EDUCATION: MBA/PGDM in Marketing, Bachelors in Marketing, or related experience in marketing / Bachelor’s or master’s degree in marketing or a related field
EXPERIENCE: 3-5 years of experience in Digital Marketing, SEO, & Social Media content creation and functions in Service Industry. Proven working experience in digital marketing, particularly within the B2B Industry.
WORK-LOCATION:
Koregaon Park, Pune. Onsite. Full time employment
COMPETENCIES / SKILLS:
This position will be responsible for Digital Marketing Strategies, managing marketing agencies, managing a team of SM associates, generating organic and paid leads from electronic, social, and digital media. The profile would require to:
- Develops digital marketing strategy by studying target market, tracking changes in given metrics to achieve the marketing goals, identifying customers and their current and future needs, and monitoring the competition.
- Plans and executes all web, SEO/SEM, database marketing, email, social media, and PPC advertising campaigns.
- Collaborates with internal & external teams to create content and SEO strategies and optimize user experience.
- Experience in setting up and optimizing PPC campaigns on Google & Facebook.
- Designs, builds, and maintains our social media presence.
- Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Search Console Hubspot, WebTrends, SEMRush, etc.)
- Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
- Measures and reports performance of all digital marketing campaigns and assesses against goals KPI.
- Identifies trends and insights, and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
- Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
- Maintains digital marketing staff job results by counselling and disciplining employees; and planning, monitoring, and appraising job results.
- Develops digital marketing staff by providing information, educational opportunities, and experiential growth opportunities.
PERSONALITY & OTHER TRAITS:
- Should be highly up-to-date with changing marketing trends web technology
- Must have good writing skills with attention to details.
- Designs, builds, and maintains our social media presence.
- Must be able to think creatively about innovative approaches to marketing and increase brand awareness.
- Excellent communicator, Smart, Charming, Extrovert, Disciplined, Punctual, Mature & Good team player.
- Good IT skills in Word, Excel, Outlook & Presentation.
- Working knowledge of HTML, CSS, word-press website development and constraints.
Key Skills
Social Media Content Creation / SEO / Content Marketing/ B2B Marketing / SEM / Backlinks Building / Campaign Management / Facebook Ads / Google AdWords
About Lexagent Services India Pvt Ltd
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● Managing end to end social media presence for brands, social listening & reputation management
● Thinking of monthly campaign ideas in participation with the copy & graphic design teams
● Heavy client coordination & interaction
● Preparing long term platform wise social media strategy for brands
● Generating ideas for moment marketing
● Monthly sentiment analysis & reporting for brands you handle
We're looking for hard-working digital marketers to help us grow faster. As a Digital Marketer at CloudQA, you will:
- Implement marketing strategies to scale lead generation
- Update and optimize the website regularly for conversion
- Work in collaboration with freelance content writers to blog high-quality content
- Help the team with sales collaterals
- Engage potential customers via our social media accounts
- A strong communicator
- Data-driven decision maker
- Meticulous when it comes to details
- Customer obsessed
- Team player
About Cirtru
Cirtru is one of the fastest growing rental housing marketplace startups in the USA. We encourage innovation, social interaction, and fun while moving at a fast pace, and are never afraid to break the mold.
Position Description
As an SEO Outreach Specialist, you will prospect, qualify, and engage with relevant sites and prospective partners to promote our website and increase our authority online. You will own the process from beginning to end and beyond. You will also collaborate with the writers to create link-worthy content and request new content or content changes when opportunities arise.
Responsibilities:
You will be responsible for prospecting sites based on relevancy, qualifying sites, and gathering correct contact information. You will be responsible for reaching out and trying to establish a connection. You will also be responsible for monitoring inbound communications, building relationships and partnerships, and following up effectively.
Requirements:
- 3+ years of recent experience on outbound or outreach campaigns.
- Intermediate knowledge of SEO concepts preferred.
- Excellent written communication skills.
- Excellent command of the English language.
- Experience with tools like Outreach.io, BuzzStream, or Pitchbox preferred.
- Experience keeping track of metrics and being able to report them when needed.
- You must be able to thrive with deadlines and competitive goals.
- You must be comfortable with using G Suite apps such as Sheets and Docs.
- You must be comfortable collaborating with a team to get tasks completed as well as working independently.
- Genuine enthusiasm and a can-do attitude.
- Big plus if you’ve had public relations expertise.
- You must be a world-class individual contributor to thrive at Cirtru. You will not be here just to tell other people what to do.
What is the role?
We are looking for a Senior Performance Marketing manager (PPC/SEM) who will be responsible for paid advertising for this company across Google Ads, Social ads and other demand-gen channels.
Our ideal candidate has a blend of analytical and creative mindset, passionate about driving metrics while also being very sensitive to brand and user experience, and distinctive at operating in highly collaborative and cross-functional settings. This role partners closely with our Sales, product, design, and broader marketing teams.
Key responsibilities
- Strategise, execute, monitor, and manage campaigns across multiple platforms such as Google Ads (incl. Search, Display & Youtube),, Facebook Ads & Linkedin Ads.
- Oversee growth in performance campaigns to meet the brand's business goals and strategies.
- Should have hands-on experience on managing landing pages, keyword plans, ad copies, display ads etc.
- Should have extremely good analytical skills to figure out the signals in the campaigns and optimize the campaigns using these insights.
- Implement ongoing A/B and user experience testing for ads, quality score, placements, dynamic landing pages and measure their effectiveness.
- Monitor campaign performance & budget pacing on a day-to-day basis.
- Measure the Campaign performance parameters methodically, analyze campaign performance, compile and present detailed reports with proactive insights.
- Be informed on the latest trends, best practices, and standards in online advertising across demand-gen channels.
- Perform Media Mix modeling. Design, develop, and monitor other digital media buying campaigns.
What are we looking for?
- 5-10 years of pure PPC experience, preferably in a SaaS company managing annual budgets of more than 2 mn USD.
- Highly comfortable with Google Ads Editor, Linkedin Ads, Facebook Business Manager & such.
- Strong working knowledge of PPC Automations/Rules/Scripts and best practices with the ability to analyze Campaign metrics on Excel/Data Studio and optimize campaigns with insights.
- Experience working with Ad channel APIs and other data APIs to deep-dive into metrics & make data-informed optimisations.
- [Good to have] Working knowledge of SQL, Data Warehouses (Bigquery), Data connectors/pipelines, blends/joints (for blending multiple data sources) etc.
- In-depth experience with GA4. Clear understanding of Web Analytics.
- Comfortable writing and editing content for ad copies, landing page snippets, descriptions, etc.
- Experience with running Campaigns for US, European, and the global markets.
What can you look for?
A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of content, interact, and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the benefits of being at this company
We are
It is a rapidly growing fintech SaaS firm that propels business growth while focusing on human motivation. Backed by Giift and Apis Partners Growth Fund II, Company offers a suite of three products - Plum, Empuls, and Compass. The company works with more than 2000 clients across 10+ countries and over 2.5 million users. Headquartered in Bengaluru, Company is a 300+ strong team with four global offices in Dubai, San Francisco, Dublin, Singapore, New Delhi.
Way forward
We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We however assure you that we will attempt to maintain a reasonable time window for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.
We are looking for a motivated SEO/ Google Ads/ Facebook Ads Executive to come join our agile team of professionals.
- Working at the heart of the creative team, you will develop concepts for top brands operating across many industries.
- A love for both traditional and digital will help, as you will be working across multiple channels.
- Expertise on SEO, PPC, Web analytics, Google Analytics, Google AdWords, Facebook marketing and YouTube marketing.
- Executing unique ideas for digital marketing campaigns.
- Designing for various projects and mediums like social media campaigns, website wireframes, mockups and the occasional doodling.
- Working on Email Marketing, mobile Marketing, Content Marketing, Pay Per Click (PPC), Conversion Optimization.
Job Type: Full-time
* Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
* Design, build and maintain our social media presence
* Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
* Identify trends and insights, and optimize spend and performance based on the insights
* Brainstorm new and creative growth strategies
* Plan, execute, and measure experiments and conversion tests
* Collaborate with internal teams to create landing pages and optimize the user experience
* Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
* Instrument conversion points and optimize user funnels
* Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
* BS/MS degree in marketing or a related field
* Experience in digital marketing agency would be an added advantage
* Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
* Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
* Experience in optimizing landing pages and user funnels
* Experience with A/B and multivariate experiments
* Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
* Experience in setting up and optimizing Google Adwords campaigns
* Strong analytical skills and data-driven thinking
* Up-to-date with the latest trends and best practices in online marketing and measurement
We are the world’s first company building tech at the intersection of food tech, blockchain and machine learning. At Gulpie, we’re building the future of food discovery. At our core, we are a tightly knit mad bunch that is driven by mission, values and customer-obsession.
We're not looking for an average Joe. Are looking for a position that is going to challenge you and bring out the best of your potential? We promise to nurture you with utmost care and resources to help you achieve your dreams. The ones who worked with us went on to become leaders that are known for their ambition.
You’ll be playing a key role in building a community of food reviewers. Everyday, you’ll be interacting with some of the smartest minds and most popular food influencers. If there’s one thing you’ll take away from the position, it would be an incredibly powerful network that will open doors for the rest of your career.
You’re good with :
- Hustle. Hustling. Hustled.
- Devising innovative growth hacks to identify the right social channels and efficiently converting them
- Data-driven decision maker with a clear understanding of metrics, funnels and churn
- Self-learning with proven ability to learn things on the fly
- Socially engaging
- Empathetic and obsessed with all things food and people
- Story-telling reputation that precedes you
- Hungry to learn
You’re awesome if you have :
- Experience hustling for early stage products
- Experience working with A/B testing and other analytics tools like GA, Mixpanel & Hotjar
- Passionate about food
- Experience building online/offline communities
You’re looking for :
An Opportunity to work on a meaningful problem with massive potential to scale. A company that strongly believes culture and work ethic are quintessential for a happy working environment. An ambitious, entrepreneurial and passionate team obsessed with the quality of everything they lay their hands on.
We believe smart people with integrity don’t need to be managed as they have high standards set for themselves. We don’t believe in stipulated working hours. One is only accountable to their deliverables. Though sounding cliche, we value hard working people, a notch higher than you might usually expect, and equally reward them. Your work will receive the credit it deserves.
We love people bubbling with ideas - the crazy ones that believe in their ideas enough to go the lengths to make them real. We believe it’s important to hear everyone’s opinion and empower them with tools to build innovative products. Consistently achieving impeccable results is not only a professional but a personal goal here. We know talented individuals that work hard can do magic. That said, we believe intellect without humility is a recipe for failure.
Does it sound like you?
- Write to us with your 2 best ideas to go viral with food.
- Send us your resume and let us know why you think you’re unique. Why don’t you tell us about a couple of growth hacks you’ve successfully pulled off?
- Have run marketing campaigns before? Have a personal or professional blog? Share some links or your social profiles.