
Marketing Head- Beauty Care Products
at Leading Personal Care Brand backed by private equity
We are looking for a Marketing Head for a leading beauty care brand based in Hyderabad.
Job Description:
- Must be a self-starter with a strong orientation to build a high growth brand.
- Managing brand marketing strategy by strategically and effectively using various marketing media.
- Control and optimally utilize large marketing budgets.
- Build and lead a strong next level team of product managers, marketing executives etc.
- Effectively deal with media agencies, creative agencies and brand research organizations.
- Build brand position and frameworks for communication across products/ range
- Creating and executing an effective digital & social media marketing strategy
- Develop the product portfolio for long term and immediate term.
- Work with R&D to develop products to fill portfolio gaps.
- Developing he right marketing mix for both current and new products- product, packaging, pricing, promotion
- Develop strategies to increase off-takes for products and execute them in conjunction with sales team.
- Monitor brand health parameters like awareness, trial, and satisfaction through tracks / research.
- Respond to common inquiries or complaints from customers, regulatory agencies, or members of the business community.
Requirement:
- Minimum 10 years of experience in marketing of a personal care / non food / FMCG brand
- Proven experience of leading marketing team of a high growth brand.
- The candidate needs to have orientation to work in a fast-growing company with quick thinking and decision-making capabilities.
- Good Interpersonal & Communication Skills.
- Strong problem solving, influence and negotiation skills

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Compensation - ₹18.0L - ₹35.0L
Experience - 5.0 - 7.0 Year(s) : Min 5 yrs of Solid Product management Experience
Location - Bangalore / Mumbai
Working days - 5
Qualification - B.Tech/B.E.
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- Candidates shall be working in a product/internet consumer firm and only B2B Product Firms (Not B2C)
- Candidates shall be a full time MBA from a tier1 Institutes
- Candidates shall have experience in Road-mapping, goal setting, managing project execution, A/B testing, UI/UX wire-framing, defining product roll-out strategy.
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- Own delivery of product initiatives and releases Lead ideation, development, launch, testing, and iteration of new features Translate high-level conceptual product ideas into clearly defined product specifications.
- Collaborate with design, engineering, marketing, and sales to drive the product development process
- Define and execute the LEAD School product vision, priorities and roadmap
- Collaborate with engineering to determine the best technical implementation of the product features by Using your skill on PRD, wireframe, mind map, trello and etc.
- Use data and metrics to help inform roadmap and product decisions to help better acquire, convert and retain users
- Define user stories and product requirements that both reflect and anticipate the needs of LEAD School broad user base Proactively engage with LEAD School users in user research and to identify market opportunities
- Understand the competitive landscape and evaluate market trends to better inform product roadmap.
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- 3+ years’ experience in a product management role within a B2B software company Experienced being the product owner in agile product teams
- Experience with A/B testing and using data to inform product decisions
- Technical enough to work effectively with engineers to decide on different product paths Design-capable enough to work effectively with designers to decide on good platform UI/UX choices
- Strong prototyping and wireframing skills using tools like Balsamiq, Moqups etc.
- Experienced in managing product backlogs and priorities based on user research and collaborating with internal stakeholder
- Effective decision maker and can help teams understand rationale and reasons for the product decisions and roadmap direction
- Thrive in a fast-paced startup environment
- Self-starter, independent and excellent at driving teams and projects
- Excellent communication skills at all level’s small groups, large groups, and with executives

Primary Responsibilities
Overall leadership for all technical functions including product strategy implementation and server releases
Desired Candidate Profile
Experience: 5 years and above
Qualification: B. Tech from a reputed institute
Expertise in Core Java (Multithreading, Collections, etc.) and am comfortable with Unix, Oracle PL/SQL with a sound understanding of the complete SDLC process
Design Patterns, Algorithms, Data structures, OOP concepts & OO Design principles
Have done extensive work in software development
Project Management exposure is an added advantage for this candidate
JS, Jquery and CSS exposure of minimum 1.5 yrs
Candidates from gaming industry are preferred








