
Performance Marketing Executive
Job Description:
• Daily optimization of ads such as target audience & measuring effectiveness of the ads
• Produce periodic reports for management and further analysis the data
• Assisting in the formulation of strategies to increase campaign efficiency
• Launch optimized online adverts through Google AdWords', Facebook to generate leads
• Optimize Ads to increase conversions and reduce CPL
• Suggest and recommend changes in creatives and banners to improve results
• Provide ideas & collaborate with designers to improve Ad experience
• Coordinate with various team members to achieve set targets
• Creating plans and objectives for campaigns
Skills Required:
• Understanding of digital marketing concepts and practices
• Knowledge of web analytics tool like Google Analytics
• Good content writing and communication skills
• Knowledge about Ad platforms like Facebook & Google Ads
• Knowledge of MS office and Excel (Vlookup/Pivot/Text-to-Column/Deduplication/Filter/ Sorting)
• Planning, problem solving, and decision-making skills
• Time management and project management skills
• Basic understanding of SEO and Landing page

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Key Responsibilities :
- Design, develop, and maintain applications using Java and Kotlin
- Write clean, scalable, and efficient code
- Build and consume RESTful APIs and microservices
- Participate in all phases of the software development lifecycle
- Work with databases like MySQL, PostgreSQL, or MongoDB
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Golang Developer
Location: Chennai/ Hyderabad/Pune/Noida/Bangalore
Experience: 4+ years
Notice Period: Immediate/ 15 days
Job Description:
- Must have at least 3 years of experience working with Golang.
- Strong Cloud experience is required for day-to-day work.
- Experience with the Go programming language is necessary.
- Good communication skills are a plus.
- Skills- Aws, Gcp, Azure, Golang
About the role
We are looking for a skilled Performance Marketer for Insane Marketers who can optimize ad exposure and add Insane value to the campaign strategies. Responsible for growing revenue through digital media by executing marketing campaigns, and extracting and analyzing data across multiple channels.
Responsibilities
- Conducting market research and analyzing demographics, media usage, psychographics, and buying patterns to define the target audience and campaign requirements.
- Proofreading advertising material before launching campaigns.
- Coordinating and overseeing the development and launch of campaigns
- Run Google Ads, and FB ads and manage complete responsibility of Google and Social media ads with an advanced understanding of marketing, and funnels, and comfortable with Google and Facebook Campaigns Strategy, optimization, and Analytics.
- Creating and managing Multiple Campaigns with the Right Ad Copy, optimizing the ad copy, and landing pages for the best quality leads
- Identifying the target audience for a particular media campaign and deciding how best to communicate to that audience
- Analyzing and evaluating the effectiveness of the campaign and using this data to inform future campaigns
- Collaborate with cross-functional team to develop creative solutions to address client’s business challenges
- Well aware of segmentation of Budget across the funnel, and ensure the right ads are shown to the right audiences.
Requirements
- Minimum of 2 years of experience as a media buyer.
- Prior Experience running Google or Facebook Advertising campaigns
- Good understanding of media analytics tools such as Google Analytics, and strong computer skills with programs such as MS Office, Google Suite
- The ability to collaborate with others and work as part of a team.
- Exceptional organizational and project management skills.
- Strong communication and networking abilities.
Benefits-
- Health insurance.
- All books ordered in the domain that Insane works in will be reimbursed.
- The freedom to manage your own time, location, and schedule (we have no physical office or set working hours).
- 5 days working.
- In-house training to grow your skills
- The opportunity to work with an innovative team of people with an awesome company culture
- The chance to grow, be challenged, and develop with Insane marketers
- Day shift.
- Willing to relocate to Bangalore or be based in Bangalore for this position
About you
- You’re numbers-driven.
- You love data.
- You're passionate and driven.
- You have a sharp eye for detail.
- You're proactive and reactive.
- You have 2+ years in paid media buying.



THE IDEAL CANDIDATE WILL
- Engage with executive level stakeholders from client's team to translate business problems to high level solution approach
- Partner closely with practice, and technical teams to craft well-structured comprehensive proposals/ RFP responses clearly highlighting Tredence’s competitive strengths relevant to Client's selection criteria
- Actively explore the client’s business and formulate solution ideas that can improve process efficiency and cut cost, or achieve growth/revenue/profitability targets faster
- Work hands-on across various MLOps problems and provide thought leadership
- Grow and manage large teams with diverse skillsets
- Collaborate, coach, and learn with a growing team of experienced Machine Learning Engineers and Data Scientists
ELIGIBILITY CRITERIA
- BE/BTech/MTech (Specialization/courses in ML/DS)
- At-least 7+ years of Consulting services delivery experience
- Very strong problem-solving skills & work ethics
- Possesses strong analytical/logical thinking, storyboarding and executive communication skills
- 5+ years of experience in Python/R, SQL
- 5+ years of experience in NLP algorithms, Regression & Classification Modelling, Time Series Forecasting
- Hands on work experience in DevOps
- Should have good knowledge in different deployment type like PaaS, SaaS, IaaS
- Exposure on cloud technologies like Azure, AWS or GCP
- Knowledge in python and packages for data analysis (scikit-learn, scipy, numpy, pandas, matplotlib).
- Knowledge of Deep Learning frameworks: Keras, Tensorflow, PyTorch, etc
- Experience with one or more Container-ecosystem (Docker, Kubernetes)
- Experience in building orchestration pipeline to convert plain python models into a deployable API/RESTful endpoint.
- Good understanding of OOP & Data Structures concepts
Nice to Have:
- Exposure to deployment strategies like: Blue/Green, Canary, AB Testing, Multi-arm Bandit
- Experience in Helm is a plus
- Strong understanding of data infrastructure, data warehouse, or data engineering
You can expect to –
- Work with world’ biggest retailers and help them solve some of their most critical problems. Tredence is a preferred analytics vendor for some of the largest Retailers across the globe
- Create multi-million Dollar business opportunities by leveraging impact mindset, cutting edge solutions and industry best practices.
- Work in a diverse environment that keeps evolving
- Hone your entrepreneurial skills as you contribute to growth of the organization
Our client acts as a marketplace that helps in accelerating online growth by creating transformational digital experiences through measurable marketing campaigns.
The services offered by them include, but are not limited to, performance marketing, social media marketing, influencer marketing, website & app development, SEO, content development etc. Platforms they leverage include, Google Ads, Facebook Ads, Taboola, Outbrain etc.
Founded in 2017 and headquartered in Mumbai, our client, so far in their journey, has executed approx. 598 campaigns and served 23 industries, globally.
As a Sales Manager, you will be responsible for representing our company’s products and services, starting with a comprehensive understanding and leading to consumer research to identify how our solutions meet their needs.
What you will do:
- Generating leads and building relationships by nurturing warm prospects and finding new potential sales outlets
- Managing and maintaining a pipeline of interested prospects and engaging sales executives for the next steps
- Identifying best practices to refine the company’s lead generation playbook
- Generating leads, cold calling, and emailing to generate new sales opportunities
- Identifying prospects' needs and suggesting appropriate products/services
- Building long-term trusting relationships with prospects to qualify leads as sales opportunities
- Proactively seeking new business opportunities in the market
- Setting up meetings or calls between (prospective) customers and sales executives
- Reporting to Sales Manager with weekly, monthly, and quarterly results
Desired Candidate Profile
What you need to have:- Graduation(B.E/B.tech/Bcom/BCA etc), or MBA
- Min 2- 4 years of sales experience, with a history of exceeding lead targets
- Freshers with decent communication can also apply
- Strong communication skills via phone and email
- Proven creative problem-solving approach and strong analytical skills
- Strong desire and ability to scale up the business
- Prior experience as a sales development rep with a track record of achieving sales quotas
Job Description :
A candidate who has a strong background in the design and implementation of scalable architecture and a good understanding of Algorithms, Data structures, and design patterns. Candidate must be ready to learn new tools, languages, and technologies
Skills :
Microservices, MySQL/Postgres, Kafka/Message Queues, Elasticsearch, Data pipelines, AWS Cloud, Clickhouse/Redshift
What you need to succeed in this role
- Minimum 6 years of experience
- Good understanding of various database types: RDBMS, NoSQL, GraphDB, etc
- Ability to build highly stable reliable APIs and backend services.
- Should be familiar with distributed, high availability database systems
- Experience with queuing systems like Kafka
- Hands-on in cloud infrastructure AWS/GCP/Azure
- Highly plus if know one or more of the following: Confluent ksql, Kafka connect, Kafka streams
- Hands-on experience with data warehouse/OLAP systems such as Redshift, click house and added plus.
- Good communication and interpersonal skills
Benefits of joining us
- Ability to join a small and growing team, and work with some of the coolest people you've ever met
- Opportunity to make an impact, and leave your mark on this organization.
- Competitive compensation, with the ability to shape your own career trajectory
- Go Extra Mile with Learning and Development
What can you look for?
A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality on content, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the benefits of being at Xoxoday.
We are
A fast-growing SaaS commerce company based in Bangalore with offices in Delhi, Mumbai, SF, Dubai, Singapore and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Works with over 1000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners or consumers for better business results.



- Develop, implement and manage social media strategy for all our games
- Manage Brand Presence & online reputation across all platforms
- Assist in developing the and executing the marketing & branding strategy to improve market share and reach
- Monitor activities such as media, brand value proposition offered, brand activation, advertising, promotions etc
- Carrying out market research in order to keep up to date with customer trends, as well as attempt to predict future trends
- Develop innovative brand campaigns online in line with business objectives and strategies
- Plan and execute Social Advocacy, Influencer Marketing and Community Management programmes
- Support corporate marketing efforts and coordinate with the management, public relations, marketing and product stakeholders to identify promotional opportunities
- Strategise and oversee marketing campaign from planning to execution for all Digital platforms
- Periodically perform competitor analysis on all mediums
- Behave as a brand champion, ensuring brand equity and guidelines are upheld in all communications.
- Develop strategies to further penetrate the market of Poker
- Handling of brand P&L for effective topline and bottom-line deliveries
- Ensure that we leverage on the common market intelligence & consumer needs
- Analyze player behavior and suggest marketing strategies to enhance the user experience
- Monitor the brand(s) spending in accordance with allocated budgets and business performance
- Lead & generate MIS on brand(s), competition and trade at regular intervals so as to result in effective brand management.
- Collaborate with all stakeholders – internal and external – to consistently deliver on the agreed objectives in the assigned timelines.
- Should drive and calculate ROI for all marketing initiatives
- Spearheading product and tactical innovations on the brand
- Identification and implementation of brand/line extension opportunities

1. At least an undergraduate degree in Computer
Science, Engineering, preferably from IITs/Top RECs.
2. 1-4 years of experience at cutting edge organisations
or startups.
3. Extensive experience in developing mobile apps using
Android SDK with proficiency in Core Java and design
patterns.
4. Experience with e business/e commerce applications
and business environment is a must.
5. Any experience with internet companies will be a plus.
6. Great understanding of Android development SDK and
Kotlin.
7. Expertise in Core Java with solid OOD principles and
design patterns.
8. Good grasp of algorithms, design patterns, memory
management and multithreaded programming.
9. Conversant with JSON, XML, Web services API.
10. Experience with SaaS platforms for mobile
development like Analytics, Push Notifications, Cloud
Storage, Ad Networks, etc.
11. Hands-on experience with Android's debugging, unittesting, memory and performance optimization tools.
12. Great people skills

