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Senior Product Marketing Manager
at Quizizz
This Senior Product Marketing role will support our mission and vision by ensuring that the product we build is the one we market, sell, and implement.
You will focus on roadmap, packaging, and most importantly, voice of customer. You’ll become fluent in the needs of the US K12 administrator or school leader; you’ll translate those needs to our product team, and ultimately, inform product development so that we can meet those needs.
Some key aspects of the role include:
- You’ll create, organize, and deliver opportunities to hear from the customer; you’ll listen, aggregating and analyzing what you hear, and you’ll communicate your findings to the larger organization.
- You’ll be deeply integrated into the product team, understanding and informing product development from its inception through release.
- You’ll collaborate with your other PMMs to ensure we have the right GTM motions and that we’ve timed them correctly.
- You’ll support your marketing team, and you’ll work cross-functionally with sales, support, and success, to ensure your customers’ needs are clear, our product’s use case is valuable, and ultimately, that sales, success, and support can communicate that value.
Requirements:
As a senior product marketer at Quizizz, you will be expected to inform, drive, and execute on strategy and tactics we believe are necessary to achieve our annual goals. We believe that the following skills would make you a great fit for this role:
- Experience: You’ll have 3-5 years experience in both product- and sales-led growth in B2B SaaS.
- Thought-leader & storyteller: Your superpower is being able to make the complex easy to understand. You see easy pathways to a solution that others often can’t–and you’re brave enough to say it aloud.
- Personality: You’re empathetic, and your empathy disarms customers and helps them to share their needs with authenticity. You realize that keeping the customer in the center of all of our actions is critical to ultimate success.
- Working cross-functionally: Product marketing serves as the connectivity between most workstreams. Navigating across teams like a pro is essential. Pulling in others, getting buy-in, and communicating actions comes naturally to you.
- Timezone warrior: You’ll spend some of your days with the product team in India and some of your evenings with the US marketing team and reporting to a leader in the US.
Benefits:
- Flexible leave policy. Take time off when you need it.
- Comprehensive health coverage of Rs. 6 lakhs, covering the employee and their parents, spouse and children. Pre-existing conditions are covered from day 1, and also benefits like free doctor consultations and more.
- Relocation support including travel and accommodation, and we'll also pay for a broker to find your home in Bangalore!
- Rs. 20,000 annual health and wellness allowance.
- Professional development support. We will reimburse you for relevant courses and books that you need to become a better professional.
- Delicious Meals including breakfast and lunch served at office, and a fully-stocked pantry for all your snacking needs.
Job Description
We are looking for a Product Marketing Associate who will streamline our product marketing efforts. You will work closely with the marketing, sales and product teams. You will help research, compile and develop positioning, messaging and communication for marketing and sales.
Responsibilities
Research and manage marketing and sales collaterals
Research and structure content for webpages and landing pages
Create high-quality content for Gumlet in the form of sales/marketing collaterals, email communications, website and landing page copy.
Ideate and help build compelling narratives and messaging for Gumlet across marketing channels
Streamline and overlook lead nurturing campaigns
Organize and track content distribution
Conduct competitive, market and customer research, and build usable insights to further the marketing and sales efforts.
Work on projects to improve and track the middle and bottom of the funnel
Work closely with sales and marketing teams to identify opportunities for new client acquisition.
Skills And Qualification
Work experience as a marketing associate or a similar role
In-depth understanding of marketing fundamentals
Excellent communication skills
Knack for copywriting
Analytical abilities
Education requirements
BE/BTech or equivalent degree.
0.6 - 1 year of core marketing experience, preferably with Tech / Product / SaaS domain companies
Excellent command of the U. S. English (understanding, speaking, and writing).
Product Marketing Manager
at Niswey
Niswey is a rapidly growing company focused on leveraging the USD 120 billion martech industry. We have marketing services as well as products built largely around the HubSpot ecosystem. We are Asia's first HubSpot Elite partner, which makes us among the top 40 HubSpot partners globally. We have several products in the HubSpot marketplace and are building new ones this year.
We’re looking for a product marketing manager to develop and execute marketing strategies to increase product awareness and adoption. If you're a passionate, experienced B2B SaaS product marketer with demonstrable success in working with launching new products and driving GTM strategies, we want to talk to you.
Responsibilities
Product messaging and positioning
Work with the Head of Products to develop product positioning, proposition and communication that resonates with customers and differentiates our product from its competitors
Market, customer, and competitive analysis
Fully understand the buyer and personas, industry trends, and the other competitive products in the similar space.
Develop GTM strategies
Build the right go-to-market strategy and an acquisition plan for each product to build awareness and increase adoption. Work with cross-functional teams to ensure the product free trials to purchase rates are as per goals defined. Experiment with various ideas concurrently and arrive at the best strategies that work for each product.
Work with sales team to enable deal closures
Support the sales team to help close deals via the right content required.
Collateral Development
Conceptualize and craft product related marketing and sales content for a variety of platforms. Work with content writers and designers to have the right kind and format of content created.
Data Analytics
Work with data from different sources, identify insights to work on and then pursue the right strategies to ensure the numbers are in line with revenue goals.
Ideation
Based on the feedback received, reviewed, ideate with the product team for new product features / new product ideas, wherever relevant.
Requirements
- Any degree
- 3-5 years of experience with SaaS products
- Experience in developing marketing plans that cover strategy, customer research, competitive analysis, product requirements, messaging, pricing, etc
- Experience initiating and driving a range of GTM programs including acquisition plan, webinars, trade shows, social media, content marketing etc. Experience in driving an account based marketing approach would be a plus.
- Data-driven approach, deep comfort with digital tools, and curiosity to experiment with tools and techniques
- Ability to effectively lead, inspire, and mentor direct and indirect reports
- Demonstrable experience collaborating with cross-functional teams, across geographies, including executive management, product management, operations, sales and marketing
- Excellent presentation, written, and verbal communication skills, with an eye for quality and attention to detail
Sr. Product Marketing Manager
The role is for the senior product marketing manager we are looking for an experienced marketer, who is data-driven to own our product marketing function. Your goal is to drive sustainable financial growth through creating/ nurturing and converting marketing leads to boost sales.
Senior Product Marketing Manager Responsibilities:
- Product messaging and positioning
- Go to Market Strategies
- Content Development
- Market, customer, and competitive analysis
- Designing & Evaluating Marketing Collaterals/ Promotional Plans
- Demand generation
- Evangelism
SEO Analyst
Description: We are currently recruiting for a Search Traffic Manager. Candidates must have experience with the cryptocurrency domain.
Selected candidate’s day-to-day responsibilities include:
Responsibilities:
- Build, plan and implement traffic acquisition strategy
- Responsible for overall organic traffic growth of the website through Google Search, Google News, Discover etc
- Performing competitive analysis to identify missing opportunities & drive growth.
- Perform SEO research and identifying effective content and keywords for driving organic traffic
- Site Speed & Core Web Vitals: Work with the development team to ensure best practices are properly implemented on newly developed code. Ensure that our website pages meet with the new Core Web Vitals guidelines.
- Analyze ad Coordinate with Engineering team to implement Technical SEO changes
- Understanding & Implementation of various Media Specific SEO techniques like News SEO, Video Sitemaps & Various types of content schema.
- Prepare weekly/monthly reports related to the performance of the website, technical issues, and more
- Conduct a market research to identify the need of online marketing campaigns. Keep himself/herself up to date with ongoing trends.
What we are looking for:
- At least 3 - 5 years experience in SEO (Experience in the News/Media Industry are preferred)
- Should have experience in handling large websites with min. 2M+ Traffic
- Knowledge of Cryptocurrency and Blockchain domain is must
- Strong with numbers and using Analytics & research tools like: Google analytics, Google Search console, ahref, Semrush and other leading marketing software tools
- Understanding of search engine algorithms and ranking methods
NOTE: Preference will be given to candidates who have experience in optimizing the site for Google Top Stories, Google News & Google Discover
Location: Gurgaon, India
Salary: 6 to 10 LPA (Competitive in Market)
About CoinGape:
Coingape has emerged as a trusted news source for Cryptocurrency and blockchain. CoinGape comprises an experienced team of native content writers and editors working round the clock to cover news globally and present news as a fact rather than an opinion.
- CoinGape comes in the top 10 crypto news media: https://www.similarweb.com/site/coingape.com/
- We have more than 2 Million highly engaged users monthly.
- Our news can be found on almost all of the financial news aggregators and apps, including TradingView, NewsNow, Crypto News app, CoinGecko and coinmarketcap.
- Our content is often quoted by large media outlets and such influencers as Peter Brandt, Thomas Lee, Peter Schiff, Dan Tapiero, Robert Kiyosaki, John Bollinger, Cameron and Tyler Winklevoss, John McAfee and Max Keiser.
Site: https://coingape.com
What you will be expected to do
-
Own the complete cycle from prospecting to closing and launching new customers
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Build and maintain strong relationships with clients post-sale
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Understand customer’s needs and Company's product deeply and articulateCompany's unique value proposition to close deals
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Generate new leads through personalised outreach
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Develop strategies, along with marketing team, for generating more leads in your region
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Maintain an effective 2 way communication with all details in the CRM
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Hit the monthly sales goals
We want you if you have...
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At least 3 years of hunting experience with a SaaS product
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Experience of selling to C-level executives and finance teams
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Understanding of B2B selling process
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Track record of generating your own pipeline
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Track record of consistently hitting your targets
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Ability to own the outcomes in a remote environment
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Knack for generating the required support instead of waiting for it
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HUSTLE & High adaptability to fast paced change
Marketing Head/ Full Stack Marketing Manager
at Whitesnow Software Consultancy Pvt. Ltd.
*Develop a digital marketing plan suitable for your organization, and then implement said plan.
* Experienced in team handling is a must.
* Managing team of SEO, Content Writer, Graphics Designer, WordPress Developer, Lead/Demand Generation, BDE.
Marketing Business Partner - AMER
at Searce Inc
MBP - AMER
Looking for a Marketing Allrounder to improve Searce’s brand presence in US
What are we looking for?
- Natural creativity: The best marketers are creative visionaries, people who are capable of stepping back, seeing the big picture, and coming up with new ways of approaching challenges and making positive changes to how the company is managed and marketed.
What we are not looking for :D
- Not a CAVEr: You are a person that people like to be around. You are not a CAVE (Constantly Against Virtually Everything) personality.
- Say no to HiPPO: At Searce, we want people who value everyone’s opinions & perspectives. We don’t want them to get overpowered by HiPPO (Highest Paid Person’s Opinion).
- T-shaped skill set: To take it further, in an ideal world, we are not just looking for someone with experience managing projects and people. We are also looking for a T-shaped marketer – someone with a diverse skill set that spans all disciplines relevant to “Searce”, alongside a deep knowledge of one key area.
Job Responsibilities
- Leverage Searce’s thought leadership on Cloud Consulting, Data Analytics and Artificial Intelligence to drive content marketing and earn mindshare, through LinkedIn, Twitter, and Medium Blog.
- Collaborating with third party agencies and publications to publish customer tech stories, and interviews, in the form of compelling content to increase brand awareness.
- Creating content like whitepapers, case studies, newsletters and e-books with agencies and gate them for lead generation.
- Leverage content assets (mentioned in previous sentence) which results in asset downloads in exchange of their contact information, thereby helping lead generation.
- Utilize Paid media to showcase the benefits and the various services present on Google Cloud and also the expertise Searce has on modernizing infrastructure, while ensuring healthy ROI on Paid Media investment.
- Conduct digital events and customer chat sessions on Infra modernization, Data Analytics and Application Modernization for driving awareness and interests.
- Conduct Customer Fireside chat events to nurture existing customer base as well as to acquire new accounts.
- Conduct sessions with Searce's customers to discuss their migration journey to Google Cloud and also highlight how GCP enabled them to save cost and modernize their infrastructure, to generate testimonials for existing and new customers.
- Conduct 1:1 curated workshops to address different workload specific challenges like DevOps Automation, VMWare Migration, Data warehouse to generate pipe.
- Conceptualize and execute email campaigns to send out educational content and benefits of Searce’s various product lines to CXOs of target organizations.
Qualification
- Is Education overrated? Yes. We believe so. But there is no way to locate you otherwise. So we might look for at least a Bachelor’s degree in Marketing and prefer an MBA or Masters in Marketing.
- Or else, did you leverage marketing to help your friend’s business scale up while in High School. For us, the latter is better as it shows you have a marketing mindset. We will find you faster if you specify the latter in some manner. :)
- 2-4 years of successful Marketing experience in B2B or SaaS organizations working in a hands-on, fast-paced, creative entrepreneurial environment.
- Familiarity and skill with the tools of the trade in marketing including PR, written communication, market research, product packaging, Microsoft software suite of products, visual communication software products, and creative services.
- Experienced in advising product teams about potential markets, desirable product features, go-to-market best practices, and measuring the success of outreach and product sales.
- Experience in the global marketplace is a plus.
- Hands-on experience working with marketing tools and systems would be a plus (HubSpot, Salesforce). Experience with Microsoft PowerBI would be a major plus.
About Searce
What is ‘searce’
Searce means ‘a fine sieve’ & indicates ‘to refine, to analyze, to improve’. It signifies our way of working: To improve to the finest degree of excellence, ‘solving for better’ every time. Searcians are passionate improvers & solvers who love to question the status quo.
The primary purpose of all of us, at Searce, is driving intelligent, impactful & futuristic business outcomes using new-age technology. This purpose is driven passionately by HAPPIER people who aim to become better, everyday.
What we do
Searce is a modern tech consulting firm that empowers clients to futurify their businesses, leveraging Cloud, AI & Analytics.
We are a category defining niche’ cloud-native technology consulting company, specializing in modernizing (improve, automate & transform) the full-scope of infra, app, process & work.
- We partner with clients in their ‘beyond x’ journey to drive intelligent, impactful & futuristic business outcomes.
- We are the most preferred tech partner of choice when it comes to ‘solving for better’ for the new-age tech startups & digital enterprises, leading disruption in their industries.
- Our Service Offerings: We offer Advanced Cloud, Data & App Modernization, Cloud Consulting, Management & Improvement (DevOps, SysOps & Cloud Managed Services), Applied AI & Analytics services.
- As one of the top 5 niche’ full scope global partners for Google Cloud & a preferred partner for AWS, we are the most preferred ‘engineering-led’ tech company of choice when it comes to solving complex business problems.
Who we are
We are passionate improvers, solvers & futurists. Driven by our engineering excellence mindset, we care most about delivering intelligent, impactful & futuristic business outcomes. Searcians are motivated by continuous improvement & solving for better in everything we do.
At the core, a Searcian is self-driven to become better, everyday. In passionate pursuit of the finest degree of excellence we drive exceptional outcomes in everything we do.
We believe that trust is the most important value. We also believe that we need to ‘earn the trust’, everytime one engages with us. And earning trust for us is far more important than anything else. We aim to be the *most trusted* tech consulting partner for our clients.
We are HAPPIER at heart. Humble, Adaptable, Positive, Passionate, Innovative, Excellence focused, & Responsible. We live the HAPPIER Culture Code.
Being HAPPIER.
How we work
- Customers. Partners. Our aim is to build relationships with customers for life. And meaningfully improve the life of every customer.
- We do what we say. We say what we do. We are uncomfortably honest and transparent. Being genuine wins trust & makes people happier.
- Mistakes are encouraged. We make mistakes. Tons of those. Everyday. And we don’t mind apologizing to our juniors, peers or superiors. We are no ego-doers.
- Underpromise. Overdeliver. We work with a deep desire to go above and beyond in everything we do. Everytime.
So, If you are passionate about tech, future & what you read above (we really are!), apply here to experience the ‘Art of Possible’
Growth Hacker
at Nactus India Services Pvt. Ltd
We are looking for passionate people to join our team to help us achieve a path of agressive growth. The key responsibilities would invocle working with the CEO and planning and executing growth hacking strategies to enable rapid expansion of the company across schools and coaching institutes. The person will be part of the Key team of the company and work very closely with the founders.
We will provide a good compensation and equity participation for the right candidates.
Responsibilities
- Need to gain good understanding of the product, business and brand to marry them together
- Devise marketing strategies on social media, digital platforms, business partners and on the product to drive company goals
- Conduct user research to understand the gaps in the product, business and brand
- Devise brand communications strategy with the product and business aspect into it
- Translate technical information and product features to potential users
- Follow and analyze market trends to position our products
- Develop end to end product marketing strategies
- Run marketing campaigns across channels including and not limited to all forms of digital marketing
- Test and evaluate features using relevant KPIS from users
- Collaborate with Product Manager to continue improving the products
- Collaborate effectively and remotely with team to implement strategies
Requirements
- Atleast 2 years experience where you have actively used digital channels for marketing
- Experience in market analysis and working knowledge of web analytics tools
- Excellent communication skills
- Sharp analytical & strong quantitative skills
- Attention to detail
- Prior experience in a B2C startup company
- Bonus if you have experience in fintech or teenager focussed startup
