What we're looking for
As a content writer, you’ll be working with product and marketing teams to create valuable content to educate and wow our customers. Your work will have you fiddling with taglines on website pages, writing blog posts for feature announcements, writing content for our consumer and SaaS applications, putting together thought leadership posts for guest publications, sketching educational collateral, framing scripts for feature videos, building presentations to better explain features, and so on.
Responsibilities
- Develop, write and deliver persuasive copy for the website, consumer application, email marketing campaigns, sales collateral, videos, and blogs
- Build and manage an editorial calendar; coordinate with other content crafters to ensure standards
- Measure impact and perform analysis to improve KPIs.
- Include and optimize all content for SEO
- Contribute to the localization of process and content to ensure consistency across regions
- Review and implement process changes to drive operational excellenc
Qualifications
- 1-3 years of working as a content writer / marketer
- Bachelor's degree in English, communications, linguistics, or related field (Master's degree, a plus)
- Strong attention to detail and ability to multi-task projects and deliverables
- Proven experience working under pressure to deliver high quality output in a short span of time
- Passion for sustainability is a huge plus
- Excellent verbal and written communication skills
Benefits
- An exciting and enriching work environment
- Ability to work directly with founders
- Opportunity to participate in the zero to one journey of building a startup.
- Ability to contribute towards some of the most core problems that the customer faces
- A competitive salary and comprehensive medical insurance coverage
- Significant upside through an employee friendly ESOP policy
- Generous PTO / sick leave
- Annual company retreat
- Bring your dog to work 🐶
About bringing in solution to living a more sustainable life
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What you will do:
- Content writing for various social media platforms, primarily LinkedIn and Twitter.
- Writing and editing articles and success stories, conducting interviews as necessary.
- Generating, researching, and pitching ideas for content
- Asking effective questions and developing rapport/trust with story subjects.
- Storyboarding: understanding the effectiveness and appropriateness of story assets (text, images, audio, video) and combining them to build a robust story.
- Converting conversation pointers into a strong storyline.
- Creating content marketing strategies from scratch and taking ownership on end-to-end execution.
- Visual, audio and video content creation experience; Know how of basic video editing, photo editing tools
- Well-developed eye/ear for best practices in each format of content.
- Work closely with core team and regular interaction with founder.
Must-Have:
- Understanding of story fundamentals (effective character, trajectory, hook, authenticity/details and calls-to-action)
- Keen sense of storytelling (what makes a story interesting from the audience’s perspective)
- Stellar writing skills and sense of conveying more in less words.
- Familiarity with tech lingo & Games
- LinkedIn & Twitter native writing style.
- Confidence in picking up conversation with story subjects (students, founders, CXOs, investors, other stakeholders)
- Street smart (gives equal weightage to hard work and smart work)
- Self-learning and self-initiating attitude with attention to detail.
Good to have:
- Past experience in Gaming industry. (Internship/full-time)
- Know how of Airtable, Notion, G Suite, Canva, and a few no-code tools.
- Experience in cold mailing, cold reach out copywriting.
- Strong hold on any one social media platform: LinkedIn, Twitter, Youtube.
- Know how of scaling a social media handle from 1 to 100 and starting from 0 to 1.
Why you might be excited about us:
- You’ll be working in a fast paced startup with a small team.
- You’ll be scaling experiments, operations from 1 to 10.
- You’ll experience Content led growth.
- We are a well funded start-up with renowned investors.
- We’re tackling a big problem with an even bigger potential to become a launchpad for the global game industry.
- Not to forget, we go on workations, our first one was in Himachal Pradesh in 2021 🏔 second in Bangalore in April’22 🏖 and well, next is a surprise!
Compensation & Benefits
This role comes with:
✔️ Competitive Salary
✔️ Annual Bonus
✔️ Flexible Leave Policy: We don't track leaves!
Location
91 Springboard, Jhandewalan, New Delhi
We are looking for a Content writer a technical content writer responsible for creating high-quality content that effectively communicates complex technical information to a variety of audiences.
This role requires a deep understanding of technical concepts, excellent writing skills, and the ability to translate technical jargon into plain language that is easily understood by non-technical audiences.
Key responsibilities of a technical content writer include:
· Research technical topics and stay up-to-date with industry trends and developments.
· Developing a deep understanding of the target audience and creating content that speaks to their needs and interests.
· Creating original content, such as blog posts, whitepapers, case studies, and technical documentation.
· Collaborating with subject matter experts to ensure the accuracy and relevance of content.
· Editing and proofreading content to ensure clarity, accuracy, and consistency.
· Optimizing content for search engines and ensuring that it adheres to best practices for SEO.
· Managing content calendars and ensuring that deadlines are met.
· Analyzing the performance of content and making data-driven decisions to improve content effectiveness.
· Communicating complex technical concepts clearly, concisely, and engagingly.
· Staying up-to-date with the latest content creation tools and technologies.
Qualifications:
· Bachelor's degree in a relevant field, such as technical writing, computer science, or engineering.
Experience:
· Proven 2-3 years of experience as a technical writer or similar role
· Experience with content management systems and other content creation tools.
· Experience in a technical writing or content creation role is preferred.
Skills:
· Strong writing and editing skills, with the ability to write clear, concise, and engaging content.
· Excellent research skills and the ability to learn new technical concepts quickly.
· Knowledge of SEO best practices and the ability to optimize content for search engines.
· Familiarity with programming languages and software development methodologies.
· Attention to detail and a commitment to producing high-quality content.
· Strong communication and collaboration skills.
· Ability to work independently and manage multiple projects simultaneously.
- Excellent LSI-based content writing, editing, and proofreading skills.
- Ability to work independently and manage multiple projects simultaneously.
- Strong attention to detail and ability to adhere to tight deadlines.
- Familiarity with SEO, digital marketing strategies, WEB 3.0, WEB 2.0, brand storytelling, SEO friendly website consulting.
Company Benefits
· PF,ESI.
· Fun Friday.
· Team Lunch.
· Birthday Celebration.
· Annual Party.
· RNR Program.
· Joining Bonus for immediate joiners.
We are looking to hire a content writer who can work on the following :
1) Writing creative and engaging narratives and stories for our games
2) Write technical content for our gamified e-learning modules
Responsibilities :
- Collaborate with the product and customer success teams to ideate and come up with content ideas for our games.
- Create and write engaging content that is also accessible by a wide audience
- Publish content using our content management systems
Requirements :
- Excellent command over written and verbal communication
- A good sense of humour
- Strong ownership and drive to work independently.
- Strong attention to detail
- Willingness to seek and act on feedback
- Basic understanding of using word, powerpoint and excel
- Multitasking abilities
- An interest in games/ gaming is a plus
Why ToneTag :
ToneTag is the largest sound-wave communication technology platform on the
planet that enables payments & proximity customer engagement services in
different sectors like retail, mobility, restaurant ordering, and so on. It harnesses
the power of sound to empower and enrich various businesses around the globe.
ToneTag has touched more than 55 Million consumers & 500,00 merchants in the
payments space alone. It is an organization where innovation, hard work & fun go
hand in hand to invent experiences that are unique in every sense. Our people are
entrepreneurial & believe in going beyond today's problems to find tomorrow's
solution.
If you are a seasoned professional looking for your next challenge, or just starting
your career and looking for a company that created career-building opportunities,
we offer ample scope as well as training to ensure that your skills & abilities reach
their true potential. At ToneTag, we invite you to share our vision and
commitment to achieving excellence in everything that we do!
Who We are :
● While most people ignore sound, ToneTag harnesses it. Using the power of
sound, we have built a highly secure and robust channel of data
communication, enabling extraordinary experiences across businesses.
● Our core value lies in innovation. We also focus on empathy, inclusivity,
collaboration and creativity.
● Through our model of Enable-Engage-Empower, ToneTag aims at delivering
a unique experience to all.
NO CEILING TO GROWTH :
● Highly rewarding to those who want to experience a trailblazing career
growth, with exposure to new challenges and opportunities.
● ToneTag follows the principle of taking ownership and delivering. If you
conceptualize an idea, which could make a difference to the organization,
you will be the owner of it.
● With innovation at the heart of its solution, ToneTag offers a chance to think
outside the box and instill creativity into one's thinking.
BE PART OF THE FAST EXPANDING CHANNEL :
● ToneTag has already reached 50 million consumers and is expected to cross
100 million.
● Global companies such as Mastercard and Infosys Finacle are presenting
ToneTag as a technology offering to their banking customers.
● ToneTag is working with government initiatives, such as NHAI & NPCI to
deliver a seamless experience on a larger scale.
TONETAG CULTURE IS OPEN AND EMPOWERING :
● Whether you are a manager or an intern, transparency is maintained, and
your voice is heard.
● ToneTag exudes a vibrant atmosphere, where everyone is approachable and
supportive.
● There exists a diversity of talent, skills and passion. Such an exposure will
not only help an individual grow, but also enables one to think from a
different perspective.
THE NEXT BIG THING :
● We are here to play a role in enabling our society and economy leap
towards cashless ecosystem, bringing millions of people into the financial
world like never before and at the same time enable innovative experiences
of tomorrow.
● ToneTag has a global clientele and is backed by some of the biggest names
in terms of management and investors.
● A technology delivering wide applicability, ToneTag has received numerous
awards and recognition for its innovative technology.
The challenge for you :
As a Content writer in the Marketing team, you will be delivering quality writing
pieces that appeal to our clients & stakeholders, attract customers and boost
brand awareness.
Roles & Responsibilities :
● Create and draft content for ToneTag’s content properties such as blogs,
websites, social media etc
● Contribute towards developing and executing the monthly content calendar
for Social Media
● Maintain and update website content regularly
● Draft scripts to develop product demo videos
● Follow and implement best practices for content optimization such as using
relevant keywords, etc
● Draft copy for user communication, engagement, and education
● Familiarity with keyword placement and other SEO best practices
● Create Presentations and Product documents
● Collaborating and working closely with PR and Digital agencies, sharing
ideas, reviewing the articles and posts.
● Writing clear marketing copy to promote our products/services
● Preparing well-structured drafts using Content Management Systems
● Coordinate with marketing and design teams
● Ensure all-around consistency (style, fonts, images and tone)
● Applications for awards & events
What you need :
● A bachelor's degree or higher in Journalism, Mass Media and
Communications.
● 3+ years- work experience as a Content Writer, Copywriter or Similar roles
● Should have excellent writing skills with unblemished grammar expertise.
● Should be keen in learning new technology
● Portfolio of published articles/Blogs
● Hands-on experience with Content Management Systems (e.g. WordPress)
● Ability to meet deadlines
● Well versed with creative web content, blogs, articles, and press releases
according to the requirements.
● Experience in SEO writing with online marketing and lead generation is
added advantage
Great to have :
● Experience doing research using multiple sources
● Familiarity with web publications
● A born-talent for understanding and analyzing human behavior
● Basic understanding of Keyword relevancy and keyword density and should
also be familiar with Keyword placement and other SEO best practices
● Someone whose presence reflects energy, dynamism and passion
● A strong believer in equality and teamwork
● An individual with strong ethics, principles and courage
The Role
● Building compelling long-term strategies on how to scale content.
● Build a deep understanding of the company’s products and unique
differentiators
● Work with product managers to understand and help refine the evolving
brand voice and tone
● Collaborate with cross-functional teams to bring impactful content to market
quickly and at scale
● Create articles, eBooks, whitepapers, infographics, video scripts, interactive
assets, build a content calendar for social media, in line with the content
strategy.
● Understand the buyers’ journey and use that knowledge to create the most
impactful top, middle, and bottom-of-the-funnel content assets for different
products
● Optimize social media content (language, message, tone) on the basis of the
behavior of our target audience
● Understand our SEO goals and strategy in order to produce optimized
content.
The Skills
● Prior experience in crafting content & product experiences from scratch, in
an instructional and long-form content setting.
● Must be able to write content that’s relevant, catchy, and easy to understand
● Should have excellent command over the English language and grammar
● Should be willing to and capable of creating technology-related content that
requires extensive research
● Should be able to understand, conceptualize, and convey marketing
messages in an acceptable international style.
● Must keep up-to-date with the best practices in writing for the web, social
media trends, web usability, and business/industry trends
● Prior experience in advertising agency is preferred.
The Company:
Testing Ground is disrupting the way new business ventures develop and grow in the different industries. We help founders and innovation leads in companies figure out where their new business vertical, test demand for it from customers across Asia and help them scale it up. We hand the new to the world and new to market products and solutions which will change the way the industry operates. We also work towards creating a workforce who is able to help other companies test and grow their business model.
Testing Ground is a Singapore based startup with early satellite bases in Indonesia, Malaysia, India, Bangladesh, China and Vietnam. Joining us means that you will get the opportunity to learn from the founding members. Our founder has deep experience building and mentoring start-ups across Southeast Asia. His previous startup counts Eduardo Saverin, Co-founder of Facebook, as one of their investors. Our co-founders are experts in community and partnership development in China and Singapore as well as skilled in future oriented capabilities such as digital marketing, viral growth, content marketing and latest innovation strategies.
At Testing Ground, we want our team to be made up of people who have the ability to become the best. We practice Lean Startup and Agile. We do stand-ups and run experiments often. We have an open work culture but yet we are very focused and very energetic.
If you would like to learn and get your hands dirty in doing the work related to the latest innovation and methodology to creating a sustainable business model, this is the place for you.
As a startup, everyone in the team are do-ers and want to make a name for themselves. We are driven and open to new ideas. Join us and have a chance to craft out your own growth as well as the company’s growth.
The Opportunity:
Unleash your capability with us
Small and medium enterprises (SMEs) are facing an upcoming upheaval with technology disrupting the way things are currently run. Beyond providing consulting services to these companies, we want to help them by providing them with a clear methodology to support them through this transition.
That is where you come in.
As a copywriter at Testing Ground, you will have the opportunity to architect the copy of our collaterals, as well as play a part in envisioning the direction for our company and our clients. We are looking for someone who is always hungry to learn new tools and skills to develop great content that communicate key messages in a clean, simple way. Apply now if you thrive on watching your content come to life while bringing out the spirit of our brand.
About the Role:
- Create Brand Identity
- Produce Testing Ground’s pitch deck, brochure, fliers, sales decks as well as other marketing material
- Produce other content-based collateral based on our clients’ project brief
- Research competitors /industry clients and extract exact pointers for us and our clients.
- Manage Content from Concept to Production
- Work according to briefs for the branding needs and guidelines
- Write clear, persuasive, original copy
- Proper documentation of all content files
Why You Will Love Working with Testing Ground:
- If you have been thinking of starting your own business, this position will give you an in-depth insight to what works and doesn’t in the different industries and countries across Asia.
- The firm believes that it is critical to encourage personal development to have a successful team. As such, we have a variety of online learning courses which you can use to pick up different skills and capabilities.
- You will be exposed to different platforms and tools to help you become more efficient in doing your job.
Requirements:
At least Diploma in English-related/Communications-related backgrounds
Skills Required:
- Strong copyediting and proofing skills.
- Experience in creating publicity/marketing collaterals
- Attention to small details in both copy decks and designs.
- ·Strong organizational skills and the ability to meet strict deadlines, often while working independently.
- ·Perfect in English.
- Independent learner, can conceptualize available information into good quality content
What we’re looking for in you:
- Desire to learn and adapt to new technologies
- Able to work independently and proactively in a team
- Strong communication skills to liaise with marketing team and external vendors
- Ability to prioritize and manage multiple projects deadlines
- Positive attitude and willingness to learn
- Keen eye for detail
P.S: Assess us like we assess you. If you’d like to check out who our founder is, you can connect with him via his LinkedIn page url here and say “Hi, I saw your job post on….” :https://www.linkedin.com/in/thehappybryan/"> https://www.linkedin.com/in/thehappybryan/