Manager - Digital Marketing Manager
About Hiring for a fintech company - Numberz
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Role - Manager - Paid Social, India (Gurgaon, Bangalore, Mumbai)
Overview of job -
Our Client is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for an Manager – Performance Marketing for its Services Hub . In this role, you will be responsible for a massive opportunity to build and be a part of largest performance marketing setup. This role assumes responsibility of crafting a performance strategy for clients and create success stories.
This role reports to the Director – Performance Marketing
What your day job looks like -
● Develop strong relationships with counterparts in regional teams (Europe, U.S., Asia)
● Support the training and growth of your local Social team
● Enforce Social best practices with a focus on platform expertise, consistency, and quality of work delivery
● Be accountable for consistent work delivery to regional teams by ensuring a high quality of output
● Serve as point of escalation for your team and take ownership of resolving any issue
● Provide career development and coaching for your team
● Line manage 2-5 direct reports
● Provide timely and actionable feedback to the team to aid in their development, improvement, and progress. Provide awareness and recognition for jobs well done
● Present strong and effective communication across all levels
What you’ll bring:
● You are proficient in English
● You have 5+ year experience of planning and managing Social campaigns
● You have a high-level knowledge of Paid social platforms
● You possess strong analytical skills and a natural affinity for numbers ● You are able to examine raw data, draw conclusions and develop actionable recommendations as needed
● You have experience maintaining quality standards at scale
● You have experience providing service to local teams from a centralized location
● You have a passion for everything digital, with an active interest and understanding of online advertising industry trends
● You have excellent communication skills, both verbal and written
● You are proficient in Microsoft Excel and Google Sheets
Develops digital marketing strategies by studying economic indicators,
tracking changes in supply and demand, identifying customers and their
current and future needs, and monitoring competition.
Plans and executes all web, SEO/SEM, database marketing, email, social
media, and display advertising campaigns.
Designs, builds, and maintains our social media presence.
Contributes to marketing effectiveness by identifying short-term and long-
range issues that must be addressed.
Duties & Responsibilities
You will be responsible for
● Working closely with our digital marketing team to develop digital marketing plans.
● Track and report digital marketing plans for effectiveness and efficiency.
● Assist our digital marketing team with Off page, On page & Technical SEO activities.
● Produce content for content marketing & for On page optimization.
● Track keyword rankings
● Keep track of the latest trends in the industry and communicate ideas for improvement with the team. Skills and Qualifications A successful Digital Marketing Intern needs various skills and qualifications to perform the required duties of their role.
Essential skills for this position include the following:
● Strong written & verbal communication skills
● Creativity and ability to develop engaging content
● Detail-oriented and highly organized.
● Prior experience in digital marketing or related field is a plus.
● Proficiency with word processing, spreadsheet and presentation software
● Knowledge of basic design tools will be an added advantage.
● Ability to quickly learn and process information
● Organization and time management skills
● Strong desire to learn along with professional drive
● Solid understanding of different marketing techniques
● Passion for the digital marketing industry and its best practice
At NetBramha, we believe design has the power to change the world for the better. Our services include research, strategy & design for our clients across the globe. Our ideal candidate has a deep understanding of marketing & digital. He/she should have the ability to lead the entire marketing efforts of the studio. If you have an understanding of what makes people tick and want to deliver solutions that make a difference, we would love to meet you. This role is both strategic & execution in nature.
Role & Responsibilities:
- Lead & manage the marketing function of the studio end to end from planning to execution for quality lead generation
- Manage and refine our social media channel with content marketing and inbound marketing.
- Consistently identifying revenue opportunities within our established client base and managing consistent growth by securing new accounts and by generating new quality leads.
- Continually review changes to the market, use tools to measure & iterate so that results are predictable and sustainable
- Report directly to the CEO and rally along to execute the brand vision.
- KPI’s will be around # of qualified leads, site traffic, awards won, lead to conversion ratios, content quality, ranking on platforms like clutch, etc.
Must-Have Skills:
- Excellent leadership, communication, and decision-making skills
- Experience with digital marketing, content marketing, and social media marketing
- Able to set and achieve targets as well as do not shy from achieving given targets
- Self-motivated and committed to perform
- Ability to track, measure, and iterate based on results
We, at GlobalShiksha, are on a mission to Make Learning Fun for the K-12 segment by delivering high-quality, affordable supplementary educational products. The GlobalShiksha team of 150+ people works out of offices in Bengaluru. We- re backed by the top investor of the world, Accel Partners. Founded in 2011 by an IIT Graduate, GlobalShiksha is among top five Ed-tech companies of India and has the trust of 1 million parents.
Responsibilities:
- Plan and execute all digital marketing campaigns, including Google and social media marketing with expertise in Facebook ads, google analytics, email marketing, influencer marketing and display advertising campaigns.
- Handle the entire digital marketing to bring direct website conversion.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Requirements:
- Minimum 5+ years of working experience in digital marketing with prime focus on Facebook ads and google Adwords.
- Proven track record in generating online orders/ direct website conversion.
- Candidates from the e-commerce industry or marketing agencies will be preferred.
- Candidate must be a graduate preferably B-Tech or MBA preferably from tier-1 or tier-2 colleges
We are looking to hire a Performance Marketing Manager to lead the planning, implementation, optimization, and reporting of performance marketing initiatives to help drive traffic to Freecultr's e-commerce website and maximize ROI across Social channels (Organic and Paid).
Prior experience working with an e-commerce platform, or a D2C Brand would be preferred
The ideal candidate will serve as the digital thought leader, helping to identify trends, evolving best practices, and new technologies/tools for all digital efforts that drive engagement and ROI.
Responsibilities:
- Responsible for the 360-degree digital aspect of digital business
- Demonstrate superior technical expertise and organizational capabilities in project and campaign management.
- Keep a track of the performances in all the marketing areas and thus discover any hindrances to strategies.
- Closely work with the strategy and product teams to be at a similar pace to improve marketing and campaign performance.
- Drive campaigns from planning to execution and beyond to meet key performance metrics.
- To get new customers and ensure customer retention for continuous growth
- Constantly optimize marketing activities to improve return on investment.
- Allocate budgets and analyze and recommend modifications to ad spends
- Manage, optimize, and improve the performance of Paid Search, Paid Social, Display, Retargeting, SEO, and Affiliate activity for company-owned D2C platforms/assets.
The ideal Fit:
- Strong attention to detail, problem-solver, and independent performer.
- Skills in search platforms including In all paid channels - FB/Insta/YT marketing, Google AdWords, etc.
- Should know how to scale a brand and should have managed large budgets previously indirect capacity.
- A dynamic, results-oriented problem solver
- Experience in transforming a strategy and vision into an actionable plan
What's on Offer
- Lead the performance marketing for a D2C brand
- To be a front runner to make the brand a success
- Develop digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
- Plan and execute all digital marketing, including SEO/SEM, keywords, marketing database, email, social media and display advertising campaigns.
- Plan, monitoring & maintaining company online presence on social media.
- Employing online marketing analytics to gather information from web and social media pages.
- Measure and report performance of all digital marketing campaigns, and assess against goals.
- Acquire insight in online marketing trends and keep strategies up-to-date.
- Manage all digital marketing channels - FB, Insta, Marketplaces such as Amazon, Flipkart.
- Ability to execute campaigns across all online selling platforms.
- Prepare and manage digital marketing budgets, analytics & reports.
1. Work alongside the team to create a plan for social media strategies monthly
2. Assist in the growth of the brand by raising awareness through various social media platforms
3. Monitor postings to ensure the brand message is constant from the terminology used to images posted
4. Aid in the daily aspects of promoting the business's campaigns
5. Interact with followers and potential customers by communicating and answering questions through the company's social pages
6. Assist in implementing plans to increase followers on popular social media websites such as Twitter, Pinterest, Facebook, YouTube, and LinkedIn
7. Oversee the creating and implementation of a monthly editorial which included monthly sales objectives and initiatives
8. Help create content as dictated by the monthly editorial calendar to promote sales, blogs, and products
Content Writer.
with excellent communication skills.