SOCIAL MEDIA MANAGER
Tesseract Esports is looking for an experienced, creative and passionate Social Media Manager to join our team. As a Social Media Manager you will be responsible for managing all our social media accounts including those of our owned/co-owned/shared/white-label projects and IPs. You will be responsible for developing and implementing social media strategies in order to increase online presence and improve our marketing efforts for our brand and projects.
You will be working closely with the operations and creative teams and other client staff for successful implementation of social media plans and campaigns.
About Tesseract Esports
Tesseract Esports was founded in 2015 with an intent to elevate and transform the nascent gaming scene in South and Southeast Asia into a high profile and professional esport. We played a pioneering role by being the first to launch and introduce mobile esports in the region. We were also among the first to produce the biggest and most successful esports events and gaming activations in India at an unprecedented scale, paving the way for the growth of esports in the country.
We have since gone to partner with game publishers, developers, brands and media platforms to produce large scale esports events and engagements and become one of the leading esports production houses in the Asia-Pacific. We have worked with Qualcomm, MPL, Tencent Games, Razer, Garena, Acer and several other partners on many successful live and online esports activations. We are a growing team of highly skilled and passionate individuals focused on delivering the best competitive experiences. We are headquartered at our state of the art production studio in Hyderabad, India which also happens to be the largest esports facility in South Asia.
Requirements/Skills
- Passionate about gaming and Esports.
- Excellent interpersonal, presentation, verbal and written communication skills.
- Excellent knowledge of Facebook, Twitter, Instagram, YouTube, LinkedIn and other major social media platforms and best practices.
- Excellent copywriting skills.
- Proficient computer skills, Microsoft Office Suite & Google Suite.
- General Knowledge of Search Engine Optimization (SEO), internet ranking for web content, keyword research, google analytics and web traffic metrics.
- Ability to plan and execute long-term and short-term social media campaigns
- Working knowledge of multi-social posting platforms such as Hubspot and Agora Pulse.
- Good understanding of social media KPIs and social media marketing strategy.
- Good time management, multi-tasking, problem solving and analytical skills.
- Ability to work in a highly collaborative and fast paced work environment.
You will be responsible for (not limited to)
- Manage, administer and grow all existing and new company social networks including Facebook, Twitter, Instagram, YouTube, LinkedIn etc.
- Create and execute social media plans and campaigns for different projects by collaborating with the content team and client staff.
- Develop and implement social media plans, competitions, strategies and campaigns to build brand/company/project awareness and drive engagement.
- Incorporate optimization strategies, analyze data and research best ways to increase traffic.
- Track, tabulate and report social media metrics consistently
- Oversee day to day management of campaigns, review success of campaigns and develop ways to improve.
- Research new media platforms, trends and industry opportunities in gaming and Esports.
- Provide feedback from social media trends and research to different teams.
- Manage and facilitate social media communities by responding to social media posts and developing discussions.
- Monitor SEO and user engagement and suggest content optimization
- Communicate with followers and respond to queries in a timely manner.
Your Experience
1-3 years experience in related field (Social Media Manager, Community Manager, Social Media Specialist, Marketing, PR, Communications, Gaming, Esports etc.)
What we will be excited to see in you
- Strong understanding of local and global gaming and esports ecosystems
- Social Management/Community building experience in gaming and esports field.
- Experience in setting up and optimizing google ad word campaigns
- Self-Learning
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