Google AnalyticsRole and Responsibilities:
- Develop, implement and manage our social media strategy. Work with brand to create and implement social media strategies monthly/weekly. Oversee the creating and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives
- Define most important social media KPIs
- Manage and oversee social media content.
- Measure the success of every social media campaign. Oversee day-to-day management of campaigns and ensure brand consistency. Ensure brand consistency in copy through tone, voice and terminology
- Stay up to date with latest social media best practices and technologies – strategy and execution of ORM across company’s social media platforms.
- Use social media marketing tools
- Work with copywriters and designers to ensure content is informative and appealing
- Collaborate with Marketing, Sales and Product Development teams
- Communicate with industry professionals and influencers via social media to create a strong network
- Facilitate scaling brand and company awareness through various social media channels
- Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience
- Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Pinterest, YouTube and LinkedIn
- Ensure progress on all platforms by using analytical tools such as Google Analytics and others
Requirement and Qualification:
- Minimum 5 years of experience as a Social Media Specialist or similar role
- Bachelor's degree in business, marketing, journalism, public relations or related field
- Social Media Strategist using social media for brand awareness and impressions
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
- Understanding of SEO and web traffic metrics
- Experience with doing audience and buyer persona research
- Good understanding of social media KPIs
- Familiarity with web design and publishing
- Excellent multitasking skills
- Great leadership skills
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Great interpersonal, presentation and communication skills
Subodh Popalwar
Software Engineer, Memorres
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Job Title: Senior Social Media Marketer
Experience: 3+ years dominating in social media marketing. Bonus points if you've crushed it
in the US beauty and wellness scene!
Responsibilities:
● Craft a killer social media strategy to capture customers like a boss
● Plan and execute epic organic and inorganic campaigns that leave a lasting
impression
● Build a massive social media following and foster a tight-knit community of brand
enthusiasts
● Collaborate with top influencers and other rad brands to create off-the-hook
campaigns
● Stay ahead of the game by constantly monitoring and analyzing campaign success
and making tweaks for maximum impact
● Keep your pulse on the latest social media trends and innovations so your
campaigns always stay fresh
● Work with a dream team of cross-functional rockstars to integrate social media into
the overall marketing strategy
Requirements:
● A proven track record of launching successful social media campaigns
● A deep understanding of the unique capabilities of each social media platform
● Excellent communication skills and the ability to slay a presentation
● An endless well of creativity and the ability to bring your wildest social media visions
to life
● Experience using social media analytics to measure success and optimize
campaigns
● A passion for working with influencers and partners to create truly epic campaigns
● The ability to thrive in a fast-paced, dynamic environment
If you're a Senior Social Media Guru with a killer instinct for capturing customers, we want to
hear from you
At Native Health, we are building a first-of-its-kind, lifestyle health product for women in India. We
believe that the future of health and fitness is digital, and women will drive the digital fitness revolution
in India. If you are passionate about building a product that blends together technology, content, and
community, we would love to talk to you.
Role Summary:
You will lead the growth at savage from zero to millions of users, without spending millions.
Key Responsibilities:
You will drive the overall user and revenue growth at Savage. As part of your responsibilities, you will:
● Own user and revenue growth targets
● Create and execute monthly marketing plan with a cross functional team to achieve the
growth objectives - this includes digital marketing, social media, funnel optimisations,
offers/pricing, partnerships
● Manage (report, analyse, and optimise) marketing budget and ROI
Qualification
● 4-6 Years of experience of owning and managing growth targets in ecommerce, food apps,
content platforms, FMCG
● Curiosity and drive to work in an early stage start-up environment where change is constant,
ambiguity thrives and passion trumps process
● Strong know-how of the digital marketing domain - paid. SEO, and social media
● Strong analytical skills and demonstrated ability to improve marketing ROI
● Ability to work independently and "run" with the targets
● Ability to collaborate effectively across product, partnerships, CS and other teams
This role will not a fit for you if you:
● Require either constant supervision/hand holding or a team of people reporting to you to get
things done
● Are uncomfortable with the pace of work and demands of a start-up environment
Assist in the formulation of strategies to build a lasting digital connection with consumers
Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
Be actively involved in SEO efforts (keyword, image optimization etc.)
Collaborate with designers to improve user experience
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
Why should you join us?
Experience the thrill of working in a high-growth startup!
What we are looking for:
1. Fluent spoken and written English communication
2. Good with Google Sheets/Excel
3. Strong Attention to Detail skills
4. Strong analytical skills and an ability to make solid decisions and evaluate campaign performance based on data
5. A bachelor's degree in Engineering would be preferred
6. Strong googling skills
7. Willingness to work from our office in Bavdhan, Pune
Your day-to-day responsibilities will include:
1. Identify relevant influencers on all social media
2. Dealing with everything about influencer marketing from A to Z: Briefing, negotiation, and managing influencer relations
3. Day-to-day account management, including the review of influencer trackers, reports, recaps, maintaining database invoices, budget management, revenue and engagement through attribution platform, etc
4. Managing ongoing influencer/brand ambassador programs
5. Uncover, experiment, and leverage new emerging channels and opportunities to accelerate growth
6. Engaging with top micro-influencers operating across different countries and platforms
Compensation: ₹5 - ₹10 L per year
Office Location: 2nd Floor, Malhar Building, Rohit Nagar, near Chandani Chowk, Bavdhan, Pune
Our client is building cross-border payments infrastructure that provides businesses access to global markets, starting with those in India and subsequently other parts of South & South East Asia. They are enabling users to accept and payout money globally in a simple, reliable, compliant, transparent and financially compelling manner and are seeking an experienced Content Writer with 3-5 years of experience to join our marketing team. The ideal candidate will be responsible for creating compelling and informative long-form articles that will be used in our marketing campaigns for a B2B payment platform. The content writer will work closely with the marketing team to create engaging and high-quality content that targets our target audience.
Responsibilities:
- Write high-quality, long-form articles for our B2B payment platform that will be used in marketing campaigns
- Conduct research on relevant topics and stay up-to-date with industry news and trends
- Collaborate with the marketing team to ensure all content is aligned with our brand messaging and target audience
- Write clear, concise, and engaging content that conveys complex ideas in a simplified manner
- Optimize content for SEO and ensure all articles are formatted properly
- Edit and proofread all content before publication
- Ensure all content is delivered on time and meets our high-quality standards
Requirements:
- Bachelor's degree in English, Journalism, Communications, or related field
- 3-5 years of experience as a Content Writer, preferably in a B2B environment
- Exceptional writing and editing skills, with a keen eye for detail
- Experience with SEO optimization and content formatting
- Strong research skills and ability to synthesize information from multiple sources
- Ability to work independently and manage multiple projects simultaneously
- Excellent communication skills and ability to collaborate with cross-functional teams
- Strong work ethic and commitment to meeting deadlines
Google AnalyticsDIGITAL COPYWRITER
Responsibilities
| Work as part of the content marketing team along with the head of Marketing to drive creative content for customer interactions across multiple touchpoints & channels in their journey
| A typical week will include Keyword-driven copy for PPC campaigns, creative content for landing pages, customer engagement emailers/SMS/Whatsapp messaging, Social Media campaign ideas
| You will also be tracking performance of your copy, and working with the lead generation teams to manage edits & revisions on the campaign copy on a regular basis
Desired Experience & Skills
| You’ve worked for at least 2 years as a Digital Copywriter with a B2C/D2C organization, and have a have a portfolio of work that you’re proud to share
| You can demonstrate how you would measure success of your copy
| You bring a good understanding of Legal, Taxation and Compliances for small businesses (any one of these are highly desired but not mandatory - in case you don’t have the exposure, a good understanding of writing to a small business audience is required)
| You have active working knowledge of Google Analytics & Ad Manager, as well as other Ad Platforms, and can collaborate effectively with the PPC team as well as other marketing functions
Our client is a 5 year old online gaming company with market leading games in three segments - Poker, Rummy and Cricket. Their online games are ensured to be safe, trusted and secure for their customers. They have a registered base of over a million users and are working towards the growth of online gaming in the country.
- Being a part of the Acquisition team & working on building new strategies to maximize the output from Influencers.
- Reaching out to new influencers & leading the entire activity with the objective of maximum SOV.
- Reviewing & managing of existing influencers that are already on board.
- Raising the creative & content requirements internally.
- Making daily, weekly & monthly performance reports.
- The individual needs to be a good negotiator & well-versed with the social media influencer space.
- Being a cricket follower will be a good plus.
- Min 1 year+ working experience in marketing (influencer)
- Thorough knowledge of key performance measurement metrics.
- Extraordinary communication/ negotiation skills.
- A keen eye to design & communications.
- Above-average writing skills
2. Following current social media trends and creating related content
3. Working on Google Adwords, keyword planner, and SEO
4. Fluency in Telugu (spoken and written) is required.
Job Summary
We are looking for a qualified Community Manager to join our team our Team.
The candidate should posses a creative drive and be able to articulate and document ideas to the design and marketing teams internally and externally. Organize and plan campaign, create trending topics and brand columns. He/She should have experience in working with a variety of social media and digital platforms and design tools with a solid understanding of good marketing principles.
Job Role & Responsibilities:
- Set, plan and implement social media and communication campaigns and strategies
- Provide engaging text, image and video content for all social media and professional accounts.
- Maintaining community active, find the core users and improve the interaction.
- Find the user's requirement, plan online or offline activities, stimulating user participation and improve the community influence.
- responsible for the maintaince of the Whatsapp group
- Respond to users in a timely manner.
- Monitor, track and report on feedback and online reviews.
- Organize and manage events to boost brand awareness.
- Coordinate with Marketing, PR and Communications teams.
- Liaise with Development and Marketing departments.
- Build relationships with users, industry professionals.
- Stay up-to-date with current social media trends.
Required Qualifications and Skills
- Mimimum 2+ years of experience of the community operation
- Experience planning and leading community initiatives
- Ability to identify and track relevant community KPIs
- Excellent verbal communication skills
- Must have successful cases
- Excellent interpersonal and presentations skills
- Perfect integrated operation (content operation/user operation/community operation) capabilities are preferred.
- Hands on experience with social media management
- Attention to detail, critical-thinker and problem-solver
- Bachelor/ Master’s degree in Marketing or relevant field
Job Type: Full-time
Job Location: Pune.
Follow CutshortSubodh Popalwar
Software Engineer, Memorres