Events Coordinator- Marketing

Job Description

Team Leadership: Lead and inspire a team of marketing professionals, fostering a collaborative and creative work environment. Provide guidance, mentorship, and support to ensure the team's success.

Marketing Strategy: Develop, implement, and oversee comprehensive marketing strategies aligned with business goals. Continuously evaluate and refine strategies to adapt to market dynamics.

Campaign Management: Plan, execute, and optimize multi-channel marketing campaigns to reach target audiences. Monitor campaign performance, analyze results, and implement improvements for maximum effectiveness.

Event Management and Industry Collaboration: Strategically plan, meticulously manage, and flawlessly execute diverse events, including hosted, participated, and sponsored activities.

Brand Management and Publishing: Ensure brand consistency across all marketing channels. Oversee the creation of compelling and on-brand content for various platforms.

Event Outcome / ROI Tracking: Effectively and systematically assess and track the ROI of an Event in line with the internal process with the respective team members.

Cross-functional Collaboration: Collaborate with sales, Creative, Technical, and other departments to align marketing strategies with overall business objectives.

Vendor Management: Oversee vendor management associated with various events and activities ensuring an on-time delivery.

Budget Management: Manage the marketing budget effectively, allocating resources to maximize return on investment.

Performance Analysis: Utilize data analytics to measure the success of marketing initiatives. Provide regular reports with key performance indicators, insights, and recommendations for improvement.