Content Marketer

Responsibilities:

• Design and implement embedded software applications for IoT devices using C programming language.
• Develop and maintain firmware for Raspberry Pi-based systems, ensuring optimal performance and compatibility with various IoT sensors and peripherals.
• Collaborate with hardware engineers to define and document system requirements and specifications.
• Conduct thorough testing and debugging of embedded software to identify and resolve any issues or bugs.
• Optimize code and improve system performance to enhance the overall user experience.
• Stay updated with the latest industry trends and technologies in embedded systems and IoT development.
• Work closely with the product management team to translate customer requirements into technical specifications.
• Provide technical support and guidance to the team during the development and deployment phases.
• Participate in code reviews and contribute to the continuous improvement of software development processes.

Qualifications:

• Bachelor's or Master's degree in Computer Science, Electrical Engineering, or a related field.
• Strong proficiency in C programming language with a solid understanding of embedded systems.
• Experience developing software for Raspberry Pi or similar single-board computers.
• Knowledge of IoT protocols and technologies such as MQTT, CoAP, TCP/IP, and wireless communication (Wi-Fi, Bluetooth, etc.).
• Familiarity with various sensors, actuators, and electronic components commonly used in IoT devices.
• Solid understanding of software development methodologies and version control systems (e.g., Git).
• Strong problem-solving skills and the ability to debug complex issues in embedded systems.
• Excellent communication and teamwork skills to collaborate effectively with cross-functional teams.
• Prior experience in developing IoT applications or working on IoT projects is a plus.

Job Description:

We are seeking a CPC expert to join our product marketing team. In this role, you will manage our online advertising campaigns and optimize our CPC to drive revenue growth. You will work closely with our product, sales, and analytics teams to develop and execute data-driven strategies that maximize ROI and achieve business objectives.

Responsibilities:

Develop and execute online advertising campaigns across various channels, including search, display, and social media

Optimize CPC bids to achieve maximum ROI and drive revenue growth

Conduct keyword research and analysis to identify high-value search terms and optimize ad targeting

Analyze campaign performance data and use insights to inform campaign optimization and strategic decisions

Create ad copy and messaging that effectively communicates our value proposition and drives clicks and conversions

Collaborate with cross-functional teams, including product, sales, and analytics, to align advertising strategies with business objectives

Stay up-to-date with industry trends and best practices in CPC advertising and apply learnings to improve campaign performance

Identify opportunities to improve conversion rates and implement testing plans to optimize ad landing pages and user experience

Manage advertising budget and ensure campaigns are executed within budget constraints

Create reports and presentations to communicate campaign performance to stakeholders

Qualifications:

Bachelor's degree in marketing, business, or a related field

4+ years of experience in online advertising with a focus on CPC optimization

Strong analytical skills and ability to use data to inform decision-making

Experience with ad platforms, such as Google Ads and Facebook Ads, and analytics tools, such as Google Analytics and Adobe Analytics

Strong written and verbal communication skills, with the ability to create compelling ad copy and messaging

Demonstrated ability to work effectively with cross-functional teams, including product, sales, and analytics

Experience in B2B technology or software markets preferred

Experience in a startup or high-growth environment preferred

If you meet the qualifications above and are excited about this opportunity to drive the success of our online advertising campaigns, we would love to hear from you.

About the company:

CogniTensor is an analytical software company that brings data to the heart of decision-making. CogniTensor leverages its product, DeepOptics - an integrated platform  to implement 3A (Automation, Analytics and AI) at scale. 

Cognitensor has customers ranging in Finance, Energy, Commodity, Retail & Manufacturing. More details can be found on our website: https://www.cognitensor.com/">https://www.cognitensor.com/

Our strategic investors include Shell and CIIE.CO (IIM-A/Accenture).

Qualification & Experience:

• Degree in Computer Programming, Computer Science, or a related field from a reputed institute
• +3 years of experience in handling multiple projects is preferred

Role & Responsibilities:

• 1-2 years of experience in QA performing one or more aspects like functional testing, black-box testing, performance testing, stress & load testing, integration testing, automated testing etc.
• Reviewing software requirements and preparing test scenarios.
• Prepare test cases, test scripts and test data.
• Analyzing test results on database impacts, errors or bugs, and usability.
• Interacting with clients to understand product requirements.
• Participating in design reviews and providing input on requirements, product design, and potential problems.
• Execute tests (manual / automated).
• Analyze test results and track software testing metrics.
• Preparing reports on all aspects related to the software testing carried out and reporting to the design and development team.
• Good team working and critical thinking skills.

Technical Skills:

• Have 2 years experience in Black Box Testing and hands-on experience in  "Selenium " or other same black box testing tools.
• Experience with common database technologies including SQL, NoSQL
• Experience with scripting in a data engineering context (Python experience a plus)
• A good working knowledge of test management software, programming languages, and QA methodologies . 

What’s in for you:

• An opportunity to lead a business segment
• Extensive liaising with customers and partners
• A rewarding career progression

Preferred Location:

Delhi NCR

• Proven experience as a senior accountant
• Thorough knowledge of basic accounting procedures and Tally
• In-depth understanding of Generally Accepted Accounting Principles (GAAP)
• Awareness of business trends
• Familiarity with financial accounting statements
• Experience with general ledger functions and the month-end/year-end closing process
• Advanced MS Excel skills including Vlookups and pivot tables
• Accuracy and attention to detail
• Taking ownership of tasks assigned
• Aptitude for numbers and quantitative skills
• A degree in Accounting, Finance, or relevant field
• Ability to work with little or no supervision

Must Haves: Should have min. 2 Yrs of experience in working with SaaS Business

Responsibilities

• Build internal financial controls and manage financial operations
• Verify, allocate, post, and reconcile accounts payable and receivable
• Ensure budgets are adhered to and alert COO about overruns
• Revenue recognition and preparing books for accrual accounting
• Produce error-free accounting reports and present their results
• Analyze financial information and summarize financial status
• Spot errors and suggest ways to improve efficiency and spending
• Provide technical support and advice on accounting management
• Review and recommend modifications to accounting systems and procedures
• Manage accounting assistants and bookkeepers/ close coordination with CA firm
• Participate in financial standards setting and in the forecast process
• Provide input into the department’s goal-setting process
• Prepare financial statements and produce budget according to schedule
• Assist with tax audits and tax returns
• Direct internal and external audits to ensure compliance
• Plan, assign, and review staff’s work
• Support month-end and year-end closing process
• Develop and document business processes and accounting policies to maintain and strengthen internal controls
• Ensure compliance with Indian tax laws and accounting principles
• Liaise with the COO to improve financial procedures

Mode of hire : Fulltime

Experience : 0-5 Years

Job Description :

• Strong knowledge of PHP web frameworks (Codeigniter, Laravel,Yii2)
• Understanding the fully synchronous behavior of PHP.
• Understanding of MVC design patterns
• Basic understanding of front-end technologies, such as JavaScript, HTML5, and CSS3 & Knowledge on API integration & REST services.
• Knowledge of object oriented PHP programming.
• Strong knowledge of the common PHP or web server exploits and their solutions
• User authentication and authorization between multiple systems, servers, and environments
• Familiarity with SQL/Mysql/Mongo DB databases 

Interested, share the updated profiles