Digital Marketer

As a Manager in our Performance Marketing team, you will be responsible for driving growth of APAC & North America regions through digital marketing. This team is a key driver of growth for Headout and is responsible for acquiring customers and generating demand for our vast collection of experiences and destinations. This is a key role for our overall company growth and profitability. 

As Performance Marketing Manager, you will: 

1. 1. Manage all paid user acquisition channels for APAC & North America. This includes: Responsible to deliver ROI & GBV targets for your regions and growing these each quarter
2. Actively manage and grow SEM campaigns for new and existing categories &  markets
3. Identify opportunities to scale existing channels of user acquisiton including SEM, OLA and Facebook d. Develop new channels of user acquisition to drive new growth and diversify channel-mix 
4. Improve the efficiency of the team through process improvements, decision making frameworks and automation 
5. Improve reporting and data analysis to uncover new opportunities or Coordinate with other teams such as product, data, operations & supply to participate in & lead company-wide growth projects by leveraging various levers like: 

• Identifying new market opportunities 
• Product enhancements 
• Pricing strategy 
• Competitive benchmarking 
• Building stronger engagement loops and cross-channel campaign strategies 

What we're looking for: 

• 4+ years of experience in managing SEM campaigns at scale 
• 2+ years of experience in managing a team 
• Detail-oriented and analytical 
• Strong learning curve 
• Data-driven decision making 
• Able to effectively organize, prioritize & manage their time 
• Experience with Automations is a big plus 

eligibility ; Ag.bsc,PGDM-ABM,MBA-ABM,MSC.AG.
1. Conduct market research to find answers
2. Brainstorm and develop ideas for creative marketing campaigns
3. Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, event planning, etc.)
4. Liaise with external vendors to execute promotional events and campaigns
5. Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
6. Plan and execute initiatives to reach the target audience through appropriate channels (social media, email, TV, etc.)
7. Assist in analyzing marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies
8. Undertake individual tasks of a marketing plan as assigned
9. Meet farmers' requirements
10. Give service to the schools
11. Work on campaign activities for farmers

We are looking for an SEO Executive to join our Marketing team and help us build a strong online presence.
• Hands on experience in Blog posting, Guest Posting, Comment posting, Forum posting,Social Bookmarking submission, Directory submissions, Blog Submission, Article submission,
• Experience in Business Listing, Profile Link, Article formatting,
• 2-way link exchange, 3-way link exchange,
• Should have work experience as an SEO executive role, minimum 1 year

• Plan, monitor and execute organic Social media growth strategies on all relevant social media platforms for the company and its clients.
• Excellent and confident communicator to be able to understand and convey the strategies, and plan to the client and internal team.
• Be actively involved in SEO efforts
• Write content for marketing and website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics)
• Acquire insight into online marketing trends and keep strategies up-to-date
• Developing and optimizing quality paid advertising campaigns across various networks such as Google Ads & Google Shopping, Facebook Ads, Instagram, LinkedIn and more. TikTok & Snapchat Ads are a bonus.

• Skills and experience in creative content writing (Important)
• Fair understanding of digital marketing concepts and best practices
• Working knowledge of Internet and SAAS tools like Google Sheets, Google Slides, etc
• Exposure to SEO concepts
• Exposure to web analytics tools (e.g. Google Analytics, etc)
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills

We are looking for a couple of smart, energetic, and quick learners to join our team as interns for a period of 3 months, to assist with our product marketing initiatives. This is a 100% remote internship.

Responsibilities
• Curate Content around Photography
• Ideate, Plan & Execute marketing campaigns via multiple channels - Email, social media, Google etc.
• Collaborate with design team to prepare high quality collateral
• Track performance metrics for channels like Email (bounce rate etc.), Search (CAC, CPC etc.) & prepare detailed reports
• Coordinate with teams to prepare & maintain sales pipeline internally

Required Skills
• Highly analytical mindset with a strong understanding of key SaaS metrics
• Strong inclination towards marketing/growth of tech products
• Conceptual understanding of product marketing & its core elements
• Creative in suggesting design & content changes to content copies based on the campaigns
• Ability to work under aggressively growing environment
• Humility and constant drive to learn new things
• Experience in preparing growth strategies for clients will be a big plus - not mandatory though

digital marketing for retail organization which is a family run business. SEO, EMAIL MARKETING, LINKEDIN, INSTAGRAM, LANDING PAGE. 

Responsibilities of candidates includes:

• Develop strong and innovative digital marketing strategies, using SEO, PPC
• drive traffic to company pages and generate interest in company products and services
• Create engaging written, graphic, and video content while staying up to date on latest marketing technologies and social media.

• Planning , Researching, Analyzing and Reviewing SEO Strategy including competitor analysis, website analysis and search engine optimization. • Planning digital marketing campaign including web, SEO/SEM , email, social media and display advertising. • Measuring and reporting of all digital marketing campaigns, and to make assessments against goals(ROI and KPIs). • Plan, execute and measure experiments and conversion tests, instrument conversion points and optimize user funnels. • Utilize strong analytical ability to evaluate end to end customer experience across multiple channels and customer touch points. • Creating and updating profiles and information in social media platforms. • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness. • Developing engaging, creative, innovative scheduled post for Facebook, Instagram and twitter which will enlighten audiences and create brand awareness. • Monitors and develop reports on competitor activity with social media spaces • Tracking the links and building customized Seo reports. Required Knowledge & Skills: • Should understand social media platforms like Facebook, Twitter, Youtube, Linkedin. • Online reputation management- Social listening and responses. • Handling the reviews and ratings on google play store and app store. • Understand the brand and accordingly build and maintain the reputation of the brand online. • Clients SMS & Email communications flow. • Business partner acquisition from Social Media Like FB & Youtube. • Basic knowledge about MIS and few excel formulas Like ( Vlook up, Pivot, IF , AND , OR). • Closely working with top management if required.

Selected intern's day-to-day responsibilities include: 1. Answer questions on Quora 2. Blogging / guest posts 3. Work on Google Adwords - remarketing management 4. Handle Facebook group posting 5. Reply to queries on Facebook page/group and Twitter 6. Post on related forums about offers 7. Facebook campaign management

Responsibilities: Optimise the content on the platform for search engine marketing Perform keyword research, discovery and optimisation Develop and implement link building strategy Manage PPC campaigns Work in tandem with the content team to drive keywords Analyse the current web architecture and work with the development team to ensure the best SEO practices Requirements: At least 2 years of prior experience, preferably with content companies Should have managed PPC campaigns across Google and Bing network In-depth knowledge of Google Analytics Working knowledge of HTML and CSS