Digital Marketing Specialist

JOB TITLE/HEADLINE: Sr. Manager / Manager – Marketing

EMPLOYMENT TYPE: Full time, permanent.

REPORTING TO: CBO

LOCATION: Mumbai

WHAT WE EXPECT FROM YOU:

• Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
• Planning marketing campaigns, including Email/SMS, Social Media, SEM, display advertising, affiliate marketing & media/PR relations
• Drive customer activation, engagement and retention through marketing strategies
• Creating / Strategizing the right content for various media
• Coordinating marketing strategies with the sales, financial, IT, and product departments.
• Maintaining our social media presence across all digital channels
• Measuring and reporting on the performance of all marketing campaigns
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.

OUR IDEAL CANDIDATE:

• BS/MS/MBA degree in marketing or a related field from premier institutes
• Proven working experience in marketing
• Demonstrable experience leading and managing SEM, SMM, Affiliate Marketing, Marketing database, email, and/or display advertising campaigns
• Experience in optimizing landing pages and user funnels
• Solid knowledge of website analytics tools (e.g., Google Analytics, AdWords, DART etc.)
• Strong analytical skills and data-driven thinking

YOU WILL LOVE WORKING WITH FATAKPAY BECAUSE:

• We value balance. We are committed to providing an environment where you can balance great work with a great life.
• We’ll invest in your career. Our company’s proliferating, and we’ll allow you to do the same. You’ll have access to several professional development opportunities so that you can keep up with the company’s evolving needs.
• We offer competitive compensation packages. We deeply value the talent our team brings to the table and believe that fair and equitable total compensation packages are part of our commitment to everyone who works here.
• Multicultural workplace. A multicultural and diverse team of colleagues from different states.
• An opportunity to wear many hats
• An entrepreneurial crew that supports risk, intuition, and frequent experimentation
• The opportunity to make an impact in a transformative industry
• A chance to build and lead a highly talented and driven team

OTHER PERKS & BENEFITS:

• Progressive and flexible work hours that match your personality and lifestyle.
• Compensation could include stock options for significant upside.
• Health benefits
• Cool gadgets and swags
• Attractive wellness programs
• Competitive performance bonus
• Paid sick leave
• Paid maternity and paternity leave
• Career development training.

ABOUT THE COMPANY:

Fatakpay Digital Private Ltd (Fatakpay) is a digital-only lending platform that provides short-term personal loans (STPL) through QR-based credit lines. It was founded by four IIT- B, Erasmus University alum, and 70+ years of combined experience in Tech and Finance.

The solution provides a 100% digital and paperless quick, transparent and secure way to transact in multilingual format with a ‘scan now, pay later’ facility and easy repayment options.

We're a company that strongly believes in teamwork, design, creativity and tech. We love to build the best possible Financial Tech products that make the world a better place.

Receptionist & Admin Executive

Working Days: Tuesday–Sunday (Monday off)

Overview:

The Receptionist & Admin Executive will serve as the first point of contact for visitors, ensuring a welcoming and professional experience while supporting day-to-day administrative operations.

Key Responsibilities:

• Greet and assist clients and visitors courteously.
• Manage calls, emails, and front-desk inquiries efficiently.
• Maintain a neat and organized reception area.
• Coordinate couriers, deliveries, and office supplies.
• Support HR/Admin with documentation, scheduling, and vendor coordination.
• Assist with meeting arrangements, interviews, and office events.

Requirements:

• Excellent communication skills in English (Kannada a plus).
• Presentable, polite, and professional demeanor.
• Organized, proactive, and detail-oriented.
• Proficient in MS Office; prior front-office/admin experience preferred.

Role - Manager – Paid Search/Social, (Gurgaon, Bangalore, Mumbai)

Overview of job -

Our Client is the world’s largest media investment company which is a part of WPP. They are a global digital transformation agency with 1200 employees across 21 nations. Our team of experts support clients in programmatic, social, paid search, analytics, technology, organic search, affiliate marketing, e-commerce and across traditional channels.

We are currently looking for a Manager – Performance Marketing In this role, you will be responsible for a massive opportunity to build and be a part of largest performance marketing setup. This role assumes responsibility of crafting a performance strategy for clients and create success stories. Reporting of the role

This role reports to the Director – Performance Marketing

What your day job looks like -

● Develop strong relationships with counterparts in GroupM regional teams (Europe, U.S., Asia)

● Support the training and growth of your team

● Enforce search and social best practices with a focus on platform expertise, consistency, and quality of work delivery

● Be accountable for consistent work delivery to GroupM regional teams by ensuring a high quality of output

● Serve as point of escalation for your team and take ownership of resolving any issue

● Provide career development and coaching for your team

● Line manage 2-5 direct reports

● Provide timely and actionable feedback to the team to aid in their development, improvement, and progress. Provide awareness and recognition for jobs well done

● Present strong and effective communication across all levels

What you’ll bring:

● You are proficient in English

● You have 5+ year experience of planning and managing Search and Social campaigns across multiple self-serve biddable platforms

● You have a high-level knowledge of Paid Search and paid social platforms (AdWords, Bing, Facebook, LinkedIn, Twitter, SA360, GA, AdWords Editor)

● Kenshoo, Marine, Salesforce, etc is a plus

● You possess strong analytical skills and a natural affinity for numbers ● You are able to examine raw data, draw conclusions and develop actionable recommendations as needed

● You have experience maintaining quality standards at scale

● You have experience providing service to local teams from a centralized location

● You have a passion for everything digital, with an active interest and understanding of online advertising industry trends

● You have excellent communication skills, both verbal and written

● You are proficient in Microsoft office and Google Sheets 

We are looking for "Mulesoft Developer" for Reputed Client @ Coimbatore Permanent Role.

• 5 Years of IT experience

• Current 3+ years of hands-on MuleSoft development experience, including creating custom Mule

• Enterprise-level Java development experience (ex. J2EE web development experience using but not limited to EJB, Servlet, JDBC, ORM, etc.)

• Experience with SOAP and REST Web services, RAML Swagger open API development, and SOA APIs ensuring MuleSoft best practices.

• Experience with concepts for MuleSoft implementations including encryption, security, logging, throttling, scalability and clustering.

• A pro-active individual with strong communication skills

Responsibilities

•Responsible for print communication and advertising for Hidesign and Hidesign group of companies–The Promenade, Le Dupleix, Casablanca.

•Concept and design of advertisements, in-store promotions and offers

•Menu designs, posters, tent cards, stationery design, VM props (involving print media), catalogues, booklets, brochures etc.

•E-mailers and web pages for online offers

• Responsible for video editing

• Implementation and design of in-store posters and signage’s

Requirements

· Adobe Illustrator, Photoshop, InDesign, Flash, Corel draw, HTML, UI/UX, Word, Excel, Power point

· Technical knowledge of printing, print-finishes and color management

· Areas managed: print ads / publication / collaterals / illustrations / web design (any online + basic film editing experience is a plus)

· Attitude: Assertive, efficient, great executional skill, ability to think,

follows timelines and result-oriented with a sense of styling.

Roles & Responsibilities:

 Responsible for managing + executing content for social media platforms like Instagram,

LinkedIn, YouTube, etc. Build and execute social media marketing strategies. Working with our

marketing team to design and create the campaign test to communicate the results to using the

data to inform future business decisions.

 Collaborate with other departments (marketing, video team, etc.) to create engaging social

media content (Stories, posts, reels, etc).

 Planning, Creation, and Publishing of Instagram Reels.

 Managing ORM of IIDE s Social Media.

 Creating the entire campaign, shooting it out, monitoring it, and analyzing it.

 Measure output and revise social media strategies from time to time.

 Takedown any other activities from your reporting manager as and when required.

 Flexibility and willingness to go beyond the call of duty (a go-getter).

 Required Experience and Qualifications:

 Basic Shooting skills using the phone

 Basics of Adobe design & Video tools - Illustrator, Photoshop & Premiere Pro

BENEFITS: -

 Competitive salary and stock options -

 Premium medical benefits 

LOCATION: - Remote (India) 

EDUCATION AND EXPERIENCE - 

Degree in computer science, software engineering, or a related field - 

At least 3-5 years of professional work experience as a 

DevOps / test automation / deployment engineer -

 Experience in agile software development methodologies 

JOB RESPONSIBILITIES: -

 Design and development of scalable software test framework to automate test procedures - Perform health checks of existing sites periodically (manually and also developing a automation pipeline) - Manage per site software releases - 

Generate release notes, user guides, technical documentation -

 Perform upgrades/ downgrades (patch management) - 

Generate and Manage configurations - 

Suggest process improvements by interfacing with product owner - 

File process/installation/deployment related issues & tracking them - 

Verify customer-reported issues and translate them into technical tasks for development 

REQUIREMENTS:

 Following are must to have requirements, - 

Automation frameworks like Selenium etc. - 

Scripting languages like Perl, Python etc. - 

Linux systems - 

Version control system like git -

 Issue tracking system like Jira -

 Networking protocols -

 Cloud infrastructure - 

Ability to work individually and as part of a team with a sense of urgency -

 Excellent communication skills in written and verbal English - 

Great attention to detail 

PREFERRED: 

Following are good to have requirements, - 

Knowledge in any of the programming languages like C, C++ etc. 

Experience managing cloud-based (e.g., AWS, Google Cloud, etc.) and in-house server infrastructure - 

Familiarity with machine learning / artificial intelligence infrastructure - 

Experience in data visualization and statistics - 

Basic knowledge of hardware infrastructure containing routers, switches and others -

 Familiarity with web & data securityDesign and development of scalable software test framework to automate test 

Responsibilities And Duties:

• As a Flutter Developer, you will create multi-platform apps for iOS and Android using Google's Flutter development framework.
• The primary focus will be on creating new experiences and maintaining the acclaimed app. You will additionally work on innovative new app projects as well as internally incubated ventures.
• Deep experience contributing to and managing high-scale production mobile apps. You must have previous experience in Flutter development.

Requirement:

• 3-5 years working as a full-time professional developer (Mobile) and 0.6 Year in a flutter(Must).
• Experience building a moderately complex Android app with knowledge of dart.
• Bonus if it's on the Play Store or we can view the project
• Willing to work with cross-platform frameworks.
• Willing to learn and work on different mobile platforms/frameworks when needed.
• Published at least one app on the Play Store using Flutter/ Native (Java/Kotlin/Swift/Object c).