
Designation
- Digital Marketing Manager
- Performance Marketing Manager
- Paid Marketing Manager
- Digital Lead
- Lead- Digital Marketing
- Online Marketing Manager
- Digital Marketing Analyst/Senior Digital Marketing Analyst
- Digital Success Manager
About the Role:
We're looking for a growth-oriented leader to own and lead the Digital Marketing function at Impact Guru. You are the ideal candidate if you are comfortable with continuous experimenting and learning and are obsessed with data. You're not afraid to try new methodology and can deliver useful insights by effectively and quickly adapting to data.
Reports to: VP - Markeing
Responsibilities:
- Own end-to-end execution, measurement, reporting, and optimization of campaigns across channels with goals to increase New users Acquisition, Scale GMV across the campaign, and deliver platform GMV & ROAS
- Managing two verticals of Impact Guru business, one is online donation(E-commerce) & Lead Generation(Seekers).
- Lead a team of performance marketers & Data Analyst
- Partner with internal teams to optimize campaign performance (targeting, optimization, creative direction, etc.)
- On a day-to-day basis, you will be expected to optimize campaigns based on data breakdowns and insights.
- Understand ways to scale campaigns across platforms in an optimal manner.
- Perform interest research in Facebook using audience insights and ads manager.
- Create a digital media plan based on requirements across multiple platforms
- Understand how content works across different social media platforms
- Create insightful reports based on data from performance marketing campaigns
- Tag with your copy and art partners to achieve a digital-first creative output on campaigns.
- Work on Launching & Optimising other marketing channels like Taboola, Criteo, Outbrain, Adroll etc.
- Work on retentiton marketing through Mo engage or internal communication.
- Coordination with SEO Team for Organic ranking updates & suggestions
- Assist Social media team in scaling the organic GMV from social pages, also assist them in increasing the followers on each social media pages
- Work on launching influencer marketing campaigns & influencer network for the brand.
Skills Required:
- 3-4 years of industry experience (agency or editorial) is a plus.
- Bachelor’s degree in Engineering, Media Communications, Business Administration, Journalism, English, or related Fields from Tier 1/Tier 2 colleges.
- In-depth knowledge of Google Adwords, Facebook Ads & Google Analytics.
- Excellent problem solving & analytical skills.
- Strong quantitative skills with a knack for translating numbers into actionable insights and creatives.
- Ability to multitask in a fast-paced work environment.
- Punctual and dedicated to meeting goals & deadlines.
- Able to effectively work independently, and as part of a team.
Min. 3-4 year experience is required in this role.
THIS JOB IS NOT FOR FRESHERS! SEPARATE POSTINGS SHALL BE MADE FOR THE SAME
Questionnaire forhttps://docs.google.com/document/d/1_DrazG6jU-PYRRIbBJ7VhKXUrx-Qr8nLLtBRrxjwRM8/edit" target="_blank"> DM Hiring

About Impact Guru
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✅ Make outbound calls for feedback, upselling & cross-selling
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Work from Gurgaon Office.
About Rocketlane
https://rocketlane.com/">Rocketlane is a SaaS startup founded in April 2020 by https://www.linkedin.com/in/srikrishnang/">Srikrishnan Ganesan, https://www.linkedin.com/in/vignesh-girishankar/">Vignesh Girishankar, and https://www.linkedin.com/in/deepakbsub/">Deepak Balasubramanyam. Before Rocketlane, they built a successful in-app messaging startup that was acquired by Freshworks(NASDAQ: FRSH) in 2015.
Rocketlane launched in June 2021 and washttps://www.producthunt.com/posts/rocketlane"> #1 Product of the day on Product Hunt. It has a fast-growing, global customer base, including LinkSquares, AppCues, ContractPodAI, Chargebee, parcelLab, and many more.
Rapid early traction and customer love has catapulted Rocketlane to be recognized as a Leader in the G2 Category of Client Onboarding. Rocketlane has raised $21M in capital from global VCs such as 8VC, Nexus Venture Partners, Matrix Partners India, and super angels like Gokul Rajaram and Girish Mathrubootham.
Rocketlane offers a first-of-its-kind collaborative customer onboarding platform that enables businesses to onboard their customers better, faster, and smoother. It helps speed up revenue recognition and grow NRR for the vendor and enables faster time-to-value and a delightful customer onboarding experience.
What’s the opportunity?
Are you a backend developer looking to fast-track your learning and growth? Have you looked at world class products like Asana, Notion, or Airtable, and felt “I wish I were part of the early team that built these products”?
At Rocketlane, we’re a team that has previously built and rolled out globally successful SaaS products used by tens of thousands of customers. We’re laser focused on delivering a world class product again, and looking for an ambitious backend engineer to join our existing team of 9 engineers.
If it excites you to think of a fast-paced start-up environment, building something big from scratch, breaking down new problems, creating new APIs, working on performance issues, getting hands-on with devops initiatives, and showcasing demos of your work every Friday with a happy and passionate team, then this is the right opportunity for you.
Some of the tech problems you get to work-on as a backend engineer would be to build the backend for a modern spreadsheet experience from scratch, work on infra as code, write robust code that is fault tolerant, work on performant code that adheres to SLOs set by the organization.
About you:
- 3 - 7 years of experience
- Expertise in the following areas
- Java
- HTTP Protocol
- You’ve heard of or worked with some of the following tech stacks / products
- Spring
- PostgreSQL
- Redis
- Docker
- Message brokers
- GitHub
- These non-functional areas are familiar to you
- Performance
- Debugging
- Log management
Nice to have:
- Familiarity with AWS
What’s in it for me?
- Great opportunity: Rocketlane genuinely cares about everyone we hire. You’ll learn new things and grow no matter how experienced you are; you will be working with founders who have more than three decades of collective experience in building significant B2B SaaS startups.
- Great team: Work with a world-class, high-velocity team that truly embodies the values of empathy, curiosity, and customer-centricity. Check out thehttps://www.linkedin.com/feed/hashtag/?keywords=rocketlane_meet_the_team"> MTT(Meet The Team) videos on our LinkedIn.
- Great culture: An open, fun, and exciting startup culture that empowers its people to champion big problems with the freedom to think and innovate.
- Growth: You could easily and quickly transition into other sales roles you might like.
- Impact: You get to be part of a global, passionate team in a fast-paced and growth-oriented environment. The team has a work philosophy of being high on ambition, ownership, and a bias for action.
- Monetary rewards and benefits: Competitive stipend, flexible leave policy, and more!

● B.Tech/M.Tech degree in Computer Science, Engineering or a related subject
● Proven hands-on Software Development experience
● Strong proficiency in JavaScript and the JavaScript object model is a must.
● Thorough understanding of React.js and its core principles
● Prior experience with popular React.js workflows (such as Flux or Redux)
● Familiarity with RESTful APIs
● Familiarity with HTML / HTML5 CSS/CSS3/ Bootstrap
● Mobile app development experience with Flutter/Dart is a big plus; or willingness to learn these technologies.
● Experience with MySQL is a plus.
● Preferably prior experience in working in a start-up.
We are a complete startup. This could be your chance to grow faster in your career.


If you are looking for a change this is what we can promise you:
You will have challenging problems to solve
You will have flexibility and autonomy to solve problems and deliver solutions
We will provide a highly collaborative environment with skilled and super friendly teammates
We will fully support you in developing software the right way
We won't burden you with useless policies and procedures
We will provide you the tools you need to do your job right
If that sounds attractive please apply! We'd love to talk to you.
Here are some more details about the position:
You will be hands-on writing code, unit tests, and performing peer code reviews. You will work with a project manager, software development engineers, user experience and interface designers, quality assurance engineers and customer stakeholders to deliver high quality, scalable and maintainable software solutions.
Required Qualifications
4+ years experience developing web applications using PHP
Ability to work effectively with offshore and nearshore team members
Experience performing peer code reviews
Experience writing unit tests
Experience with Git and merge conflict resolution
JavaScript and HTML, CSS
Ajax, Restful APIs and JSON
SQL (MSSQL, MySQL or similar)
Scalable Architectural Patterns
API Integrations
Asynchronous Processes and Multithreading
Desired Qualifications
5+ year of experience developing web applications.
Experience in Codeigniter PHP framework
Experience with React and Flux
frameworks like Angular, React, Bootstrap, Ember or similar
Experience working with offshore and nearshore development teams.
HTML 5 and CSS 3
Caching Technologies
Cloud Platforms (AWS, Azure, or Heroku)
Serverless technologies
IoC / Dependency Injection
Continuous Integration
Continuous delivery
Git
SourceTree and Bitbucket
Scrum
Project management software - Jira, Rally or similar
Virtual Machines
Postman

- Your primary focus will be the development of Android applications and their integration with back-end services.
- You will be working alongside other engineers and developers working on different layers of the infrastructure. Therefore, commitment to collaborative problem solving, sophisticated design, and creating quality products is essential.
Skills :
- Strong knowledge of Android SDK, different versions of Android, and how to deal with different screen sizes
- Familiarity with RESTful APIs to connect Android applications to back-end services
- Strong knowledge of Android UI design principles, patterns, and best practices
- Experience with offline storage, threading, and performance tuning
- Ability to design applications around natural user interfaces, such as touch
- Familiarity with the use of additional sensors, such as gyroscopes and accelerometers
- Knowledge of the open-source Android ecosystem and the libraries available for common tasks
- Ability to understand business requirements and translate them into technical requirements
- Familiarity with cloud message APIs and push notifications
- A knack for benchmarking and optimization
- Understanding of Google's Android design principles and interface guidelines
- Proficient understanding of code versioning tools, such as Git
- Familiarity with continuous integration - Kotlin, Java
- Important libraries include Dagger, RxJava, Realm - MVP Clean Architecture
- Understanding of Data Structures and Algorithm.
- Basic Knowledge of Kotlin
- Skills : - Android, Web Sockets, MVP Development, Rxjava, Realm Mobile Database,


1. Experienced iOS Developer with full-time work experience in developing iOS apps for iPhone, iPad, iPod.
2. Should be proficient in Swift and Objective C and use Xcode, Cocoa libraries, and other third-party libraries to develop apps.

