Paid Campaigns(PPC & Display) Manager

Key Responsibilities:

• Identify potential clients through online research, LinkedIn, email campaigns, and other lead generation channels.
• Develop and execute outreach strategies via email, social media, and cold calling (if required).
• Build and maintain a pipeline of qualified leads for the sales team.
• Understand client requirements and promote our services effectively.
• Schedule meetings or demos for the sales team with potential clients.
• Maintain accurate records of leads and follow-ups using CRM tools.
• Collaborate with the marketing team to align lead generation with campaigns and content strategy.

Requirements:

• Strong communication and interpersonal skills.
• Ability to research and identify relevant leads and decision-makers.
• Familiarity with digital services like web design, mobile app development, and SEO.
• Self-motivated with a strong work ethic and target-oriented mindset.
• Basic knowledge of CRM tools (e.g., HubSpot, Zoho, or similar) is a plus.
• Bachelor’s degree in Marketing, Business, IT, or related field preferred.

Responsibilities

• Manage the relationship with the CXO level at the client side.
• Act as a consultant and efficiently and amicably negotiate the timeline and scope with clients
• Manage relationships at various levels at client-side and ensure the business growth of Lentra by cross-selling its products
• Effectively work with various delivery teams and track the adherence of committed timelines
• Ensuring customer satisfaction and handling client communication including weekly status calls.
• Project estimation and handling pre-sales call when required

Candidate requirements

• Excellent client management skills (7+ years of experience in client interfacing role a minimum of 5+ years experience in managing client)
• Preferred to have programming background in any open-source language (e.g. Java, or . Net) and should still be well aware of key concepts
• Extensive experience in project/program management, resource management, scheduling, planning, deployment, support, and training.
• Experience in managing change requests and prioritization in a fast-changing environment.
• Excellent understanding of process management, improvement practices, change management process, operation services.
• Experience managing multiple clients
• Good communication and negotiation skills.
• Excellent articulation skills and should be a master of proactive communication
• Should act as an efficient bridge between the client and the delivery team
• Should be able to create impressive reports for external and internal stakeholders to manage the perception and raise timely escalation\
• Candidates from premier institutes are preferred.
• 30% travel time will be required.

Location & commitments

• This is a Permanent Opportunity.
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• Job Location is Chennai

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