Marketing Head- Beauty Care Products
at Leading Personal Care Brand backed by private equity
LeadershipWe are looking for a Marketing Head for a leading beauty care brand based in Hyderabad.
Job Description:
- Must be a self-starter with a strong orientation to build a high growth brand.
- Managing brand marketing strategy by strategically and effectively using various marketing media.
- Control and optimally utilize large marketing budgets.
- Build and lead a strong next level team of product managers, marketing executives etc.
- Effectively deal with media agencies, creative agencies and brand research organizations.
- Build brand position and frameworks for communication across products/ range
- Creating and executing an effective digital & social media marketing strategy
- Develop the product portfolio for long term and immediate term.
- Work with R&D to develop products to fill portfolio gaps.
- Developing he right marketing mix for both current and new products- product, packaging, pricing, promotion
- Develop strategies to increase off-takes for products and execute them in conjunction with sales team.
- Monitor brand health parameters like awareness, trial, and satisfaction through tracks / research.
- Respond to common inquiries or complaints from customers, regulatory agencies, or members of the business community.
Requirement:
- Minimum 10 years of experience in marketing of a personal care / non food / FMCG brand
- Proven experience of leading marketing team of a high growth brand.
- The candidate needs to have orientation to work in a fast-growing company with quick thinking and decision-making capabilities.
- Good Interpersonal & Communication Skills.
- Strong problem solving, influence and negotiation skills
Shubham Vishwakarma
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Petpooja is an inclusive Equal Employment Opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law.
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Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon