- A Final round of interview
- An Offer and onboard you are!
Know more about us @F22Labs:
http://f22labs.com/">Home Page
We are looking for a social media manager for our blockchain company.
Things will include community management on telegram, instagram, twitter facebook.
We have over 10,000 members on telegram.
We have over 16,000 followers on twitter. (https://twitter.com/CryptionNetwork)
SENIOR MARKETING MANAGER
Tesseract Esports is seeking an analytical, creative and highly motivated senior marketing professional to join our team. As a successful hire for this high impact role, you should be a self-starter with a passion for independent thinking, creative problem solving, have proven data analysis skills, show strong ownership and commitment, have proven leadership experience and bring relevant insights into growth marketing.
As a Senior Marketing Manager, you will lead the development and execution (end to end) of all marketing, social media, PR and brand activities across all owned channels and projects. You will lead a team of marketing professionals and will be responsible for achieving organization marketing objectives and project-wise KPIs. You will drive our marketing campaigns, content production, PR, Branding, events and community building efforts across all our internal and external projects. You accept the unknown and you’re able to come up with ground breaking initiatives that will drive us forward and make us stand out as an industry leader.
About Tesseract Esports
Tesseract Esports was founded in 2015 with an intent to elevate and transform the nascent gaming scene in South and Southeast Asia into a high profile and professional esport. We played a pioneering role by being the first to launch and introduce mobile esports in the region. We were also among the first to produce the biggest and most successful esports events and gaming activations in India at an unprecedented scale, paving the way for the growth of esports in the country.
We have since gone to partner with game publishers, developers, brands and media platforms to produce large scale esports events and engagements and become one of the leading esports production houses in the Asia-Pacific. We have worked with Qualcomm, MPL, Tencent Games, Razer, Garena, Acer and several other partners on many successful live and online esports activations. We are a growing team of highly skilled and passionate individuals focused on delivering the best competitive experiences. We are headquartered at our state of the art production studio in Hyderabad, India which also happens to be the largest esports facility in South Asia.
Responsibilities & Duties
- Define, develop and oversee the implementation of marketing strategy and brand strategy across different verticals.
- Lead the management, content creation and growth for all owned social media channels and accounts including those of our co-owned/shared/white-label projects/affiliate platforms and IPs in terms of followers, engagement and reach.
- Manage internal and external marketing budgets. Track, analyze and improve performance of marketing campaigns while being goal oriented (ROI & KPIs).
- Conduct market research and build strategy plans in order to grow all owned/co-owned/shared/white-label projects and channels and to better support management decision making.
- Identify and assess existing trends, opportunities, formats, audiences, storytelling platforms and determine when and how we will use them.
- Build partnerships and syndications with influencers, brands, partners across owned/co-owned/shared/white-label projects/affiliate platforms and IPs.
- Lead, manage and mentor a team of marketing professionals to drive and execute all marketing and related functions.
- Guide and work with internal creative resources and lead timely delivery of all creative requirements for all platforms.
- Develop accurate project priorities, schedules and execution of marketing campaigns for all owned channels and projects.
- Contribute to overall business and marketing strategy in order to help the organization achieve short and long term goals
Qualifications (Required)
- Bachelor’s degree in business, marketing, communications, or related field. MBA / PGDM in marketing or equivalent.
- 6 + years experience in marketing with demonstrated history of running successful marketing campaigns and having a 360 vision of marketing plans.
- Experience in building growth stage marketing strategies with a focus on brand visibility, user engagement and viewership across multiple channels.
- Demonstrable experience in managing SEO/SEM, marketing database, email, social media, and display advertising campaigns.
- Hands on experience with digital marketing – Facebook, Instagram, LinkedIn, Twitter, YouTube, Google Ads & AdWords.
- Exceptional storytelling skills with strong aptitude for developing engaging narratives around content and media for different audiences.
- Good knowledge of PR, affiliate marketing, media buying & licensing and experience in content writing and/or management.
- In depth understanding of how to interpret (and improve) advertising metrics (ex. CPM, CPC, CTR, CPV quality score, etc.)
- A strategic thinker with the ability to conceptualize broadly across various solutions, yet enjoys operating at a hands-on level.
- Proven leadership skills with experience in leading and managing a team. Excellent project management skills to ensure effective and transparent collaboration with team members and other departments.
- Strong team player, behaves like an owner and ultimately focused on delivering results with high standards. Set out the overall high performing team culture for the marketing team.
- Excellent communication and presentation skills. Ability to articulate a vision, strategy or idea clearly with a strong capacity of syntax, learning and sharing with senior leadership.
- Strong influencing skills and ability to communicate effectively with different internal departments, teams and clients.
Qualifications (Preferred)
- Strong passion for gaming and esports.
- Regional experience working across different countries/markets across South Asia, Southeast Asia and The Middle-East. Also preferred is market sensitivity, cultural curiosity and understanding differences in localization etc.
- Experience working in the esports or gaming industry.
- B2B/B2C marketing experience in sports, gaming, esports or information technology/ SaaS space.
- Past experience in scaling a service/product in the e-commerce space.
Responsibilities:
- Creating & Managing Paid Campaigns on Marketplaces like Amazon, Flipkart, Nykaa, Purplle, Myntra, etc
- Plan, create and manage Marketplace ads campaign on Seller central by formulating strategies and road map for successful delivery of PPC campaigns
- Manage budget allocations and bid parameters to deliver the most efficient results
- Understanding of Listing Management, A+ Content, Inventory Management
- Monitor and optimize campaign spending, keyword bids, negative keywords, campaign targeting, and other important account metrics
- Analyse data, look for various patterns, use them to create campaigns and get new users
Requirements:
- Minimum 4 years of exp of strong experience with ecommerce or in a digital marketing agency managing ecommerce brands.
- Proven track record of delivering month-on-month revenue growth keeping marketing budget in line
- Paid digital media and performance marketing across Google, Facebook, Instagram and some exposure to SEO would be bonus
- Good to have exposure of handling budget of upwards of 50L a month
- Experience in optimizing landing pages and user funnels
- Strong analytical thinker with good business acumen
- Excellent interpersonal and communication skills
- Bachelor’s degree or MBA preferred
Responsibilities:
- Plan and execute all performance marketing campaigns, including but not limited to SEM, Google Display and Discovery ads, remarketing & email campaigns
- Manage budgets and campaigns across all digital channels to drive strong return on investment by optimisimng cost per qualified lead
- Plan, execute, and measure experiments and conversion tests
- Manage landing pages and optimize user experience
- Ensure successful planning, execution, optimization for key traffic KPIs via paid, organic & other media channels
- Identify trends and insights, and optimize spends and performance based on the insights
Requirements:
- Any Bachelor’s/ Master’s degree
- Certifications in Google and Facebook ad management strongly preferred
- 1-3 years of experience in setting up and optimizing Google AdWords & Facebook Ad campaigns.
- Experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Demonstrable experience managing SEM, marketing database, email, social media and/or display advertising campaigns
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Design, maintain and supply content for the organization's website.
- Formulate strategies to build a lasting digital connection with customers.
- A monitor company presence on social media.
- Launch advertisements to increase brand awareness.
- Bachelor's degree in Marketing or related field.
- Excellent understanding of digital marketing concepts.
- Experience with business to customer social media and content generation.
- Strong creative and analytical skills.
- Analytical Skills
- Social Media Marketing
- Marketing Campaigns
- Marketing Strategy
- Online Marketing
- Brand Awareness
- Content Strategy
- Content Management Systems (CMS)
- SEO
- Google Ads
- English Proficiency (Verbal and Written)
Taxmann is the leading publisher on tax and corporate laws in India. Besides publishing books, it maintains the most accurate and largest online database on Direct-taxes (Domestic as well as International Taxation), Corporate Laws, Indirect-taxes, Accounts & Audit and Indian Acts & Rules. Taxmann has sales offices/resident representatives throughout India and overseas.
Website: www.taxmann.com
Job Description
The SM Manager will work closely with the Marketing Team Leader and will be responsible for planning, implementing and analyzing paid social campaigns across brands and products; ideate, push and manage organic media w.r.t the current market scenarios. This will be brilliant opportunity to work with both marketing and business objectives using Facebook, Instagram, Linkedin through a 3rd party account management solution.
Taxmann group is looking for an analytical, ambitious, highly motivated PPC professional to join our Social team to manage PPC activities and to analyze the performance of our campaigns and make recommendations for the future strategy. You will report to the Marketing Team Leader in your region and be responsible for delivering customer-focused, profitable multi-category campaigns to agreed targets.
Key Responsibilities will include full ownership of performance for a specific market or product area and the following:
• Identifying growth opportunities, testing hypotheses and scaling winning tests to improve SM traffic and increase ROI
• Delivering performance reports and insights to the PPC team and internal stakeholders
• Addressing and escalating campaign performance issues
• Responsible for AB tests, Competitive analysis and key mining
• Conduct online advocacy and open a stream for cross-promotions.
• Develop and expand community and/or influencer outreach efforts.
• Monitor trends in social media tools, applications, channels, design and strategy.
• Develop relevant content topics to reach the company’s target customers.
• Ideate, curate, and manage all published content (images, video and written).
• Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
• Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.).
• Supporting internal sharing of knowledge through training and coaching
Qualifications
Essential:
• Proven SM experience – both Paid and Organic (at least 2 years)
• Exceptional analytical skills, including data manipulation and strong Excel knowledge
• Fluency with one or more bid management tools (FB UI/Linkedin)
• Strong Web+Mob analytics experience (Google Analytics, Appsflyer)
• Moderate to high proficiency in Influencer arrangement and campaigning on YT anf Instagram
• Very results oriented, creative, resourceful, detail-oriented and exceptionally organized
• Excellent verbal, written and presentation skills
• Very good English (written and verbal)
Desirable
• Relevant subject degree in maths, e-commerce, or digital marketing
• Blueprint, GAP Certified or similar qualifications
• Additional points to candidate with understanding of MySQL, python/R and Tableau
• Project management experience
• Self-motivated, tenacious problem solver who uses the Initiative
• Works to tight deadlines with a can-do attitude
Preferred Joining – Immediate
Additional Information
When you are passionate about SMM and also a good team builder, who is meticulous with extreme attention to detail send us your application including your annual salary expectation and your earliest start date. At the Taxmann group you will experience professionalism in a relaxed and informal atmosphere. Every day, you have the opportunity to engage with your ideas and contribute to the success of a fast-growing online business. Come along! We are looking forward to your application!