Renovate India
https://www.renovateindia.co/About
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Jobs at Renovate India
Job Summary: We are looking for a highly motivated and results-driven Digital Marketing Executive to join our dynamic team. The successful candidate will play a key role in developing, implementing, and managing digital marketing campaigns across multiple channels to increase brand awareness, drive website traffic, and generate leads. The role requires a blend of creative and analytical skills to develop strategies that align with business goals.
Key Responsibilities:
- Campaign Strategy & Execution: Plan, execute, and monitor digital marketing campaigns across various channels (e.g., social media, search engines, email, display ads, etc.) to drive traffic and engagement.
- SEO & SEM Optimization: Implement on-page and off-page SEO strategies to improve organic search rankings. Manage paid search campaigns (PPC) on platforms like Google Ads.
- Social Media Marketing: Create and manage social media content, monitor engagement, and run targeted social media ad campaigns on platforms like Facebook, Instagram, LinkedIn, and Twitter.
- Content Creation & Management: Develop engaging content for blogs, websites, newsletters, and social media platforms. Ensure content aligns with brand messaging and SEO best practices.
- Email Marketing: Create and manage email marketing campaigns, including newsletters, promotional emails, and automated workflows to drive conversions and customer retention.
- Analytics & Reporting: Monitor, analyze, and report on the performance of digital marketing campaigns. Use tools like Google Analytics, social media insights, and email platforms to measure KPIs and optimize efforts.
- Brand Awareness & Lead Generation: Implement strategies to increase brand visibility and generate qualified leads through digital channels.
- Collaboration: Work closely with cross-functional teams (sales, design, content) to ensure cohesive digital marketing efforts and brand consistency.
- Market Research: Keep up-to-date with the latest digital marketing trends, tools, and best practices. Monitor competitor activity and industry trends to identify opportunities for improvement.
Key Requirements:
- Proven experience as a Digital Marketing Executive or similar role.
- In-depth knowledge of digital marketing strategies and tools, including SEO, SEM, content marketing, email marketing, and social media advertising.
- Experience with Google Analytics, Google Ads, Facebook Ads Manager, and other relevant digital marketing tools.
- Strong understanding of SEO, social media algorithms, and online consumer behavior.
- Excellent communication skills, both written and verbal.
- Ability to analyze data, generate insights, and make data-driven decisions.
- Strong organizational and time-management skills.
- Creative thinking with a keen eye for detail.
- Bachelor's degree in Marketing, Business, or a related field is preferred.
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