Growth Marketing Manager
Experience - 2.0 to 6.0 Year(s)
Location - Delhi
Working days - 5
Qualification - Any Graduate (Full time)
Skills: 2 years Hands-on Experience on Facebook or Google Marketing | Excel & data analytics skill set
Job Responsibilities:
- Ownership of growing app base through Digital Marketing channels (FB, Insta, Google, Tiktok++)
- Collaborate with the business(category) and creative team in devising communication strategy (creative & messaging) & bringing this to life
- Lead larger business decisions by working with the digital team in creating, analysing & optimizing growth data sets to deliver insights
- Monitor & optimize ROI driven campaigns regularly to meet demand, revenue and budget goals
- Work with product and data engineering teams to design systems and processes for efficiencies leading to exponential growth
Job Requirements:
- 2 years Hands-on Experience on Facebook or Google Marketing
- Excel & data analytics skill set (SQL knowledge is a plus)
- Strong with number crunching
- Analytical bent of mind; can break down data and assess it efficiently
- Willing to learn in fast-paced startup ecosystem with Result-driven mindset
- Ability to work under pressure, tight timelines & handle uncertainty
- Ability to manage and prioritize multiple projects and tasks simultaneously
- Strong interpersonal, time management, and problem-solving skills
About Role:
Leads demand growth for the platform. Driving New-Users & More-Usage as key mandates. Missioned to unlock rapid adoption (in a profitable way) with Strong Consumer Intelligence, Offering & Pricing strategy, Zero-$ hacks, Strategic Partnerships, Large Media campaigns etc. Digital Growth team plays a key role in Driving New-User acquisition. Working end to-end in planning digital strategy, executing for all channels & driving performance/demand.
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Innovation & Ideation:
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- Goal Achievement: Influence and motivate teams to set ambitious goals, meet deadlines, and achieve high standards of creative output.
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- Client Engagement: Attend and actively participate in client meetings and pitches, presenting ideas, strategies, and creative solutions.
- Deadline Management: Adhere to tight deadlines while delivering flawless, high-quality creative work.
- Escalation Management: Address and manage team escalations, ensuring smooth project delivery and team cohesion.
- Team Building: Lead hiring efforts, develop talent, and manage a high-performing creative team.
Skills & Experience You’ll Need:
- Humor & Creativity: A good sense of humor and the ability to infuse creativity into your work – because jokes sell content!
- Presentation & Communication: Excellent presentation and communication skills, with the ability to clearly convey ideas and strategies to clients and internal teams.
- Pop Culture & Trends: A strong understanding of pop culture, internet memes, and digital trends, with the ability to create content that resonates with current cultural conversations.
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- Experience: Minimum of 5 years of experience in copywriting, content creation, or a creative leadership role within digital media, advertising, or a related field.
- Portfolio: A strong portfolio showcasing your creative work and successful campaigns.
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- Team Management: Proven experience in managing and leading a team, fostering an environment of creativity, collaboration, and growth.
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As part of the engineering team, you would be expected to have deep technology expertise with a passion for building highly scalable products. This is a unique opportunity where you can impact the lives of people across 150+ countries!
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● Own architecture, design, development, and implementation of different modules/features of the services
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● Bring in industry best practices
● Discover opportunities for performance improvements
● Recommend ways to improve reliability, efficiency and code quality
● Focus on continuous delivery and reducing complexity
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