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We're seeking a talented Copywriter to join our creative team. As a Copywriter at The Virtual Salt, you will be responsible for crafting compelling, engaging, and effective copy that drives results for our clients. 

If you're a wordsmith with a passion for digital marketing, we'd love to hear from you. 

 *Responsibilities:* 

 1. *Concept and Write Compelling Copy*: Develop high-quality, engaging copy for a variety of digital marketing channels, including social media, email, blogs, and websites. 

2. *Collaborate with Cross-Functional Teams*: Work closely with designers, art directors, and account managers to ensure cohesive and effective campaigns.

 3. *Understand Client Goals and Objectives*: Familiarize yourself with client briefs, goals, and target audiences to develop copy that resonates and drives results. 

4. *Stay Up-to-Date with Industry Trends*: Continuously educate yourself on the latest digital marketing trends, best practices, and platform updates.

 5. *Edit and Refine Copy*: Review, revise, and perfect copy to ensure it meets the highest standards of quality, clarity, and effectiveness. 

6. *Meet Deadlines and Deliver High-Quality Work*: Manage multiple projects simultaneously, prioritizing tasks to meet deadlines and delivering exceptional work.

Working Days -Time

6 days working 10-6pm

Recruiter Instructions

Complete Address

*Requirements:* 

 1. *2-3 Years of Copywriting Experience*: Proven experience in writing compelling copy for digital marketing channels. 

2. *Portfolio*: A strong portfolio that showcases your writing skills, creativity, and ability to drive results. 

3. *Excellent Writing and Communication Skills*: Ability to write clear, concise, and engaging copy, as well as effectively communicate with colleagues and clients. 

4. *Digital Marketing Knowledge*: Understanding of digital marketing principles, including SEO, social media, email marketing, and content marketing. 

5. *Collaborative Mindset*: Ability to work collaboratively with designers, art directors, and account managers to deliver cohesive campaigns. 

6. *Adaptability and Flexibility*: Willingness to adapt to changing project requirements, deadlines, and client feedback.

Role: Copy & Content Writer

Experience: 2-4 years

Location: Chandivali, Mumbai (Onsite)

Requirements:

● 2 years of copywriting experience.

● Excellent writing, editing, and proofreading abilities with impeccable grammar

● A good understanding of marketing concepts and being able to modify your copy to achieve set campaign goals.

● Aware of the most recent trends

● A quirky and creative mind that can turn the mundane into the extraordinary.

● A strong portfolio that demonstrates your proficiency in creating social media content and internal branding materials.

● A team player who is eager to collaborate closely with designers and marketing specialists to develop a smooth brand experience.

● Attention to detail and a keen eye for visual aesthetics.

Responsibilities:

● Develop and curate engaging, brand-centric content for social media platforms, ensuring a consistent and compelling brand voice.

● Craft internal communications that reinforce our brand's identity, mission, and values, fostering a strong and united company culture.

● Offer creative input for marketing campaigns, helping to differentiate our brand and achieve campaign objectives.

● Stay up-to-date with market trends, competitor analysis, and industry developments

● Craft compelling ad copy that captivates readers and turns them into our brand advocates.

● Create savvy, relatable memes that will make people click the "Share"

button.

● Editing, proof-reading and summarizing copy to present and promote messages to various audiences

Position- BD Intern

Duration- 6 Months

About the role:

We are currently looking for a Business Development Executive (BDE) to join our digital marketing team. The ideal candidate will be dynamic, results-driven, and have a background in business administration, commerce, or any related field. The primary responsibility of this role is to generate leads, conduct client meetings, and implement sales strategies to drive business growth. It is important that the candidate has a strong understanding of digital marketing concepts and strategies, along with excellent communication and presentation skills. Adaptability and the ability to thrive in a fast-paced environment are also essential qualities for this role.

 Responsibilities:

• Utilize various digital marketing channels such as email marketing, social

media, content marketing, and SEO to attract potential clients.

• Conduct market research to identify target audiences and industries for prospecting.

• Build and maintain strong relationships with clients through regular

communication and follow-ups.

• Collaborate with the sales and marketing teams to develop and execute effective sales strategies to meet revenue targets.

• Stay updated on industry trends and competitor activities to identify new opportunities and stay ahead in the market.

• Excellent communication and interpersonal skills, with the ability to build rapport and influence decision-makers.

Designation: Growth Marketing Manager

● Location: Bandra West, Mumbai, India

● Position Type: Full-time, Permanent

Company Description

Brown Living (www.brownliving.in) is a platform focused on making Sustainable Living Easy, Accessible, and Affordable. As India's first plastic-free marketplace, we promote a sustainable and earth-friendly lifestyle. Our team curates a wide range of everyday-use products that are

ethically sourced and promote minimal waste. We support artisan groups and sustainable brands dedicated to creating a positive environmental impact. Through our platform, we are building India's largest ecosystem for sustainable living and empowering artisans, women entrepreneurs, and innovators to combat plastic pollution.

Role Description

This is a full-time on-site role as a Growth Marketing Manager at Brown Living. The Growth Marketing Manager will be responsible for day-to-day tasks such as marketing analytics, project management, web analytics, and marketing automation. They will work closely with cross-functional teams to develop and execute growth strategies that drive user acquisition and retention. The role requires strong analytical and project management skills to optimize marketing campaigns and drive business growth.

Key Responsibilities:

● Develop and execute strategies to drive revenue growth for Brown Living across B2B & B2C verticals.

● Analyze business operations, trends, costs, and obligations to project future revenues and provide strategic advice.

● Lead and execute lead generation and conversion campaigns to optimize sales funnel performance.

● Monitor and optimize ecommerce metrics for the platform, focusing on both topline and bottomline growth.

● Optimize user flows through conversion-focused campaigns to enhance

customer acquisition and retention.

● Report regularly to management on marketing operations, providing insights and recommendations for improvement.

● Conduct surveys to identify growth opportunities and develop solutions to business problems.

● Represent the company at business events, managing business development, sales, and marketing activities.

● Collaborate with agencies and vendors to execute business growth activities effectively.

● Coordinate with customer accounts and suppliers to ensure clear

communication and alignment with organizational goals.

● Work closely with the founding team to identify growth opportunities aligned with financial, social, and environmental objectives.

● Provide insights for tech developments to support overall platform growth.

● Maintain and analyze leads and queries, preparing periodic reports for

management.

Key Result Areas (KRAs):

● Revenue Growth: Achieve targeted revenue growth through strategic marketing initiatives and campaigns.

● Lead Generation and Conversion: Drive lead generation and optimize conversion rates to maximize sales.

● E-commerce Metrics: Improve e-commerce metrics to enhance platform

performance and profitability.

● Customer Success: Enhance customer satisfaction and retention metrics through effective marketing strategies.

● Business Development: Identify and capitalize on growth opportunities across B2B & B2C segments.

● Event Management: Successfully organize and participate in sales & marketing events to promote brand awareness and generate leads.

● Agency Coordination: Ensure seamless collaboration with agencies and vendors for business growth activities.

● Stakeholder Communication: Maintain clear communication with stakeholders to align activities with organizational objectives.

● Innovation and Strategy: Provide innovative insights and strategic

recommendations to support long-term business growth.

● Tech Insights: Offer valuable insights for tech developments to support platform growth and optimization.

Required Qualifications and Skills:

● Experience in project management

● Ability to work effectively in a cross-functional team

● Experience in the sustainable living or environmental industry is a plus.

● Bachelor's degree in Marketing, Business Administration, or related field (MBA preferred).

● Proven 2-3 experience in marketing and business growth roles, preferably in a startup environment.

● Strong analytical skills (Growth Marketing Analytics skills) with the ability to interpret data and trends to drive business decisions.

● Excellent communication and interpersonal skills to effectively liaise with

stakeholders.

● Entrepreneurial mindset with a passion for marketing and growth.

● Proficiency in web analytics, digital marketing techniques and tools.

● Knowledge of marketing automation

Note: This role offers an exciting opportunity for a young professional who is passionate about marketing, growth, and making a positive impact in the sustainability space. Based in Mumbai, India, the successful candidate will join a collaborative and passionate team dedicated to driving innovation and positive change at Brown Living.

How to Apply:

Interested candidates can apply online via the job application form available here - https://docs.google.com/forms/d/e/1FAIpQLSdgb8MMrZX0STJb1Nt63jizdYccAxTQWbAmFAt4YcoAJBJlmg/viewform

Read More:

1. Website - https://brownliving.in/

2. About Brown Living’s Mission & Vision - https://brownliving.in/pages/about-us

3. Meet the Brown Living Team - https://brownliving.in/pages/our-team

4. Work with Us - https://brownliving.in/pages/work-with-us

5. The Brown Lens Curation Method - https://brownliving.in/pages/the-brown-lens

6. Brown Living’s Impact - https://brownliving.in/pages/our-impact-plastic-free-carbon-neutral-shopping

Strategic Planning and Execution :

● Develop and execute comprehensive business development strategies specifically tailored for the domestic market.

● Identify market trends, consumer behavior, and competitive landscape to formulate effective strategies that align with company objectives. Digital Lead Role:

● Take ownership of driving revenue growth through various digital channels and platforms.

● Develop and execute comprehensive digital marketing strategies to achieve sales targets and objectives.

● Utilize a mix of digital marketing tactics such as SEO, PPC, social media, email marketing, and content marketing to generate leads and increase conversions.

Sales and Revenue Generation:

● Lead the sales process from prospecting to closure, negotiating contracts, and achieving sales targets.

● Identify opportunities for upselling and cross-selling digital marketing services to existing clients.

Market Research and Analysis:

● Conduct thorough market research to identify emerging trends, competitive threats, and new business opportunities within the domestic digital marketing landscape.

● Analyze sales data and performance metrics to evaluate the effectiveness of marketing campaigns and identify areas for improvement.

Client Relationship Management:

● Act as the primary point of contact for clients, maintaining regular communication and providing exceptional customer service.

● Address client inquiries and concerns promptly, coordinating with the technical department to resolve any issues related to products or post-sale services.

● Conduct conference calls and presentations to update clients on project progress, discuss strategy adjustments, and address feedback.

Online Media Planning and Presentations:

● Develop comprehensive online media plans that outline the recommended digital marketing tactics, budget allocation, and expected outcomes for clients.

● Deliver compelling presentations to clients, showcasing proposed strategies, campaign ideas, and performance metrics in a clear and persuasive manner.

Lead Management:

● Effectively manage inbound leads generated through various marketing channels.

● Qualify leads based on predefined criteria and prioritize them for follow-up and conversion.

● Implement lead nurturing strategies to maintain engagement and move leads through the sales pipeline towards closure.

What You'll Be Doing?

● Market analysis and opportunity identification.

● Revenue growth through various business channels.

● Work on leads and convert them into retainers/projects.

● Strategic partnership development.

● Content partnership negotiation. .

What You Need?

● A minimum of 5 years of experience in business development.

● Has a network of marketing professionals in your region or across the country

● Strong understanding of content and creative industry

● Excellent communication and interpersonal skills.

● Bachelor's degree in Business, Marketing, or related field; MBA is a plus

If interested kindly share your updated cv at 82008 31681

**Overview:**

Join our fast-growing startup as a Sr. Ecommerce Manager, where you'll play a pivotal role in driving revenue and profit growth. This position requires a dynamic Key Account Manager (KAM) with a proven track record in ecommerce, ready to make an immediate impact.

**Responsibilities:**

- Deliver on Sales plan, gross margin plan, inventory refills, and overall P&L.

- Develop Sales targets with E-Commerce portals, creating a 360-degree marketing plan for platforms like Amazon, Flipkart, and BigBasket.

- Research market trends, monitor competitor activity, and identify promotional opportunities.

- Monitor and analyze Sales figures, making improvements to increase revenue.

- Ensure a complete product assortment, comprehensive product content, improved organic search ranking, and performance benchmarking for the Ecommerce channel.

- Generate and implement new sales and marketing initiatives for increased profitability.

- Manage the user experience of the website, including navigation, content, creative, and promotional campaigns.

- Collaborate with Brand partners to ensure a demonstrable ROI.

Requirements

- Minimum 4 years of experience in any industry.

- Ecommerce expertise on platforms like Amazon, Flipkart, Swiggy, Big Basket, and other Marketplace and Long-tail channels is a MUST.

- Ownership of Business P&L.

- Strong ability to collaborate with internal and external stakeholders.

- Willingness to experiment and continuously improve.

- Adaptability to business needs and performance accordingly.

About Company

Our client is a brand co-creation platform that transforms powerful ideas into authentic, profitable, and experience-led brands that can define the future of brands in key consumption categories. They now have 10 brands that are active and these are available across its own D2C channel, ecomm platforms and general and modern trade channels.

WHAT YOU’LL BE DOING:

• Lead Brand Marketing, Strategy, Content and Communication for existing and new brands
• Creating Brand positioning and differentiation strategies, generating brand anticipation and planning Brand launch keeping in mind the key insights gained from customer and competitor analysis
• Translate brand strategies into brand plans, brand positioning, category, product planning and go-to-market execution plans
• Accountable to lead marketing campaigns, content, understanding the brand well, and integrating the brand communication across all channels
• Own and drive social media presence for the brand
• Develop & conduct marketing campaigns to increase traffic & conversion
• Create & deliver ambitious growth plans for the brand's D2C platforms and take onus of D2C business delivery.
• Driving performance on all performance-marketing channels such as Facebook, Google etc, as well as organic, direct and affiliate sources of revenue and traffic.
• Oversee operation of own websites, app(s), content platform(s) and any other digital D2C initiatives.
• Responsible for customer retention marketing activities and merchandising strategy for scaling up revenue.
• Plan and deliver on retention targets within time and budget with focus on key channels such as Email, SMS & Push Notifications.
• Work closely on increase conversions, cross-sell, and drive platform specific influencer activities, and focus on upselling to increase the customer engagement via multiple digital channels.

WHAT YOU’LL BRING TO THE TEAM:

• 7-10 years business and / or marketing experience in relevant start-up/ e-commerce/ D2C/FMCG organizations handling a large brand or 2/3 independent brands.
• Experience working for multiple brands at a time
• Strong experience using performance marketing to drive traffic growth and brand awareness
• Expertise in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels.
• Experience in managing digital first brands both from width & depth point of view
• Strength working with cross functional teams in a high growth environment
• Experience in creating end to end online customer journey

Job description

LBB is looking for a Senior Associate/ AM- Sales, someone who is innovative, goal-oriented, well connected with brands and agencies, is an ace negotiator and can work with a team to achieve targets. You’re going to get a chance to work with brands across the board from food, lifestyle, travel, e-commerce, and so on.

Location: Delhi

Job responsibilities:

• Connecting with corporates and brands for promotion and marketing opportunities on LBB
• Understanding the client/agency's needs and requirements
• An understanding of the client/agency that aligns with our product proposition
• Executing and managing ad campaigns
• Maintaining relationships with the relevant representatives across companies

Job Role:

• Build and scale revenue opportunities from agencies and brands
• Achieve individual monthly sales targets along with teams
• Outreach to agencies; and activating corporate clients and leads
• Work with the Marketing and Tech team to create innovative campaigns
• Servicing merchant/ client requirements and meeting campaign delivery timelines
• Timely collection of payments and delivery of client reports

Required Skills / Must Have:

• 4+ years of Media/Ad sales experience with Digital/ TV/ Radio
• Demonstrated capacity for developing and understanding strategy with a strong aptitude for determining the optimal way to position products to the clients.
• Ability to thrive under pressure and function effectively in a fast-paced environment, providing strong leadership skills and managing multiple projects simultaneously.
• Excellent analytical, problem-solving, organizational, verbal, written, and presentation communication and interpersonal skills.
• A cross-functional influencer with the ability to build strong relationships.

Here's a Bit More About What We're Looking For

Job responsibilities include, but are not limited to:

● Building GTM Strategy. You’ll own our growth strategies and identify the key channels in which we can invest in and scale our customer acquisition efforts. You’ll be a thought leader who is excited to take a scrappy approach, brainstorm and launch new experiments, A/B test,

and double down upon early signs of success.

● Relentlessly optimizing.. You’ll combine quantitative and qualitative insights to identify opportunities, improve conversion rates, and reduce costs.

● Scale a world class team. We’re looking for someone who can build the playbook that the team will operate against as it grows. You’ll be empowered to recruit and get the most out of a high-performing, efficient team.

● Execute a broad mandate. You’ll roll up your sleeves and get done what is necessary to remove blockers to our company’s growth, recognizing that this will change and develop as the business matures. You aren’t afraid to dive in and help us solve other business problems as needed.

● Own growth, content and digital marketing completely: experience in PR/ Comms not needed.

● Highly quantitative approach to growth and marketing. Experience with A/B experiments, growth hacks and other tools.

1. Develop and execute a comprehensive marketing strategy that includes brand positioning, product positioning, and go-to-market plans.
2. Increase brand awareness and drive demand for our products through a variety of channels, including digital marketing, social media and events.
3. Collaborate with the product and sales teams to develop and execute campaigns that drive conversion and generate leads
4. Analyze market trends and customer data to inform marketing decisions and optimize performance
5. Work closely with the senior leaders to align marketing efforts with overall company goals and objectives.
6. Collaborate with internal teams to create landing pages and optimize user experience.
7. Utilize strong analytical ability to evaluate end to end customer experience across multiple channels and customer touch points
8. Strong analytical skills and data-driven thinking.
9. Coordinating for website development
10. Coordinating for E-newsletters design
11. Providing inputs and ideas into marketing enterprises and subsequently promote them and monitor response

Responsibilities

We’re growing quickly on grounds of great customer love & are looking to add a new Retention Marketing Manager to our growth team. Your responsibilities would include (but not be limited to):

● Find key levers for growth in the user journey funnels across all channels (CRM, Digital marketing, direct, etc.) and platforms (App, Web, Mweb, etc.)

● Develop a personalization roadmap and execution plan across teams to help drive better visits/user and visit to buy conversions

● Drive initiatives to maximize LTV

● Manage cross-functional growth projects at both macro and micro levels, working closely with product and functional teams to run experiments, A/B tests, and roll out features on an ongoing basis

● Analytical :- Develop data-backed insights to predict good/bad customer journeys, understand user engagement, new vs retention programs to find levers for growth

Skills You’d be a great fit for the role if you display these qualities:

● Ability to drive data-backed business decisions for revenue growth

● Detail Oriented- Good at problem-solving skills

● Experience of working in unstructured environment and entrepreneurial in nature

• Action-oriented and energetic, with a focused and pragmatic approach to problem

Mid-Level Marketing Assets Developer & Curator (B2B Telecom Market)

Position Overview:

 We are seeking a skilled and creative Marketing Assets Developer & Curator to join our dynamic at

Globe Teleservices Pte. Ltd. As a key member of our marketing team, you will be responsible for

the creation and development of various digital marketing assets such as corporate profile &

investors decks, product literature -Brochures. Your role will be critical in crafting visually engaging

and compelling presentations that effectively communicate the value propositions of our tech

solutions to clients, investors, and other stakeholders to drive business growth. At the same time

maintaining a library or database of marketing materials, ensuring they are up to date and easily

accessible to the marketing team and other departments.

Job Description:

 Marketing Assets Creation & curation: Develop and design visually appealing corporate decks,

investors decks, and product decks that align with our brand guidelines and effectively showcase

our B2B tech solutions. Manage and maintain a library of marketing collateral, ensuring that

materials are up-to-date and readily accessible for internal and external use.

 Content Collaboration: Collaborate with cross-functional teams, including product managers, sales,

and in house marketing designer, to gather necessary insights, data, and technical information to

create content that resonates with our target audience.

 Visual Storytelling: Utilize your creative skills to visually represent complex technical concepts and

data in a clear and concise manner, ensuring ease of understanding for both technical and non-

technical audiences.

 Branding Consistency: Ensure all digital assets adhere to our brand identity, messaging, and style

guidelines, maintaining a consistent and cohesive brand image throughout.

 Market Awareness: Stay up-to-date with industry trends, market developments, and customer

needs to ensure our digital assets remain relevant and effective in conveying our value proposition.

 Presentation Enhancement: Continuously explore innovative ways to enhance the visual impact of

presentations through the use of graphics, images, animations, and other multimedia elements.

 Quality Assurance: Review and proofread digital assets to maintain accuracy, grammar, and overall

quality, presenting a professional and polished final product.

 Deadline Management: Work efficiently to meet project deadlines, multitasking across various

projects and ensuring timely delivery of digital assets.

Team Management: Individual Contributor reporting to Sr. Mgr. Marketing Communication.

Qualifications and Skills/ Experience & Expertise:

 Bachelor's degree in Marketing, Graphic Design, Communications, or a related field.

 Proven experience 2-4 years in creating and designing corporate decks, investors decks, and

product literature for B2B SaaS /tech solutions providers.

 Proficiency in presentation software (e.g., PowerPoint, Keynote) and graphic design tools (e.g.,

Adobe Creative Suite).

 Strong visual storytelling and data visualization skills.

 Excellent attention to detail and ability to adhere to brand guidelines.

 Solid understanding of B2B tech solutions and their value propositions.

 Creativity and a keen eye for aesthetics and design trends.

 Strong communication and collaboration skills to work effectively with cross-functional teams.

 Ability to manage multiple projects and meet tight deadlines.

 A proactive and self-motivated individual with a passion for innovation in visual communication.

 Familiarity with the Telecom industry & products like CPaaS, UCaaS, A2P messaging will be an

added advantage

 Excellent communication and collaboration skills, with a keen eye for detail and design aesthetics.

Key Deliverables:

 Marketing Collaterals: Create high-quality product literature and marketing collaterals.

 KPI: Timely delivery of visually appealing, engaging, and on-brand marketing materials.

 Content Effectiveness: Monitor & measure the impact of marketing content on lead generation and

brand awareness.

 KPI: Demonstrated improvement in lead generation metrics and engagement rates.

 Brand Consistency: Ensure brand consistency across all marketing materials and channels.

 KPI: Positive feedback from stakeholders on adherence to brand guidelines.

 Cross-Functional Collaboration: Collaborate effectively with internal teams and external vendors.

 KPI: Positive feedback on teamwork, communication, and project management.

 Market Understanding: Stay updated with industry trends and customer insights to inform content

strategies.

 KPI: Active participation in industry events, competitive analysis, and market research

initiatives.

Location: Vashi, Navi Mumbai

Work Duration: Monday to Friday

Education: Any graduate with digital certifications (a must)

Remuneration: Negotiable based on candidate’s level of experience.

Company Overview

Globe Teleservices, is a one-stop solution for international voice, messaging, cloud, and anti-fraud services,

catering to the ever-evolving needs of the Telecom ecosystem. With our secure and seamless interconnections,

coupled with top-notch solutions, we enable innovations that connect our global clients with the world. Backed

by years of experience in the telecom industry, we offer direct interconnections across 87 MNOs ensuring

efficient communication solutions.

Headquartered in Singapore, our rapidly growing presence extends across 25+ countries in Asia, the Middle East, LATAM, Africa, America and many more in the pipeline. Join us on this transformative journey today!

About Company

As a leading force in the telecommunications industry, GTS takes pride in empowering economies through secure and transformative technology. Our comprehensive suite of services includes international voice, SMS,cloud, and anti-fraud solutions, connecting businesses with customers worldwide and propelling them to new heights. Seamless connectivity, fortified with customizable messaging options, allows us to provide flexibility and scalability to meet diverse needs.

By harnessing the power of next-gen technology, we enable innovation

to facilitate secure and seamless connections. Our origin-based routing maximises quality, productivity, and profitability for our clients. With intelligent communications offering real-time call monitoring, cost analysis, and advanced BI tools, we ensure a cost-effective and efficient communication experience. Our dedication to excellence has earned us recognition and awards far and wide including

Tier 1 A2P SMS vendor for Mobile

Network Operators (MNO) in ROCCO’s A2P SMS Market Impact Report, CC Global Awards, Eurasia Awards and many more.

As proud members of renowned forums like GSMA, MEF, GLF, TM forum, and others, we continue to shape the future of the industry with unwavering commitment.

Headquartered in Singapore, our rapidly growing presence extends across 25+ countries in Asia, the Middle East, LATAM, Africa, America and many more in the pipeline, solidifying GTS as a global partner for cutting-edge communication solutions.

Develop and implement comprehensive online marketing strategies to

achieve company objectives.

 Manage and optimize online advertising campaigns, including PPC, display ads, and remarketing.

 Conduct keyword research and monitor SEO performance to improve organic search rankings.

 Plan and execute email marketing campaigns, including segmentation,content creation, and performance analysis.

 Manage social media channels, create engaging content, and monitor

community engagement.

 Create and optimize landing pages and conversion funnels to maximize lead generation and customer acquisition.

 Analyze website traffic and user behaviour using web analytics tools to identify areas for improvement and conversion rate optimization.

 Collaborate with the content team to develop high-quality, SEO-friendly content for websites, blogs, and other digital platforms.

 Stay up-to-date with industry trends, best practices, and emerging digital marketing technologies.

 Monitor and report on the performance of online marketing campaigns using analytics tools and prepare regular reports for management.

 Assessing the online user experience and developing strategies to increase NPS.

 Monitoring and maintaining the media budget.

QUALIFICATIONS  Bachelors' degree in marketing, business, or a related field.

 Proven experience in online marketing, preferably in a managerial role.

 Strong understanding of digital marketing channels, including SEO, PPC, email

marketing, and social media.

 Proficiency in using marketing automation tools, web analytics platforms, and

content management systems.

 Knowledge of HTML, CSS, and website optimization techniques.

 Excellent analytical skills with the ability to interpret data and make data-

driven decisions.

 Strong project management skills with the ability to prioritize and manage

multiple projects simultaneously.

 Excellent written and verbal communication skills.

 Creative thinking and problem-solving abilities.

 Up-to-date with the latest digital marketing trends and best practices

Role – Sales Manager - Digital Ad Sales

Location - Mumbai and Bengaluru

Qualification - Graduation

CTC- Up to 16 LPA

Experience - 4-8 years

Roles & responsibilities:

- Revenue generation, forecasting accuracy, customer satisfaction, reach & exceeding sales goals & yield targets.

- Develop the vision & manage the sales/ account strategies to unlock the potential in market.

- Continue to develop a thorough understanding of assigned market and competitor knowledge to benefit your client.

- Work towards meeting monthly, quarterly and annual revenue goals.

- Drive customer engagement with pro- active content, campaign led conversations evaluate account performance, identify opportunities & follow up/through on requests.

- Ensure the account team is continually putting the customer first and providing world class service.

Key requirements :

• Excellent research, analytical, presentation and communication (written and verbal) skills and the ability to create compelling, persuasive presentations for clients.

• 4-8 years of experience in domestic sales. (Digital media advertising sales experience is a must)

• Education: BSc/ BA/ BTech / BCom/ BBM required• Excellent research, analytical, presentation and communication (written and verbal) skills and the ability to create compelling, persuasive presentations for clients.

• Minimum 1-year experience in online media; direct sales and/or business development experience including working with digital media (selling in six and seven-figure media deals) required.

• Basic Knowledge of Internet advertising: CPA, CPM, CPV, lead generation, etc. is required.

About the Company

Ranked by Deloitte amongst India's top 25 fastest-growing tech companies, they are a well-capitalized digital startup pioneering full-funnel marketing via programmatic media. They are trusted by leading marketers and agencies in India and is expanding its footprint globally.

Roles & responsibilities:

• Proven experience in Digital Marketing and an understanding of Media channels.

• Identify key audiences - sizing and profile using data points, to determine whether the given audience can achieve the client’s business objective

• Within the aligned audience(s), identify key human truth (insight) using data (quantitative/ qualitative) that leads to a   communication platform (one-liner) that demonstrates what a brand should be saying to them and how it should be behaving in media to drive the change in perception/behavior (from/to)

• Flair for communication and presentation to engage and influence stakeholders positively.

• Creation of tactical plan presentation and supporting media plan templates

• Use an understanding of the campaign and marketplace to contribute ideas for campaign experiments

• Build activation platforms/ideas stemming from data-backed cultural or behavioral insights

• Set budget allocation & key channels identified for each to hit the objective

• Write/develop agency POVs based on the latest trends and developments that matter to our industry/clients

• Work on the brand portfolio, brand positioning, and GTM strategy as necessary

• Expertise in problem-solving and technology development.

Requirements:

• At least 4 years of relevant experience (strategy, media, consulting, research)

• Experience in digital media, advertising, marketing

• Solid grasp of digital marketing, especially a deep knowledge of digital media

• Working knowledge and effective vocabulary across search, social, display, video, and/or programmatic media buying

• Prior experience working on a global brand, with a proven track record of driving media and campaign strategies (along with presenting them to senior stakeholders)

• Ability to navigate the digital ecosystem like Facebook, Google, Twitter, LinkedIn, OTTs

• Understanding of brand and DR objectives

• Deep understanding of planning, audience research and measurement tools; with the ability to land on media solutions

Build & strengthen the social media platforms for the Pre-K vertical brands and leverage Social Media Marketing engines to create engagement and increase the brand share of voice. 

Responsibilities

1. Monitor & Manage the company’s social media accounts and offer constructive interaction with users.

2. Possess good knowledge of social channel best practices, social publishing tools, and social listening platforms. Expert in reporting and key social media metrics for data-backed strategy across Instagram, YouTube, Facebook, Twitter, and LinkedIn.

3. Contributes to Annual marketing strategy by leveraging social media. Obtains market share by developing social media marketing plans and programs for our brands – EK | KK

4. Proven record of developing best-in-class and innovative social content and campaigns. Formulates high-quality novel written and visual content for the social platforms/ campaigns

5. Experience in working with influencers and understanding of how they can help reach our marketing goals 6. Develop and accomplish content strategy leading to achieving the business objective of onboarding new parents seeking admissions for their children

7. Experience in community management on digital formats

8. Experience working in coordination with other departments like sales, creative & IT

9. Agency Management & strength in working with in-house creative ops/agencies/ internal stakeholders to generate content and creatives across channels

10. Insight Development and Reporting

Candidate Profile

• MBA | PGDBM in Performance / Digital Marketing
• Experience in copy writing
• 5-8 years’ experience with a reputed brand
• Design skills and basic video edits
• Insight Mapping
• Worked on Social Media Management Tools – Hubspot/ Hootsuite or equivalent

Director - Strategy and Solution - Performance Marketing

Ranked by Deloitte amongst India's top 25 fastest-growing tech companies, we are a well-capitalized digital startup pioneering full-funnel marketing via programmatic media. We are trusted by leading marketers and agencies in India and is expanding its footprint globally.

We are looking for a Director - Strategy and Solutions. No matter how brilliantly organizational functions perform in their silos, the ownership and skills to ensure it all comes together and moves in the right direction is program management.

As the Director (Strategy and Solutions), you will assist in driving customer success, operational excellence, new solutions discovery, and account growth.

We are looking for seasoned professionals who excel in the following areas:

1. Proven experience in Digital Marketing and an understanding of Media channels.

2. Flair for communication and presentation to engage and influence stakeholders positively.

3. Leading and driving innovation for developing new programmatic solutions as per the requirements of the client and ensuring it is aligned with business goals.

4. Formulation of strategies in accordance with the organizational goals.

5. Expertise in problem-solving and technology development.

6. Driving the overall P&L of the company

Experience: 10+ years of professional experience

Preferred Industry: Performance Marketing

Experience with a Digital Marketing agency is a must. One must be able to lead solutions and strategy from the forefront.

We value people who are driven by a sense of ownership, a bias for action, transparency, persistence with adaptability, curiosity and humility.

What you get:

- Opportunity to build a global company.

- Non-linear learning experience.

- Transparent work culture.

- Meaningful equity in the business.

• Research and identify new business opportunities - including new markets, growth areas, trends, customers, partnerships, products and services - or new ways of reaching existing markets
• seek out the appropriate contact in an organisation
• generate leads and cold call prospective customers
• meet with customers/clients face to face or over the phone
• foster and develop relationships with customers/clients
• understand the needs of your customers and be able to respond effectively with a plan of how to meet these
• think strategically - seeing the bigger picture and setting aims and objectives in order to develop and improve the business
• have a good understanding of the businesses' products or services and be able to advise others about them
• ensure staff are on board throughout the organisation, and understand the need for change and what is required of them
• discuss promotional strategy and activities with the CEO
• seek ways of improving the way the business operates
• attend seminars, conferences and events where appropriate
• Conduct research to identify new markets and customer needs
• Arrange business meetings with prospective clients
• Build long-term relationships with new and existing customers

You will be our first marketing hire, and will be responsible for laying the foundation of our marketing DNA described above.

• Conceptualize from scratch our multi pronged marketing strategy - SEO (blog, newsletter), social media (linkedin, twitter), community, education (webinars, podcasts), partnerships etc
• Understand our user/buyer persona, empathize with them, conceptualize relevant content topics, and work with content writers to push high quality content on various platforms
• Identify the right keywords for Zenskar to optimize on - both head, and long tail
• Iterate to figure out the correct tone for our social media communication, and build relevant audience on social platforms
• Reach out to industry influencers, collaborate with them and organize webinars, podcasts etc with the intent to establish Zenskar as an authority in the industry
• Create a vibrant community of our user and buyer persona, with the intent to help solve the problems they face on a daily basis
• Hire as the team grows and mentor junior folks

Responsibilities:

• Collaborate with developers, designers, product managers, marketers, subject matter experts and other influencers to obtain an in-depth understanding of the product and the documentation requirements
• Determine the needs of end users of technical documentation and work closely with technology and business team to make products easier to use. This involves Feature Guides, FAQs, Onboarding Guides, Help Documentation, Troubleshooting Guides, Training Manuals, Release Notes and other documentation
• Audit and update the content regularly to ensure relevance with incremental product feature releases, customer use cases, support issues and other internal developments
• Execute the Content Calendar by building and delivering on the roadmap set by the management
• Work closely with the creative teams to represent the content in the most suitable visual format
• Suggest ways to further improve the quality of the documentation

Requirements:

• Bachelor’s/Master’s degree in Computer Science or Information Technology, Arts or Communication
• 0 to 2 years of experience in technical content writing
• Exceptional technical writing and editing skills, as well as the ability to adopt the style, tone, and voice of our business' various types of content
• Demonstrable active presence in online communities such as blogs, discussion forums, LinkedIn articles, Tweets, Quora answers
• Ability to quickly grasp complex technical concepts and make them easily understandable to users in the form of text, images, videos, infographics
• Ability to identify issues, challenges, and gaps associated with the content
• Ability to understand briefs and translate briefs into high-quality product collaterals
• Passion for technology, communication and strong understanding of the industry and organization’s mission
• Basic understanding of web technologies and programming languages to publish viral tech blogs
• Excellent command over written and verbal communication
• Adept at Multitasking, creative thinking and working independently

Apply only on this link - https://loginext.hire.trakstar.com/jobs/fk0jrpd?source=" target="_blank">https://loginext.hire.trakstar.com/jobs/fk0jrpd?source=

LogiNext is looking for a dynamic flexible marketer who will be responsible for the growth of our inbound sales channels. You will be responsible for developing and analysing the performance of offline and online campaigns, ensuring that all marketing material is in line with our brand identity. Ultimately, you will build and maintain a strong and consistent brand through a wide range of online and offline marketing channels.

To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects. You have exposure to large scale cloud SaaS based software companies or from B2B domain. You have an ability to perform in agile and multi-tasking work environments, which will lead you to remarkable growth and leadership opportunities at LogiNext.

Responsibilities

Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door Strictly follow the content/editorial calendar to stick to industry standard content marketing and amplification process which will gradually increase qualified audience to our owned properties (including blog posts, whitepapers, eBooks, reports, webinars, infographics, etc.). Design, build and maintain our social media presence Identify trends and insights, and optimize spend and performance based on the insights Collaborate with internal teams to create landing pages and optimize user experience Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis Produce valuable and engaging content for our website and blog that attracts and converts our target groups Connect with influential media outlets and journalists to place stories about company news and other initiatives. Assist with event planning, including working with vendors, event coordinators, and design teams for on-site collateral Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

Bachelor’s degree of higher in Arts/Commerce/Science/Technology 2 to 3 years of experience in B2B Marketing Understanding of marketing methodologies and blogging software (WordPress) in order to generate traffic and understand converting visitors into qualified leads. Fair understanding of marketing automation for B2B segment, conversion analytics funnel and ABM campaigns Demonstrable experience in managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns Demonstrable experience in marketing together with the potential and attitude required to learn Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, Web Trends) A sense of aesthetics and a love for great copy and witty communication Experience in public relations, corporate communications, content marketing, or event management will be an added advantage Able to work and thrive in a fast-paced, rapidly changing work environment

Roles and Responsibilities:

Strategize & Execute campaigns on Facebook, Google Ads & other portals to drive growth.

Work on optimization of campaigns through lever like CTR, conversion rate, average order value, etc.

Analyzing & Reporting of Data & executing changes based on learnings.

Coordinate with agencies & design team to ensure campaign implementation.

Planning & Testing of creatives & Audiences Work on creatives & communication for the ads on various portals.

Understand business growth and track record through analysis

Requirements:

Digital Marketing

Experience: 3-4 years

Good written and verbal communication skills.

Knowledge of Microsoft Excel, Google/Facebook Ads and any other Paid Marketing certifications.

We need to have resumes that talk about ROAS, CAC, 

About us:

Company website: https://www.neulife.com/

INNOVERTUS NUTRITION TECHNOLOGIES INDIA PVT.LTD. is the leading Indian company in the field of sports nutrition products and dietary supplements. Incorporated over a decade ago, we are pioneers in introducing the concept of sports nutrition as well as educating the mass about the need to be fit and healthy, thus facilitating and educating the mass to choose investing to live a healthy lifestyle.

This role directly reports to the Founder. You will play a significant part in shaping the future of a super early stage, fast-growing, profitable, and potentially disruptive startup.

Digital marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget, and ensuring that all marketing material is in line with our brand identity.

To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects.

Digital marketing managers will work with the marketing team, supporting teams, agencies and vendors to launch campaigns on time and on budget

Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online marketing channels.

You Should Apply If You Have:

• MBA degree in advertising or marketing
• Proven working experience in digital marketing. At least 5+ years
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Solid knowledge of google analytics
• Experience in setting up and optimizing Google Adwords & FB Ads Manager campaigns
• Strong analytical skills and data-driven thinking
• Up to date with the latest trends and best practices in online marketing and measurement
• Tracking and improving search results on Google Search pages

 Responsibilities:

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, social media, lead generation campaigns, copywriting, performance analysis
• Design, build and maintain our social media presence
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Measure and report performance of all digital marketing campaigns, and assess against goals.

Benefits:

• Flexible work hours, Work from home and holidays policy
• Open and collaborative work culture
• Competitive salary

Please apply with below details in your resume:

• Current CTC
• Expected CTC
• Earliest joining period (In days)

Job Details

Job Location - Mumbai

Experience Required - 3-5 years

Package Offered - Rs.6,00,000/- to Rs.10,00,000/- per annum

Digital Marketing Manager

Responsibilities

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

• BS/MS degree in marketing or a related field
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Experience in optimizing landing pages and user funnels
• Solid knowledge of website analytics tools (e.g., Google Analytics, etc.)
• Experience in setting up and optimizing Google Adwords campaigns
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement

Responsibilities:

* Creating and executing a strong performance marketing strategy & execution plan

* Developing and managing digital prospecting and remarketing campaigns

* Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC while maintaining scale.

* Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels

* Identifying and testing new channels to continue to meet or exceed established critical metrics

* Working closely with the performance agency to share funnel conversion improvement ideas, feedback & present results.

Key Requirements:

* Prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels

* Expertise in campaign and channel analysis and reporting, including Google Analytics experience

* Candidate must possess excellent analytical skills and leverage data, metric, analytics and consumer behavior trends to drive actionable insights & recommendations

* Curious and a strong problem solver.

Designation

• Digital Marketing Manager

• Performance Marketing Manager

1. Paid Marketing Manager
2. Digital Lead
3. Lead- Digital Marketing
4. Online Marketing Manager 
5. Digital Marketing Analyst/Senior Digital Marketing Analyst
6. Digital Success Manager

About the Role:

We're looking for a growth-oriented leader to own and lead the Digital Marketing function at Impact Guru. You are the ideal candidate if you are comfortable with continuous experimenting and learning and are obsessed with data. You're not afraid to try new methodology and can deliver useful insights by effectively and quickly adapting to data.

Reports to: VP - Markeing

Responsibilities:

• Own end-to-end execution, measurement, reporting, and optimization of campaigns across channels with goals to increase New users Acquisition, Scale GMV across the campaign, and deliver platform GMV & ROAS
• Managing two verticals of Impact Guru business, one is online donation(E-commerce) & Lead Generation(Seekers).
• Lead a team of performance marketers & Data Analyst
• Partner with internal teams to optimize campaign performance (targeting, optimization, creative direction, etc.)
• On a day-to-day basis, you will be expected to optimize campaigns based on data breakdowns and insights.
• Understand ways to scale campaigns across platforms in an optimal manner.
• Perform interest research in Facebook using audience insights and ads manager.
• Create a digital media plan based on requirements across multiple platforms
• Understand how content works across different social media platforms
• Create insightful reports based on data from performance marketing campaigns
• Tag with your copy and art partners to achieve a digital-first creative output on campaigns.
• Work on Launching & Optimising other marketing channels like Taboola, Criteo, Outbrain, Adroll etc.
• Work on retentiton marketing through Mo engage or internal communication.
• Coordination with SEO Team for Organic ranking updates & suggestions
• Assist Social media team in scaling the organic GMV from social pages, also assist them in increasing the followers on each social media pages
• Work on launching influencer marketing campaigns & influencer network for the brand.

Skills Required:

• 3-4 years of industry experience (agency or editorial) is a plus.
• Bachelor’s degree in Engineering, Media Communications, Business Administration, Journalism, English, or related Fields from Tier 1/Tier 2 colleges.
• In-depth knowledge of Google Adwords, Facebook Ads & Google Analytics.
• Excellent problem solving & analytical skills.
• Strong quantitative skills with a knack for translating numbers into actionable insights and creatives.
• Ability to multitask in a fast-paced work environment.
• Punctual and dedicated to meeting goals & deadlines.
• Able to effectively work independently, and as part of a team.

Min. 3-4 year experience is required in this role.

THIS JOB IS NOT FOR FRESHERS! SEPARATE POSTINGS SHALL BE MADE FOR THE SAME

Questionnaire forhttps://docs.google.com/document/d/1_DrazG6jU-PYRRIbBJ7VhKXUrx-Qr8nLLtBRrxjwRM8/edit" target="_blank"> DM Hiring

Job Responsibilities...

• Training students in Digital Marketing.
• Assist in marketing and advertising promotional activities (e.g. social media, direct mail and web) .

Roles & Responsibilities:

• Creating and executing a strong performance marketing strategy & execution plan.
• Developing and managing digital prospecting and remarketing campaigns
• Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
• Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
• Identifying and testing new channels to continue to meet or exceed established critical metrics
• Working closely with the management to share funnel conversion improvement ideas, feedback & present results

Scope:

About the role:
We’re looking for a dedicated and efficient professional to join our Digital Marketing (Amazon & Website Marketing teams), and deliver timely results on the projects assigned.
● We work in a consultative manner with clients to deliver better value, rather than just acting as the execution arm. We deliver work that increases value across the entire client operations. This requires us to be proactive and creative in our interactions across all channels.
● The world of eCommerce marketing keeps on changing continually, and staying updated is the only key to stay ahead. To excel here, it is crucial to have curiosity and self-drive to solve new problems. And then, also teach others in the team about it, thereby widening the skill-base within the company.
● We may be a bunch of sharp and intelligent chaps, but it is only through extensive collaboration that we have grown, and remain one of the most capable organizations in eCommerce Marketing. We work hard to grow ourselves and also others around us.

Responsibilities:

Project Execution:
● Design digital campaigns and implement various marketing activities to achieve project goals, for multiple clients at a time
● Assist the Project Owner to provide deliverables to the clients in a timely and efficient manner
● Create and analyze business reports on strategy and campaign performance
● Keep up to date with the latest marketing strategies & technologies, and help in improving existing solution offerings
● Participate in the strategizing process for clients and collaborate with internal teams for efficient execution

Client Assistance:
● Understand the client and their business goals from a holistic perspective
● Prioritize client requirements during project execution and deliver on time with perfection
● Collaborate with the Project Owner and other team members to ensure that everyone is aligned
● Look for opportunities to improve processes, further efficiencies, and make communication more effective

What you'll need?
● Bachelor's degree in any field
● Excellent problem-solving and analytical skills
● Strong interpersonal skills and ability to work independently with little supervision on projects
● Aspiration to learn, grow and develop self as a leader
● Ability to prioritize in a high volume and fast-paced environment
● Highly organized and detail-oriented, with a strong ability to manage several competing tasks simultaneously

Who Should Consider Joining?
● If you like challenges and think from a first principle basis,
● If you are driven to take ownership and get on the driver's seat,
● If you have the aspiration to grow fast in the dynamic environment of a start-up,
● If you are a collaborative team member, who believes in collective success,
● If you are someone who makes objective, fact-based decisions

Who should not consider joining?
● If the role description does not excite you, then you should not join us
● We are a startup and things will move fast. If you are not comfortable in a fast-paced environment, then you should not join us
● If you are not a self-starter who is willing to learn & experiment more, then you should not join us.

What We Offer:
● Limitless growth and learning opportunities
● A collaborative and positive culture — Your colleagues will be as smart, helpful, and driven as you.
● Guidance and mentorship from industry experts and renowned IIT Alumnus
● In house digital marketing training from specialists, hence a digital marketing experience is not mandatory for this profile
● An opportunity to make an impact — Your work will contribute directly to our strategy and clients' growth

About us-

CareerNinja is a personalized learning platform that leverages AI to create customized courses for a learner based on their goal and background. It curates the right content, provides 1:1 & 1:many live mentorship & connects to job opportunities to help youth learn in a practical manner to achieve their next career goal. We are ultimately working to make high quality experiential learning accessible to anyone at a mass-global scale.

You will drive growth loops, build flywheels, ensure great adoption and seamless sales systems to drive our growth. You will be in the driving seat of ensuring effective marketing strategies and plans to communicate the features and benefits of our product to customers. You will handle market research on current trending products, drive product innovation, influence pricing and packaging, guide sales teams, develop messaging and market positioning around products and take part in presentations and events.

You are right for this role if you can think of a 100 ways to take a product to market & but also prioritise 3 & roll up your sleeves to drive them. Further, if you have real history driving growth loops, strong user adoption and great sales. You should love data, be both analytical & creative at the same time and should enjoy high-leverage experiments.

Responsibilities-
1. Drive traffic to our product via channels ranging from paid advertising & social media to referrals. Lead and manage growth marketing strategies that can move the needle across the company's revenue goals.
2. Generate high-quality leads by optimising channels, messaging, landing pages, etc.
3. Obsession around customer behaviour, customer segmentation and targeting to ensure sharp targeting of customers with relevant communication.
4. Participate in market and user research to identify new product features, trends and opportunities that will drive our business growth and transformation
5. Own performance of & drive the entire user journey & conversion funnel from registration and onboarding to early retention, remarketing payment and growth loops like referrals
6. Monitor cohort performance from channels and campaigns, conduct research and use it to understand user needs, identify key improvement areas, product & process iterations for driving sales & user growth
7. Work closely with sales and support team to build & optimize go-to-market strategy on lead conversion, upsells, reactivation and referrals & drive its operations
8. Manage digital campaigns, from ideation to media planning, creative communication and indepth analysis of performance to drive optimization.
9. Work with the creative team to make sure all performance marketing creative assets are built effectively as well as gather learnings to improve them.
10. Key resource in developing internal core competency around the ability to segment, target, acquire, re-target and optimize consumer acquisition across a coordinated growth marketing strategy through all marketing channels and sources.

Must Have-
1. 2+ years of experience with a proven track record of driving user growth through effective marketing campaigns and growth hacks across different channels(not necessarily Facebook & Google).
2. At Least 2+ years of experience in high-performance product or growth marketing roles
3. 2+ years of hands-on experience working on multiple digital advertising platforms (with expertise in Facebook and Google)
4. 2+ years on marketing & advertising analytics tools like/similar to Google Analytics
5. Experience driving growth strategy, sales operations and owning product that immediately drives the company's business objectives, growth and P/L
6. Strong experience with optimizing conversion funnels and organic growth loops and working closely with design, marketing and engineering to implement high-leverage experiments
7. Strong track record of hitting weekly and monthly targets.
8. Good judgment and strong thought partner for head of product and founders
9. Strong understanding of growth models, strategies and tactics, including acquisition, activation, retention (engagement and stickiness) and virality
10. Experience conducting user research and developing strong user understanding

Good to Have-
1. Relevant industry/Start-up/Edu-tech experience in a similar role
2. Proven experience of handling multiple paid campaigns on (Search, Facebook, Affiliates, Influencers, etc.)
3. Exposure of other aspects of the marketing functions like social, brand, market research, pricing, etc
4. Cross functional experience across performance marketing, SEO & sales is a must with additional experience/exposure in product & program management
5. A high level of comfort with data and strong analytical skills

Why Work With Us-
Being an education organisation, we take your growth seriously. Working with us could be your best decision if you're looking for learning, wide exposure & looking to be in the driving seat of what you
do. Most importantly, if you’re looking to jump five steps ahead and think your current work opportunities aren’t keeping pace with you. You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (mostly under 30) work environment. Work from home (even without Covid), flexible work, free drinks & snacks, etc are just a regular part of our work life.

About Us :

ImpactGuru.com, India's leading healthcare financing platform for patients raises money online for medical expenses via crowdfunding. It aggregates a large number of online payments to allow any individual requiring financial assistance to raise funds for medical expenses - be it cancer, transplant, accident, or any medical emergency.

ImpactGuru.com has already helped mobilize Rs 1,500 cr / US$200mm via crowdfunding along with its partners.

ImpactGuru.com was incubated at Harvard Innovation Lab in the USA in 2014.

ImpactGuru.com recently announced a $2mm Series A round, led by Apollo Hospitals Group, Currae Healthtech Fund, RB Investments (Singapore based VC Fund), Shorooq Investments (Middle East based VC Fund), Venture Catalysts (India's #1 angel investor group) with participation from various other investors from USA, Southeast Asia, and the Middle East.

ImpactGuru.com was recently awarded Best Technology Solution for Social Good by Economic Times Intelligent Health & Tech Awards, selected among top 5 early-stage startups in India by TiE, featured multiple times on CNBC Young Turks.

ImpactGuru.com was ranked among the top 21 Startups Globally to Watch in the space in which it operates by CB Insights. Impact Guru's senior management is led by Harvard, Wharton, Parsons, IIT, and IIM alumni with the founders recently being profiled in Fortune 40 under 40. If you are interested in being a part of a dynamic startup working at the intersection of financial services and healthcare which is making significant positive social impact to society, then Impact Guru is the right place for you.

Website : https://www.impactguru.com/
Team : https://www.impactguru.com/team

Location : Mumbai

Team Size : 300 +

We are scouting Asst Manager / Manager - Digital Marketing Analyst, Mumbai.

Responsibilities:

• Own end-to-end execution, measurement, reporting, and optimization of campaigns across channels with goals to increase New users Acquisition, Scale GMV across the campaign, and deliver platform GMV & ROAS
• Managing two verticals of Impact Guru business, one is online donation(E-commerce) & Lead Generation(Seekers).
• Lead a team of performance marketers & Data Analyst
• Partner with internal teams to optimize campaign performance (targeting, optimization, creative direction, etc.)
• On a day-to-day basis, you will be expected to optimize campaigns based on data breakdowns and insights.
• Understand ways to scale campaigns across platforms in an optimal manner.
• Perform interest research in Facebook using audience insights and ads manager.
• Create a digital media plan based on requirements across multiple platforms
• Understand how content works across different social media platforms
• Create insightful reports based on data from performance marketing campaigns
• Tag with your copy and art partners to achieve a digital-first creative output on campaigns.
• Work on Launching & Optimizing other marketing channels like Taboola, Criteo, Outbrain, Adroll etc.
• Work on retention marketing through Mo engage or internal communication.
• Coordination with SEO Team for Organic ranking updates & suggestions
• Assist Social media team in scaling the organic GMV from social pages, also assist them in increasing the followers on each social media pages
• Work on launching influencer marketing campaigns & influencer network for the brand.

Eligibility

• 1-2 years experience in digital marketing at a high-growth B2C organization.
• Hands on experience of working on Facebook Ads, Google Ads, etc
• Managed monthly paid marketing spends of 50L-1 Crore+
• Bachelors degree in Engineering, Media Communications, Business Administration, Journalism, or related Fields.
• Strong communication skills
• Strong creative and analytical skills
• Working Proficiency in Google Analytics, Google Tag Manager, SQL, Excel, and creating data visualizations on data studio or Tableau
• Be able to take 100% ownership of the process from start to finish
• Strong quantitative mindset & data-driven approach to digital marketing; expert in excel-based data modeling, analytics tools.
• Ability to multitask in a fast-paced work environment.
• Punctual and dedicated to meeting targets & deadlines.
• Able to effectively work independently, and as part of a team.
• An early adopter attitude towards technology
• Min. 1 year experience is required in this role.

Key responsibilities:

• Plan and execute Web, SEO/SEM, Database Marketing, Email, Social media, and Advertising campaigns
• Design, Build, and maintain Social Media presence
• Measure and report performance of Digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identify trends, insights and optimize approach based on the insights.
• Plan and execute periodic Content Calendar for Branding and Inbound lead acquisition
• Create landing pages and optimize user experience for Lead Acquisition
• Should be able to plan and execute Webinars, Seminars and Events

Skills:

• MBA or PGDM in Marketing
• 6+ years of experience in Digital Marketing for IT/ITES Services Industry
• Must have exposure in marketing of Digital Technologies and Services like Cloud, Analytics, APIs, Software Development & Channels
• Good to have experience in using HubSpot as Marketing Tool
• Must have excellent verbal and written Communication skills with exposure to Global Clients

As the Marketing Executive -Player/Customer Acquisition, you will be responsible for developing and implementing our marketing strategy for player acquisition. You will consistently execute, learn, and iterate result-oriented marketing campaigns to ensure successful player acquisition and optimum utilization of all resources. 

Responsibilities

• Develop and implement a cohesive marketing plan for player acquisition through various platforms.
• Ideate and execute innovative campaigns for player acquisition. Strategizing and implementing various promotional offers and bonus offers to increase player acquisition and deposits.
• Create aggressive monthly and quarterly acquisition plans and ensure we meet them.
• Track the effectiveness of ongoing campaigns through regular reporting that includes details of customer behavior, usage, and spend.
• Analyze the customer journey and identify key touchpoints in the customer's interaction to optimize customer activation and acquisition.
• Prepare regular reports and presentations on marketing metrics.
• Conduct market analysis to identify challenges and opportunities for growth.
• Provide guidance and ideas to organize effective marketing events.
• Conduct thorough competitive analysis to stay informed and ahead of the competition.

Requirements

Qualifications

• Thorough knowledge of SEM, Facebook and CRM tools like CleverTap, Web-engage, etc.
• Ability to creatively solve business problems through strategic and innovative approaches.
• Ability to work with various teams in a complex environment, ensuring timely delivery of multiple projects.
• Highly analytical with the ability to collate, analyse, and present data and drive clear insights into decisions that improve KPIs.
• Ideally, should have gaming or e-commerce industry experience.

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BLITZPOKER is part of one of the largest poker networks in the world with over a million registrations and 100,000 active users.

In India, majority-owned by i3 Interactive Inc. BLIZTPOKER brings together all the fun and class in the world of online poker games in India with its exciting poker tournaments and promotions. It offers varieties of games in poker like Texas Hold’em, Omaha, Open Face Chinese Poker among others for professional and recreational players.