Senior Marketing Executive- Remote ( Hyderabad)

Selected intern's day-to-day responsibilities include:

1. Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification

2. Generate, edit, publish and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action

3. Set up and optimize company pages within each platform to increase the visibility of the company's social content

4. Moderate all user-generated content in line with the moderation policy for each community

5. Create editorial calendars and syndication schedules

6. Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information

7. Collaborate with other departments (customer relations, sales, etc.) to manage reputation, identify key players, and coordinate actions

Who can apply:

1. Internship experience or knowledge on SMM

2. Immediate Joining

3. Should be available for 3 months.
4. Part time Internship

We are looking for a Technical Program Manager with at least 12 years of experience managing the planning, execution, and delivery of complex technical projects or programs. You will ensure that technical projects are completed within agreed-upon timelines, budgets, and quality standards, and shall play a critical role in ensuring the successful delivery of complex technical projects and programs.

No of Positions 1

Skills Required

• 12+ years experience with development background and excellent communication skills
• Should have strong project management and people skills along with technology skills (primarily web based application development, but can be any)
• Program Planning: Define the scope and objectives of the program and develop a detailed project plan, including schedules, budgets, and resource requirements.
• Risk Management: Manage program risks, develops mitigation plans, and communicates risk status to stakeholders.
• Stakeholder Management: Work closely with stakeholders to ensure that program objectives are aligned with business goals and objectives.
• Communication: Communicate program status, risks, and issues to stakeholders and senior management.
• Project Management: Manage the day-to-day \ activities of the project team, ensuring that tasks are completed on time and within budget.
• Quality Assurance: Ensure that the program meets the required quality standards.
• Resource Management: Manage program resources, including staffing, budget, and equipment.
• Change Management: Manage changes to the program scope, schedule, and budget and ensures that stakeholders are informed and aligned with the changes.
• Technical Expertise: You will have the strong technical expertise to understand the technical aspects of the program and provide guidance to the project team.
• Continuous Improvement: Continuously monitor and evaluate program performance and identify opportunities for improvement.
• Collaboration: Collaborate effectively with cross-functional teams, including software engineers, product managers, and other stakeholders. You must be able to build and maintain strong relationships with team members and stakeholders to ensure the project's success.

Roles & Responsibilities:

• Supervise, plan, and manage the stages of product development, approving the product at each stage.
• For maximum efficiency, create detailed project plans at each stage of product development.
• Maintain a steady flow of ideas and solutions during product development initiatives in order to introduce innovation and improve operational efficiency.
• Keep track of key metrics and create reports to communicate development progress to senior management, product managers, and cross-functional stakeholders.
• Work with a variety of teams, such as software architects, software engineers, system engineers, developers, and product teams.
• Determine cross-team dependencies and include them in the program planning process.
• Determine how to solve technical problems by diagnosing them and suggesting potential solutions.
• Ensure that product development and delivery can be completed within the product budget and timeframe.
• Oversee the product deployment process and, if necessary, assist with the integration process.
• Make necessary changes to product development processes based on performance metrics.
• Stay current on the latest developments in our product category and industry.
• Ensure complete compliance with industry standards by documenting all processes and adjusting them as needed.
• Manage project escalations and assist in the formation of project teams as needed.
• Maintain and implement project plans within the organization necessary technical programs to assist product management teams.

Experience: 12+Years

Location: Hyderabad

Working at Bottom Funnel Technologies Pvt Ltd

Develop faster - with our commitment to the best professional development.

Perform better - as part of a high-performance, empowering culture.

Shape an industry - with a market leader that continues to drive innovation.

Make a difference -by helping improve oral health worldwide.

Position

Reporting to the Director, Global Digital Marketing, the Digital Marketing Manager is responsible for the development and adoption of digital marketing strategies and campaign execution to promote demand generation across the business in assigned markets. The successful candidate will work with key business partners to deploy a consistent operating model across the business and manage the omni-channel deployment of digital marketing initiatives. The ideal candidate will handle communications on status of ongoing initiatives and develop analysis of opportunities in the digital space and own the digital marketing strategy and overall results of the program.

The successful candidate will have a strong background and understanding of not only of digital marketing, but all facets of digital business including analytics, site optimization, and the evolving interactive marketing landscape. Strong working knowledge around digital marketing channels and strategic development of local and global plans is a key component to success in this role.

The Digital Marketing Manager will be responsible for building a culture of quality and performance within the team and to develop data-driven, customer-centric and innovative marketing strategies.

Key Responsibilities

Develop and drive multi-channel digital marketing planning and strategy across the business

• Function as single point of contact for assigned markets to align their strategies to execution on digital channels
• Work’s cross-functionally with stakeholders in the development of strategic digital marketing plans, content and campaigns; drives collaboration on execution, building insights and optimizations with local market execution
• Owns adoption of Digital Marketing Programs and Playbook; works cross-functionally with internal and external partners to ensure adherence and consistency across execution guidelines are met.
• Collaborates with Corporate Marketing, Site Operations, Customer Analytics, and Commercial team partners in the execution of strategic, omni-channel digital marketing campaigns.
• Measures and analyzes performance of all digital campaigns and assess against goals (ROI and KPIs); adjust and execute changes to strategy based on results.
• Develop regular incrementality testing strategies to ensure highly optimized and valuable programs
• Work closely with key stakeholders within the Global Digital Marketing team to drive collaboration and alignment on planning, operations and reporting for all digital marketing initiatives.

The Ideal Candidate Will Have

Key Qualifications and Experience

• Bachelor’s degree in marketing, communication or related field
• At least 3 to 8 years of experience driving digital marketing programs, execution, and analysis preferably for fast paced industries (healthcare, finance, retail, manufacturing)
• Strong experience in driving B2B and/or B2C demand generation.
• Solid understanding of ecommerce and digital channels (digital advertising, email, social media and web operations)
• Strong communication skills: ability to lead high-level strategic planning sessions and deliver key findings and results to a broad audience
• Experience in supporting global markets a plus
• Experience in working within complex matrixed organizations with multiple stakeholders and dotted lines of responsibility.
• Previous experience with marketing planning tools, a plus.

Requirements

In addition to relevant industry background and functional skills, the key competencies of the ideal candidate include:

• Strong analytical skills and data-driven strategy development
• Strong project management experience and organizational skills; ability to handle multiple projects/campaigns simultaneously.
• Results orientation
• Cross-industry subject expertise
• Curiosity and ability to learn
• Plan and execute social media campaigns on all social platforms, Good knowledge of Search engine Optimization, Google Ads, PPC, and other ad campaign tools, Plan strategies for Digital marketing, Find and target audiences, Content creation skills
  Excellent communication and organizational skills, KPI Management.
• Must Knowledge of these tools SEMrush, Moz, Ahrefs, Mailchimp, sendinblue, Hubspot
• Excellent communication skills and presentable