Performance Marketer

Responsibilities

We’re growing quickly on grounds of great customer love & are looking to add a new Retention Marketing Manager to our growth team. Your responsibilities would include (but not be limited to):

● Find key levers for growth in the user journey funnels across all channels (CRM, Digital marketing, direct, etc.) and platforms (App, Web, Mweb, etc.)

● Develop a personalization roadmap and execution plan across teams to help drive better visits/user and visit to buy conversions

● Drive initiatives to maximize LTV

● Manage cross-functional growth projects at both macro and micro levels, working closely with product and functional teams to run experiments, A/B tests, and roll out features on an ongoing basis

● Analytical :- Develop data-backed insights to predict good/bad customer journeys, understand user engagement, new vs retention programs to find levers for growth

Skills You’d be a great fit for the role if you display these qualities:

● Ability to drive data-backed business decisions for revenue growth

● Detail Oriented- Good at problem-solving skills

● Experience of working in unstructured environment and entrepreneurial in nature

• Action-oriented and energetic, with a focused and pragmatic approach to problem

Job Purpose 

We are looking for a one man/woman army kind of person, who is a self starter and takes any initiative to its logical conclusion. Loves to play with new ideas for digital marketing, and can wear multiple hats as required.

A passionate person who loves the freedom of trying out new things and at the same time loves to learn from others.

Key Areas of Responsibility

B2B marketing to generating leads, working with the product and development team to evolve the product to increase conversion at every step of the customer journey.

Desired Candidate Profile

Essential Skills 

Reliable, Accountable and Trustworthy.

Good in English (spoken and written).

Ability to quickly understand the market and product. Loves to do research and arrange the tasks based on achievable milestones.

Must have some prior experience in digital marketing.

Plz write in no more than 100 words (and no BS plz) why we should hire you while applying.

We are looking for a Smart Product Marketer Intern or Consultant who can own the marketing responsibilities for our software products.

1. Marketing skills

• Drafting Marketing Plans,
• Growth Hacking
• A/B testing
• Landing page creation(HTML)
• Content Creation
• Understanding Google Analytics
• Google Ads.

2. Content

• Emails
• Content for Website
• App Store
• PlayStore
• SEO

1. Take the product to new heights to increase our revenue.
2. Understanding the competitors, market, user problems, customer requirements, market trends.
3. Collect and analyze data and create reports to help assess the right moves to capture the target market.
4. Assist the assigned Manager and the team.

5. Brainstorm ideas with the team for planning the right strategy for the Product.

Spacenos is the fastest-growing start-up which is innovating in the finance, edtech and marketing domain since 2015 and won multiple awards and recognitions from more than 40+ MNCs and Fortune 500 companies. Our Clients are based out of the U.S.A and Australia. We are funded & Supported by Government of Karnataka, Angel Investors and International Grants.

1. Apply for your CV and past work to be reviewed.
2. Receive a telephonic interview or assessment upon filling the final step form.
3. Receive offer letter if selected.

Our hiring process takes less than 24 hours from the time you receive the Final Step form.

Validity: Up to Dec 2023

- Apply soon, the earliest applicant would be preferred over the late applicants.

As the Marketing Executive -Player/Customer Acquisition, you will be responsible for developing and implementing our marketing strategy for player acquisition. You will consistently execute, learn, and iterate result-oriented marketing campaigns to ensure successful player acquisition and optimum utilization of all resources. 

Responsibilities

• Develop and implement a cohesive marketing plan for player acquisition through various platforms.
• Ideate and execute innovative campaigns for player acquisition. Strategizing and implementing various promotional offers and bonus offers to increase player acquisition and deposits.
• Create aggressive monthly and quarterly acquisition plans and ensure we meet them.
• Track the effectiveness of ongoing campaigns through regular reporting that includes details of customer behavior, usage, and spend.
• Analyze the customer journey and identify key touchpoints in the customer's interaction to optimize customer activation and acquisition.
• Prepare regular reports and presentations on marketing metrics.
• Conduct market analysis to identify challenges and opportunities for growth.
• Provide guidance and ideas to organize effective marketing events.
• Conduct thorough competitive analysis to stay informed and ahead of the competition.

Requirements

Qualifications

• Thorough knowledge of SEM, Facebook and CRM tools like CleverTap, Web-engage, etc.
• Ability to creatively solve business problems through strategic and innovative approaches.
• Ability to work with various teams in a complex environment, ensuring timely delivery of multiple projects.
• Highly analytical with the ability to collate, analyse, and present data and drive clear insights into decisions that improve KPIs.
• Ideally, should have gaming or e-commerce industry experience.

About BLITZPOKER

BLITZPOKER is part of one of the largest poker networks in the world with over a million registrations and 100,000 active users.

In India, majority-owned by i3 Interactive Inc. BLIZTPOKER brings together all the fun and class in the world of online poker games in India with its exciting poker tournaments and promotions. It offers varieties of games in poker like Texas Hold’em, Omaha, Open Face Chinese Poker among others for professional and recreational players.

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Key Responsibilities:

• Owning the entire marketing framework, including developing nurture campaigns, email sequences, transactional emails, SMS Campaign On-Page marketing (such as banners, Pop-ups, and offer campaigns)
• Excellent in writing email SMS and on-page campaign copies.
• Good understanding of HTML for (Email campaign building)
• Working understanding of Marketing automation, customer communication journey. 
• Worked on Landing page creation (drag and drop builder forms)
• Identifying campaign trends/insights and analyzing results to help make informed decisions and program enhancements overtime
• Prioritizing tasks and managing multiple stakeholders and strands of work with a willingness to take on additional projects as needed.

Required Skills:

• Bachelor’s degree/MBA with equivalent experience of 2-4 years in Digital Marketing domain.
• Edu-tech and E-Commerce experience will be preferred.
• Experienced in campaign creation, journey building, lead nurturing, landing page optimiser.
• Familiar with Hubspot, Webengage, Clevertap, moengage is a plus.
• Extensive understanding of the digital marketing industry, best practices, user behaviour, and buyer’s psychology.
• Understanding
• Understanding of Marketing Tools such as Email, SMS, Push etc.
• A dynamic candidate who can adopt new techniques quickly.
• Strong understanding of social media marketing techniques.
• Ability to analyze metric data and convey recommendations appropriately to supervisors.
• Self-motivated, detail oriented and able to prioritize daily work efficiently.
• Effective Analytical skills.