
▌ ABOUT THE ROLE
We are scaling our digital presence and looking for a sharp, creative, and data-driven Digital Marketing Executive to own and amplify the BXI brand online. You will drive performance marketing, manage social channels, and lead influencer and events marketing to position BXI as the go-to B2B barter platform in India.
▌ KEY SKILLS
Performance Marketing | LinkedIn Ads | Instagram Ads | Social Media Marketing | Influencer Marketing | Events Marketing | Digital Branding | Analytics
▌ WHAT YOU WILL DO
• Plan, execute, and optimize performance marketing campaigns across Google, Meta, LinkedIn, and Instagram
• Drive LinkedIn Ads and Instagram Ads strategies — from creatives to targeting to conversion
• Manage social media marketing calendars and ensure consistent brand voice across all platforms
• Identify, onboard, and manage influencer partnerships and brand collaborations
• Conceptualize and execute digital events, webinars, and community-building initiatives
• Oversee end-to-end digital branding — ensuring brand consistency across all touchpoints
• Track, analyze, and report on campaign metrics — and optimize continuously for ROI
• Collaborate with internal teams on content creation, SEO, and lead generation initiatives
▌ WHAT WE ARE LOOKING FOR
• 3+ years of hands-on experience in digital marketing
• Strong command of performance marketing tools (Google Ads, Meta Ads Manager, LinkedIn Campaign Manager)
• Proven experience managing LinkedIn Ads and Instagram Ads with measurable results
• Sound understanding of social media marketing — organic and paid
• Experience in events marketing and/or influencer marketing
• Strong analytical mindset — comfortable with data, dashboards, and optimization
• Excellent communication and creative thinking skills
• Exposure to B2B marketing or startup environments is a plus

About BXI World LLP
About
Company: BXI – Barter Exchange of India
About Us: BXI (Barter Exchange of India) is a Barter Market Place Platform, it is a B2B Community of Brands | Business Units | Organisation and works on the Philosophy of " Give What You Have - Take What You Need " It works on membership model as one stop Digital platform from various categories Who Come and Exchange with Other Members for their Barter Needs. BXI Evaluates your Business Entity and Immediately issue you tokens which can be used to Shop What you Want from the Market Place and You can Network with Other Members Present there.
Visit Us: https://bxiworld.com/
Address: Chakala, Andheri – 400059.
Our Credentials :
1. Invested Start-Up
2. First & Only IRTA Approved Company in India
3. Nishith Desai Associate has Advised BXI with Law and tax Perspective.
To Name Few Active Brands with BXI : Hyatt | KFC | BOAT | Radisson | Della | India Today | Baskin Robbins | Pizza Express | Philips | Skoda | GMR Airports | Nexus Malls | PVR INOX | Godrej - India Circus | Time Zone | Business World | Sugar Cosmetics Etc.
Candid answers by the company
Company: BXI – Barter Exchange of India
About Us: BXI (Barter Exchange of India) is a Barter Market Place Platform, it is a B2B Community of Brands | Business Units | Organisation and works on the Philosophy of " Give What You Have - Take What You Need " It works on membership model as one stop Digital platform from various categories Who Come and Exchange with Other Members for their Barter Needs. BXI Evaluates your Business Entity and Immediately issue you tokens which can be used to Shop What you Want from the Market Place and You can Network with Other Members Present there.
Visit Us: https://bxiworld.com/
Address: Chakala, Andheri – 400059.
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