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Growth marketing Executive
Edtech Beyond the Classroom
Growth marketing Executive

Growth marketing Executive at Edtech Beyond the Classroom · Delhi · 1 - 2 years · ₹3L - ₹5L / yr · Posted 27 Sep 2021

Unnati's logo

Growth marketing Executive

at Edtech Beyond the Classroom

Agency job
via Unnati
1 - 2 yrs
₹3L - ₹5L / yr
Delhi
Skills
Growth Hacking
Growth Marketing
Growth Marketer
skill iconGoogle Analytics
Marketing
Social Media Marketing (SMM)
Growth marketing
SEO
online marketing
email marketing
Join an edtech which has seen tremendous growth since its inception a year back, its unique offering will only see more success and so will your career. Read on.
 
Our client is a one of a kind chatroom that provides a conducive environment for e-learning and mentorship for IAS aspirants. It is a platform that supports multiple learning activities like study-plan creation, note-sharing, assessments, discussions, doubt-solving, on-demand lectures and more. It focuses more on communication than just content and beyond the classroom-style set-up. They provide various clubs to crack the entrance exams like UPSC, CSAT, EPFO and more with full coverage and the best mentorship from experienced coordinators.
 
They offer teaching careers too with flexible timing, and excellent remuneration that ensures communication that impacts the lives and education of more than 10 lakh students. Founded by IITians, the team has recently raised a funding of 5crores that is helping them strengthen their tech team and provide additional language options along with building a superior product.
 
As a Growth Marketing Executive, you will be focusing on marketing methodologies, often using digital marketing techniques to ensure measurable growth of the company.
 
What you will do:
  • Building the company's business through online marketing campaigns across all digital marketing channels.
  • Contributing towards creating growth strategies which include but are not limited to, SEO, email marketing, website marketing etc.
  • Delivering compelling content for marketing on various online platforms.
  • Working on keyword strategy to improve company branding.
  • Managing the company's presence on social media platforms.
  • Coordinating as well as analyzing and presenting reports to a number of stakeholders.
  • Contributing ideas and strategies towards actively maintaining the brand identity online.
  • Assisting in strategy formulation which will lead to building professional connections with consumers.
  • Understanding and analyzing the past trends and also current drivers of growth will lead to achieving future goals.
Candidate Profile:

What you need to have:

  • Graduation is a must.
  • 3-5 years of relevant experience in growth marketing.
  • Excellent communication skills.   
  • Knowledge of Google Analytics, Social Media advertising and online marketing.  
  • Strong interpersonal skills to work with multiple stakeholders.    

 

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Department: Founder's Office

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Location: Mumbai

Employment Type: Full-time

Experience Level: 4 years +

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CraftMyPlate is a Hyderabad-based platform for micro-events: house parties, birthdays, office celebrations, and small gatherings. One thing hasn't changed since day one. Every order comes from someone making a specific, personal decision: this occasion, this many people, this budget, this date. We win by understanding that decision better than anyone else does.


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If you join now, you are not joining a company that has already figured everything out and just needs someone to run the machine. You are joining at the point where the machine is still being designed. What you build in the next year will still be the foundation two years from now.


About the Role

We are hiring a Growth Lead to own two things at once: how many people know about us, and how much revenue that awareness turns into. Not one or the other. Both, as a single connected number.

Here is what makes this role different from most growth roles you have seen: the infrastructure is already built. Tracking, attribution, and engagement systems are already in place and working. Our content and performance teams already execute well within the current playbook. You are not being hired to set any of that up. You are being hired to direct it and extract return from it.


That means your job is judgment, not motion. You decide which channels get more budget and which get cut. You decide what message goes to which segment. You decide what "working" means, and you prove it with numbers, not activity. The team executes. You are accountable for the return.


We need someone who has done this before, at a company where marketing spend had to answer to revenue, not just to reach. Someone who can point to a previous role and say plainly: this is what we spent, this is what we made back, and this is what I specifically changed to move that number.


What "Good" Looks Like (Market Standard)

This is not a vague "be strategic" ask. In most growth-stage consumer companies, a Growth Lead's performance is judged against a small set of hard numbers. We expect the same here:

  • Return on ad spend (ROAS) or marketing efficiency ratio (MER) improving quarter over quarter across paid channels, not just held flat
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If these terms are unfamiliar to you or you have never been held to them, this is probably not the right role yet. If you already think in these terms by habit, this role gives you the platform to prove it at a larger scale.

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  • Awareness and reach across channels: Grow how many of the right people know about us, across paid, organic, and content channels, without confusing reach for revenue
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Required Skills & Background

  • A proven, quantifiable track record of improving marketing ROI at a previous company, across more than one channel, not just optimizing a single ad account. Able to state clearly what the return was before, what it became, and what they specifically did to move it.
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  • Experience managing a team (content and/or performance). This role leads people, not just plans
  • Tier-1 educational background (top B-school, or a top engineering institute with demonstrated growth ownership). Exceptions made for candidates with a clearly exceptional track record
  • Consumer internet, D2C, e-commerce, or marketplace background strongly preferred. Extra credit for a business with real customer-segment diversity, not a single-SKU product


Good to Have

  • Experience marketing a business where the customer's decision changes a lot by occasion, timing, or budget (events, travel, gifting, weddings)
  • Experience balancing brand/awareness spend against direct-response spend, and defending that split with numbers
  • Prior experience at an early-stage startup where they built the growth function rather than inheriting one
  • Hands-on comfort reviewing ad creative and content briefs, even if they are not writing them personally


What We Offer

  • Direct ownership of the marketing function, reporting to the founders and CMO
  • Working infrastructure from day one: tracking, attribution, and engagement systems are already built, so you spend your time on strategy and ROI, not setup
  • Competitive pay, with ESOP and ownership options so your upside grows with the company's
  • A team that already executes well. Your job is to point it in the right direction, not build it from zero
  • Real accountability: revenue and ROI, not vanity metrics
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Job Type: Full Time

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Tikshark is a creative digital marketing and advertising agency providing online marketing and branding solutions to businesses across the globe. We help brands build a strong online presence, engage their target audiences, and achieve measurable marketing results.

At Tikshark, we don’t just market brands — we make them memorable.

JOB SUMMARY:-

We are looking for a creative and enthusiastic Digital Marketing Executive (Social Media Marketing) to join our team.

This is an entry-level opportunity for freshers with practical exposure through a 3–6 month internship, relevant course, certification, project, or freelance experience. The candidate should have a strong understanding of digital marketing fundamentals, particularly social media marketing, along with basic knowledge of SEO, SEM, paid advertising, email marketing, and analytics.

Roles and Responsibilities:-

· Develop and manage social media strategies and content calendars across platforms such as Instagram, Facebook, LinkedIn, and YouTube, including content planning, publishing, and audience engagement.

· Plan and execute Email Marketing and WhatsApp Marketing campaigns for customer engagement, lead nurturing, promotions, and communication.

· Assist in implementing SEO and SEM strategies, including keyword research, on-page optimization, content optimization, and basic management of Google Ads and Meta Ads campaigns.

· Monitor and analyse digital marketing performance using tools such as Google Analytics, Google Search Console, and Meta Business Suite, and prepare basic performance reports.

· Conduct competitor and market research, stay updated with digital trends, and use AI tools for content creation, research, automation, and campaign optimization.

Preferred Skills:-

· Strong understanding of Digital Marketing fundamentals, especially Social Media Marketing (SMM), SMO, and content strategy.

· Basic knowledge of SEO, SEM, Google Ads, Meta Ads, Email Marketing, and digital analytics tools.

· Good communication, creativity, analytical thinking, and attention to detail, with a willingness to learn and adapt.

· Knowledge of Canva, AI tools, WhatsApp Marketing, or social media management tools will be an added advantage.

EDUCATION:-

  • Bachelor's degree in Marketing, Digital Marketing, Mass Communication, Business, or a related field is preferred.
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BENEFITS:-

  • Competitive salary
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LANGUAGE:-

English (Required)


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What you'll own

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Who we're looking for

We are looking for someone who is commercially minded, analytical and hands-on.

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Candidates with experience in B2B SaaS, marketplaces, technology, industrial, supply-chain, logistics, procurement or other B2B businesses will be preferred.

Experience generating qualified leads, rather than simply increasing social-media engagement or followers, is highly valued.

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Tara Whitfield
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skill iconGoogle Analytics
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Help new products find their first customers in the US, and teach our systems how you do it.


Daemon Ventures is a US technology company that builds and runs internet businesses with a very small team and heavy use of AI. We are looking for a growth lead who has personally taken products from zero to their first paying customers in the US market.


What you'll do

- Review how each new business goes to market: the plan, the actual ads, landing pages, emails and sign-up flow, and the numbers that come back. Say clearly what to change, and why.

- Diagnose. When a number is bad, work out whether the problem is the audience, the offer, the page or the channel, and what to try next.

- Turn what works into repeatable playbooks, so every future launch starts from what the last one learned.

- Bring in specialists (search, outbound, paid social, communities, marketplaces) when a problem needs deep craft, and judge their work.


Who you are

- Senior and hands-on. 6–10 years in growth or marketing, at least 3 of them personally acquiring US customers for a software product, an app or an online business. You ran the channels yourself, not only through agencies or a team.

- Taken a product from near zero to real US traction, with numbers you can show.

- A diagnostician. You can read a funnel and find the leak, and you think in experiments. You read results honestly, including when the answer is "this channel doesn't work for this product."

- A clear writer. You explain your reasoning so that others can act on it.

- Energized by working alongside AI. Most execution here is automated; your judgment is what makes it better.


Details

- Full-time and remote within India, engaged as an independent contractor.

- ₹45–55 LPA based on experience, plus equity.

- Process:

1. A short application with a 20-minute exercise.

2. A conversation.

3. A paid one-to-two-week project on a real business.


To apply: https://docs.google.com/forms/d/e/1FAIpQLSdB-KJIUnkbNbXWCdqJmTEFGbHglT5_2wqIcsVPN_QKaQTG1A/viewform


The application includes the exercise. Please don't send a CV alone.

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Arpita Sahu
Posted by Arpita Sahu
Bhubaneswar
2 - 6 yrs
₹2L - ₹4L / yr
Search Engine Optimization (SEO)
Social Media Marketing (SMM)
skill iconGoogle Analytics
Facebook Marketing
Marketing Strategy

Surya International Enterprise Ltd. is looking for a dynamic and result-oriented Digital Marketing Executive to plan, execute, and optimize digital marketing campaigns across multiple online channels. The ideal candidate should have hands-on experience in Google Ads, Meta Ads (Facebook & Instagram), SEO, social media marketing, lead generation, and performance marketing to drive brand awareness, website traffic, and business growth.

Key Responsibilities

Plan, create, and manage Google Ads campaigns, including Search, Display, Performance Max, YouTube, and Remarketing campaigns.

Plan, execute, and optimize Meta Ads (Facebook & Instagram) campaigns for lead generation, engagement, and conversions.

Monitor campaign performance and optimize budgets to maximize ROI, ROAS, CTR, and conversion rates.

Conduct keyword research and competitor analysis to improve campaign effectiveness.

Manage and optimize landing pages for better lead conversion.

Track, analyze, and report campaign performance using Google Analytics, Google Tag Manager, and Meta Business Suite.

Implement SEO best practices to improve website rankings and organic traffic.

Manage social media platforms and create engaging content strategies.

Coordinate with the design and content teams for ad creatives, banners, videos, and promotional materials.

Generate qualified leads and support sales teams through digital marketing initiatives.

Monitor industry trends, digital marketing tools, and competitor activities.

Prepare weekly and monthly performance reports with actionable insights.

Required Skills

Strong knowledge of Google Ads and Meta Ads Manager.

Experience in campaign setup, optimization, A/B testing, and performance tracking.

Understanding of SEO, SEM, keyword research, and website analytics.

Proficiency in Google Analytics, Google Tag Manager, Search Console, and Meta Business Suite.

Knowledge of lead generation and conversion optimization strategies.

Strong analytical and reporting skills.

Good communication and coordination abilities.

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Remote, Bengaluru (Bangalore)
3 - 6 yrs
Best in industry
B2B Marketing
growth marketing
Demand generation
account based marketing
enterprise marketing
+34 more

Growth Marketing Manager — Enterprise


ABOUT THE ROLE

We are an enterprise AI company selling to large, regulated businesses with long sales cycles and multi-person buying committees. Marketing here runs on named accounts rather than broad campaigns, and every claim we make carries a number behind it.


This role owns the execution engine underneath that: demand generation, the marketing technology stack, performance marketing, search and answer-engine visibility, developer and customer marketing, and the reporting that proves any of it worked. It is a hands-on role in a small team — you build these systems yourself.


WHAT YOU WILL DO?

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  • Own the martech stack end to end. CMS and hosting, GA4 and Tag Manager, CRM and marketing automation, attribution, SEO tooling and dashboards — selection, configuration, integration, access and cost.
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  • Performance marketing. Paid social to named buying-committee roles, retargeting and paid search — small budgets, tight tests, honest reporting.
  • Developer marketing. Run the developer-facing surface with engineering — documentation and sandbox operations, sample repositories, technical content programming, developer events and hackathon presence, and adoption measurement.
  • Customer marketing. Own the reference programme with sales — case studies, verified reviews on marketplaces andreview platforms, logo permissions, advocacy and reference calls.
  • Events and community. Executive dinners, conferences, sponsorships and an invitation-only practitioner circle — logistics, follow-up and attributed pipeline.
  • Reporting. One dashboard, one source of truth, reported weekly on pipeline influenced and accounts moved rather than lead volume.


WHAT WE ARE LOOKING FOR?

  • 3–4 years in growth marketing, demand generation or marketing operations. Early-stage startup experience strongly preferred someone who has built a function, not inherited one that already ran.
  • Hands-on across a modern martech stack — you have configured analytics and tag management, built automation workflows and shipped CMS pages yourself. We care that you have wired tools together, not which brands you used.
  • Real technical SEO ability — audits, structured data, internal linking, redirect strategy, and confident use of crawl and keyword tools.
  • Performance marketing you ran personally, with a view on what small B2B budgets can and cannot buy.
  • Strong with spreadsheets, dashboards and light no-code automation. SQL is a bonus, not a filter.
  • Comfortable with technical audiences and with customers — you can brief engineers on developer content, and ask a live customer for a case study or a review without flinching.
  • Clear written English, and the judgement to start from context rather than a brief.
  • Willing to be measured on pipeline influenced.


BONUS POINTS

  • B2B enterprise or regulated-industry experience
  • Account-based marketing
  • Developer marketing or technical community work
  • An informed opinion on how large language models surface brands
  • Enough HTML and CSS to unblock yourself
  • Exposure to both Indian and international markets.
  • Apply with a page you shipped end to end, a dashboard you built, and one campaign that did not work and what you changed because of it.
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Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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