• Lead the local execution of the marketing campaigns and D2C commerce across all owned, earned and paid channels.
• Shapes the future of D2C marketing and sales, develop a clear strategy for the activation and sales in the market and to plan, implement and optimize all media campaign activities together with the global D2C team and agency partners.
• Responsible for enabling cutting edge, agile and technology enabled
audience based, personalized activation & omni-channel marketing and direct sales & engagement via owned platforms to increase consumer, customer and business impact.
• Drive all marketing campaign activities across all digital channels and all
categories. Lead the execution and constant optimization of D2C digital
marketing activation strategy.
• Drive full P&L responsibility and ensure high repeat values & LTV for
customers.
• Plan sales/events to highlight the offers and new product launches of the
company.
• Coordinate between the Brand & D2C team to maintain the Brand
architecture.
• Responsible for the full funnel flow on the website for customers and ensuring high
CR&AOV.
Required Skills/ Experience
• 6-7 years of relevant experience
• Prior experience in D2C companies or consultancies
• Experience in digital marketing
• Worked on different live projects, web optimization.
Subodh Popalwar
Software Engineer, Memorres
About Series A Funded Startup -Organic food brand for kids
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The Senior Manager - Demand Generation - will report to the CEO and will be responsible for generating an agreed number of qualified leads via outbound prospecting. To achieve this, the individual will build and lead a team of business development Associates who will reach out to customers via LinkedIn In-mails, Emails, Cold Calling, and WhatsApp messages.
Key Responsibility Areas (KRAs)
1. Commit a certain number of qualified leads to the management on a monthly, quarterly and annual basis.
2. Build and lead a team of Business Development Associates to drive the committed number.
What do we look for?
1. A minimum of 5 years of experience in B2B lead generation via outbound.
2. Should have worked in a company selling SaaS products of ticket size of approximately Rs. 40k to Rs. 100k per month (MRR) in India.
3. Bonus if you have two or more years of B2B sales experience.
4. Should have hired and led a team of at least 5 people.
5. Should have had at least 3 years of experience working in a B2B SaaS company.
6. Should have taken up Lead Generation goals/targets in the past.
7. Should have reported to a Founder/CXO in the past.
8. Should have worked at a fast-growing startup for at least 2 years.
- Minimum of 5 years of experience in B2B Lead Generation via outbound.
- Bonus if you carry 2 or more years of B2B Sales experience.
- Should have worked in a company selling SaaS products of ticket size of approximately Rs. 40k to Rs. 100k per month (MRR) in India.
- Should have hired and led a team of at least 5 people.
- Should have had at least 3 years of experience working in a B2B SaaS company.
- Should have taken up Lead Generation goals/targets in the past.
- Should have reported to a Founder/CXO in the past.
- Should have worked at a fast-growing startup for at least 2 years.
We are hiring online promotion executives to join our dynamic and growing team. As an online promotion executive, you will be responsible for:
- Creating and posting engaging content on various social media platforms to promote our products and services.
- Generating leads and converting them into sales through email, phone, or chat.
- Building and maintaining relationships with existing and potential customers.
- Providing feedback and suggestions to improve our online presence and reputation.
- Working remotely from anywhere in the world with a stable internet connection and a laptop or smartphone.
We offer a competitive salary package based on your experience and performance. You will also enjoy flexible working hours, training and support, and opportunities for career advancement.
But hurry up, we have limited vacancies available and they are filling up fast! If you are interested in this amazing opportunity, please send your resume and a cover letter. Don't miss this chance to join our online promotion team and start earning from home!
Job Details
Job Location - Mumbai
Experience Required - 3-5 years
Package Offered - Rs.6,00,000/- to Rs.10,00,000/- per annum
Digital Marketing Manager
Responsibilities
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
- BS/MS degree in marketing or a related field
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Experience in optimizing landing pages and user funnels
- Solid knowledge of website analytics tools (e.g., Google Analytics, etc.)
- Experience in setting up and optimizing Google Adwords campaigns
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
This Social Media Executive is suited for someone with an entrepreneurial spirit and wants to get a first-hand experience in various things that happen in a new organization. A candidate that doesn’t mind about living any challenging experience by owning it to self.
Candidate will be given responsibilities of supporting (including but not limited to) social media strategy planning, online advertising, promotions, & Ad-Campaigns. He/she will monitor and create aggressive marketing on Instagram & Facebook and create engaging content for blogs, forums and other social networks like Facebook, Twitter, Instagram, LinkedIn, Quora, Pinterest, etc.
He/she will optimize our website, blogs and social media content for maximum reach and impact (e.g. SEO/SEM) by using keyword analysis and cost/benefit analysis. They will develop a content calendar on a weekly and monthly basis.
Our company’s culture is unique in that we truly live by our values of friends first, integrity and doing the right thing.
Pocket52 got certified as India's First Cryptographically Secured Random Number Generator Poker Platform Powered by Lava-Lamps. We are a funded start-up, raised funds from Speciale Invest and couple or marque angel investors. We are growing 5x :D
We’re looking for an experienced digital marketer to join us. This profile involves the promotion of products and services through a variety of digital channels, using the internet and mobile technology. Push and pull marketing techniques are applied, targeting consumers both directly and indirectly.
In the role of a digital marketer, you'll be involved in developing an organization's multi-channel communication strategies and may work across several areas, or specialize in a few.
Responsibilities:
-Managing paid ad campaigns across search, display, social and retargeting networks by conducting extensive keyword research, analysis and testing of keyword performance
-Ensuring successful campaigns managing bids and budgets to be able to meet the predefined KPI's.
-Optimizing campaigns across multiple channels to deliver the best return on investment
-You identify replicable marketing strategies, tactics, and channels that address business pain points and convey product benefits to drive new customer acquisition - with an implement, test, and measure mindset
-You write content for marketing ads, campaigns and landing pages
-You test different value propositions and messages across different channels to find the best angle to introduce our product for each target group
-You build and run A/B tests across landing pages and the homepage
REQUIREMENTS:
-Having an entrepreneurial mindset
-Fast and willing to learn
-Understanding of statistics and ability to support hypotheses with data
-Experience in performance marketing & SEO
-A/B Testing and Data Analytics experience
-Being curious and creative
-Being relentless in pursuit of growth
-Preferred to have experience in Hotjar, Semrush, Hubspot and/or other similar tools within the growth stack
1. Plays the games with some measure of desire to improve.
- Of course, we want you to be someone who plays the games we create our tools around. Playing them may be enough, but to communicate to players effectively you must have some sort of latent desire to improve…No we don’t care if you are Bronze or Diamond.
2. Self-initiated, fast learner with a positive attitude.
- We don’t want to tell you what to do all the time. Hopefully, you will tell us what we need to be doing.
- We want “can do” people, not “can’t do” people. In our experience, passion breeds enthusiasm, which breeds a strong desire to learn. That’s why we want to know you care.
3.Strong sense of team spirit thriving in a fast-paced environment.
- Think of our team as a ranked team, we strive for excellence and don’t waste each other's time with BS.
- We all support each other, but that also means being good critics.
- Be able to take criticism! That is the only real path to improvement!
About Us -
- Marquee Entrepreneurs from Education, Consumer Service, Content Platform Verticals with a history of successful exits.
- Co-Founder of Plancess, ranked among top 3 Ed-Tech companies by 2015, sold to Career Point Group
- Co-Founder of TimeMyTask, a pioneer in on-demand hyperlocal home cleaning startups, sold it to MyDidi
- A combined experience of 30+ years across domains, having an experience of building capacious teams
Amazing Perks:
Awesome Office | Unlimited Poker Gaming (U can win a lot of cash if u become a pro) | Intellectual Exchange & Satisfaction | Discussion War-Rooms | Free Medical Insurance | Free snacks, because we need fuel! | Free coffee, because how else are you going to pound away at the keyboard all day? | Relaxed dress code | Employee Performance Bonuses | Commuter stipend | Flexible work schedules | TGIF | Pet-Friendly Office
· Manage all social media channels (Telegram, Facebook, Instagram, LinkedIN, Twitter and YouTube) and campaigns to sustain an engaging audience experience.
· Ensure user engagement across all social media channels.
· Research and analyze social media trends, including social media and web visitor data, to improve social media presence and campaign efficacy.
· Implement social media strategies across all online platforms.
· Conduct research on blockchain, cryptocurrency and digital asset trends/insights and stay updated with latest developments/happenings.
· Experience in marketing tools like Hubspot, Zoho Marketing etc.
· Experience in digital marketing in cryptocurrency and blockchain, crypto exchange platforms, NFTs, online market research industry, ed-tech industry, digital advertising industry, e-commerce industry etc. is certainly a bonus.
· Collaborate with internal teams to design the digital content strategy with the objective of increasing brand reach, engagement with relevant stakeholders.
Job Type: Full-time
Salary: Negotiable
Location: Delhi NCR
Experience: 1-2 years
Note: By applying to this job position you will have an opportunity to work with a blockchain and cryptocurrency tech start-up.
Demand Generation and Marketing Executive - Job Description
Position Summary:
The Demand Generation and Marketing Executive will be responsible for developing and executing comprehensive, integrated B2B demand generation campaigns including email marketing, direct mail, webinar, and lead nurture tactics that deliver a consistent pipeline of high-quality qualified sales leads. The ideal candidate will have experience leading B2B demand generation campaigns and proven results in successfully planning, executing, building programs and reports in HubSpot, WordPress, google ads, LinkedIn sales navigator and analyzing results.
This position is based out of our Pune office, and there may be ample opportunity to travel within India as and when required.
About Us: Aikon is a small B2B SaaS company that is looking to accelerate its growth and increase usage of its iEngage.ai platform. Our platform enables Small and Large enterprises to build enterprise intelligence from conversations and interactions that already flow through its various communication channels. We use cutting edge Artificial Intelligence, Machine Learning and other Machine intelligence tools to augment human capabilities within the enterprise.
Key Responsibilities:
- Lead Management:
- Manage, nurture and convert inbound leads into qualified sales opportunities.
- Identify strong potential prospects using initiative and creativity, to generate outbound lead opportunities
- Assess and analyze a prospects current process and requirements;
- Provide engaging and articulate information about Aikon Labs’ value proposition to potential customers.
- Maintain well organized, up-to-date and accurate sales information and activity reports in Hubspot CRM system.
- Sales Management:
- Learn to manage complex enterprise sales throughout the sales cycle;
- Efficient management of the sales pipeline using our processes;
- Confidently participate in the preparation of proposals and the presentation of professional product demonstrations, via webinars or face to face meetings;
- Represent Aikon at corporate events or sales meetings independently or with colleagues;
- Meet personal targets and work towards Aikon Labs’ growth objectives, sales goals, and profitability;
- Communication:
- Demonstrate the ability to interact professionally with potential customers via phone, email, telephone conferencing, webinars and face to face, to discover their business needs and develop a positive business relationship;
- Provide accurate and timely information as required to project managers, the delivery team and senior management;
- Proficient in the use of social media tools like LinkedIn, Twitter, SEO optimization, Google Analytics, Wordpress (basic), etc
- Product Knowledge:
- Develop a strong knowledge of Aikon Labs’ products and services in order to facilitate the sales process;
- Understand and articulate how the benefits of Aikon’s products and services can meet customer’s needs in various business verticals;
Required Experience
- 2 - 5 years’ proven experience in prospecting and lead generation some experience in sales management;
- Experience of B-to-B sales, preferably in enterprise software solutions or in the cloud space or IT sector and has the ability to develop a good understanding of customer and market dynamics and requirements;
- Proficient in managing the sales pipeline using CRM systems, preferably Salesforce CRM;
- Experience of working collaboratively in a combined sales & marketing team.
- Can evidence a track record of increasing sales revenue by hitting or exceeding personal targets.
Required Skills:
- Has highly developed all-round interpersonal skills.
- Excellent communication, presentation, networking and negotiation skills.
- Customer service oriented with a positive, well-motivated attitude.
- Conscientious, hard-working and driven to improve sales and activity performance beyond targets.
- Competent IT skills with a working knowledge of Microsoft Office, GSuite programs and social networking tools. Experience of Hubspot, Canva, InVideo would be an added advantage, but not essential.
- Work closely within a small sales & marketing team and develop cooperative working relationships with all company colleagues;
- Good organisational and time management skills with the flexibility to reprioritise as necessary.
- Must be highly proficient in all aspects of English language, especially speaking, listening and writing skills.
- Must be passionate about the AI solutions for enterprises and B2B SaaS industry.
Competitive salary offered (dependent on skills and experience); and opportunity to earn generous rates of target based incentives;
Responsibilities include:
* Identifying a digital marketing strategy and the best channels and tools to invest time/money in and create an execution plan to reach company goals
* Creating compelling content (e.g. emails, social ads) and creative outreach strategies that generate leads (i.e. compels targets to open and click!)
* Managing integrated marketing campaigns across email, website, & social channels mainly on Facebook and Instagram
* Targeted social media content creation (i.e. memes, visuals, listicles)
Requirements:
(We are open to candidates with proven achievement, desire and willingness to learn.)
* Successful track record of building effective digital presence and marketing/sales funnel/ landing page
* Tech savvy and great at figuring out new things (entrepreneurial figure ish out mindset)
* Experience with the modern marketing tech stack, including Hubspot, SendGrid, Mailchimp, UTM tracking, marketing automation software, webinars, and social media tools preferred
* Excellent writing and grammar skills
* Collaborative and personable leader
* Previous experience building processes related to marketing and sales operations
Follow CutshortSubodh Popalwar
Software Engineer, Memorres