Content Marketing Manager at Cross border Fintech Neobank · Bengaluru (Bangalore) · 2 - 4 years · ₹12L - ₹15L / yr · Posted 15 Mar 2022
The company is truly simplifying the financial world by making global financial products easily accessible to global citizens. Their mission is backed by tier 1 VCs and they have already raised in excess of 55 mn dollars within the last one year.
As a Content Marketing Manager, you will be responsible for shaping and executing a long-term content marketing strategy for the group.
What you will do:
- Developing a digital cross-platform content strategy that supports the business objectives and aligns with the brand values
- Managing content calendars and ensuring that the content remains consistent across all platforms
- Staying up-to-date with digital developments and generating new ideas to draw the audience's attention through content
- Improving keyword ranking and quality score by SEO optimization
- Tracking content performance using tools such as Google Analytics and SEM Rush
- Coordinating with the marketing, design, and writing teams to ensure the timely delivery of assignments
- Tracking consumer and content analytics and generating reports and presentations
- Keeping up to date with content trends, consumer preferences, and advancements in technology
- Driving content output to ensure all deliverables are met and turn-around is cost-effective
- Maintaining a deep understanding of industry trends in order to feed into wider marketing strategy
Desired Candidate Profile
What you need to have:- Bachelor's degree in Literature, Journalism, Marketing, Communications, or similar stream
- Ideally a minimum of 2 years’ experience in Content Marketing
- A portfolio of published work
- Proven track record in a fast-paced environment gained either in-house or agency side
- Familiarity with all the content forms like blog, infographics, ppts, video, ebooks etc and market in relevant different forums
- Good knowledge of content and layout design tools such as Adobe InCopy and InDesign
- Good knowledge of various content platforms such as social media, blogs, and print media
- Excellent computer skills with MS Office and Google Suite
- Strong understanding of content practices to increase engagement of the content pieces
- Excellent written and verbal communication skills
Shubham Vishwakarma
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Graygraph Technologies LLC is an IT services provider company that has skills and expertise to facilitate complex business solutions. We offer services like staffing solutions, software development, web development, Content Management Solutions, and Creative Design from the very beginning until the end. Our overall process includes concept, design, development, incorporation, and implementation. We have a squad of experts, who are working on modern technologies and tools with vast experience to carry out web-based projects.
To know more, please visit our Websites:
www.Graygraph.com
www.DigitalGuider.com
Venue: Graygraph Technologies, Second Floor, Block- A128, Sector 63, Noida.
Please don't hesitate to reach out to me, either through email or by calling me directly, if you have any questions or concerns.
https://www.linkedin.com/in/yashika-thakkar-b236a0212/
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