Content Strategist / B2B Content Marketer
Content Strategist / B2B Content Marketer
EXPERIENCE : 3 - 5 Years
As we expand our marketing efforts, we’re looking for a Content Strategist / B2B Content Marketer who can translate complex ideas into powerful stories that resonate with our ideal customer profile and fuel our demand generation efforts.
Role Summary:
We are looking for a strategic content marketer who can craft high-value content that is aligned with our ICP and demand generation goals. You will own the planning, development, and optimization of thought leadership content that drives awareness, engagement, and leads.
Roles & Responsibilities:
● Research, write, and optimize blogs, eBooks, whitepapers, reports, and other long-form content.
● Collaborate with SEO & design to ensure content is both discoverable and visually engaging.
● Develop monthly content calendars aligned with campaigns, ICP, and lead lifecycle.
● Ghostwrite or support director-level content (LinkedIn posts, interview-style articles, etc.).
● Contribute to newsletters, landing pages, and social copy as needed.
● Maintain quality, originality, and consistency across all formats.
Must have skills:
● 3-5 years of experience in B2B content marketing or content strategy.
● Strong storytelling and writing skills with a portfolio of long-form content and campaign-driven copywriting.
● Understanding of SEO, content funnels, and ICP-based content planning.
● Comfortable collaborating with designers and subject matter experts.
● Self-starter with a proactive mindset and the ability to work in a fast-paced, high-growth environment.
Good to have skills:
● Experience in IT services or SaaS domain.
Shubham Vishwakarma
Full Stack Developer - Averlon
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Angular (2+)Full Stack Development:
● Develop, test, and deploy high-quality software solutions across front-end and back-end stacks.
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Burgundy Brand Collective is one of India's fastest-growing specialty retail companies with stores in 9 cities. The company partners with best-in-class international luxury brands to offer Indians a window to the finest food and lifestyle themes from across the world. Our brand portfolio includes Royce’ Chocolate- a premium Japanese confectionery brand, Onitsuka Tiger - a leading Japanese fashion and lifestyle brand, Provenance Gifts – a marketplace for curated gourmet gifts, Papabubble – an artistic, youth-oriented global candy brand and Ligne Roset – a luxury French contemporary furniture brand. The plan is to aggressively (yet astutely) scale out a portfolio of international brands pan-India.
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- Replenishing retail shelves as per store requirement
- Managing store visual merchandising and managing customer billing and gift-wrapping
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Reporting Manager: Store Manager
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growing beer business across India, juggle multiple work streams across numerous verticals and
hone your leadership skills, we want to hear from you.
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and executing various marketing, brand building and selling strategies for Proost Beer pan India,
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Develop, maintain and implement a comprehensive brand building strategy as well as
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communication platforms.
Support creative development and interface directly with various external creative
agencies and experts.
Ensure balanced and memorable Social Media marketing.
Measure and report performance of various marketing and brand building campaigns.
Monitor market trends, research consumer markets and competitor activity to identify
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Align the entire company around our brand's direction, choices and tactics Build strong
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consumer needs.
Maintain & develop strong relationships with channel partners, corporations, educational
institutions, event organizers and non profit organizations to maximize Proost Beer
participation in all strategically aligned events.
Plan & execute on ground events and brand partnerships.
Manage, mentor and motivate various execution teams related to all marketing and
branding building efforts.
You will also work closely with our Marketing & Sales Teams to devise and execute
winning strategies at all points of sale.
You will also work hand in hand with our senior management team and various internal
operations, sales, distribution and back end support teams.
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Unique ability to simultaneously be a captain & a soldier, a leader & a resource, a mentor
& a teammate.
Work experience of 3-5 years, ideally within alco bev marketing, consumer goods
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Education at a top tier university college.
Excellent communication skills and an outgoing and enthusiastic personality.
Ability to think creatively and support decisions analytically.
Strong work ethic and discipline.
Paranoia for organization, timeliness and optimization.
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We are here to advance the human experience through design-driven innovation. Design, to us, is all about creating new meanings, while art is about self-expression and emotive appeal. Bringing these two creative disciplines together and operating at their intersection with business and technology, we drive business innovations with differentiating customer experience. We place the human at the centre, bringing quantitative and qualitative techniques together to develop consumer insights. Our techno-creative team, bridging consumer insights, business understanding, and advanced technology skills, then builds humanistic technology solutions.
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Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon