Content Specialist (SaaS B2B) at Edstellar.com · Bengaluru (Bangalore) · 2 - 4 years · ₹4L - ₹6L / yr · Profitable · Posted 11 Jun 2025

Greetings From Edstellar.com
we are looking Content Writter with editior experience who has worked in full time minimum 3 to 4 years experience
Designation : Content Specialist
Experience : Professiona Courses
Blog writing & Editing : on Professionals
Mode of work : 5 Days
JD : Experience: 2+ years
Location: Bangalore
Employment Type: Full-time
About the Role:
We are looking for a skilled B2B SaaS SEO Content Writer to create and optimize high-quality, engaging, and conversion-driven content. The ideal candidate should have a deep understanding of SEO strategies, B2B SaaS buyer personas, and industry-specific writing to drive organic traffic and lead generation.
Key Responsibilities:
SEO & Content Optimization:
- Conduct in-depth keyword research using tools like Ahrefs, SEMrush, Google Keyword Planner, and Ubersuggest.
- Optimize title tags, meta descriptions, headers, and internal linking for improved on-page SEO.
- Implement technical SEO best practices, including schema markup, page speed optimization, and structured data.
- Utilize AI-driven SEO tools (SurferSEO, Clearscope) to enhance content effectiveness.
- Develop link-building strategies, including guest posting, outreach, and internal linking.
- Perform competitor analysis to refine content strategy and benchmark against industry leaders.
B2B SaaS Content Writing Expertise:
- Write SEO-optimized, audience-focused content tailored for C-level executives, product managers, and IT professionals.
- Research and create content around SaaS trends, cloud computing, AI, cybersecurity, and enterprise software.
- Develop various content formats, including:
- Blog posts & thought leadership articles
- Whitepapers, eBooks & case studies
- Website & landing page copy
- Product descriptions & feature pages
- Email marketing & nurture campaigns
- Social media & ad copy
- Craft conversion-driven content with strong CTAs to boost sign-ups, demos, and free trials.
- Repurpose long-form content into short-form assets such as social media posts, infographics, and newsletters.
Marketing & Analytics Knowledge:
- Use Google Analytics and Search Console to track content performance and organic traffic growth.
- Develop and manage a content calendar aligned with business goals.
- Conduct A/B testing on content formats, headlines, and CTAs to maximize engagement.
- Work with CMS platforms such as WordPress, HubSpot, Webflow, or Ghost for publishing and content management.
Additional Skills (Nice to Have):
- Basic HTML & CSS knowledge for better content structuring and minor SEO tweaks.
- Experience with AI content tools like ChatGPT, Jasper, Copy.ai for content ideation.
- UX writing skills for microcopy and user onboarding flows in SaaS applications.
- Familiarity with marketing automation tools such as HubSpot, Marketo, or Pardot for SaaS email campaigns.
Why Join Us?
- Work with a fast-growing SaaS company in a high-impact role.
- Opportunities for career growth, upskilling, and industry exposure.
- Competitive salary and benefits package.
- Collaborative and innovative work environment.

About Edstellar.com
About
Edstellar Global is likely an extension of the Edstellar brand focused on offering education and training solutions at an international level. By leveraging its expertise in corporate training and professional development, the global business arm would aim to address skill gaps and foster workforce transformation across borders. Here's an overview of what Edstellar's global business could involve:
Key Focus Areas of Edstellar Global:
- International Corporate Training:
- Customized training programs catering to diverse industries worldwide.
- Specialized modules for cross-cultural teams and global business operations.
- Partnerships with Global Institutions:
- Collaborating with international universities, corporations, and training bodies.
- Co-developing curricula aligned with global industry standards.
- Remote and Hybrid Learning Models:
- Delivering training programs through advanced digital platforms.
- Blended learning solutions to accommodate various geographic and time constraints.
- Addressing Global Skill Gaps:
- Providing programs focused on emerging skills such as AI, machine learning, blockchain, and data science.
- Supporting workforce reskilling to meet global technological and industrial trends.
- Localized Solutions for Global Reach:
- Tailoring training content to align with local regulations, cultural nuances, and languages.
- Establishing regional hubs to ensure seamless delivery of services.
- Focus on Sustainability and Inclusion:
- Incorporating sustainable practices and principles in training methodologies.
- Promoting inclusive training programs to empower underrepresented groups in the global workforce.
Potential Benefits of Edstellar Global:
- Access to a diverse talent pool.
- Creation of globally competitive skill sets.
- Strengthening partnerships with multinational companies.
Candid answers by the company
Edstellar is a Skill Development company specializing in providing corporate training, skill training & development, and professional learning solutions. The platform focuses on bridging the gap between industry needs and workforce capabilities by offering tailored and effective training programs for businesses, professionals, and educational institutions.
What Edstellar Does:
1. Corporate Training Solutions:
- Designs customized training programs for businesses to enhance workforce skills.
- Focuses on both technical and soft skills development.
- Helps organizations meet their specific training goals and improve team productivity.
2. Skill Development and Upskilling:
- Offers courses for individuals to upskill and stay competitive in the job market.
- Covers various industries, including technology, finance, healthcare, marketing, and more.
- Programs are aligned with current industry trends and future workforce needs.
3. Learning Management System (LMS):
- Provides a digital platform for managing and delivering learning content.
- Features analytics to track learner progress and assess outcomes.
- Supports remote and hybrid learning models.
4. Collaborations with Industry Experts:
- Partners with subject matter experts, institutions, and organizations to develop high-quality content.
- Focuses on practical, industry-relevant training for real-world application.
5. Global Training Solutions:
- Extends its services globally to cater to international businesses and teams.
- Localizes content to match regional and cultural requirements.
6. Comprehensive Training Programs:
- Covers areas such as leadership development, technical certifications, compliance training, and more.
- Programs are designed for employees at all levels, from entry-level to executive.
Who Edstellar Serves:
- Businesses: Enhances employee performance and aligns training with organizational goals.
- Professionals: Empowers individuals to achieve career growth through skill development.
- Educational Institutions: Bridges the gap between academic learning and industry requirements.
Edstellar aims to empower organizations and individuals by fostering a culture of continuous learning and adaptability in an ever-changing professional landscape.
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Experience: 2–4 years
Location: Pune | WFO
Market: US / International clients
Industry: IT Services / Software / SaaS / Product Engineering
Key must-have requirements
- Excellent English Communication Fluent written and spoken English
- Comfortable directly communicating with US clients
- Able to participate in client calls and explain marketing/content ideas clearly
- Strong email and professional communication skills
- Content Writing – Strong Hands-on experience writing blogs, website content and landing pages
- B2B/technology content experience preferred
- Strong research and storytelling ability
- Can understand technical concepts and convert them into easy-to-understand business content
- Experience creating thought-leadership content
- SEO Keyword research
- On-page SEO
- Content/blog optimization
- Landing-page optimization
- Search performance analysis
- Identifying content gaps and opportunities
- Understanding of organic traffic growth
- Digital & Social Media LinkedIn — especially important for B2B IT marketing
- Facebook, Instagram and X
- Social media content creation
- Content calendar planning
- Campaign execution
- Email Marketing Email campaign creation and execution
- Newsletter management
- Brevo or similar platforms
- Basic understanding of email metrics and optimization
- Analytics Google Analytics
- Website traffic analysis
- Content performance
- Ability to interpret data and recommend improvements
- Sales/Marketing Collateral
- Candidate should be comfortable creating or coordinating:
- One-pagers
- Brochures
- White papers
- Sales decks
- Flyers
- Conference/event content
- Case studies
- IT/Technology Understanding
- Prior experience in IT Services, IT Consulting, SaaS, Software Development or Product Engineering should be strongly preferred.
- They should have at least a basic understanding of:
- Web & Mobile Development
- Product Engineering
- UI/UX
- QA/Testing
- Cloud & DevOps
- AI & Automation
- AI Tools
- Practical experience with tools such as:
- ChatGPT
- Claude
- Gemini
- Gamma
- Genspark
- Important: Candidate should know how to research, fact-check, edit and humanize AI-generated content rather than simply copy-pasting AI output.
- Basic Design
- Basic Figma knowledge
- Understanding of visual communication
- Ability to create basic visual concepts/references
- Comfortable working with graphic/UI designers
About the Role:
We are seeking a skilled and versatile Content Writer to join our dynamic team. The ideal candidate will have a proven track record in crafting high-quality, SEO-driven content while maintaining brand consistency. This role demands exceptional writing skills, creativity, and the ability to adapt to industry trends rapidly. If you are passionate about creating impactful content and have experience collaborating with SEO and marketing teams, we want to hear from you! Key Responsibilities:
1. Content Creation:
○ Produce up to 2000 words daily, maintaining a professional tone and adhering to brand guidelines.
○ Develop engaging, original, and well-structured content, including blogs, articles, whitepapers, case studies, and social media posts.
2. Research and Trends:
○ Stayupdated with the latest trends in the industry, identifying problems and offering innovative solutions through your writing.
○ Incorporate strategic insights to create content that resonates with target audiences, especially C-level executives.
3. SEOOptimization:
○ Collaborate closely with the SEO team to integrate keywords effectively, ensuring alignment with SEO best practices to maximize organic reach.
○ Utilize expertise in keyword nuances, synonym usage, and content segregation to boost content visibility and rankings.
4. Documentation and Organization:
○ Maintain impeccable documentation, aligning content strategies with business goals.
○ Ensure zero grammatical errors and high readability across all content pieces.
5. TeamCollaboration:
○ Workclosely with cross-functional teams, including marketing and SEO, to achieve revenue and engagement targets.
○ Foster a collaborative environment within the content team, focusing on organic and authentic content creation without reliance on AI practices.
6. Adaptability and Growth:
○ Embraceadynamic work environment, adapting swiftly to industry and organizational changes. ○ Bring a proactive approach to continuous learning and professional development.
Qualifications and Skills:
● Educational Background:
○ Bachelor’s degree in Marketing, Communications, English, Journalism, or a related field.
● Experience:
○ 1–4+years of proven experience in content writing.
○ Minimum2–3years of experience targeting C-level executives in content strategy.
● Skills:
○ Strong vocabulary and ability to maintain brand tone and voice.
○ Excellent organizational skills and attention to detail.
○ Ability to write professional, error-free content.
○ Proficiency in SEO best practices and keyword research.
○ Experience in effective team building and collaboration.
● Additional Attributes:
○ Proven record of achieving SEO and marketing goals.
○ Track record of professional growth and achievements in previous roles.
○ Ability to produce impactful, original content while aligning with business objectives
Click "Apply Now" in https://gosuperedtech.com/career/content-marketer to apply
Role Overview
- We are looking for a Content Marketer with strong copywriting and content-marketing skills who can turn ideas, strategies, research, product features, and campaign goals into clear and effective content.
- You will work closely with a Senior Marketing Consultant and contribute across content marketing, social media, SEO, product marketing, growth, CRM, website communication, and sales enablement.
- You will be involved end to end — from understanding the audience and objective to researching, writing, refining, publishing, repurposing, and improving content based on performance.
This role is ideal if you:
- Enjoy writing across different formats and audiences
- Can turn complex information into simple, engaging content
- Want to understand the strategy and objective behind content
- Can work quickly without compromising research or quality
- Take ownership while knowing when to seek clarity
Responsible Use of AI
- Use AI tools for research support, brainstorming, outlining, variations, and editing — not as a replacement for final writing
- Review and rewrite AI-assisted content before publishing
- Verify factual claims using reliable or approved sources
- Never invent school information, rankings, fees, admissions details, statistics, or testimonials
- Protect confidential company, parent, and school information
- Ensure final content is original, accurate, useful, and aligned with the Superschools brand
Portfolio Requirements
- Share 5–10 relevant writing samples
- Samples may include blogs, social posts, carousel copy, scripts, website copy, landing pages, email campaigns, WhatsApp content, product copy, campaign copy, or sales collateral
- Google Drive, Notion, PDFs, published links, and portfolio websites are accepted
- We value clarity, originality, research quality, audience understanding, and writing ability over the number of samples
What You’ll Do
- Write blogs, guides, articles, comparison pages, locality pages, FAQs, and other long-form content
- Create social media captions, hooks, headlines, carousel copy, campaign messaging, stories, and CTAs
- Write scripts for Reels, Shorts, school tours, interviews, testimonials, explainers, and other video formats
- Develop website and landing-page copy for discovery, registration, enquiry, conversion, and other user journeys
- Create email, WhatsApp, CRM, newsletter, notification, and parent or school communication
- Write product messaging, feature descriptions, onboarding content, microcopy, banners, and form instructions
- Support product launches, growth experiments, campaigns, and sales enablement content
- Create and optimise content for SEO, AEO, GEO, search intent, FAQs, metadata, internal linking, and AI-powered search
- Repurpose approved blogs, videos, interviews, research, and product information across multiple channels
- Work with marketing, SEO, design, video, product, CRM, research, and school partnership teams
- Manage drafts, feedback, revisions, approvals, and deadlines while maintaining quality and consistency
What We’re Looking For
- 1–4 years of experience in content marketing, copywriting, content marketing, digital marketing, editorial, or a related role
- Strong written English with excellent grammar, structure, clarity, and attention to detail
- Ability to write both short-form and long-form content across different audiences and channels
- Good understanding of hooks, headlines, storytelling, CTAs, audience intent, and conversion-focused writing
- Strong research, editing, proofreading, and fact-checking skills
- Ability to understand a brief and translate business or marketing objectives into effective content
- Comfort working across multiple assignments, stakeholders, feedback cycles, and changing priorities
- Ability to take ownership of execution and progressively work more independently
Compensation
- Competitive + Bonus + ESOPs
- Based on experience, skillset, and contribution. Includes performance-based bonuses and equity participation.
We’re looking for a Content Marketing Associate eager to kickstart their career in digital storytelling. This role offers a fantastic opportunity to grow by collaborating with experienced marketers on campaigns and content that engage thousands of learners.
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Job Description
Roles & Responsibilities
As a Content Writer – Social Media & Digital, you will:
- Craft compelling content – Write crisp, engaging, and professional business content for LinkedIn, blogs, and marketing materials.
- Bring fresh ideas to the table – We love creative minds! Share new content concepts to captivate audiences.
- Learn & grow – Track social media metrics, analyse performance, and improve your content game.
- Team up with designers – Work closely with the creative team to ensure your words are visually stunning.
- Stay on top of trends – Keep up with what’s buzzing in the B2B world to make content that stands out.
What’s in it for you?
A creative, non-political, friendly yet fast-paced environment where your words shape corporate stories. Plus, a solid career growth path and exposure to top MNC & local clients. And yes, a 5-day work week! If you’re ready to write your way into the business world, apply now!
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Job Title: SEO Content Writer
Job Overview:
We are looking for a skilled SEO Content Writer who can create high-quality, engaging, and search-optimized content for digital platforms. The candidate should have a strong understanding of SEO principles, keyword research, and search intent, with the ability to produce content that ranks well on search engines while providing value to readers.
Key Responsibilities:
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● Conduct keyword research to identify relevant topics and search opportunities.
● Create content that aligns with user search intent and SEO best practices.
● Optimize content using proper keyword placement, meta titles, meta
descriptions, headings, and internal linking.
● Perform competitor content analysis to identify ranking opportunities.
● Edit and proofread content to ensure clarity, accuracy, and grammatical correctness.
● Work closely with the SEO team to improve organic rankings and traffic.
● Update and optimize existing content to improve search engine performance.
● Ensure content follows brand guidelines and maintains consistency in tone and style.
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● Strong writing, editing, and research skills.
● Good understanding of SEO fundamentals and keyword optimization.
● Ability to write engaging, informative, and reader-friendly content.
● Familiarity with SEO tools (such as Google Keyword Planner, Ahrefs, SEMrush,
or similar tools) is a plus.
● Basic knowledge of on-page SEO techniques.
● Ability to manage multiple content projects and meet deadlines.
● Excellent English writing and communication skills.
🚀 We're Hiring: Content Writer (Immediate Joiner)
Are you passionate about writing engaging, SEO-friendly content? We're looking for a creative and detail-oriented Content Writer to join our growing team at Student Cover.
6 months to 1 year of experience in content writing
📍 Job Details
- Location: 307-E Block, Sushant Arcade Shopping Complex, Sushant Lok-1, Gurgaon, Haryana
- Working Hours: 10:00 AM – 7:00 PM
- Experience: 6 months – 1 year
- Salary: ₹17,000 – ₹20,000/month (based on interview performance)
- Joining: Immediate
✍️ Job Summary
As a Content Writer, you'll create high-quality, engaging, and SEO-friendly content across digital platforms. If you enjoy researching topics, crafting compelling stories, and writing content that drives results, we'd love to hear from you.
🎯 Key Responsibilities
- Research industry-related topics and generate fresh content ideas.
- Write, edit, and proofread content for blogs, websites, social media, and marketing campaigns.
- Create SEO-friendly articles and optimize content for search engines.
- Collaborate with the marketing and design teams to develop engaging content.
- Ensure all content is original, well-structured, and error-free.
- Update and improve existing content based on performance insights and feedback.
- Maintain consistency in tone, style, and brand messaging across all platforms.
✅ Required Skills & Qualifications
- 6 months to 1 year of experience in content writing, copywriting, or a related role.
- Excellent written and spoken English.
- Strong research and storytelling skills.
- Basic knowledge of SEO and keyword optimization.
- Familiarity with WordPress or other CMS platforms is a plus.
- Ability to manage multiple assignments and meet deadlines.
- Creative mindset with strong attention to detail.
About Us :
At Kings Digital, we don’t just run SEO campaigns—we build growth systems. We work with brands that want more than rankings—they want real business impact.
Our approach blends SEO, content, and AI to stay ahead of how search is evolving. From local SEO to semantic strategies and AI-driven workflows, we treat SEO as an ecosystem, not a checklist.
What We’re Looking For :
We’re looking for someone who understands that modern SEO is deeply connected with content, user intent, AI, and Local SEO. Someone who can think strategically, execute independently, and use AI tools to work faster and smarter while maintaining quality and accuracy.
The ideal candidate should have experience with content-driven SEO, Local SEO, Google Business Profile (GBP) optimization, and multi-location SEO campaigns. They should understand how search behavior is evolving across traditional search engines and AI-powered platforms.
If you’re curious about how content ranks on Google, Google Maps, and AI platforms like ChatGPT, Gemini, and Perplexity, and you enjoy experimenting with new SEO and AI workflows, you’ll fit right in.
What You’ll Do:
- Build and execute SEO strategies aligned with business goals across different industries and geographies, including multi-location and international projects
- Conduct keyword research across short-tail, long-tail, semantic, and topical clusters, and turn those insights into structured content plans
- Create and optimize high-quality content including landing pages, service pages, and blogs that are not only SEO-friendly but also conversion-focused
- Write clear, compelling website copy that aligns with search intent and drives user action, not just traffic
- Continuously improve existing content by optimizing for rankings, engagement, and conversions
- Ensure strong on-page SEO implementation including titles, meta descriptions, schema, internal linking, and overall content structure
- Manage Local SEO and Google Business Profile (GBP) campaigns, including profile optimization, multi-location SEO, local keyword targeting, service area optimization, GBP content creation, geo-tagging, posting strategies, local citation management, review management, and local ranking growth initiatives
- Perform technical, content, and competitor audits and translate findings into actionable improvements
- Execute off-page SEO activities including high-quality backlink creation, web 2.0 submissions, business directory and citation listings, and outreach for guest posting and digital PR to build domain authority and brand visibility
- Use AI tools like ChatGPT, Perplexity, Claude, and Gemini to speed up research, content creation, SERP analysis, and idea generation while maintaining originality and quality
- Experiment with AI + SEO workflows to build semantically strong, entity-rich content that can rank both on search engines and AI-driven platforms
- Collaborate with designers, developers, and other team members to ensure proper implementation of SEO and content strategies
- Track performance using GA4, GSC, and Looker Studio, and convert data into meaningful insights and actions
- Stay updated with Google algorithm changes, AI in search, and evolving SEO trends
Tools You’ll Use :
- GA4, GSC, Ahrefs, SEMrush, Screaming Frog
- ChatGPT, Perplexity, Claude, Gemini
- SurferSEO or similar tools
- WordPress or other CMS platforms
- Google Docs, Sheets, Slides or similar tools
Who You Are :
- You have hands-on experience in SEO and understand how content plays a key role in rankings and conversions
- You can write or guide content that is clear, engaging, and aligned with both search intent and business goals
- You’re familiar with concepts like Semantic SEO, topical authority, and structured content strategies
- You have practical experience with Local SEO, Google Business Profile (GBP) optimization, multi-location SEO, local keyword research, citation management, review management, and service area targeting
- You understand how Google Maps rankings work and can implement strategies to improve local visibility and engagement
- You’re comfortable using AI tools in your daily workflow and curious to experiment further
- You can handle projects independently while also collaborating with a team
- You’re analytical, detail-oriented, and focused on results
- You stay updated with industry trends and are always looking to improve
About Monsoonfish
Monsoonfish is a premier design and brand strategy consultancy specializing in UX/UI design, product strategy, and corporate branding. We build impactful digital products and brand experiences for both internal initiatives and a diverse roster of forward-thinking clients. We value high integrity, extreme ownership, and a deep-seated passion for quality over rigid corporate structures.
Role Overview
We are seeking a highly driven, strategic, and deeply creative Senior Content Writer & Marketing Manager. This is a hybrid, multi-faceted role divided into three core pillars:
- Brand Custodian & Marketing Lead for Monsoonfish: Driving the strategic growth, brand equity, and lead generation engines for Monsoonfish itself.
- Client-Facing Content & Strategy Consultant: Spearheading copy, UX writing, and marketing content for our clients’ websites, branding projects, and digital products.
- AI Transition & Infrastructure: Helping Monsoonfish evolve into an AI-enabled marketing organization by establishing scalable workflows, documentation systems, content repositories, and brand frameworks that improve efficiency, consistency, and quality.
This is a self-driven, high-ownership role where micromanagement does not exist. Working hand-in-hand with our internal Design Leader, you will lead from the front, safeguarding the Monsoonfish brand archetype while executing multi-channel marketing campaigns.
Location: In-Office (Pune, MH), with performance-based, flexible WFH exceptions.
Employment Type: Full-time
Experience Level: Mid-to-Senior level (5+ years preferred in marketing, copy/content writing, or agency environments)
Key Responsibilities
Pillar 1: Monsoonfish Brand Strategy & Marketing (Internal)
Brand Custodianship:
Act as the ultimate gatekeeper for the Monsoonfish brand. Ensure every internal and external touchpoint—from social media to HR appointment letters, exit documents, proposals, case studies, and pitch decks—aligns perfectly with our brand archetype, tone of voice, and visual standards.
Lead Generation & Growth:
Design and execute short-term marketing initiatives to generate high-quality inbound B2B leads and prospective clients.
Social Media & Content Management:
- Develop and execute comprehensive content calendars and thematic content buckets.
- Script, write, and conceptualize diverse content formats: text posts, long-form articles, carousels, and video/film scripts.
- Manage and distribute content across LinkedIn, X (Twitter), Medium, Dribbble, and the corporate website/blog.
- Collaborate directly with internal graphic designers and video editors to bring visual narratives to life.
Agency Management & SEO/AIO:
Partner with the internal Marketing Design Leader to co-manage external agency partners (such as our SEO/AIO agency). Act as the content anchor, ensuring everything the agency requires—headlines, meta tags, landing pages, and web collaterals—is perfectly written, aligned with our brand, and delivered efficiently.
"Cognilense" Publication Expansion:
Cognilense is Monsoonfish's knowledge and thought-leadership initiative focused on design psychology, UX principles, cognitive biases, and decision-making frameworks.
Take ownership of our proprietary publication house (Cognilense—covering UX laws, cognitive biases, mental models, etc.).
- Manage and scale distribution across Amazon and retail formats.
- Strategize, innovate, and market Cognilense Workshops to establish Monsoonfish as a thought leader in the design ecosystem.
Employer Branding:
Naturally attract elite design and engineering talent/interns through outstanding cultural and brand marketing.
Pillar 2: Client Content & Strategy (External)
Cross-Functional Collaboration:
Partner with our internal product strategists, brand designers, and UX/UI teams to deliver comprehensive design and marketing solutions to clients.
End-to-End Copywriting:
Take full ownership of the text-based deliverables for client projects, spanning website copywriting, UX copy, brand taglines, product messaging, and go-to-market collaterals.
Adaptability:
Swiftly adapt your writing style and tone to match various client industries, personas, and unique brand voices.
Pillar 3: AI Transition & Infrastructure
AI-Led Workflow Documentation:
Lead the marketing department's transition into an AI-augmented workflow.
Repository Management:
Build, organize, and maintain digital frameworks, rules, content repositories, tone-of-voice guidelines, and brand archetype style guides that will feed into and support future internal AI-based tools.
Key Performance Indicators (KPIs)
Your success in this role will be directly measured by:
- Inbound Lead Velocity: Growth in prospective business queries and B2B leads generated via marketing channels.
- Brand Equity & Visibility: Measurable increase in organic reach, engagement, and authority across key platforms (LinkedIn, Medium, etc.).
- Delivery Quality & Integrity: Consistently delivering thoughtful, high-quality, strategically sound content for both internal brand initiatives and client projects on schedule.
- Project Pipeline for Cognilense: Expansion of retail reach and successful corporate/educational sign-ups for Cognilense workshops.
- Vendor Efficiency: Successful collaboration with external agencies alongside the Design Leader to meet SEO and growth targets.
What We Look For (Requirements)
Technical & Creative Skills
- Proven experience as a Content Writer, Copywriter, or Marketing Manager (agency or design studio experience is a massive plus).
- Exceptional command of the English language, with the ability to pivot seamlessly between business-focused B2B positioning and human-centric UX copy.
- Familiarity with modern SEO practices and a keen interest in AI Engine Optimization (AIO).
- Collaborative Vendor Management: Prior experience working with or managing external marketing/SEO agencies to deliver business results.
- Hands-on experience creating social media content calendars and managing cross-functional creative workflows (working with designers/video editors).
- Comfortable with leveraging AI tools ethically to scale and optimize internal processes.
Behavioral Traits & Culture Fit
- Extreme Ownership: You do not wait to be told what to do. You spot gaps, build strategies, and execute them independently.
- High Integrity: Honesty, direct communication, and commitment to top-tier delivery are non-negotiable.
- Collaborative Leadership: You are a team player who can share ownership with a Design Leader, put your hand up to help others, and comfortably ask for help when a project requires collective brainpower.
- Flexibility: While we don’t watch the clock, you are willing to occasionally jump on late evening calls or extend hours when critical client deliveries demand it.
Culture & Perks
- Output-Driven Freedom: We do not track hours or micromanage your day. If you deliver world-class work with total integrity, you enjoy immense autonomy.
- Hybrid Flexibility: This is primarily an in-office position to foster deep design collaboration, but hybrid/WFH exceptions are readily granted based on performance, trust, and rapport.
- Direct Impact: Your strategic footprint will be visible daily on both our corporate brand trajectory and the products we build for clients globally.
About the Role
We are looking for an experienced Technical Content Writer with a strong background in the IT services and software development industry. The ideal candidate should have a solid understanding of software development terminology, emerging technologies, AI tools, and the technical ecosystem to create high-quality, engaging, and search-optimized content.
The candidate should have hands-on experience in SEO, AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), and ASO (App Store Optimization), with the ability to simplify complex technical concepts into clear, compelling content that drives visibility, engagement, and business growth.
Key Responsibilities
Create high-quality technical content, including blogs, website pages, landing pages, case studies, whitepapers, technical articles, and service pages.
Develop SEO-friendly content using keyword research, search intent analysis, on-page optimization, and content structuring.
Implement AEO and GEO strategies to improve content visibility across AI-powered search engines, answer engines, and generative AI platforms.
Create and optimize content for ASO (App Store Optimization), including app descriptions, titles, metadata, and keyword placement.
Research software development, web and mobile applications, SaaS solutions, AI/ML, cloud computing, and other emerging technologies.
Collaborate with developers, project managers, SEO specialists, and marketing teams to ensure technical accuracy and content relevance.
Use AI tools such as ChatGPT, Claude, and other AI-powered platforms for research, ideation, outlining, and content optimization while maintaining originality and accuracy.
Conduct competitor research, content gap analysis, and keyword mapping to identify new content opportunities.
Edit, proofread, and optimize existing content for readability, grammar, consistency, and search performance.
Ensure content aligns with brand guidelines, business objectives, and the requirements of IT service-based clients.
Required Skills & Qualifications
Minimum 5+ years of experience in technical content writing or IT-focused content writing.
Previous experience working with an IT services or software development company is mandatory.
Strong understanding of software development concepts, technical terminology, IT services, and digital technologies.
Hands-on experience with SEO, AEO, GEO, and ASO (Mobile App Optimization).
Proven experience writing technical blogs, website content, service pages, landing pages, case studies, and industry-specific articles.
Strong knowledge of keyword research, search intent, content optimization, and organic search visibility.
Practical experience using ChatGPT, Claude, and other AI tools for content research and creation.
Excellent English writing, editing, proofreading, and research skills.
Ability to translate complex technical information into clear, engaging, and user-friendly content.
Strong analytical skills, attention to detail, and the ability to meet deadlines.
Preferred Candidate Profile
Candidates currently working or previously employed in IT services or software development companies will be preferred
About KumoHQ
https://kumohq,co
Location - This is not a remote role. The candidate is required to relocate to Bangalore.
Note - Paid/Performance Marketing is not the goal ( or responsibility) of the is role, organic growth is the main goal.
We're a AI and software development company helping startups and SMBs build scalable products - custom AI, mobile apps, web platforms. Our clients are non-technical founders across the US, UK, Europe, and Australia. • Clutch: 4.8/5 with 10 reviews • Clients include YC-backed companies • 99% client retention • We also built our own SaaS — CampaignHQ (email + WhatsApp marketing platform) We're building a dedicated inbound growth engine and looking for someone to own it.
What You'll Do
Inbound & Demand Generation (45%)
Create inbound funnels — landing pages, lead magnets, forms • Manage and grow our presence on Clutch, GoodFirms, G2, DesignRush • Qualify inbound leads against our ICP, log in CRM, route to sales • Track CPL, conversion rates, and pipeline contribution weekly
• Build and run Google Ads campaigns targeting founders looking for dev partners (Optional - When required)
Content & Founder/KUMO Brand (45%)
• Work with the founding team to build their LinkedIn presence — draft daily posts, engagement strategy
• Write case studies that turn real client projects into compelling stories • Create 2–3 blog posts/month for kumohq.co (SEO-driven, not fluff) • Write landing page copy, email sequences, and outreach scripts • Build content that drives conversations, not just impressions
Sales Support (10%)
• Support outbound with lead research and personalization • Help craft cold emails and LinkedIn messages that sound human • Schedule discovery calls • Use AI tools (ChatGPT, Claude, etc.) to increase speed and output quality
What We're Looking
For • 1–3 years in B2B marketing, SaaS marketing, or agency-side demand gen • Strong writing skills — clear, persuasive, sounds like a real person • Has run paid campaigns before and can talk about CPL, CTR, ROAS • Understands that marketing exists to generate revenue, not vanity metrics • Comfortable with AI tools — uses them to move faster, not as a crutch • Knows LinkedIn as a B2B channel (not just posting — generating conversations and leads) • Self-starter who doesn't need to be told what to do every morning
Bonus Points
• Experience marketing for a dev agency, IT services, or B2B SaaS company • Has worked with Clutch, GoodFirms, or similar B2B review/directory platforms • Has built a landing page or lead funnel before
Not a Fit If
• Your experience is only SEO/blog writing with no pipeline impact • You've only done social media handling (posting schedules, hashtag research) • You don't understand how marketing connects to revenue • You need a large team and established processes to be effective
What You'll Get
• Direct access to founders — no layers, no politics • Own the inbound growth engine and build it your way • Work on global clients (US, UK, EU, Australia) • Learn AI, SaaS, and startup growth hands-on
Interview Process: After initial shortlisting based on your resume/linkedin, we will share a Google Form and then begin the interview process.













