- Complete responsibility of Google Ads, Linkedin Ads, Facebook ads.
- End to end campaign management (From forecasting to executing, monitoring, evaluating and optimizing campaign performance to generate maximum leads) ·
- Conduct keyword research and optimize campaigns. ·
- Research and analyze competitor advertising links and strategize the best plan ahead for the business.
- Optimize the ad copy, landing pages for the best lead quality.
- Optimize the campaigns regularly for improving performance.
- Identify trends and insights and optimize spend and performance based on the insights.
- Measure and report performance of all marketing campaigns, and assess against goals.
- Brainstorm new and creative growth strategies.
- Build on an existing level of search engine marketing expertise and develop a reputation for innovation and efficiency.
- Stay up-to-date with industry trends and developments in search engine marketing, digital marketing as well as consumer behaviour and recommend improvements.
Skills Required: · Proven 2+ years SEM experience in managing PPC campaigns across Google, well-versed in performance marketing, conversion, and online customer acquisition. ·
The Specialist will also portray a passion and exceptional analytical skills and demonstrate fluency in the acquisition of metrics, being able to evaluate and orchestrate large campaigns spanning numerous marketing channels.
Should have a good understanding of Google Analytics, Google Tag Manager.

About frantic Infotech Pvt Ltd
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Mass hiring for Web Consultant /Senior Website Consultant to join our growing team at Starway Web Digital.
Job Title: Senior Website Consultant
Shift Time: 8:00 PM – 5:00 AM (US Shift)
Working Days: Monday to Friday
Weekends: Off
Monthly Salary: Rs.15,000 to Rs.40,000
Salary - 10% to 20% hike on last drawn salary.
Lucarative Incentives
On time salary
Location: Primac Tower, Salt Lake Sector V Kolkata
Requirements:
- Minimum 1 year of experience in website selling (mandatory).
- Strong proficiency in spoken and written English.
- Experience working in an outbound international B2B sales process.
- Excellent communication, negotiation, and persuasion skills.
- Ability to understand business needs and present relevant solutions.
- Comfortable working a night shift (US timing).
- Self-motivated, target-driven, and results-oriented mindset.
Incentives: Lucrative performance-based incentives

• Integration and development of various microservices
• Creating unit tests using RSpec
• Reviewing other developers code as well as suggesting improvements
• Algorithm development and general optimization
• Setting up CI/CD pipelines
• Collaborating with various stakeholders including QA, DevOps, PMs and other
developers
• At Least 4 years solid experience on Ruby on Rails, including at least one start to
finish project where you were the lead developer or a primary contributor.
• Solid understanding of deploying and maintaining Rails apps within the AWS
environment.
• Ability to set up workers and deploy across multiple instances.
• Git experience, some would say you are a git master.
• If I asked your previous co-workers about you, they would say you were a good
team player
6 Months Deliverable:
• Collaborate with designers, product managers, and other software developers to
deliver compelling user-facing products
• Lead teams of developers in architecting efficient and reusable systems that drive
complex applications across the stack
• Create instrumentation, monitoring, and alerting tools to ensure
availability/scalability during peak traffic times and implement solutions to
maximize uptime
• Identify and resolve performance and scalability issues
Requirements
• A strong drive and sense of ownership of the challenges we take on, coupled with a
team-oriented, can-do attitude
• Working knowledge of standard CS fundamentals (data structures, algorithms,
complexity analysis)
• A professional proficiency in English
• A systematic debugging and problem solving methodology
• Minimum of four years of experience with Rails 4/5
Benefits
• Health and wellness benefits
• Performance-based bonuses and stock options
• Employee friendly policies
• Generous vacation and time off benefits, including paid holidays
• Generally flexible working hours
We are looking for people with experience in Business Development, preferably experienced in interacting with International clients or some exposure in that space.
Highly incentivized role!


Looking for ASP.NET developers who will be able to develop and support existing applications.
o The main scope of work will include everything from back-end to client-side code, using optimal and efficient technologies, frameworks, and patterns.
o Your primary responsibilities will be to design and develop these applications. Therefore, its essential that you are skilled at problem solving, solution design, and high-quality coding.
Desired Qualification :
o BE / B.Tech (IT/CS) / MCA / MSc. (IT/CS) only
Mandatory Skills:
o Minimum 1 years of experience web application development using ASP.NET-MVC and SQL Server (no drag-n-drop coding).
o Minimum 6 months of experience in Bootstrap, HTML5, CSS3, JavaScript and jQuery
Desired Skills:
o Knowledge of Entity Framework and LINQ mandatory.
o Knowledge of Azure DevOps and Git mandatory.
o Good hand-ons experience for using VS 2019, SSMS and VS Code.
o Knowledge of MS Azure Platform will be great.
o Willing to work in every phase of SDLC (should have ability to write and test own code properly)
o Good Written and Verbal English skills
Interview Details:We will conduct an online face-to-face interview over video call (using Google Meet). Hence, the candidate must have a computer/laptop with a webcam and a good internet connection for the interview purpose. Interviews will NOT be conducted if the candidate is using a mobile phone.
Job Type: Full-time
Salary: ₹500,000.00 - ₹1,000,000.00 per year
1. Work on website updation
2. Handle new product listing
3. Manage social media profile
4. Update content on the social media fan page
5. Work on the on-page and off-page SEO
6. Work on keyword optimization
7. Handle backlink creation
8. Work on blog writing
About the Internship:
Selected intern's day-to-day responsibilities include:
1. Analyze digital data to draw key recommendations around website optimization
2. Conduct social media audits to ensure best practices are being used
3. Maintain digital dashboard of several different accounts
4. Coordinate with the sales team to create marketing campaigns
Only those candidates can apply who:
1. are available for full time (in-office) internship
2. are available for duration of 3-4 months
3. have relevant skills and interests
We are looking for a data-driven & creative Performance Marketer with 3-5 years of experience for a high-growth healthcare start-up.
This role will be very hands-on in the beginning, but if you have what it takes, you will eventually take up hiring and capacity building.
Responsibilities:
* Take care of all the digital marketing efforts end to end.
* Run highly targeted & optimised paid campaigns on Facebook & Google.
* Maintain campaign calendar by collaborating with Strategy & Marketing teams
* Set up process to identify, track & analyse KPIs efficiently
* Ensure that the ads are not just reaching a large number of audience, but the right audience.
* Budgeting
* SEO optimisation
* Work with the content and design teams to make compelling ad creatives
* Help achieve digital sales targets and our growth target by making use of conventional and unconventional platforms.
* Hire and build marketing capacity as required
Requirements:
* 3-5 years of hands-on experience with all different types of Facebook ads & Google ads.
* Sound knowledge of Facebook Pixel & Google conversion tracking.
* Data-driven & organised, with good analytical skills
* Creative edge
* Attention to detail
* Self-motivated and eager to learn and grow with the team

Responsibilities
- Develop new user-facing features
- Build reusable code and libraries for future use
- Ensure the technical feasibility of UI/UX designs
- Optimize application for maximum speed and scalability
- Assure that all user input is validated before submitting to back-end
- Collaborate with other team members and stakeholders


Roles and Responsibility:
• Lead the entire back-end and front-end technology team and act as the go-to resource with in-depth knowledge of technology and product best practices and standards.
• Build scalable backend product architecture that scales through millions of transactions per day.
• Build support systems for monitoring, billing, administration, etc.
• Acting as a single person of contact for the entire product vertical and liaising with the business team to aid the business needs.
• Directly Responsible for the user experience on the platform. Willingness to learn new technologies as required and able to incorporate machine-learning, AI and Big data as the product evolves.
• Responsible for validating the technical feasibility of product ideas, and suggesting likely technical platforms and build-buy options for such ideas.
• Plan and set up a smooth development cycle for getting features from user stories to products.
• Responsible for building deep tech products related to Face Biometrics, Image Forensics, and Risk Analysis.
Skills Required:
Must have:
• Candidate with minimum 5-10 years of solid tech experience, preferably in a growing Start-up.
• Proven Experience in leading the full cycle of mobile (Android/IOS) and web application development processes, from design to implementation.
• Well-versed with tech stacks like Node, Python, Java and/or other latest languages.
• Proven ability to build a solid team and thrive in a dynamic environment.
• Experience with performance testing and optimization of the application for maximum speed and scalability.
• Great analytical skills, data-driven decision making and evolution with technology trends.
• Stronghold in backend development and algorithms.
• Experience with Machine Learning and Data Analysis.
Good to have:
• Exposure to financial risk modeling is a plus.
• Exposure to Image Processing is a plus.
• Exposure to the blockchain is a plus.
The right candidate should be commercially knowledgeable (business acumen) and pragmatic, and have an understanding of a wide range of technologies and methodologies, and should have the ability to choose which fits best. Experience building a technology team or work with a small team from start at a start-up is a plus.
We offer a suite of memberships and subscriptions to spice up your lifestyle. We believe in practicing an ultimate work life balance and satisfaction. Working hard doesn’t mean clocking in extra hours, it means having a zeal to contribute the best of your talents. Our people culture helps us inculcate measures and benefits which help you feel confident and happy each and every day. Whether you’d like to skill up, go off the grid, attend your favourite events or be an epitome of fitness. We have you covered round and about.
- Health Memberships
- Sports Subscriptions
- Entertainment Subscriptions
- Key Conferences and Event Passes
- Learning Stipend
- Team Lunches and Parties
- Travel Reimbursements
- ESOPs
Thast what we think would bloom up your personal life, as a gesture for helping us with your talents.
Join us to be a part of our Exciting journey to Build one Digital Identity Platform!!!

