Marketing Head D2C (eCommerce) for a Personal Care Brand

Looking for a dynamic Sales Executive to join our fast-growing SaaS startup. You'll drive new business through telesales and field visits, manage client relationships, and help shape our go-to-market strategy. Ideal for someone who thrives in a startup environment — wearing multiple hats, moving fast, and taking ownership. If you're hungry to grow with a company from the ground up, this is your opportunity.

Job Title: SMO Executive

Job Summary:

The SMO Executive is responsible for developing and executing social media optimization strategies to enhance the brand’s online presence, increase audience engagement, and drive traffic to the company’s digital platforms. This role involves content creation, platform management, performance analysis, and continuous improvement of social media campaigns.

Key Responsibilities:

• Social Media Strategy Development:
• Design and implement effective SMO strategies tailored to various social platforms.
• Stay updated with the latest social media trends, algorithm updates, and best practices.
• Content Creation & Management:
• Create engaging content (text, images, video) that aligns with the brand’s voice and objectives.
• Plan and schedule posts using social media management tools to ensure timely and consistent communication.
• Community Engagement:
• Monitor social media channels, respond to comments, messages, and reviews in a timely manner.
• Foster and maintain active relationships with the online community and influencers.
• Campaign Management & Optimization:
• Launch, manage, and optimize social media campaigns to drive engagement and conversions.
• Collaborate with the digital marketing team to integrate SMO efforts with overall marketing strategies.
• Analytics & Reporting:
• Track and analyze key performance indicators (KPIs) such as reach, engagement, traffic, and conversion rates.
• Prepare regular reports with insights and actionable recommendations for continuous improvement.
• Brand Monitoring:
• Ensure all social media content maintains brand consistency and complies with industry guidelines.
• Monitor competitors and industry trends to identify new opportunities.

Skills & Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in social media management and optimization.
• Strong understanding of social media platforms (Facebook, Twitter, LinkedIn, Instagram, etc.) and their respective audiences.
• Excellent written and verbal communication skills.
• Proficiency in using social media management and analytics tools (e.g., Hootsuite, Buffer, Google Analytics).
• Creative mindset with a keen eye for design and content quality.
• Ability to analyze data and derive actionable insights.
• Strong organizational skills and the ability to manage multiple projects simultaneously.

Preferred Qualifications:

• Experience with paid social media advertising.
• Knowledge of SEO and its interplay with SMO.
• Basic graphic design skills and familiarity with design tools such as Adobe Creative Suite.

Avegen is a digital healthcare company empowering individuals to take control of their health and supporting healthcare professionals in delivering life-changing care. Avegen’s core product, HealthMachine®, is a cloud-hosted, next-generation digital healthcare engine for pioneers in digital healthcare, including healthcare providers and pharmaceutical companies, to deploy high-quality robust digital care solutions efficiently and effectively. We are ISO27001, ISO13485, and Cyber essentials certified; compliant with NHS Data protection toolkit and GDPR.

Job Summary:

We are looking for a Mobile Automation Tester who is passionate in Mobile App Automation and works in one or more mobile automation frameworks. 

Roles and Responsibilities : 

1. Write, design, and execute automated tests by creating scripts that run testing functions automatically.
2. Build test automation frameworks.
3. Work in an agile development environment where developers and testers work closely together to ensure requirements are met.
4. Design, document, manage and execute test cases, sets, and suites. 
5. Work in cross-functional project teams that include Development, Marketing, Usability, Software Quality Assurance, Customer Learning, and Support.
6. Review test cases and automate whenever possible. -Educate team members on test automation and drive adoption. 
7. Integrate automated test cases into nightly build systems.

Required Skills:

1. Previous experience working as a QA automation engineer.
2. Experience in Mobile Testing. IOS automation and Android automation.
3. Hands-on experience in any programming language like Java, python, javascript, Ruby, C#.
4. Experience & knowledge of tools like JIRA, Selenium , Postman, Web and App test automation.
5. Ability to deliver results under pressure.
6. Self-development skills to keep up to date with fast-changing trends.

Good to Have Skills:

1. Experience working with CI/CD pipelines like (Jenkins, Circle CI).
2. API, DB Automation.
3. Excellent scripting experience.

Educational Qualifications:

● Candidates with Bachelor / Master's degree would be preferred

1.Strong skills and experience in (Java,  Javascript/Typescript, Go, Design Patterns, etc.).

2.Experience with Node.JS or Spring boot preferred.

3.Experience with relational and NoSQL databases.

4.Proficient in API and microservices architecture.

5.API documentation / specification tools (e.g. Swagger).

6.Unit-testing code for robustness, including edge cases, usability, and general reliability with API testing frameworks / testing documentation (e.g. K6, JMeter, SoapUI, Postman,etc.).

7.Working knowledge of the general mobile landscape, architectures, trends, and emerging technologies.

8.Execution of software delivery. You are skilled at cloud architecture, testing, monitoring, alerting and are excited to apply these principles within the team.."

JOB SUMMARY:  The Senior Associate supports the Data Analytics Manager by proposing relevant analytics procedures/tools, executing the analytics and also developing visualization outputs for audits, continuous monitoring/auditing and IA initiatives. The individual’s responsibilities include -

Understanding audit and/or project objectives and assisting the manager in preparing the plan and timelines.

Working with the Process/BU/IA teams for gathering requirements for continuous monitoring/auditing projects.

Working with Internal audit project teams to understand the analytics requirements for audit engagements.

Independently build pilot/prototype, determine appropriate visual tool and design the views to meet project objectives.

Proficient in data management and data mining.

Highly skilled on visualization tools like Qlik View, Qlik Sense, Power BI, Tableau, Alteryx etc.

Working with Data Analytics Manager to develop analytics program aligned to the overall audit plan.

Showcasing analytics capability to Process management teams to increase adoption of continuous monitoring.

Establishing and maintaining relationships with all key stakeholders of internal audit.

Coaching other data analysts on analytics procedures, coding and tools.

Taking a significant and active role in developing and driving Internal Audit Data Analytics quality and knowledge sharing to enhance the value provided to Internal Audit stakeholders.

Ensuring timely and accurate time tracking.

Continuously focusing on self-development by attending trainings, seminars and acquiring relevant certifications.

Required qualifications and experience:

• Graduate in any specialization
• Minimum 5 years of experience in service industry, with 2-3 years of managerial level experience, preferably in fields like Contact Centre Operations, E-commerce or Customer Interface Operations
• Experience in Contact Centre operations or experience working with front line and service delivery processes, especially e-commerce
• Good presentation and MS Excel skills
• Multiple team handling experience; handled mid-sized teams of at least 2-3 verticals and not just a single team

Roles and responsibilities:

• Perform quantitative assessment and continuous process improvement to drive business and efficiency.
• Manage the roster and deliver on the service levels as per the agreement.
• Raise alerts on downtimes or fluctuations.
• Deep-dive into escalations received primarily via social media and enable front-line to close the issues. Interact directly with customers too, if need be.
• Analyse various process gaps and raise request for new SOPs to close loop.
• Identify gaps in service delivery, agent behaviour, product knowledge and business functionalities.
• Identify improvement opportunities along with the respective Process Head and facilitate launching projects around these opportunities.
• Internal and external stakeholder management.
• Coordinate Application ID management and maintain records.
• Improve operational deliverables of the aligned LOBs of the outsourced partner.
• Ensure 100% adherence to SR, L2 and complaint TAT as per laid down norms.
• Work on better tagging of customer voice and better ways of process flows.
• Device proactive programs to reduce calls.
• Devise cross-functional and up-skilling training plans for current teams.
• Manage Transactional Training and Development of the trainers.