Appknox

A BIT ABOUT US

Appknox is one of the top Mobile Application security companies recognized by Gartner and G2. A profitable B2B SaaS startup headquartered in Singapore & working from Bengaluru.

The primary goal of Appknox is to help businesses and mobile developers secure their mobile applications with a focus on delivery speed and high-quality security audits.

Appknox has helped secure mobile apps at Fortune 500 companies with Major brands spread across regions like India, South-East Asia, Middle-East, US, and expanding rapidly. We have secured 300+ Enterprises globally.

We are a 30+ incredibly passionate team working to make an impact and helping some of the biggest companies globally. We work in a highly collaborative, very fast-paced work environment. If you have what it takes to be part of the team, we are excited and let’s speak further.

Position Overview:

We are looking for an innovative and driven Content & Growth Marketing Manager to lead the creation and execution of content strategies that drive brand awareness, customer engagement, and growth. In this role, you will take ownership of content marketing initiatives across multiple channels, focusing on increasing inbound leads, building a vibrant community, and driving product/brand awareness.

As a key player in the marketing team, you’ll be responsible for managing content campaigns, executing growth-driven strategies, and shaping brand messaging. Your work will directly contribute to growing the company's audience and expanding our digital footprint.

Key Responsibilities:

Content Strategy & Creation:

• Develop and implement content strategies to drive engagement, lead generation, and brand awareness.
• Create and manage content across multiple formats (blog posts, newsletters, video scripts, podcasts, social media posts, etc.) that resonate with our target audience.
• Write, edit, and optimize content to align with SEO best practices and improve organic visibility.
• Direct the creation of 10+ video scripts and other multimedia content aimed at increasing brand visibility and customer engagement.

Community Engagement & Growth:

• Spearhead efforts to build and nurture a strong, engaged online community across social platforms (LinkedIn, Twitter, YouTube, etc.).
• Plan and execute online events (webinars, product launches) and offline events, increasing organic leads by leveraging community and content initiatives.
• Manage and grow the company's presence on platforms such as Quora, LinkedIn, and Twitter, ensuring a consistent brand voice and engagement.

Growth Campaigns & Performance Metrics:

• Design and execute content-driven growth marketing campaigns, including organic content, social media ads, and product-specific campaigns.
• Analyze and report on content performance metrics, including open rates, click-through rates (CTR), impressions, and conversions, to optimize for better results.
• Use insights from performance metrics to continuously improve content strategy and campaigns, ensuring high engagement and lead generation.

Brand Messaging & Communications:

• Develop and refine brand messaging for product launches, marketing campaigns, and other content efforts to ensure consistent, impactful communication.
• Coordinate with the broader marketing team to ensure alignment in messaging and the customer journey across all touchpoints.

Leadership & Collaboration:

• Collaborate closely with leadership to create campaigns that drive thought leadership and visibility
• Manage content projects from concept to execution, ensuring deadlines are met and content quality is maintained.

Innovation & Experimentation:

• Experiment with new content formats, channels, and marketing tactics to discover new ways to engage audiences and drive growth.
• Stay on top of industry trends, emerging tools, and best practices in content marketing and growth hacking.

Required Skills and Experience:

• Proven Experience: 2-4 years of experience in content marketing, growth marketing, or a related field, with a demonstrated ability to create and execute successful content campaigns that drive engagement and growth.
• Content Creation Skills: Excellent writing and editing skills, with experience in creating content across different formats (e.g., blogs, social media, newsletters, videos, etc.).
• SEO & Analytics: Good understanding of SEO principles and hands-on experience optimizing content for search engines. Comfortable using analytics tools to track and report on campaign performance.
• Social Media Expertise: Experience managing and growing social media channels (LinkedIn, Twitter, Instagram, etc.), with a focus on content-driven engagement.
• Growth Marketing Mindset: Strong understanding of growth hacking techniques, performance marketing, and content-driven lead generation strategies.
• Project Management: Ability to manage multiple content initiatives simultaneously, working cross-functionally to meet deadlines and achieve objectives.
• Tech-Savvy: Comfortable with content management systems, marketing automation tools (e.g., HubSpot), and analytics platforms (e.g., Google Analytics, social media analytics).

Preferred Skills:

• Experience with organic and paid social campaigns (LinkedIn Ads, Facebook Ads) and understanding of their role in growth marketing.
• Familiarity with community-building tactics and growing engaged audiences.
• Knowledge of SaaS, product marketing, or tech-related industries.
• Basic video production or editing skills, or an interest in learning are a big plus

Interview Process 

• Round 1 Interview - Profile Evaluation; HR
• Round 2 Interview - Product Marketing Manager
• Round 3 Interview - Take Home Assignment
• Round 4 Interview - Chief Revenue Officer/ Marketing Head
• Round 4 Interview - Culture Fitment HR Round

Compensation

• As per industry standards

Why You’ll Love Working at Appknox

• Impactful Work: You’ll play a critical role in driving growth and building our brand through creative, data-driven content and strategic marketing initiatives. Whether it’s content creation, growth marketing, or community building, your contributions will directly influence our success.
• Freedom & Ownership: At Appknox, we value challenging work, fresh ideas, and ownership. You’ll have the flexibility to push boundaries, take initiative, and work in a way that drives results.
• Collaborative Culture: Join a passionate, innovative team that thrives on collaboration, creativity, and shared success. Open communication and transparency are integral to our work environment, offering you a firsthand experience of a start-up’s dynamic culture.
• Competitive Compensation & Benefits: We offer competitive salaries in line with market standards and equity options for top performers. As Appknox continues to grow, so will your opportunities to earn, develop, and thrive with us.
• Holistic Growth: We’re committed to fostering a culture of continuous learning and professional development. You’ll have access to training and mentorship to help you excel and reach your goals.
• Health and Well-being: We care about you and your family’s health. Appknox offers health insurance coverage of up to 5 Lacs, including coverage for your parents, ensuring peace of mind.

A BIT ABOUT US

Appknox is one of the top Mobile Application security companies recognized by Gartner and G2. A profitable B2B SaaS startup headquartered in Singapore & working from Bengaluru.

The primary goal of Appknox is to help businesses and mobile developers secure their mobile applications with a focus on delivery speed and high-quality security audits.

Appknox has helped secure mobile apps at Fortune 500 companies with Major brands spread across regions like India, South-East Asia, Middle-East, US, and expanding rapidly. We have secured 300+ Enterprises globally.

We are a 30+ incredibly passionate team working to make an impact and helping some of the biggest companies globally. We work in a highly collaborative, very fast-paced work environment. If you have what it takes to be part of the team, we are excited and let’s speak further.

The Opportunity

The Sales team @ Appknox is one of the most active and agile teams in the organisation. With multiple channels to penetrate the global markets, the team is the right mix of dynamic, aggressive, and experienced professionals with a go-getter attitude. The team interacts with the CXOs and leadership teams of global firms and has closed high value deals including Fortune 500 / 100 Enterprises. This role provides the candidate with an opportunity to own, learn and grow along with the organization scaling new heights in both professional and personal grounds. 

What An Ideal Candidate Would Look Like: 

• The ideal candidate will have worked in a B2B SaaS company building a strong sales pipeline.  
• The candidate will be resourceful enough to set up processes and working methods, strategic enough to provide thought leadership, and execution-oriented enough to build a robust pipeline.

Responsibilities: 

• Develop and qualify lead opportunities, resulting in high-quality lead generation
• Work closely with Account Executives and Marketing leadership to ensure the quality of pipeline and success of campaigns; Providing feedback and recommendations on marketing efforts from real-world interactions with prospects and customers
• Work with Account Executive team to successfully transition over leads
• Proactively engage with potential customers through cold calls. Prior experience and proven success in cold calling is a plus.
• Refine the sales pitch and process to achieve optimum results
• Create best practices for outbound prospecting including how to source, qualify, and transition opportunities as quickly, efficiently, and independently as possible
• Deliver accurate metrics to ensure success against plans and targets; Collaborate cross-functionally to establish reports and dashboards to provide visibility into lead generation activities; Work closely with marketing to define campaign follow-up and reporting
• Document policies and procedures based on expertise in specific job areas; work with the team to document best practices and workflow, including updating internal work instructions
• Maintain effective time management to maximize prospecting time, including pre-call planning and customizing scripts to market segments and prospect types.

Requirements:

• 2-3 years of experience as a high-performing B2B lead generation executive with a fast-growing SaaS organization catering to global markets
• A bachelor’s degree is requested, however, a combination of education and experience may be considered
• Proven experience prospecting via cold calling, email, social selling, digital events/ conferences, and building a successful sales funnel with high conversion rates 
• Consistent track record of achieving 100%+ of quota as an individual contributor
• Experience in campaign execution at multiple levels 
• Superior time management and very organized with excellent interpersonal, communication, and presentation skills; a strong phone/video presence is required
• Fluent in English with excellent verbal and written communication with the ability to clearly and succinctly articulate issues to senior management 
• Ability to identify, build, and enhance key relationships, influencing and challenging as required

Personality traits we really admire:

• Confident and dynamic working persona, which can bring fun to the team, and sense of humor, is an added advantage.
• Ability and experience to contribute thought leadership and best practices to our team
• You are Fearless! You will be calling decision makers at all sizes of companies
• Have a collaborative and consultative work style, the ability to thrive in a high volume, highly dynamic work environment and love being in a customer facing influencing role
• Goal driven, highly motivated and very organized
• You feel at home in a multicultural environment
• You are looking to grow with a company during a multi-year journey 
• Working from home makes you excited, and you are confident you can stick to it in the long run. 
• You feel comfortable in a work environment that requires you to be connected and available outside standard working hours which can include overnight and weekends as needed.

Interview Process 

• Round 1 Interview - Profile Evaluation; HR
• Round 2 Interview – Assignment
• Round 3 Interview – Head of Sales
• Round 4 Interview - CEO

Compensation - CTC 

• As per market standards

Why Join Us:

• Freedom & Responsibility: If you are a person who enjoys challenging work & pushing your boundaries, then this is the right place for you. We appreciate new ideas & ownership as well as flexibility with working hours.
• Great Salary & Equity: We keep up with the market standards & provide pay packages considering updated standards. Also as Appknox continues to grow, you’ll have a great opportunity to earn more & grow with us. Moreover, we also provide equity options for our top performers.
• Holistic Growth: We foster a culture of continuous learning and take a much more holistic approach to training and developing our assets: the employees. We shall also support you all on that journey of yours.
• Transparency: Being a part of a start-up is an amazing experience, one of the reasons being the open communication & transparency at multiple levels. Working with Appknox will allow you to experience it all firsthand.
• Health insurance: We offer health insurance coverage up to 5 Lacs for you and your family including your parents.

A BIT ABOUT US

Appknox is one of the top Mobile Application security companies recognized by Gartner and G2. A profitable B2B SaaS startup headquartered in Singapore & working from Bengaluru.

The primary goal of Appknox is to help businesses and mobile developers secure their mobile applications with a focus on delivery speed and high-quality security audits.

Appknox has helped secure mobile apps at Fortune 500 companies and major brands across regions like India, South-East Asia, the Middle East, the US, and is expanding rapidly. We have secured 300+ Enterprises globally.

We are a 60+ incredibly passionate team working to make an impact and helping some of the biggest companies globally. We work in a highly collaborative, very fast-paced work environment. If you have what it takes to be part of the team, we are excited and let’s speak further.

The Opportunity

The Sales team @ Appknox is one of the most active and agile teams in the organization. With multiple channels to penetrate the Indian market, the team consists of dynamic, aggressive, and experienced professionals with a go-getter attitude. The team interacts with CXOs and leadership teams of high-growth firms and has closed high-value deals across industries. This role provides the candidate with an opportunity to own, learn, and grow along with the organization, scaling new heights in both professional and personal grounds.

What An Ideal Candidate Would Look Like:

• 4+ years of experience in End-to-End Enterprise sales in a SaaS company/IT company.
• 2-3 years of End-to-End Enterprise sales experience in working for Indian markets.
• Resourceful enough to set up processes and working methods, strategic enough to provide thought leadership, and execution-oriented enough to build a robust pipeline.
• Relevant experience in a cybersecurity company building a strong sales pipeline is good to have.

Requirements:

• Advanced skill set for gathering requirements, writing SOWs, documenting RFI/RFPs, and submitting commercial proposals.
• Expertise in HubSpot CRM and other sales & marketing-focused automation tools is a plus.
• Excellent written and verbal communication skills with the ability to persuade, influence, negotiate, and make formal presentations in meetings and training environments.
• Comfortable working in a fast-paced, high-volume sales environment.
• Bachelor’s degree or higher in Computer Science, Information Technology, Business Management, Marketing, or a related field.

Key Responsibilities:

• Drive end-to-end sales cycles, including lead generation, sales presentations, product demos, commercial proposal submissions, contract negotiations, revenue generation, and account receivables.
• Build and maintain a strong sales pipeline to meet or exceed revenue targets for the India region.
• Develop a trusted advisory relationship with key stakeholders and executive sponsors in client organizations.
• Proactively assess, clarify, and validate client needs on an ongoing basis to ensure successful conversions.
• Collaborate cross-functionally with business development, marketing, delivery, and finance teams to ensure the timely and successful delivery of solutions according to client objectives.
• Track market trends, analyze competitor activities, and provide valuable inputs for refining sales strategies.
• Go the extra mile to deliver exceptional client experiences and build long-term relationships.

Personality traits we really admire:

• Confident and dynamic working persona, with a collaborative and consultative work style.
• You are Fearless! You will be calling decision-makers at companies of all sizes.
• Goal-driven, highly motivated, and very organized.
• Comfortable thriving in a multicultural environment.
• You’re excited about the opportunity to work from home long-term.
• Able to adapt to a fast-paced work environment that requires flexibility and availability outside standard working hours, if needed.

Work Expectations:

First 3 Months – Onboarding & Foundation Building:

• Complete product and sales process training.
• Conduct market research on the Indian region and competitors.
• Build an initial sales pipeline and identify key prospects.
• Collaborate with cross-functional teams for seamless integration.

Next 6 Months – Driving Sales & Closing Deals:

• Actively manage the full sales cycle from lead generation to deal closure.
• Build strong client relationships and tailor solutions to client needs.
• Close initial deals, consistently meet/exceed sales targets.
• Contribute market insights and help refine sales strategies.

Next 9 Months – Scaling & Growth:

• Mentor new sales team members and share successful strategies.
• Optimize pipeline efficiency and improve conversion rates.
• Focus on long-term success and align career growth with leadership.

Interview Process:

• Round 1: Profile Evaluation
• Round 2: Take home Assignment
• Round 3: Interview with Head of Sales (Diwakar)
• Round 4: Interview Founders
• Round 5: Interview Founders
• Round 6: Interview with Head of Sales
• Round 7: Final round with HR

Compensation: As per Industry Standards

Why Join Us:

• Freedom & Responsibility: If you enjoy challenging work & pushing boundaries, Appknox is the right place for you. We appreciate new ideas, ownership, and flexibility with working hours.
• Growth: Appknox fosters a culture of continuous learning, with opportunities for both professional and personal growth.
• Transparency: Experience open communication and transparency at multiple levels, unique to a startup environment.
• Benefits: We offer health insurance coverage of up to 5 Lacs for you and your family, including parents, along with term life insurance.

A BIT ABOUT US

Appknox is one of the top Mobile Application security companies recognized by Gartner and G2. A profitable B2B SaaS startup headquartered in Singapore & working from Bengaluru.

The primary goal of Appknox is to help businesses and mobile developers secure their mobile applications with a focus on delivery speed and high-quality security audits.

Appknox has helped secure mobile apps at Fortune 500 companies with Major brands spread across regions like India, South-East Asia, Middle-East, US, and expanding rapidly. We have secured 300+ Enterprises globally.

We are a 40+ incredibly passionate team working to make an impact and helping some of the biggest companies globally. We work in a highly collaborative, very fast-paced work environment. If you have what it takes to be part of the team, we are excited and let’s speak further.

The Opportunity

The Sales team @ Appknox is one of the most active and agile teams in the organisation. With multiple channels to penetrate the global markets, the team is a right mix of dynamic ,aggressive and experienced professionals added with a go getter attitude. The team interacts with the CXOs and leadership teams of global firms and has closed high value deals including Fortune 500 / 100 Enterprises. This role provides the candidate with an opportunity to own, learn and grow along with the organization scaling new heights in both professional and personal grounds. 

What An Ideal Candidate Would Look Like: 

• 4-5 years of experience in End to End Enterprise sales in a SaaS company/IT company.
• The candidate will be resourceful enough to set-up processes and working methods, strategic enough to provide thought leadership and execution oriented enough to build a robust pipeline
• Highly Proactive, Open to Feedback and has growth mindset 
• Willing to generate pipeline on their own and works closely with the SDR team sharing best practices and regional intel 
• Relevant experience in a cyber security company building a strong sales pipeline is good to have

Requirements:

• Advanced skill set for gathering requirements, writing SOWs, documenting RFI/RFPs, and submitting commercial proposals
• Understands and drives BANT/MEDDPICC/MEDDICC on deals 
• Has experience with Outbound and is willing to drive his/her pipeline 
• Expertise in working on executive presentations and other sales and marketing-focused automation tools is a plus.
•  Has worked on a HubSpot/Salesforce CRM at his previous organization and also has a good idea about CRM Hygiene. 
• Excellent written and verbal communication skills, including the ability to persuade, influence, negotiate, and make formal presentations in meetings and training environments
• Open to working in shift timings, if required

Key Responsibilities:

• Drive end-to-end sales cycles, including lead generation, sales presentations, technology demonstrations, commercial proposal submissions, contract negotiations, and revenue generation.
• Develop a consulting and a trusted advisory relationship with client stakeholders and executive sponsors.
• Proactively assess, clarify, and validate client needs on an ongoing basis and convert client needs into enterprise contracts to meet sales quota/target
• Work cross-functionally with the the business development, marketing, delivery, and finance teams to ensure the timely and successful delivery of solutions that meet client needs and objectives.
• Analyze the latest marketing trends using CRM and analytics tools, tracking competitors' activities and providing valuable inputs for fine-tuning marketing strategies.
• Go the extra mile to make it an excellent experience for the client and build a great organization with a get-things-done attitude

Interview Process:

Round 1: Profile Evaluation by HR

Round 2: Assignment (Call script)

Round 3: Interview with Head of Sales

Round 4: Assignment Demo of call script product

Round 5: Expectation Setting

Round 6: Salary negotiation/work culture fit by HR

Compensation:

As per Industry Standards

Why Join Us:

• Responsibility: If you enjoy challenging work and pushing your boundaries, this is the right place for you. 
• Great Salary & Equity: We keep up with the market standards & provide pay packages considering updated standards. Also, as Appknox continues to grow, you’ll have a great opportunity to earn more & grow with us. Moreover, we also provide equity options for our top performers.
• Holistic Growth: We foster a culture of continuous learning and take a much more holistic approach to training and developing our assets: the employees. We shall also support you all on that journey of yours.
• Transparency: Being part of a start-up is an amazing experience, one of the reasons being the open communication and transparency at multiple levels. Working with Appknox will give you the opportunity to experience it all firsthand.
• Health insurance and Cult live: We offer health insurance coverage up to 5 lacs for you and your family, including your parents. Cult live membership for all team members who are looking at fitness.