Digital Marketer

Please connect with me here and my linkedin.

Job Title: Senior Performance Marketing Manager

Location: Bangalore

Experience: 5–8 Years | Performance Marketing | D2C & Marketplaces | Revenue Growth

Industry: FemTech | Skincare | Nutraceuticals | FMCG | Consumer Health

COMPANY OVERVIEW

Miror is India's leading FemTech platform transforming how women experience peri-menopause and menopause. In just a year, we've built India's largest menopause-focused WhatsApp community, partnered with the National Health Mission and the Indian Menopause Society, and launched category-defining nutraceutical products and digital health services.

Our app blends science and technology—offering personalized care pathways, symptom tracking, diagnostics, AI-powered chat, expert consultations, and more. We are proud recipients of the Innovation in Menopause Care Award at the Global Women's Health Innovation Conference 2024

We simplify supplements using transparency, data, and proven ingredients. With a strong presence across D2C, marketplaces, and app ecosystems, we are seeking a senior, revenue-obsessed Performance Marketing leader to own acquisition, retention, and sales growth through high-impact digital strategies.

Learn more: www.miror.in

SUMMARY

Senior Performance Marketing Manager with 5–8 years of experience owning paid acquisition, revenue scaling, and multi-channel campaign strategy for D2C and e-commerce brands. Deep expertise in Meta and Google Ads, with a strong commercial lens on sales outcomes, ROAS, CAC optimisation, and full-funnel growth. A proven revenue driver with the ability to build frameworks, lead experiments, and align marketing spend directly to business growth. Experience in Nutra healthcare, skincare, or FMCG is a strong added advantage.

CORE COMPETENCIES

·       Senior Paid Media Strategy — Meta Ads & Google Ads

·       D2C & Marketplace Sales (Amazon, Website)

·       Revenue Scaling & Commercial Growth Ownership

·       Full-Funnel Campaign Architecture (Prospecting → Retention)

·       Budget Forecasting — CAC, ROAS, LTV, MER, AOV

·       A/B Testing & Structured Experimentation

·       Marketing Analytics, Attribution & Incrementality

·       Conversion Rate Optimisation (CRO)

·       App-Led Growth & Marketplace Revenue Expansion

·       Creative Strategy & Performance Briefing

·       GA4, Google Tag Manager, Pixel & Conversion API

·       Revenue Reporting & Actionable Insights

·       Team Leadership & Cross-Functional Collaboration

ROLE OVERVIEW

We are seeking a Senior Performance Marketing Manager to own end-to-end paid acquisition and revenue growth at Miror. This is a high-impact, senior individual contributor role with the potential to build and lead a performance team. The ideal candidate brings a revenue-first mindset, sharp analytical thinking, and deep hands-on expertise in scaling D2C sales through paid media and performance-led growth strategies.

RESPONSIBILITIES

1. Revenue Strategy & Commercial Ownership

·       Own the paid marketing P&L — set and deliver revenue, ROAS, and CAC targets across all paid channels.

·       Build full-funnel campaign architectures aligned to monthly, quarterly, and annual revenue goals.

·       Forecast budgets and revenue projections in partnership with the business and product teams.

·       Drive sales growth across D2C, marketplaces, and app ecosystems through performance-led strategies.

2. Campaign Execution & Optimisation

·       Lead execution and optimisation of campaigns on Meta Ads (Facebook, Instagram) and Google Ads (Search, Shopping, Display, YouTube).

·       Continuously iterate on audiences, bidding strategies, placements, and creative formats.

·       Run structured A/B tests on ad copies, landing pages, and audience segments to maximise conversion.

·       Implement and maintain event tracking, pixel setups, and conversion APIs for accurate measurement.

3. Analytics, Attribution & Reporting

·       Monitor daily and weekly performance — take decisive corrective action to protect KPIs and revenue.

·       Build executive-level dashboards and reports highlighting key insights, wins, and growth opportunities.

·       Measure incrementally, optimise attribution models, and focus on LTV-driven growth over short-term ROAS.

·       Leverage data to identify revenue leakages and unlock untapped audience or channel opportunities.

4. Creative & Messaging Strategy

·       Brief the creative team with data-backed direction for high-converting ad creatives and landing pages.

·       Identify winning hooks, messaging frameworks, and creative formats based on performance signals.

·       Champion a test-and-learn culture for creative iterations tied to sales outcomes.

5. Growth, Scaling & Innovation

·       Identify and activate scalable audience pools and new revenue channels.

·       Experiment with new campaign types, emerging ad formats, and growth loops to unlock incremental revenue.

·       Lead CRO initiatives to improve landing page performance and purchase conversion rates.

·       Evaluate and onboard new tools, automation, and technologies to improve performance efficiency.

6. Team & Stakeholder Leadership

·       Collaborate closely with brand, product, content, and tech teams to align performance efforts with business priorities.

·       Mentor junior performance marketers and contribute to building a high-performance growth team.

·       Present performance insights and growth strategies to senior leadership.

QUALIFICATIONS

·       5–8 years of hands-on experience running Meta and Google performance campaigns for a D2C or e-commerce brand.

·       Deep understanding of performance metrics — ROAS, CAC, LTV, MER, AOV — and how they connect to business revenue.

·       Demonstrated track record of scaling revenue profitably at a D2C brand.

·       Strong analytical ability to derive insights from complex data and make fast, high-quality decisions.

·       Proficiency in GA4, Google Tag Manager, Shopify, and ad automation/optimisation tools.

·       Experience in Nutra healthcare, skincare, or FMCG is a strong added advantage.

·       Creative mindset balanced with a rigorous, data-driven approach to problem-solving.

PREFERRED SKILLS (GOOD TO HAVE)

·       Experience in app-led growth, marketplace categories, or multi-vertical revenue scaling.

·       Familiarity with marketing automation, deep linking, and experimentation platforms.

·       Prior experience leading or mentoring a performance marketing team.

·       Interest in skincare, wellness, beauty, or consumer-first health brands.

·       Experience with incrementally testing, MMM (Marketing Mix Modelling), or advanced attribution frameworks.

TOOLS & PLATFORMS

·       Meta Ads Manager & Google Ads

·       Shopify & D2C Website Platforms

·       SEO & Analytics Tools (Ahrefs, SEMrush, Search Console)

·       Reporting Dashboards

·       Marketing Automation & Deep Linking Tools

WHAT WE OFFER

·       Competitive senior-level compensation + performance-based bonuses

·       Direct ownership of revenue outcomes with high visibility to leadership

·       Opportunity to build and scale a performance team as the company grows

·       Dynamic, data-driven, and purpose-led working environment

·       Career growth into a Head of Growth or Marketing Leadership role

WHY JOIN US?

·       Be part of a high-growth startup tackling a real and underserved need in women's healthcare.

·       Work with a passionate, purpose-driven team at the intersection of health and technology.

·       Own meaningful revenue goals with the autonomy to build and execute your strategy.

·       Competitive salary and a clear path to senior leadership as we scale toward our $1B+ vision.

TO APPLY

Connect on my LinkedIn - https://www.linkedin.com/in/indrani-dutta-a9a65135/

About Us: We are not just an AD agency or a creative agency, we are a Communication Company. Founded in 2014, Moshi Moshi is a young, creative, gutsy, and committed communication company that

wants its clients to always expect the EXTRA from it. Our primary clientele consists of Startups and corporations like Ola, Zoomcar, Mercedes Benz, ITC, Aditya Birla Group, TATA Group, MTV, IHCL, Jaquar, Sobha, Simple Energy, and Godrej amongst others. We have a huge team of creative folks, marketers, learners, developers, and coders who believe Moshi Moshi is an experience rather than a company.

Why Moshi Moshi? The learning curve at Moshi Moshi is very high when compared to the industry average and that's primarily because you get to work with Companies / Brand managers / Marketers of different sizes and thought processes who push you to think better and faster. So, hop on to the ride we dearly call Moshi Moshi and let's Say hello to the world.

PS:- We are also very close to a lot of food joints and breweries, so in case your manager/boss gives you a lot of work or is Expecting the Extra, you can quickly grab a recharge and continue with your everyday

life struggles. We can't do much about the manager!

Job Role: Video Lead

Experience Level: 5+ years

Location: Bangalore, Onsite

Job Description: We are looking for someone with previous social media reels edit/ creation experience who holds an experience of 5 Years plus.

Responsibilities:-

● Creation of Social media posts, reels, etc .

● Edit videotapes, insert music, dialogue, and sound effects, and arrange films into sequences.

● Correct errors, using editing equipment.

● Must know motion graphics.

● Minimum 8-10 edits in a day.

● Client interaction and team handling is a must.

● Should be a master in Adobe After Effects, Photoshop, Illustrator and Adobe Premiere Pro.

Process Executive:

Domain: ITES/BPO, KPO

Designation: Process Executive - Voice

Educational Background: Minimum Technical Graduate (Btech, Bsc IT,- BSC Com Sci, MCA, Etc.)

PE Experience: 0M to 6M experience in Digital Marketing / Certification in DM along with good

communication skills

Shifts: Rotational/ Flexibility to work in night shift

Work location: Gurgaon - permanent work from office

Shift: 24*7

Travel: Not required

Certification: Required if Fresher

• Excellent communication skills (written and verbal)

• Ability to communicate correctly and clearly with all customers

• Excellent documentation skills

• Good comprehension skills ability to clearly understand and state the issues customers present

• Ability to concentrate follow customers issues without distraction to resolution

• Good composition skills ability to compose a grammatically correct, concise, and accurate written

response

• Work successfully in a team environment as well as independently

• Ability to use a desktop computer system

• Familiarity with Windows, Microsoft Office & Browsing Internet resources

• Excellent typing skills

• Excellent customer service skills, including maintaining focus on the customer issue in a fast-paced

environment

• Demonstrates ownership to resolve challenging customer issues, escalating when necessary

• Flexible with the working schedule; may be expected to work weekends, holidays and events

• Ability to work overtime as required by business

• Ability to approach problems logically and rationally

• Action oriented and self-disciplined

• Organized and detail-oriented

• Resolving Technical complex queries,

• escalation channel to drive solution of B2B queries,

• detect and track App defects and inconsistencies,

• drive continuous improvement through root cause identification and defect elimination

We are looking for a motivated and results-driven SaaS Sales Executive who has experience in selling software solutions or SaaS products. The ideal candidate should be capable of identifying potential clients, understanding their business requirements, and offering suitable software solutions to drive revenue growth.

Key Responsibilities

Identify and generate new business opportunities through calls, emails, LinkedIn, and other lead generation platforms.

Present and demonstrate software/SaaS products to prospective clients.

Understand client requirements and provide appropriate product solutions.

Conduct product demonstrations, online meetings, and follow-ups with potential customers.

Convert leads into successful sales and achieve monthly sales targets.

Maintain strong relationships with existing clients to ensure customer satisfaction and retention.

Maintain accurate records of leads, sales activities, and customer interactions in CRM or internal systems.

Coordinate with the technical and implementation teams for smooth onboarding of clients.

Stay updated with industry trends and competitor offerings.

Required Skills

Experience in SaaS / Software sales or IT product sales.

Strong communication and negotiation skills.

Ability to handle client objections and close deals effectively.

Knowledge of CRM tools, LinkedIn, and online sales platforms is an advantage.

Self-motivated with a target-driven mindset.

Good understanding of sales pipelines and customer relationship management.

Job Title: Senior .NET Developer

Location: Kolkata

Job Type: Full-time

Experience: 8-15 years

Job Description:

We are seeking a highly skilled Senior .NET Developer with 8 -15 years of experience to join our team. The ideal candidate will have a strong command of .NET development and excellent communication skills to effectively collaborate with cross-functional teams and stakeholders.

Responsibilities:

• Lead the design, development, testing, and deployment of high-quality .NET applications.
• Mentor junior developers and provide technical guidance and support.
• Collaborate with project managers, business analysts, and stakeholders to gather requirements, define project scope, and contribute to system architectural design and planning discussions.
• Communicate effectively with team members, stakeholders, and clients to understand project requirements, provide updates on project progress, and participate in Code Reviews with Peers/Technical Lead.
• Stay updated with the latest technologies, trends, and developments in .NET development and implement best practices, coding standards, and design patterns to ensure robust and scalable solutions.
• Troubleshoot and debug issues to maintain the stability and performance of existing applications, identify issues, conduct root cause analysis, and recommend/implement solutions.
• Document technical specifications, system architecture, and development processes, and develop relevant documentation around the solutions.
• Estimate and develop scalable solutions using .Net technologies in a highly collaborative agile environment with strong experience in C#, ASP.net Core, Web API, Develop SP, query, and table schema in SQL Server, and perform unit, integration and system testing to ensure quality release of the product.
• Contribute to system architectural design and planning discussions.
• Take initiative and ownership to drive development projects and invest in self-development.
• 4-6 years of experience designing and developing n-tier Web applications using .Net Framework, .Net Core, ASP.Net, WCF and C#, MVC 4/5 Web Development, RESTful API Services, Web API and JSON.
• Exposure to Agile Scrum and associated framework, User Stories/product backlog, and TFS/JIRA Usage.
• Knowledge of scripting frameworks like ReactJS, and experience with source control like Git or Bitbucket is preferred.
• Proven experience with AJAX, jQuery, JavaScript, and CSS, knowledge of SOLID principles, and working experience with design principles including design patterns.
• Good exposure to one or more implementations of CI & CD using Jenkins, and Docker containerization.
• Knowledge of API development with an understanding of HTTP and REST architecture.

Eligible Criteria:

• Excellent verbal and written communication and organizational skills, keen attention to detail, and multi-tasking abilities.

· Bachelor's degree in Computer Science, Engineering, or a related field.

· 5-10 years of professional experience in .NET development.

· Extensive knowledge and experience with C#, ASP.NET, MVC, Web API, and SQL Server.

· Proficiency in Azure cloud & related environments

· Experience working in Agile methodologies and collaborative team environments.

· Excellent problem-solving skills and attention to detail.

· Ability to work independently and as part of a team, with a proactive and positive attitude.

· Familiarity with front-end technologies such as HTML5, CSS3, JavaScript, and frameworks like ReactJS is a plus.

· Certifications in .NET development or related technologies are desirable but not required.

Benefits: Salary as per Market standard, PF, Medical insurance for permanent employees.

Employment Type

Full-time

Academic Counselor - Chennai

Hiring Sales Executives/Counselors from Educational industry background.

Job Description

Counseling the students for the Test Prep Programs

Handling enquiries and getting the enrollments done

Achieving monthly sales targets

cold calling

Work Schedule: 6 days a week (including weekends), 1 fixed weekly off on weekday

Required Candidate profile

Sales aggressive Experience in counseling/ sales Good communication skills.

Presentable

Roles , Responsibilities& Skills  :-

• Proficiency in js, deep knowledge of SQL and NoSQL databases.
• Knowledge of ElasticSearch is a plus.
• Design, build and maintain high performance, reusable system applying best Engineering practices.
• Experience in building and consuming REST API.
• Work with Agile methodology
• Go getter attitude with delivery mindset.
• Strong communication skills across the board, with a passion for finding and sharing best practices and driving greater discipline.
• Team player
• Ability to multi-task and work in fast paced environment
• Quality focus.

UI experience

• Angular Version 7+ or React experience
• Knowledge of CSS/design frameworks
• Ability to coordinate and implement UX designs.