JOB Description
Job Title: Marketing Manager
Industry: Services like Hospitality/Entertainment/ Events / Facilities Etc.
Roles and Responsibilities
- Understanding of general Business and Marketing concepts.
- Prepare Marketing Plan and Budgets.
- Familiarity with social media, social networking, email marketing and other digital marketing platforms.
- Strong written and verbal communication skills.
- Prepare and deliver promotional presentations.
- Coordinate with Digital marketing agency for generating Analytics Report.
- Lead Generation.
- Perform necessary market research for the business units.
- Understanding and execution of branding, branding guidelines and Corporate Communication.
Skills
- Awareness of Digital Marketing Platforms and Distribution Channels.
- Verbal and Written Communication.
- SEO & SEM, Email campaigns, Google Ads.
- Exposure towards Branding and Market Campaigns is a must.
About Atluri Holdings Pvt Ltd
Similar jobs
● Develop and monitor the company’s growth strategy for all stages in the funnel including
defining a roadmap for each marketing channel
● Oversee all online marketing efforts (SEM/SEO, social media, email, blogs, ads, traditional
media) and offline marketing efforts (hosting events, word of mouth, etc.)
● Maximize the effectiveness of user discovery and our onboarding experience
● Develop a system to track conversion rates and measure progress against goals, constantly
looking to eliminate bottlenecks, improve processes, and introduce creative ideas and
solutions that are quickly tested and evaluated
● Provide customer insight to the Product team by blending data with a deep understanding of
user needs, habits, and perceptions developed through targeted interviews, usability studies,
and customer feedback
● Identify user personas and translate our product and outcomes into external messaging and
communications
● Balance business goals and revenue targets with top-notch user delight as a North Star
● Set up CRM to capture detailed and timely data at all user/customer touchpoints
● Communicate strategies and results to the leadership team on a consistent basis
Qualifications
● 4+ years of relevant experience in a growth marketing or growth hacking role
● Experience setting, executing, and iterating on a growth strategy
● Experience scaling customer acquisition, activation, and retention while maximizing lifetime
value
● Experience building, leading, and managing a team of marketers and/or sales persons
● Proven experience tracking analytics and developing KPIs
● Proven experience in online acquisition tactics and best practices
● Strong written and verbal communication skills
● Strong organizational skills and attention to detail
● Ability to manage multiple tasks and priorities at once
● Ability to perform well in a fast-paced, cross-functional, dynamic, and ambiguous startup
environment
- Perform daily account management on Google AdWords, Facebook, Bing and other search platforms.
- Assist in the maintenance and monitoring of keyword bids, Account daily and monthly budget caps, impression shares, quality score & other important account metrics.
- Provide creative copy suggestions and graphical ad templates.
Assist in the management of Display network placement lists on AdWords & through other contextual advertising platforms.
- Can devise strategies to increase ROI – Is good at increasing CTR & reducing the cost per clicks
- Support the generation of new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.
- Able to understand the business website thoroughly so as to implement a strategic plan for Google AdWords
- Keep pace with search engine and PPC industry trends and developments
My name is Raymond and I am Sales Manager
We are an agent for Headphone Zone, a branded premium audiovisual equipment company based in India, I need an expert in Facebook ad campaign optimization, scaling and management Social Network. association of people who know how to create profitable campaigns. Project budget 80,000$ - 100,000$
If you are interested in the project and help us solve the problem. Please contact my
Best regards,
Raymond
- Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
- Developing and monitoring campaign budgets.
- Planning and managing our social media platforms.
- Preparing accurate reports on our marketing campaign’s overall performance.
- Coordinating with advertising and media experts to improve marketing results.
- Identifying the latest trends and technologies affecting our industry.
- Evaluating important metrics that affect our website traffic, service quotas, and target audience.
- Working with your team to brainstorm new and innovative growth strategies.
- Overseeing and managing all contests, giveaways, and other digital projects.
SEO Strategy & execution.
Ensuring all website content, blogs are SEO optimised
Help drive Keyword strategy & Paid promotions
Content distribution, building backlinks, Posting on quora, medium etc
Automate Emails, Database management for broadcast and data integrations (Mailchimp)
Website Management - landing page updates, content update
Should have basic SEO knowledge and comfortable with WordPress
About:
Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life.
Role:
B2B Social Media Expert
Description:
Are you intimately familiar with the LinkedIn algorithm? Do you specialize in growing brand following on Twitter? Are you proficient in defining and executing social media strategies for Quora, Reddit, Instagram, and Facebook? We’re looking for an expert with a solid understanding of how each social media channel works and how to optimize content so that it is engaging. As the B2B Digital Marketing Specialist, you will also be responsible for organizing and producing content that follows our clients’ brand guidelines.
Competencies:
- Consistent and self-driven to learn about social media platforms and trends.
- Strong creative storytelling skills with a focus on visual and content aesthetics.
Skills:
- Working knowledge of SMM tools like Hootsuite, Moz, Loomly, etc.
- Working knowledge of design applications like Adobe Suite, Canva, etc., and other video editing tools.
- Adept at digital tools like Facebook Insights, Twitter Analytics, Google Analytics/Google Ad Manager.
- Adept at communicating in a professional, but unique social media “voice” for each client; directly aligned with the clients’ thought leadership and content platform.
Experience:
- Demonstrable B2B social networking experience and social analytics tools.
- Experience in managing multiple digital marketing campaigns with the ability to analyze and make recommendations on performance.
- Strong understanding of social media KPIs, keyword optimization tools, and social media algorithms.
Location and Type:
Remote, Full-time
Evaluation:
Portfolios will be checked for expertise in the B2B domain. Please share only case studies of growth where the strategy and execution were owned end-to-end by you. Shortlisting will be followed by a video interview.
About:
Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life.
Role:
B2B Marketing Generalist
Description:
This role will be a mix of client management and project management. You’ll be expected to understand the client’s goals, weekly and monthly SLAs, and lead a team to delivery. Have you worked with marketing and sales teams in an integrated manner and targeted enterprise clients in different geographies across the globe? Do you understand enterprise sales cycles, buying processes, different roles? Do you have exposure to different domains, industries, marketing, and sales technologies? Do you understand the big picture better than the details? This job might be for you!
Competencies:
- Able to multitask independently with minimal supervision
- Naturally able to think critically and take independent decisions
- Meticulous with project documentation
Skills:
- Experience with social media, digital marketing, marketing automation, CRM, and marketing analytics tools
- Highly proficient with Microsoft Office (Excel, PowerPoint)
- Experience with agile project planning and management will be a plus
Experience:
- Demonstrable B2B GTM experience that includes SEO/SEM, email marketing, social media, and/or display advertising campaigns.
- Highly creative with experience in identifying target audiences and devising marketing campaigns that engage, inform, and motivate.
- Ability to write/execute creative and project briefs and communicate technical info with ease.
Location and Type:
Remote, Full-time
Evaluation:
Portfolio will be checked for expertise on handling marketing communication and campaigns in the B2B domain. Please share only samples of work done by yourself end-to-end. Shortlisting will be followed by a video interview.
About Fyp
Gen Z is the generation of Innovators😎. They’re creators🤹♀️. They’re hustlers🧑💻. They’re dreamers🤴. And they’re not afraid to take on challenges, especially when it comes to their finances - and we’re here for it.
Fyp is a next-generation financial services company building a better banking experience to help teens achieve financial independence and knowledge at an earlier age.
We’re on a mission to help GenZ become smart about money, financially healthy, and happy adults. We are focused on disrupting banking through a differentiated mobile-first consumer experience.
If you’re passionate about delightful user experiences, clear about doing the right thing, hungry to impact millions of lives, and looking to join a fast-growing company with a strong mission and vision that puts people first, we want to meet you.
The Role
We are looking for an entrepreneurial leader to accelerate our paid media efforts. As the Performance Marketing Manager, you will lead the development and execution of our performance strategy. From creative development to channel exploration and optimization, you will have a direct impact on the growth of FYP. We are looking for someone who thrives in a fast-paced environment and roots their decisions in data.
Responsibilities / Your mission, should you choose to accept🚀
- Develop, execute, optimize, and own our performance marketing strategy
- Manage the paid budget and drive efficiencies as we scale
- Explore and test new channels and audiences, utilizing data to validate the channel’s efficacy
- Ensuring best possible spent optimization by continuously optimizing campaigns based on learnings from multiple A/B tests across creatives, targets, and other strategies
- Managing full-cycle execution of campaigns with varying objectives across paid media channels
- Have a data-driven approach to make informed decisions while optimizing campaigns and improving effectiveness in all paid media channels
- Managing performance and post-campaign analysis reporting
- You will manage a budget, allocate proper spending across all channels, continuously working on enhancing the ROI
- Keep up to date with Gen Z culture and trends to inform new creative and channel strategies
About You
- 3 years of acquisition and growth marketing experience, preferably with a mobile app
- Experience owning the exploration and testing of new channels
- Exceptional analytical skills with the ability to answer questions and build reporting using analytical tools, data visualization tools, and spreadsheets
- Experience in performance campaign execution with special focus on programmatic platforms such as Google ecosystem and Facebook ecosystem, Affiliate networks, and SEO with a proven track record of successfully executed campaigns
- Naturally curious and willing to take measured risks
Working at Fyp
- Competitive salary based on experience 🤑
- High potential for growth 🏆
- Health Insurance for Family 🚑
- Employee referral program 👯♀️👯
- Subscription to OTT platforms (Amazon Prime, Zee 5, and Hotstar)🤩
- We highly stress creating an enjoyable workplace 🥳
Employment Type
Full-time
