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Digital Marketing Specialist (B2B)
Digital Marketing Specialist (B2B)
VRT Management Group's logo

Digital Marketing Specialist (B2B)

Archana Chakali's profile picture
Posted by Archana Chakali
1 - 5 yrs
₹1L - ₹7L / yr
Hyderabad
Skills
Digital Marketing
B2B Marketing
Content Writing
Content Marketing
Content Strategy
Email Marketing
LinkedIn
Social Media Marketing (SMM)
Marketing Strategy

Job Title: Digital Marketer (B2B)

Company: VRT Management Group

Location: Santosh Nagar, Hyderabad (On-site)

Employment Type: Full-Time

Experience: 1–5 years

Industry: Business Consulting / B2B Marketing

Target Audience: Small and Medium Business (SMB) Entrepreneurs – USA

 

About Us

VRT Management Group is a fast-growing entrepreneurial consulting firm that helps SMBs across the USA scale their businesses by transforming people, processes, and strategy. We are looking for a creative, results-driven Digital Marketer who can take full ownership of campaigns that generate high-quality leads, increase visibility, and drive engagement for our flagship programs like the Entrepreneur Growth Alliance (EGA) and Entrepreneur Edge.

 

🧭 Key Responsibilities

  • Run lead generation campaigns on LinkedIn (organic and paid) to attract high-quality SMB entrepreneur leads.
  • Write and send personalized LinkedIn messages to engage leads and encourage call bookings or program sign-ups.
  • Create and manage automated email sequences (welcome, follow-ups, reminders) to nurture leads.
  • Plan and post engaging content regularly on LinkedIn, Instagram, Facebook, and YouTube.
  • Do keyword research and apply SEO best practices to blogs, landing pages, and service pages.
  • Use Google Analytics and other tools to study web traffic and suggest improvements.
  • Coordinate with web designers to enhance mobile-friendly and conversion-optimized design.
  • Track key metrics like CPL, CTR, CAC, ROAS, engagement rate, and conversion rate.
  • Create weekly and monthly performance reports and dashboards.
  • Use insights to A/B test and improve campaigns continuously.
  • Work with content, design, and research teams to align marketing messages with brand tone and goals.
  • Support campaigns for events, workshops, and cohort launches like EGA and Entrepreneur Edge.
  • Stay updated with digital marketing trends and what’s working in the SMB sector.
  • Study competitor strategies and find new opportunities to improve VRT's marketing efforts.

Qualifications

  • 1–5 years of experience in digital marketing (preferably in a B2B).
  • Experience with LinkedIn marketing, including outreach and paid ads.
  • Familiarity with email marketing tools and CRM automation.
  • Strong understanding of SEO, Google Analytics, and performance metrics.
  • Excellent written communication and storytelling skills.
  • Analytical, creative, and proactive mindset with a passion to learn and grow.

What You’ll Get

  • Yearly performance-based increments and bonuses.
  • Mentorship and training directly from our CEO, a global business strategist who coaches top-level executives and entrepreneurs.
  • A friendly, collaborative, and high-growth work culture.
  • Opportunities to take ownership of projects and grow professionally.
  • Exposure to top-tier B2B campaigns targeting business owners in the USA.
  • A workplace that values learning, creativity, and results in hierarchy and routine.


 

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About VRT Management Group

Founded :
2008
Type :
Products & Services
Size :
0-20
Stage :
Bootstrapped

About

N/A

Company social profiles

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