
Designation
- Digital Marketing Manager
- Performance Marketing Manager
- Paid Marketing Manager
- Digital Lead
- Lead- Digital Marketing
- Online Marketing Manager
- Digital Marketing Analyst/Senior Digital Marketing Analyst
- Digital Success Manager
About the Role:
We're looking for a growth-oriented leader to own and lead the Digital Marketing function at Impact Guru. You are the ideal candidate if you are comfortable with continuous experimenting and learning and are obsessed with data. You're not afraid to try new methodology and can deliver useful insights by effectively and quickly adapting to data.
Reports to: VP - Markeing
Responsibilities:
- Own end-to-end execution, measurement, reporting, and optimization of campaigns across channels with goals to increase New users Acquisition, Scale GMV across the campaign, and deliver platform GMV & ROAS
- Managing two verticals of Impact Guru business, one is online donation(E-commerce) & Lead Generation(Seekers).
- Lead a team of performance marketers & Data Analyst
- Partner with internal teams to optimize campaign performance (targeting, optimization, creative direction, etc.)
- On a day-to-day basis, you will be expected to optimize campaigns based on data breakdowns and insights.
- Understand ways to scale campaigns across platforms in an optimal manner.
- Perform interest research in Facebook using audience insights and ads manager.
- Create a digital media plan based on requirements across multiple platforms
- Understand how content works across different social media platforms
- Create insightful reports based on data from performance marketing campaigns
- Tag with your copy and art partners to achieve a digital-first creative output on campaigns.
- Work on Launching & Optimising other marketing channels like Taboola, Criteo, Outbrain, Adroll etc.
- Work on retentiton marketing through Mo engage or internal communication.
- Coordination with SEO Team for Organic ranking updates & suggestions
- Assist Social media team in scaling the organic GMV from social pages, also assist them in increasing the followers on each social media pages
- Work on launching influencer marketing campaigns & influencer network for the brand.
Skills Required:
- 3-4 years of industry experience (agency or editorial) is a plus.
- Bachelor’s degree in Engineering, Media Communications, Business Administration, Journalism, English, or related Fields from Tier 1/Tier 2 colleges.
- In-depth knowledge of Google Adwords, Facebook Ads & Google Analytics.
- Excellent problem solving & analytical skills.
- Strong quantitative skills with a knack for translating numbers into actionable insights and creatives.
- Ability to multitask in a fast-paced work environment.
- Punctual and dedicated to meeting goals & deadlines.
- Able to effectively work independently, and as part of a team.
Min. 3-4 year experience is required in this role.
THIS JOB IS NOT FOR FRESHERS! SEPARATE POSTINGS SHALL BE MADE FOR THE SAME
Questionnaire forhttps://docs.google.com/document/d/1_DrazG6jU-PYRRIbBJ7VhKXUrx-Qr8nLLtBRrxjwRM8/edit" target="_blank"> DM Hiring

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Position Vacant Details |
POSITION NAME |
Junior HR |
EXPERIENCE |
0 - 1 Year |
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Negotiable |
LOCATION |
Madurai |
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We are a Bengaluru based young & vibrant team planning to on-board amazing talent, someone like you. Please go through the job description below, and connect with us if you deem we are a good fit in the next step of your career progression.
We value your time & hence have a stringent policy to communicate a decision within 7-10 days.
Your work at Finin:
As our primary iOS developer , you are expected to
1. Build a light-weight, low latent iOS applications with limited or no dependency on third-party modules.
2. Build application logic & develop user facing features.
3. Build reusable components & front-end libraries for future use, as and wherever needed.
4. Translate designs & wireframes into high-quality code.
5. Define front-end architecture, document, estimate scope, & deliver on time.
6. Plan for new technology insertion & trade-offs in development.
Further, as any early stage start-up, we expect you to be comfortable wearing multiple hats, & be a proactive contributor towards building something truly remarkable.
Candidate profile:
1. At least 4 years of professional experience building native projects for iOS.
2. Have at least two live projects.
3. Practical knowledge of working with RESTful APIs, & version control tools such as git.
4. Experience creating custom libraries.
5. Proficiency in various software design patterns.
6. Accountable & a proactive communicator.
7. Has worked in agile or iterative environment. Can estimate scope & prioritise.
8. Independent problem solver. Comfortable with ambiguity & fast pace start-up work culture.
Bonus points:
1. If you have previous experience building technology for Finance products.
2. If you have contributed in at least two stages of product development: MVP & Growth.
3. If you are a polyglot.

