We are looking for an experienced Project Manager to manage key client projects.As our project manager, your job will be to coordinate people and processes to ensure that our projects are delivered on time and produce the desired results. You will be the go-to person for everything involving a project’s organization and timeline.Specific project manager responsibilities include developing detailed project plans, ensuring resource availability and allocation and delivering every project on time within budget and scope.Ideally, you should have a background in business skills, management, budgeting, and analysis. You should be an excellent communicator and comfortable managing multiple tasks. you also need to be a team player and have a problem-solving aptitude.As a project manager, your responsibilities will be to:- Coordinate internal resources and third parties/vendors for the flawless execution of projects- Ensure that all projects are delivered on-time, within the scope and within budget- Developing project scopes and objectives, involving all relevant stakeholders and ensuring technical feasibility- Ensure resource availability and allocation- Develop a detailed project plan to track progress- Use appropriate verification techniques to manage changes in project scope, schedule, and costs- Measure project performance using appropriate systems, tools, and techniques- Report and escalate to management as needed- Manage the relationship with the client and all stakeholders- Perform risk management to minimize project risks- Establish and maintain relationships with third parties/vendors- Create and maintain comprehensive project documentation
SENIOR BUSINESS ANALYST / PROJECT MANAGER• Provide comprehensive analytics and tailored advice to help develop business performance• Assist with developing improvements to team processes and procedures• Assist with developing improvements to BA/PM team processes and procedures• Work with the Environment Manager to coordinate environments that support Business As Usual, and/or Project work• Provide business analysis and/or project management during all phases of a project• Perform project management tasks• Create and present accurate estimates of effort, costs and timescales for proposed projects and assist in prioritization
We are looking for a BA who will help our business and leadership teams take data-centric decisions based on information and insights gained from analyzing a vast amount of data. - Candidates should have knowledge in SQL and manipulate large data sets in a database. - Advanced Excel proficiency including Pivot tables, vlookup / hlookup, graphs, etc. - Knowledge and experience in the Banking industry are preferred. Key Responsibilities: 1. Will be the point of contact for reporting/data management needs and will be responsible to drive complex data analysis and propose improvement opportunities in existing tools and reports. 2. The Business Analyst will be responsible to establish best practices in data management, data visualization, and report distribution. 3. Understanding requirements and converting into technical and business delivers. 4. Leverage data warehouse and other data sources to answer business queries. 5. Doing the ad-hoc analysis and presenting results in a clear manner. 6.Should also be responsible for coordinating with the development team and will be involved in reviewing and making final changes in the report.
Job Description: Business Analyst (Job Code: BNSAN1) No of Positions: 2 Purpose of Position: Requirements management is one of the core skills of business analysts. Developing technical solutions to business problems, or to advance a company’s sales efforts, begins with defining, analyzing and documenting requirements. Managing requirements at the project level can help fulfill business needs. Skilled business analysts also use requirements to drive the design or review of test cases, process change requests, and manage a project’s scope, acceptance, installation and deployment Accountability: The Business Analyst is directly accountable to the VP of Operations. The Business Analyst will undergo a yearly performance appraisal. Duties and Responsibilities: Lead Role: Assisting with the business case Planning and monitoring Eliciting requirements Requirements organization Translating and simplifying requirements Requirements management and communication Requirements analysis Responsibilities: Implementing advanced strategies for gathering, reviewing and analyzing data requirements Prioritising requirements and create conceptual prototypes and mock-ups Mastering strategic business process modelling, traceability and quality management techniques Applying best practices for effective communication and problem-solving Qualifications and Skills: Becoming a successful business analyst takes core business skills and specialized knowledge that will advance a firm’s objectives, and contribute to its remaining competitiveness in a complex economy. Business analysts are typically required to assess and validate their activities and to determine if a solution has fulfilled the requirements and achieve the business benefits in areas of workflow & customer relationship management. Written and verbal communication, including technical writing skills Understanding of systems engineering concepts The ability to conduct cost/benefit analysis Business case development Modeling techniques and methods Leadership Skills Excellent math and organizational skills Professional, courteous and positive manner Ability to set priorities and manage multiple task functions simultaneously
Behavior Labs team: The Behavior Labs team sits at the centre of the company and curates the Mia coach, that produces the content and insights to bring about behavior change. It pushes out to enterprise users, insights about expected performance behavior during a business period. It enables enterprises to influence the behaviors of sales personnel from encouraging early starts to push for lightning finishes. It guides enterprises on how to monitor and manage the behavioural journey that would lead to positive outcomes. Thousands of sales and customer service personnel across the globe are influenced and nudged towards behavior change that results in better performance outcomes. The behavior lab has two key tasks – use the latest thinking in the space of BE and employee performance to enable specific user groups performance and developing a holistic understanding of the user and mining those insights to consistently fine tune the product. This team contributes towards the development of the digital design interface through which users view the nudge. The team also prepares behavioral analytics decks for clients on a regular basis. We are looking for a new age candidate for the position of a Behavioral Researcher to work in an environment that is in the frontier of using human behavioural understanding and technology to influence behavior change amongst enterprise workers. Key responsibilities will include: Generating insights about behavior from a range of data sources; developing testable propositions Conducting original research (e.g. small-scale experiments; feasibility studies to test interventions, qualitative research); analysing quantitative and qualitative data. Understand the trade-offs between different research methods (i.e. quant vs qual, survey vs experiment, A/B tests etc.). Action the use of behavioral science concepts into the development of the nudge engine. Keep a continuous watch on new developments in the BE field to adopt and apply into product design. Use behavioural science to create contextual information, communication ideas that can influence action amongst user groups and drive them towards a behavioural journey. Be intellectually curious and open to innovation but maintain objectivity to ensure that the focus remains on the scientific foundation in which the product is built. Good communication and influencing skills, both verbal and written, for a product development & customer facing audience. Specifically, the ability to communicate to these audiences in industry language. This role requires a person with curiosity and a passion for inquiry, comfort with ambiguity, and an entrepreneurial/learning mindset. Self-motivated and flexible, this person will be adept at both creative and analytical thinking. This is a highly collaborative role which requires the ability to work across the organisation’s product & design teams to develop appropriate ways to bridge the intention – action gap amongst users.
Job Responsibilities: • Completes a broad variety of administrative tasks for the CEO including: managing an extremely active calendar of appointments; completing expense reports; composing and preparing correspondence that is sometimes confidential; arranging complex and detailed travel plans, itineraries, and agendas; and compiling documents for travel-related meetings. • Good with Office tools- word, PowerPoint, excel. Working experience on google sheets/ GSuite tools will be an advantage. Expert- level is written and verbal communication skills. • Completes a broad variety of administrative tasks for the CEO including managing an extremely active, Calendar of appointments; completing expense reports; • Plans, coordinates and ensures the CEO schedule is followed and respected. Provides "gatekeeper' and "gateway"; role, creating win- win situations for direct access to the CEO's time and office. • Successfully completes critical aspects of deliverables with a hands-on approach, including drafting acknowledgement letters, personal correspondence, and other tasks that facilitate the CEO's ability to effectively lead the company. • Prioritizes conflicting needs; handles matter expeditiously, proactively, and follows-through on projects to successful completion, often with deadline pressures. • Works closely and effectively with the CEO to keep him/her well informed of upcoming commitments and responsibilities, following up appropriately. Acts as a "barometer," having a sense for the issues taking place in the environment and keeping the President updated. • Provides leadership to build relationships crucial to the success of the organization, and manages a variety of special projects for the President, some of which may have organizational impact. • Project Coordination - Co-ordinate with the various departments on the projects initiated from the CEO's office. • Project Lead Management - Lead projects initiated from the CEO's office and draw a project plan along with respective milestones, responsibilities, dependencies and timelines What we look for: • Master’s degree in MBA major Finance preferred. • Strong work tenure: 2 to 4years of experience supporting C-Level Executives. • Experience and interest in internal and external communications, partnership development, and fundraising. • Proficient in Microsoft Office (Outlook, Word, Excel, and Power Point), Adobe Acrobat, and Social Media web platforms. • Proven ability to handle confidential information with discretion, be adaptable to various competing demands, and demonstrate the highest level of customer/client service and response. • Demonstrated ability to achieve high performance goals and meet deadlines in a fast-paced environment
***ONLY FEMALES*** A Zone Manager ensures the Sales Strategy for the company is communicated and implemented within a specific Zone for which this role is responsible. Drive achievement of sales and revenue targets and develop a business implementation plan for the zone to ensure that it delivers against its targets. Key Responsibilities: Appoint, train and develop new Representatives and Leaders in the zone. Achieve Agreed revenue and Active staff count targets and KPI s of the zone. Work with Leaders in the zone to develop their business. Observe and Coach Leaders in the PATD process and create a PATD environment in the zone. Conduct Communication meetings with Leaders and Representatives in the zone. Identify opportunities to grow coverage in the zone as well as drive company initiatives to increase sales in the zone. Education Criteria: Diploma/Graduation/Post Graduation in any stream with experience in a frontline sales, field sale in Direct Selling, FMCG.
Role Overview We’re looking for a Sr.BA – UX who will be responsible for identifying and defining product feature requirements and helping to determine solutions to meet business needs or resolve business problems. You will focus on growing and developing the end services offered by our existing clients. You will also build business cases for the prospective clients and thereby demonstrate the value proposition of our products. In this role, you will closely work with our Clients, Directors and Thence Team. Duties & Responsibilities Business Function Understands business strategy and goals by studying the business function, collaborating with the client and gather business requirements. Documentation of formal requirements, use cases, user stories, User Journey which ensure that the UX solutions proposed are fit for purpose, meet business needs and are operationally sustainable. Collaborate with UX team members to maximize and leverage the understanding of business functional and non-functional requirements. Manages the progress of projects by tracking activity, resolving issues, and recommending actions; Provides senior management and client stakeholders with regular updates on deliverable timeline and project status. Team Function Complete ownership of project delivery, utilising the available resources Hiring quality talent to the team, evaluating assignments, taking interviews Help groom in-house talent to become leaders by constant guidance and feedback Manage multiple resources on reporting relationship, evaluating performance, handling appraisals Competencies Collaborating on user experience planning Consulting with clients and a range of team members Researching interaction design trends and apply to deliverables Researching technology trends that apply appropriately for a given project Creating/designing wireframes, process flows, user personas, and journey maps Use storyboarding, task analysis, and user research tasks to capture and develop user requirements Conducting user research activities such as usability testing, ethnographic research, card sorts, and surveys Analyze web analytics to generate meaningful usage insights. Skills Required Working with business to identify opportunities for improvement in business operations and processes through facilitation, elicitation, visual modelling and critical thinking Ability to effectively conduct requirements gathering sessions and concisely documenting the outcome Understanding of the business requirements, capture and track the details required to produce the end product, and document same in the form of user stories / use cases and process flow maps, content matrix Strong analytical and problem-solving skills and a self-starter. Ability to take initiative and proactively offer suggestions and resolutions. Proactive problem solver who, handle multiple complex projects and tasks. Great communication skills; the ability to clearly explain design decisions and process to anyone in the company. Entrepreneurial mindset and self-starter who actively seeks ways to improve the customer experience. Excellent verbal and written communication skills. Skill Sets Agile Methodologies Scrum Client Handling Resource Planning Project Management Business Analysis Requirement Gathering Wireframes Work Breakdown Structure Team Management Qualification/Experience Required The ideal candidate will be an inspiring and confident team player with: Bachelors or Masters Degree in Management (desirable) Above 4+ years of Business Analysis/Project Management experience in UX environment (desirable) About Thence Thence is a dedicated Digital UI/UX Design Agency with emphasis on Deep User Research, Lean UX Design Methodology, and Continuous Optimization. Our proprietary user-centric KaiXen framework progressively improves the User Experience of your digital assets. Working with Start-ups, Small & Medium Businesses, and Enterprises across the globe, our UI/UX solutions span Web and Mobile Apps, Websites, AR/VR, and Chat/Voice applications. With a mission to enable every business to offer the best of User Experience, our vision is to empower the next billion with usable technology. Founded as WinkTales in 2012, Thence started as a niche UX Design Studio and has since transformed to offer full-cycle UX Solutions. We are a Clutch.co Global Top 15 UI/UX Design Agency. Services: UX Design | UI Design | UX Research | Interaction Design | UI Development | UX Testing | UX Audit | AR/VR Experiences | UX Life Cycle Management | UX Lab Please check about the company, our work and culture at www.thence.co Why Thence Clutch Global Top 15 UI/UX Design Agency & ranked #2 in India Accelerated learning environment amongst talented team members Culture that promotes challenging oneself & continuous improvement Perks & Employee friendly policies End- to-end Ownership given to team members
We are looking for a Business Development Manager for or Innovation practice.The responsibilities shall encompass overall responsibility for sales, market tracking, engagement and closure in a designated territory for various QAI and QGlue offerings. Broadly the responsibilities would include: Business development/ sales.- Key Account Management- Create and service new and existing accounts, geographic areas and lines of business.- Conduct market research and competitor analysis to identify opportunities for increasing sales.- Presales Strategies for client acquisition and closure.- Seeking and Nurturing Partnerships & Alliances.- Make proposals, demonstrations & presentations to corporate clients.- Responding to RFPs, RFIs, RFQs.You are a perfect fit if- You are a self-driven, ambitious and have a go-getter attitude.- Have 3+ years of relevant experience.- Have exposure and understanding of Design and Innovation space.- Have premier institute education.- Are willing to travel.- Have experience in Solution selling and Key account management for enterprise accounts- Global cultural sensitivity and exposure will be an added advantageAbout the Company:Promoted by QAI (a 30 year-old transnational consulting organization), QGLUE brings a unique design and innovation-led, human-centered approach to building products, services, and businesses in today's - experience economy- making future living better with happier people.QGLUE's service design, design research practice delivers solutions for customers worldwide. It has a lean, agile approach to deliver real customer value by combining analytics, process modeling, and simulation with human-centered design.Website: http://www.q-glue.com
About Kiwi India Pvt .Ltd. Kiwi is a mobile entertainment company backed by top tier investors. We're focused on building the next generation of mobile entertainment platforms and applications incorporating rich media content and AI. Located in Bangalore, Karnataka, and Santa Monica, California, the company has previously built hit mobile titles on both Android and iOS, with top grossing games on the Android platform. OUR PRODUCT Joyride is a live game show app, with a growing lineup of interactive and diverse shows. Players can team up with their friends to compete against the community and split real cash prizes, and even host their own shows! On Joyride, you'll get to: Play in live shows for real money and bragging rights! Create your show and play on-camera for your followers Play as a team with friends Interact with the community in text chat to find new friends Join video chats with friends to keep playing when the show's over We have the following games live: Quizzo: Live trivia game. Careful - if you get one wrong, you’re out! Trivia Crush: It’s all about speed! Answer the trivia questions as fast as possible to make the cut. Music Mania: This song sound familiar? Guess the song title to stay in the game! Film Frenzy: Know this movie? Guess the film title to stay in the game! Sold!: Guess the auction price for an array of weird and wonderful items! Superfans: Are you the expert on Harry Potter? DC Comics? Then this show is for you - all themed trivia, all the time. Swipe: See how well you know our guests as you swipe through potential dates! The Crush: Help our guest choose between two potential dates as they get to know each other on camera Drawzzle: Watch the Host draw clues, and guess the word to stay in the game ….And many more shows coming soon. Get a glimpse of Joyride (Channels where we stream our game shows): Youtube Channel Twitch Channel FB Page JOB DESCRIPTIONKey Responsibilities: Track key metrics including retention, monetization, virality and general engagement. Provide various product and user insights to optimize the metrics and drive key business decisions Research into market data as well as user demographics to make well-informed decisions on future business strategies, product roadmap and production roadmap Bring expertise in your product areas and conduct rigorous A/B tests and data analysis to help improve customer experiences and identify profitable growth opportunities Managing various real-time reports and help stakeholders translate reports and data into actionable insights. This includes: P&L, LTV, virality and user behaviour reports with Product Team App performance, programming bugs with Tech Team User Acquisition and cost reports with Marketing Team and more Skills Required 7+ years of analytics experience in a consumer internet business with exceptional quantitative skills 2+ years of experience in product analytics Experience in analytical methods (like ANOVA, Distribution theory, regression, forecasting, Machine Learning Techniques, etc.) is a plus Experience in mobile or social games is a plus Experience in managing and leading teams is a plus Proficient in SQL, scripting (either of spreadsheets scripting/VBA/Java etc.) Experience in statistical analysis using a statistical programming language like R Detail-oriented and data driven mindset and aptitude for solving complex, unstructured problems involving multidimensional datasets Proven ability to work effectively with multifunctional teams Driven to succeed with a strong work ethic Excellent interpersonal and communication skills Bachelors or Masters in engineering/statistics or similar field from top tier colleges like IITs, IIITs is preferred
About LINC EducationLINC Education (www.linceducation.com), based in Singapore, is a global pioneer in providing high-touch, high-quality educator-led support services to universities around the world. Its specialist services are highly sought after by university managements and faculty to retain and grow their online student enrolments. LINC’s services are customized for each university, and delivered using a cutting-edge technology platform (LINCtrac) to provide a superior and effective learning experience to students.LINC is managed by education sector professionals with more than 30 years of combined experience and overseen by an advisory board of the best academic professionals in the world. Dr. M Rammohan Rao (ex-Dean, Indian School of Business and ex-Director, IIM Bangalore) and Deepak Chandra (Secretary – Education, Rajiv Gandhi Foundation and ex-Deputy Dean, Indian School of Business) are members of the LINC Board of Advisors.Position SummaryAs an experienced Business Faculty Member (LINC Fellow), the candidate will serve students in Masters-level programs studying at premier Australian universities. LINC Fellows will be the single point-of-contact for the unit-in-charge for student academic matters. The role will be part time (15-20 hours per week) with scheduled weekend availability. LINC Fellows will be “actively engaged” when a unit (subject) is assigned. A unit will range from 7 to 14 weeks at a time. LINC Fellows are required to provide 2-3 hrs each afternoon (between noon to 5pm) every day when they are supporting students. Candidate will have flexibility to work from location of his/her convenience. What’s on offer?The role offers a competitive remuneration between INR 30,000-50,000 per month (based on committed weekly time, batch size and experience level of the LINC Fellow) when actively engaged, plus performance-based incentives.The position is based out of Mumbai, Pune, NCR and Bangalore.The professional benefits include: Interacting with high-quality global university faculty Working with a diverse range of international students Developing deeper subject understanding Gaining richer academic exposure Improving interpersonal and cross-cultural skills Desired candidate profile: PG/Doctoral degree with distinction or first-class from a top university in India 5-10 years of corporate experience and/or teaching experience in the fields like Marketing, Finance, Operations, Organization/HR, Data Analytics, Project Management, Strategy and Ethics at a leading university or college (note: at least 1 year formal teaching experience at a university of college is a MUST). Empathetic, ambitious, warm and outgoing personality willing to work closely with people from diverse culture Proficient in English language Must possess a working laptop and have access to high-speed (>2 MBPS) stable internet connection Ability to quickly learn and use technology platforms for interacting with student including host university’s Learning Management System and LINC's technology platform (training on these platforms will be provided) Job Type: Part-timeSalary: ₹30,000.00 to ₹50,000.00 /month
Business Analyst Job Description About Us DataWeave is a Data Platform which aggregates publicly available data from disparate sources and makes it available in the right format to enable companies take strategic decisions using trans-firewall Analytics. It's hard to tell what we love more, problems or solutions! Every day, we choose to address some of the hardest data problems that there are. We are in the business of making sense of messy public data on the web. At serious scale! Read more on Become a DataWeaver Roles and Responsibilities: Own overall relationship with assigned clients, which include: Increasing adoption, ensuring retention, and satisfaction. Work with the internal delivery team to ensure delivery quality to exceed client's expectations. Establish a trusted/strategic advisor relationship with each assigned client and drive continued value of our products and services. Develop, prepare, and nurture customers for testimonials, references and case studies. Work with clients to establish critical goals, or other key performance indicators and aid the customer in achieving their goals. Work to identify and/or develop upsell opportunities. Ensure billing and collection of the assigned accounts is under control. Advocate customer needs/issues cross-departmentally. Manage account escalations. Skills and Requirements: Proven ability to drive continuous value of solutions/products. Familiarity working with clients of all sizes. Impeccable written and verbal communication skills. Detail oriented and analytical. Strong team player but still a self-starter. Thrives in a multi-tasking environment and can adjust priorities quickly. Growth at DataWeave Fast paced growth opportunities at dynamically evolving start-up. You have the opportunity to work in many different areas and explore wide variety of tools to figure out what really excites you. Competitive Salary Packages
WyngCommerce is building a Global Enterprise AI Platform for top tier brands and retailers to drive profitability for our clients. Our vision is to develop a self-learning retail backend that enables our clients to become more agile and responsive to demand and supply volatilities. We are looking for a Business Analyst to join our team. As a BA, you will take end-to-end ownership of on-boarding new clients, running proof-of-concepts and pilots with them on different AI product applications, and ensuring timely product roll-out and customer success for the clients. You will also be expected to drive significant inputs to the sales, engineering, data science and product team to help us build for scale. An eye for detail, ability to process and analyze data quickly, and communicating effectively with different teams (Client, Sales and Engineering) are the qualities we are looking for. There will be opportunities to grow up within the same job family (lead a team of analysts) or to move to other areas of business like customer success, data science or product management. KEY RESPONSIBILITIES: - Understand the client deliverables from the sales team and come back to them with the timelines of solution / product delivery - Coordinate with relevant stakeholders within the client team to configure the WyngCommerce platform to their business, set-up processes for regular data sharing - Drive relevant anomaly detection analyses and work on data pre-processing to prepare the data for the WyngCommerce Analytics engine - Drive rigorous testing of results from the WyngCommerce engine and apply manual overrides, wherever required before pushing the results to the client - Evaluate business outcomes of different engagements with the client and prepare the analysis for the business benefits to the clients KEY REQUIREMENTS: - 0-2 years of experience in analytics role (preferably client facing which required you to interface with multiple stakeholders) - Hands-on experience in data analysis (descriptive), visualization and data pre-processing - Hands-on experience in python, especially in data processing and visualization libraries like pandas, numpy, matplotlib, seaborn - Good understanding of statistical and predictive modeling concepts (you not need be completely hands-on) - Excellent analytical thinking, and problem solving skills - Experience in project management and handling client communications - Excellent communication (written/verbal) skills, including logically structuring and delivering presentations
Desired Skills Prior experience working in both project Management & Business Analyst role. Good knowledge of Requirement Gathering and fit gap documentation processes Ability to demonstrate an engaging, professional behavior while listening and communicating with enterprise clientson all levels. Good analytical and problem solving skills. Good communication skills. Prior Project Management experience PMP certification, good to haveThe ideal candidate: Has exceptional business analysis skills, demonstrating good understanding of client business requirements andprocesses to align with product and services Actively participates in design sessions in specific areas of expertise Defines solutions to address basic client business requirements Demonstrates hands-on system acumen in an end-user capacity Is able to quickly learn systems, processes, and procedures. Grasp technical concepts and adapt easily to change Has demonstrated prior project management experience for technology deployments
The position requires a smart, multi-talented, multi-tasking, solution-oriented, hard working young person who is full of energy and lives in a world of smartphone applications. The person must be willing to get their hands dirty if required. Must be tough but able to execute work without showing an attitude and without upsetting the office culture. * Involves organising and coordinating projects between developers and clients, meeting client requirements and user expectations, doing research, preparing project papers, and some testing. * Must be able to test, evaluate, report, track, and verify bugs * Must have a Bachelors in CS or equivalent. * 1-3 years experience only * Experience in working with Android/iOS applications and/or e-commerce projects an advantage * Must have very good written English, and communication skills, good research, organisational, planning and documentation skills as well as the ability to pay attention to detail. * Must show initiative, be willing to learn and be passionate about work, able to work under pressure and across time zones and multiple projects, be good at time management and meeting deadlines, be able to work in teams, and with people across states and countries, and have a positive attitude * Leadership and problem solving skills, a can-do attitude, and a thirst for knowledge an advantage
The mission of Nudg Labs is to automate B2B e-commerce. A combination of chatbots, Machine Learning, and great design is used to solve this challange.
Role & Expectations: Should handle the entire gamut of on-ground lead generation activities for the company. Should understand consumer behaviour and devise localised outdoor marketing strategies, to help the company generate leads, improve conversion and referrals. Should employ Market Research to identify outdoor branding opportunities. Increase brand awareness of Furdo in Bangalore by being the complete Outdoor Custodian Work with Marketing agencies and own / execute Outdoor Marketing campaigns and events. Needs to identify and facilitate partnerships with real estate developers to get exclusive entry for Furdo. Keep an active watch on competition and their outdoor activities.
We are a full service eCommerce agency based in Bangalore. We work on Magento platform to build beautiful and feature-rich e-commerce websites and apps. We are looking for a BDM to optimize our sales strategy to acquire more clients and generate revenue.