digital Marketing

Job Description: Product Analyst

We are looking for a Product Analyst who can operate at the intersection of product thinking, analytics, and problem solving. This is a hybrid role for someone who is comfortable working with data, understands how ecommerce businesses function, and can help uncover the "why" behind business or website performance changes.

This role is ideal for someone who enjoys solving real business problems, performing root cause analysis on live websites or running businesses, identifying actionable insights, and supporting experiments that improve outcomes. You will work with both internal teams and clients, alongside Product Managers and other analysts, to drive better decision-making through structured analysis.

What you will do

• Conduct root cause analysis (RCA) for issues affecting live websites and ecommerce businesses

• Analyze business, product, and website performance to identify trends, issues, and opportunities

• Build and maintain dashboards that help teams monitor key business and product metrics

• Perform exploratory analysis to generate insights and support decision-making

• Work with product and client teams to frame problems clearly and convert ambiguous questions into analytical investigations

• Support experimentation by helping define what should be measured, analyzing results, and identifying learnings

• Understand and work with event tracking and analytics implementations

• Collaborate with Product Managers and other team members to improve visibility into business performance

• Communicate findings clearly to both internal stakeholders and clients in a way that drives action

What we are looking for

• 2–4 years of experience in product analytics, business analytics, web analytics, or similar roles

• Strong understanding of ecommerce and web analytics

• Strong SQL skills

• Ability to go beyond data retrieval and focus on analysis, interpretation, and problem solving

• Good understanding of how to investigate changes in metrics, funnels, conversion, and business performance

• Strong structured thinking and ability to break down messy problems logically

• Comfort working across multiple business contexts and learning quickly

• Strong communication skills, especially the ability to explain insights and recommendations to clients and non-technical stakeholders

• A product mindset — someone who can think beyond reporting and connect data to user behavior, business outcomes, and next steps

Good to have

• Familiarity with Shopify

• Experience with A/B testing or experimentation analysis

• Basic understanding of attribution and broader marketing analytics

• Exposure to event tracking setup and analytics instrumentation

• Familiarity with dashboarding and analytics tools, with the ability to quickly learn new tools as needed

• Python or R exposure is a plus, but not required

Who will do well in this role

• Someone who is a strong problem solver

• Someone who enjoys finding answers in imperfect or ambiguous situations

• Someone who is curious, structured, and business-minded

• Someone who can move between product questions, business questions, and analytical investigations without getting stuck in just reporting

• Someone who is comfortable working in a client-facing environment and can present insights with clarity and confidence

Role details

• Role: Product Analyst

• Location: Remote

• Hiring location: India only

• Type: Full-time

5+ years of DevOps/SRE experience in cloud-native, product-based companies (B2C scale preferred)

Strong hands-on AWS expertise across core and advanced services (EC2, ECS/EKS, Lambda, S3, CloudFront, RDS, VPC, IAM, ELB/ALB, Route53)

Proven experience designing high-availability, fault-tolerant cloud architectures for large-scale traffic

Strong experience building & maintaining CI/CD pipelines (Jenkins mandatory; GitHub Actions/GitLab CI a plus)

Prior experience running production-grade microservices deployments and automated rollout strategies (Blue/Green, Canary)

Hands-on experience with monitoring & observability tools (Grafana, Prometheus, ELK, CloudWatch, New Relic, etc.)

Solid hands-on experience with MongoDB in production, including performance tuning, indexing & replication

Strong scripting skills (Bash, Shell, Python) for automation

Hands-on experience with IaC (Terraform, CloudFormation, or Ansible)

Deep understanding of networking fundamentals (VPC, subnets, routing, NAT, security groups)

Strong experience in incident management, root cause analysis & production firefighti

About The Role

G2 is looking for a data-driven Off-Page SEO Outreach Specialist who thrives at the intersection of content distribution, authority building, and growth marketing. You’ll play a key role in scaling our organic visibility through strategic backlink acquisition, AI visibility optimisation, and digital PR initiatives. All tailored for a B2B SaaS audience.

You’ll collaborate closely with our content, partnerships, and growth teams to amplify reach, strengthen domain authority, and expand brand presence across high-authority web and AI surfaces.

In This Role, You Will: 

Responsibility Area: Organic Backlink Strategy & Execution

• Develop and run scalable backlink strategies to strengthen domain authority and content visibility.
• Identify and pursue high-quality link-building opportunities through cold outreach, guest posts, HARO, and industry collaborations.
• Monitor and analyze backlink profiles to ensure Backlink quality and relevance.
• Collaborate with content strategists to align SEO efforts with AI-driven content distribution trends.

Responsibility Area: Content Distribution & Digital PR

• Lead digital PR campaigns to earn mentions, features, and citations from top-tier industry publications and SaaS media.
• Build relationships with journalists and influencers to position the brand as a thought leader in its category.
• Develop new content distribution strategies that attract natural backlinks and brand mentions.

Responsibility Area: User Generated Content (UGC) & Community Growth

• Drive authentic engagement and brand storytelling on Reddit, Quora, and other UGC/community platforms.
• Identify trending discussions and contribute meaningfully to build brand presence and trust.
• Collaborate with content and social teams to activate community-led growth loops that feed into SEO and brand visibility.
• Track sentiment, discussions, and share of voice across community platforms to inform content and partnership opportunities.

Minimum Qualifications:

We realize applying for jobs can feel daunting at times. Even if you don’t check all the boxes in the job description, we encourage you to apply anyway. 

•  2+ years of Off-page SEO experience
• Experience with cold outreach campaigns
• Experience with Off-page SEO in the SaaS industry
• Strong verbal and written communication skills
• Strong organizational skills
• Self-motivated and works with a sense of urgency
• Tool skills: Ahrefs, Semrush, Hunter.io, Pitchbox, G-Suite.
• Network of relationships within the SaaS space 

Role Overview: We are looking for a Finance & Accounting Executive to manage invoicing, reconciliation, and expense tracking. The candidate will also be responsible for setting up systems and SOPs related to finance operations.

Key Responsibilities:

• Manage complete bookkeeping operations of the company consisting of all financial transactions, accounts payables, receiveables, inventory, etc.
• Reconciliation of statements from marketplaces, D2C website, etc. in a timely manner.
• Keep relevant teams of operations, marketing, etc. and founders fully informed about trends or observations obtained from bookkeeping activities.
• Generating and maintaining financial reports of the company and suggesting strategies and actions to the founders.

Requirements:

• Proficiency in accounting and billing softwares such as TallyPrime.
• Minimum 1-2 years of prior experience of bookkeeping operations preferably with a D2C company.
• Awareness about Indian taxation laws including GST compliance.
• Diligent approach towards accounts and willingness to learn about new laws.
• Strong organisational skills and ability to work independently with attention to detail.

We are looking out for an iOS Developer to join the Mobile team to take end to end ownership of our iOS Consumer App. We are looking out for someone who speaks fluent Swift and loves shipping and building beautiful, maintainable and scalable apps.

Requirements:

• You have 2-6 years of experience working with Swift and Objective-C whenever you encounter the pitfalls of Swift.
• Familiarity with MVC, MVP, MVVM and VIPER architectures.
• You have worked on 2-3 production apps with MAU's in the range of 25K+.
• You love getting your hands dirty and are dealing with legacy parts of the code bases.
• You have experience building projects from scratch as well as building on top of existing code bases.
• You have handled complex views ranging from Form Heavy views to Animation Heavy views.
• You have a strong bias towards action.

Good to have:

• Experience dealing with Location Data along with Mapping interfaces like Google Maps, Map Box or MapMyIndia.
• Experience implementing CI/CD, Automated Tests and Unit Testing.
• Experience with RxSwift, Alamofire, Kingfisher, Lottie, SwiftyBeaver, Firebase SDK, Clevertap SDK and ObjectMapper.
• Implementing designs w. r. t HCI guidelines.

Technical Lead – AUTOSAR

Location : Hyderabad

Fulltime

Job Description:

Must Have:

Proficient in development of Base Software in AUTOSAR.

Experience in configuration of different AUTOSAR BSW components (Comms/Diags/Memory).

Experience of working in any of the commercial AUTOSAR stack’s (EB/Vector/KPIT/Mentor/Arccore etc.).

Very good problem resolution and debugging skills.

Very good communication and cross-cultural skills.

Good To Have:

Experience of working in Vector AUTOSAR Stack and related tool chain.

Experience of working in RTE and APSW layers.

Experience in people management.

Working Knowledge in IS026262.

Experience in latest uc platforms (Infineon/Renesas/TI/NXP).

Job R&R:

Mentor/Lead a team of around 5-10 engineers.

Role might include supervisory responsibility.

Work in SW development of ADAS Products.

Responsibilities:

• Configure and maintain Tableau Server Software Layer.
• In charge of system administration (includes site creation, server maintenance/upgrades/patches) and change management
• Monitor server activity/usage statistics to identify possible performance issues
• Carry out performance tuning of tableau server environment (clustering, load balancing)
• Create/Manage groups, workbooks and projects, database views, data sources and data connections.
• Proactively communicate with stakeholders to resolve issues and get work done
• Set up a governance process around Tableau dashboard processes.

Qualifications

• Bachelor's degree in computer science, business analytics or related field
• 3 or more years of professional experience as an administrator
• Experience in developing, configuring and administering Tableau Server.
• Ability to play with data and build reports / dashboards using Tableau
• Strong written and verbal communication skills

• You'll make it happen by creating the copies for the best funnels for Knorish, constantly improving, optimizing the existing content with fanatic attention to marketing.
• Experience in creating mind-boggling content for social advertising channels including YouTube, Facebook, Twitter
• Optimizing PR campaigns when there is a need
• Boundless positivity, zeal for learning, calculated experimentation, and a desire to become a Voice of the platform
• Create SEO optimized blogs for posting
• Preferred to have a deep understanding of SEO, Keyword analysis, SEMRUSH, UBERSUGGEST, AHREFS
• A must knowledge of CMS, blog maintenance, CTAs, and others

• Market+ Salary
• Annual Bonuses

• You have experience of 2-4 years in building high-performance consumer-facing mobile applications at Product companies of a decent scale.
• You can write code preferably in Golang and Python.
• You have experience with debugging production issues and writing RCAs.
• You have demonstrable stories of being on-call and how outages have been handled.
• You have experience developing products on Kubernetes and cloud providers like GCP and AWS.
• You have worked with Cloud Native (CNCF) technologies.
• You have experience automating CI/CD pipelines.
• You are an excellent collaborator & communicator. You know that start-ups are a team sport.
• You listen to others, aren’t afraid to speak your mind and always try to ask the right questions.
• You are excited by the prospect of working in a distributed team and company