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Performance Marketing Executive
Job Description:
• Daily optimization of ads such as target audience & measuring effectiveness of the ads
• Produce periodic reports for management and further analysis the data
• Assisting in the formulation of strategies to increase campaign efficiency
• Launch optimized online adverts through Google AdWords', Facebook to generate leads
• Optimize Ads to increase conversions and reduce CPL
• Suggest and recommend changes in creatives and banners to improve results
• Provide ideas & collaborate with designers to improve Ad experience
• Coordinate with various team members to achieve set targets
• Creating plans and objectives for campaigns
Skills Required:
• Understanding of digital marketing concepts and practices
• Knowledge of web analytics tool like Google Analytics
• Good content writing and communication skills
• Knowledge about Ad platforms like Facebook & Google Ads
• Knowledge of MS office and Excel (Vlookup/Pivot/Text-to-Column/Deduplication/Filter/ Sorting)
• Planning, problem solving, and decision-making skills
• Time management and project management skills
• Basic understanding of SEO and Landing page
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About us:
We, Infinity Assurance Solutions, Private Limited, a New Delhi-based portfolio company of Indian Angel Network, Aegis Centre for Entrepreneurship, Artha Venture Fund, eVista Venture and other marquee industry veterans; specialize in Warranty Service Administration, Extended Warranty, Accidental Damage Protection and various other service products for wide range of Mobile Phones, Home Appliances, Consumer Electronics, AV Solutions, Classroom / Conference-room Solutions, Kitchen Appliances, IT, Office automation, Personal Gadgets etc.
Incorporated in January 2014; as a debt-free, operationally profitable with positive net retained earnings, we have grown rapidly. Going forward, we are looking to grow multi-fold with newer areas of business expansion.
Our success is attributed to a very agile and technologically driven unique service delivery model, loyal long-term clients, in-house application, and lean organization structure.
More about us:
https://www.infinityassurance.com
https://www.infyshield.com;
https://www.infyvault.com
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