Requires 9 hours
-Work from Office( Balewadi High Street) Involved
Day-to-day responsibilities include:
1. Research and post on a LinkedIn community we are building
2. Conduct market research into social media trends, influencers, ETC
3. Explore AI tools & SaaS tools that can automate and scale current efforts
4. Come up with creative strategies to improve engagement/impressions
5. Research on competitors' outreach strategies.
Subodh Popalwar
Software Engineer, Memorres
About Spry Healthcare
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- Make sure deliverables and deadlines are met (Internal & external)
- Plan the monthly Social Media Calender
- Plan the shoot moodboard & assist the photographer on shoots
- Make sure the Optimization, Hygiene checks & engagement on social media (Reply to comments, DMs, keep daily stories) is happening daily
- Be updated with the trends and upcoming news for all social media platforms. Exploring newer features of platforms you operate on.
- Moment marketing
- Monthly Analytics
- Brainstorm & create sucessful campaigns along with the brand strategists
- Competitor Analysis - Follow competitor brands, check what they do, go through their posts, stories and note down things that work and don't work for them.
- Come up with Ads plan and the techniques to reach the goal
- Design co-ordination
- Analyze your day-to-day activities and improve wherever scope
- Copy & content writing
- Fill in the gaps for your team members, wherever & whenever needed
About Client Launched in 1993, Client's brand, focused on providing high-quality herbal powders for beauty care. With a commitment to purity, their products contain only natural ingredients without fillers or preservatives. Recognizing the demand for safe and differentiated products in the growing Indian personal care market, they expanded their product range. In 2012, a strategic investor joined, leading to further expansion and enhanced product quality. Today, the brand boasts 36 products across 10 categories, marrying Ayurvedic principles with natural ingredients, offering outstanding products globally through various channels.
Job Description:
- Develop and oversee performance marketing strategy
- Manage Ad campaigns on Facebook, Google & Marketplaces
- Create engaging content for digital platforms
- Conduct regular CRO audits and execute A/B tests
- Implement user testing for enhanced conversion rates
- Review and optimize advertising campaigns for planned ROAS/ACOS
- Identify and optimize performance marketing channels
- Manage Analytics for campaign tracking
- Troubleshoot campaign-related issues
- Stay updated on industry trends and emerging technologies
Requirements
- 3-4 years of proven Performance Marketing experience
- Bachelor's degree in Marketing, Business, or related field
- In-depth knowledge of digital marketing channels and analytics
- Strong creative skills with attention to detail
- Data-driven mindset and analytical abilities
Why should you join us?
Experience the thrill of working in a high-growth startup!
What we are looking for:
1. Fluent spoken and written English communication
2. Good with Google Sheets/Excel
3. Strong Attention to Detail skills
4. Strong analytical skills and an ability to make solid decisions and evaluate campaign performance based on data
5. A bachelor's degree in Engineering would be preferred
6. Strong googling skills
7. Willingness to work from our office in Bavdhan, Pune
Your day-to-day responsibilities will include:
1. Identify relevant influencers on all social media
2. Dealing with everything about influencer marketing from A to Z: Briefing, negotiation, and managing influencer relations
3. Day-to-day account management, including the review of influencer trackers, reports, recaps, maintaining database invoices, budget management, revenue and engagement through attribution platform, etc
4. Managing ongoing influencer/brand ambassador programs
5. Uncover, experiment, and leverage new emerging channels and opportunities to accelerate growth
6. Engaging with top micro-influencers operating across different countries and platforms
Compensation: ₹5 - ₹10 L per year
Office Location: 2nd Floor, Malhar Building, Rohit Nagar, near Chandani Chowk, Bavdhan, Pune
1. Ideation, planning and execution of content calendars for Insta, FB, Twitter and LinkedIn (to work design teams)
2. Write copies and captions for platforms. And work with the design team to execute creatives.
3. Responsible for the growth of each platform
a. Followers
b. Engagement
c. Driving conversations
d. Traffic to the website from these social media channels
4. Use social media listening and analytics to understand areas of improvement and take necessary action on a weekly basis (also includes weekly reporting and suggestions). Provide insights to copy+design team in order to create innovative content
5. Assist in scheduling content on the platforms (as needed)
6. Ensure queries on social platforms are catered to always (to work with customer care/ORM)
7. Partnerships with brands/platforms to increase follower base and engagement for own platforms as needed
8. Plan and execute shoots for social media (still and reels)
COMMUNITY
1. Build an external community to support and enhance brand awareness metrics.
2. Work with internal and external teams to ensure that the content calendar is set and executed (for external community) in a timely manner.
PR
1. Work with PR team to build brand awareness and salience
2. Ensure monthly dissemination of press releases and consequent coverage
3. Work with copy team to draft answers, articles, press releases for brand campaigns, launches et
This role calls for the person to be adept at cross-channel acquisition, and also business insights on the ROI of every campaign. Responsible to understand the needs, motivation, and behaviour of the users and be obsessed with creating delightful experiences for the users, that will increase usage,traffic and revenues. Responsible to successfully manage and make the following channels of
acquisition ROI positive.
Responsibilities:
- Have to closely work with SCM, category, marketing and Product teams to drive implementation of the overall plan.
- Responsible for Revenue and growth of e-commerce business
- Responsible for Overall sales, GTM, and ops strategy, Cross Platform Acquisition / Retention.
- Leveraging 3rd party user acquisition / engagement tools.
- Work extensively with data - campaign analytics, user behavior, market trends and more. Track,measure and analyze performance to continuously improve ROI
- Build and maintain a test and learn roadmap with different user segments, value propositions,creatives and channels - to identify effective ways to bring in new transacting users, while retaining the old users.
- Responsible for budgeting, creative and media agency management.
- Working with multiple stakeholders in a fast-paced environment to get work done and build positive team relationships.
- Should work closely with the creative teams, sales teams, product management, technology teams to conceptualize, and launch features and campaigns.
- Forming relevant partnerships to find new channels for growth by providing presentations to stakeholders from both the sides.
- Strategizing yearly plan for growth identifying channels.
- Creating impactful presentations to convince and onboard new clients.
Requirements:
- 6-9 years overall experience in performance marketing with consumer tech products (preferably app) of scale in India.
- At least 3 years experience in ecommerce sector, owning key commerce metrics and running experiments to improve transactions and retention for a consumer tech product.
• At least 1 &2 Years of experience required.
• Experience with Google Adwords, Social Media Ads is a plus.
• Keyword research analytics
• Experienced in On-page SEO, Off-page SEO and Technical SEO
• Link building and Ranking analysis
• Knowledge of SEO tools and SEO plugins
• Abilities for improving organic Google search results for keyword search ranks.
• Must be able to talk well in English.
As a Social Media Manager at Digeesell, you’ll get to work with our marketing team to help develop brand awareness about our company through social media. More specifically, you’ll get to:
- write long- and short-form social media messages that attract new users and engage current users
- use data to analyze what’s working, what’s not, and reinforce or refocus key messages accordingly
- wear many hats as you work with multiple teams to develop strategy, work with designers, write copy, manage social communities, and analyze data
- help convert brand fans into loyal customers with engaging, responsive, responsible, surprising, and captivating social media interactions
- design and monitor business performance goals to drive brand awareness
- observe and analyze market and competitor trends
- monitor the quality and integrity of products and services, and respond as needed to ensure brand alignment.
- Strategize media plans for different platforms.
Your qualification
- 2+ years of experience in the social media specialist role.
- Excellent communication Skills
- MBA in Marketing or similar background
- Good Presentation skills
- Excellent knowledge of variety of media/social media platforms
Job location: Udyog Vihar, Sector 18, Gurugram, Haryana
Job Description
Arré is looking for a sharp creative mind that lives on social media and can create/collaborate on diverse, multiformat, multimedia storytelling in a distinctive and unique voice, catering to the urban genz.
- The job entails an end-to-end ownership of Arré social media channels and all content (whether produced by Arré, Arré Studio, or any of the upcoming verticals of Arré) published on social media (FB, Twitter, Instagram, Youtube, Linkedin, Snapchat, Substack etc.)
- Ideating on the content calender with the creative team. The social media person will be looked upon to provide on-point insights into social content trends
- Executing posts and copies, ensuring consistency of the Arré tone of voice
- Tracking of metrics - followers, engagement
- Where required, be able to run promotional campaigns on the social media platforms
- Active contribution into the development of a short-format content slate including collaboration with other social pages, talent and influencers
- Tracking opportunities for Arré to enter awards/ competitions for its content
- Working with Arré’s partners (OTT platforms) where required to collaborate on promotional activities on shows from Arré Studio
Duties and Responsibilities
- Writing clear and error-free content for a website that reflects the company’s voice
- Meeting with clients to understand their message, brand voice and target audience
- Proposing copy concepts in an engaging way for clients and carrying out projects once they are approved
- Interpreting creative direction and technical information and turning them into persuasive copy concepts
- Collaborating with PR and marketing departments to brainstorm and develop a variety of marketing materials
- Working with clients to edit and modify the copy to meet their content expectations
Skills and Qualifications
- Bachelor’s degree or equivalent experience in communication or marketing
- Experience producing copy for print and digital media channels
- Proven success in producing copy for advertising or marketing campaigns
- Exceptional skill in social media writing, including use of hashtags and relevant acronyms
- Proficiency with common office software
- Experience with SEO concepts and social media marketing
- Creativity, adaptability and the ability to work collaboratively with a team
- 2-3 years of experience in creative copywriting.
Location: Mumbai
Salary: 5-6 LPA
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Software Engineer, Memorres