
• Lead the local execution of the marketing campaigns and D2C commerce across all owned, earned and paid channels.
• Shapes the future of D2C marketing and sales, develop a clear strategy for the activation and sales in the market and to plan, implement and optimize all media campaign activities together with the global D2C team and agency partners.
• Responsible for enabling cutting edge, agile and technology enabled
audience based, personalized activation & omni-channel marketing and direct sales & engagement via owned platforms to increase consumer, customer and business impact.
• Drive all marketing campaign activities across all digital channels and all
categories. Lead the execution and constant optimization of D2C digital
marketing activation strategy.
• Drive full P&L responsibility and ensure high repeat values & LTV for
customers.
• Plan sales/events to highlight the offers and new product launches of the
company.
• Coordinate between the Brand & D2C team to maintain the Brand
architecture.
• Responsible for the full funnel flow on the website for customers and ensuring high
CR&AOV.
Required Skills/ Experience
• 6-7 years of relevant experience
• Prior experience in D2C companies or consultancies
• Experience in digital marketing
• Worked on different live projects, web optimization.

Similar jobs

We are looking for a talented and enthusiastic MERN Stack Developer to join our development team. As a MERN developer, you will be responsible for building and maintaining full-stack web applications using MongoDB, Express.js, React.js, and Node.js.
Core Responsibilities
· Develop, test, and maintain full-stack web applications using the MERN stack (MongoDB, Express.js, React.js, Node.js).
· Design and implement robust, scalable, and secure RESTful APIs and backend services.
· Collaborate with UI/UX designers to build responsive, intuitive, and user-friendly web interfaces.
· Optimize applications for performance, speed, and scalability.
· Write clean, well-documented, and maintainable code following best practices.
· Participate in code reviews, team discussions, and agile ceremonies to ensure high-quality software delivery.
· Bonus skills: Familiarity with TypeScript, Docker, and CI/CD pipelines is a strong plus.
· Experience with cloud platforms such as AWS will be considered an added advantage.
Key Requirements
· 2 - 3 years of hands-on experience in full-stack development using the MERN stack.
· Proficiency in React.js, Node.js, Express.js, and experience with both PostgreSQL and MongoDB.
· Strong foundation in JavaScript, along with HTML5 and CSS3.
· Experience integrating and working with REST APIs and third-party APIs.
· Familiarity with Git and collaborative version control workflows.
· Solid problem-solving, debugging, and analytical skills.
· Experience working in an Agile/Scrum development environment.
● Should have strong experience in Automation testing, developing and executing test cases.
● Should have strong experience in Selenium with Java & Cucumber framework.
● Should have a good amount of experience working with Mobile Application testing using Appium
● Experienced with few of the Automation Testing tools : Selenium, Cucumber, TestNG, SOAP UI/Rest API, Appium.
● Good knowledge of software testing life cycle :Test planning, Test design and execution, Defect Management, Test Reporting.
● Hands-on experience on Functional, Regression, System and UAT Testing.
● Good exposure with both Web and Mobile Automation Testing.
● Excellent defect finding, debugging, root cause analysis capabilities.
Apply only on this link - https://loginext.hire.trakstar.com/jobs/fk0jrpd?source=" target="_blank">https://loginext.hire.trakstar.com/jobs/fk0jrpd?source=
LogiNext is looking for a dynamic flexible marketer who will be responsible for the growth of our inbound sales channels. You will be responsible for developing and analysing the performance of offline and online campaigns, ensuring that all marketing material is in line with our brand identity. Ultimately, you will build and maintain a strong and consistent brand through a wide range of online and offline marketing channels.
To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects. You have exposure to large scale cloud SaaS based software companies or from B2B domain. You have an ability to perform in agile and multi-tasking work environments, which will lead you to remarkable growth and leadership opportunities at LogiNext.
Responsibilities
Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door Strictly follow the content/editorial calendar to stick to industry standard content marketing and amplification process which will gradually increase qualified audience to our owned properties (including blog posts, whitepapers, eBooks, reports, webinars, infographics, etc.). Design, build and maintain our social media presence Identify trends and insights, and optimize spend and performance based on the insights Collaborate with internal teams to create landing pages and optimize user experience Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis Produce valuable and engaging content for our website and blog that attracts and converts our target groups Connect with influential media outlets and journalists to place stories about company news and other initiatives. Assist with event planning, including working with vendors, event coordinators, and design teams for on-site collateral Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
Bachelor’s degree of higher in Arts/Commerce/Science/Technology 2 to 3 years of experience in B2B Marketing Understanding of marketing methodologies and blogging software (WordPress) in order to generate traffic and understand converting visitors into qualified leads. Fair understanding of marketing automation for B2B segment, conversion analytics funnel and ABM campaigns Demonstrable experience in managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns Demonstrable experience in marketing together with the potential and attitude required to learn Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, Web Trends) A sense of aesthetics and a love for great copy and witty communication Experience in public relations, corporate communications, content marketing, or event management will be an added advantage Able to work and thrive in a fast-paced, rapidly changing work environment



Data Scientist-
We are looking for an experienced Data Scientists to join our engineering team and
help us enhance our mobile application with data. In this role, we're looking for
people who are passionate about developing ML/AI in various domains that solves
enterprise problems. We are keen on hiring someone who loves working in fast paced start-up environment and looking to solve some challenging engineering
problems.
As one of the earliest members in engineering, you will have the flexibility to design
the models and architecture from ground up. As any early-stage start-up, we expect
you to be comfortable wearing various hats, and be proactive contributor in building
something truly remarkable.
Responsibilities
Researches, develops and maintains machine learning and statistical models for
business requirements
Work across the spectrum of statistical modelling including supervised,
unsupervised, & deep learning techniques to apply the right level of solution to
the right problem Coordinate with different functional teams to monitor outcomes and refine/
improve the machine learning models Implements models to uncover patterns and predictions creating business value and innovation
Identify unexplored data opportunities for the business to unlock and maximize
the potential of digital data within the organization
Develop NLP concepts and algorithms to classify and summarize structured/unstructured text data
Qualifications
3+ years of experience solving complex business problems using machine
learning.
Fluency in programming languages such as Python, NLP and Bert, is a must
Strong analytical and critical thinking skills
Experience in building production quality models using state-of-the-art technologies
Familiarity with databases like MySQL, Oracle, SQL Server, NoSQL, etc. is
desirable Ability to collaborate on projects and work independently when required.
Previous experience in Fintech/payments domain is a bonus
You should have Bachelor’s or Master’s degree in Computer Science, Statistics
or Mathematics or another quantitative field from a top tier Institute

- We are a startup team of 60+ amazing & diverse individuals from various backgrounds, ethnicities, and ages.
- We are an employee-first Product Company (not a service-based business), and you get to be a part of an amazing product roadmap.
- This is a 100% remote working opportunity with occasional company & team meetups (which is a lot of fun!)
- We guarantee your experience to be 10x more enriching and faster than a traditional MNC environment
- We work on exciting technologies and are open to try out new things.
- We are close-knit like a family and motivate each other to grow constantly
- We are looking for full stack developers with both front end & backend experience (Angular & .NET & MS SQL)
- In case you don't have much front-end experience in Angular not to worry but backend experience in .NET is critical.
- You should have at least 1 year of relevant experience and not more than 5 years of experience.
- You are interested in being a part of a startup journey of a Product Company.
- Understand existing Web applications & Develop and maintain .NET Web applications
- Deliver within specified timelines and up to expected quality standards
- Enhance Web applications as per client change requests
- Ability to migrate applications from Angular 1 to Angular 2 and above
- Perform root cause analysis to address issues reported
- Liaise with peers, if required, and coordinate with other teams (DB, Testing, Front-end) to ensure timely and qualitative delivery.
- Employee Medical Insurance
- Flexible Working Hours
- Remote Working (Freedom to work from anywhere)
- Fast-paced & employee-first work culture enabling you to grow faster
- Gain deep insight into the Marketing & Advertising industry
- Opportunity to interact with clients
- Performance-driven culture – 6 months appraisal cycle
- Strong knowledge of Net Core 2.0 with more than 2 live projects
- Basic front-end knowledge of Angular 2+, HTML Javascript, and JQuery skills
- SQL Server 2012/2016
- MVC, Design Patterns & Object-oriented analysis and design (OOAD)
- Strong analytical skills
- Fast self-learning attitude
- Exhibit trust & self-respect
- Are a good team player
- Able to manage work & deadlines
- Strong knowledge of Front-end (Angular 2+)
- Knowledge of ASP.Net Web forms
- Experience with Git
- Familiarity with Azure & AWS platforms
- Leadership/Mentoring skills
- Active Recruitments.
- Lininng up of candidates proactively.
- Organise the festivals subjected to the approval from the manager,
- Work in the direction of employee welfare.
- Prepare the ACR and publish the names of employee of the month/ Quarter/ Year
- Prepare the associated documents required for TDS, PF, ESI, etc.
- 12 to 16 years of experience in enterprise level software architecture, design, development (architecture, design patterns, reliability and scaling) of new and current systems
- Experienced in Full Stack product development
- Bachelor’s Degree in computer science or a related field
- Computer Science fundamentals in data structures, algorithm design and problem solving.
- Extensive knowledge and deep understanding of Java and related technologies
- Experience with modern software development methodologies: Agile/Kanban, CI/CD, DevOps, etc.
- Proficiency in Full Stack product development
- Proficiency with Java is essential.
- Proficiency with React, TypeScript, JavaScript, HTML CSS is essential
- Proficient with REST APIs
- Proficient with product development experience on both front end and back end
- Experience with AWS and/or other public cloud technologies.
- Database Experience (query optimization, index generation, caching) or NoSQL DBs a plus
Preferred Qualifications:
NO SALES NO TARGET
English + Tamil/Kannada & Hindi
Good with communication
Reqiured Male candidates
Hsc/Grads Fresher can apply
Shift timing : 8am to 11pm (Any 9hrs shift)
Job Location : Malad west
who can join us spot

